Cutshort logo
Diyos Infotech Pvt Ltd logo
Product Branding Specialist
Product Branding Specialist
Diyos Infotech Pvt Ltd's logo

Product Branding Specialist

Chandana Mallemoggala's profile picture
Posted by Chandana Mallemoggala
3 - 4 yrs
₹6L - ₹7L / yr
Hyderabad
Skills
Lead Generation
Branding
Product Management
Analytics & Optimization
Content Strategy
Social media strategy
Marketing Strategy
Project Management
Search Engine Optimization (SEO)

Position Overview:

We are seeking a creative and dynamic Product Branding Specialist with a strong background in software products. This role involves developing and executing our branding strategy, social media strategy, lead generation activities, and YouTube content strategy specifically tailored to our HRMS software product. The ideal candidate will have proven experience in digital marketing, social media management, and lead generation within the software industry.


Key Responsibilities:


Branding:


Brand Strategy Development:

·      Create and implement a comprehensive branding strategy aligned with company values, business goals, and unique aspects of the HRMS software.

·      Conduct market research to identify opportunities for brand differentiation.


Brand Identity:

·      Oversee the creation and maintenance of brand guidelines for software products.

·      Ensure consistent application of brand guidelines across all marketing materials and communications.


Content Creation:

·      Collaborate with designers and content creators to produce high-quality visual and written content.

·      Develop compelling narratives and case studies that resonate with the target audience in the software industry.


Social Media Strategy:


Strategy and Planning:

·      Develop a robust social media strategy to increase brand awareness and engagement for software products.

·      Create and manage a social media content calendar focused on software-related content.

Content Management:

·      Produce, curate, and manage published content across all social media platforms.

·      Monitor and respond to comments, messages, and user-generated content.


Analytics and Reporting:

·      Track and analyze social media metrics to measure campaign effectiveness.

·      Provide regular reports and insights to inform strategy adjustments.


Lead Generation:


Strategy Development:

·      Develop and implement lead generation strategies to drive qualified leads to the sales team.

·      Utilize a mix of digital marketing tactics including SEO, PPC, email marketing, and content marketing.


Campaign Management:

·      Plan, execute, and optimize lead generation campaigns.

·      A/B test landing pages, email campaigns, and ad creatives to maximize conversion rates.


Lead Nurturing:

·      Develop and manage lead nurturing campaigns to move prospects through the sales funnel.

·      Collaborate with the sales team to ensure seamless lead handoff and follow-up.


YouTube Strategy:


Content Strategy:

·      Develop a YouTube content strategy that aligns with brand and marketing goals, focusing on the HRMS software product.

·      Plan and produce engaging video content highlighting software features, benefits, and use cases.


Channel Management:

·      Manage the YouTube channel including uploading videos, writing descriptions, and optimizing metadata.

·      Engage with the audience through comments and community posts.


Analytics and Optimization:

·      Monitor YouTube analytics to track performance and identify areas for improvement.

·      Optimize video content for SEO and viewer retention.


Qualifications:

·      Proven experience in branding, social media management, lead generation, and YouTube strategy, specifically for software products.

·      Strong understanding of digital marketing principles and best practices in the software industry.

·      Excellent written and verbal communication skills.

·      Proficient in using social media management and analytics tools.

·      Creative thinker with strong problem-solving skills.

·      Ability to work independently and as part of a team.


Preferred Qualifications:

·      Familiarity with SEO and PPC advertising.

·      Previous experience in a similar role within the software or technology industry.

Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos

About Diyos Infotech Pvt Ltd

Founded :
2013
Type :
Products & Services
Size :
20-100
Stage :
Profitable

About

N/A

Company social profiles

bloglinkedin

Similar jobs

Client based at Bangalore location.
Client based at Bangalore location.
Agency job
Bengaluru (Bangalore), Chennai, Kochi (Cochin), Trivandrum
5 - 12 yrs
₹15L - ₹30L / yr
Manual testing
airline crew
Ops business process
uat
SIT
+2 more

Manual Tester with Crew Domain Knowledge

Skill Set/Experience

1.   •       Experience: 5–12 Years

2.   •       Locations: Chennai, Bangalore, Trivandrum, Cochin

3.   •       Notice Period: Immediate to <30 days

  1. Very good understanding of airline Crew and Ops business processes
  2. Experience in UAT and SIT testing including on-site customer interactions (added advantage).
  3. Strong business/testing skills – Use case review, Test case creation (Interface, Functional and UAT and End to End ) , review and execution
  4. Basic knowledge of SQL, UNIX
  5. Experience in API/Interfaces testing
  6. Experience with any of the defect tracking systems.
  7. Exposure in using selenium Test Automation tool is added advantage


Read more
It Company
It Company
Agency job
via Kalibre global konnects by Bhumin Patel
Ahmedabad
2 - 4 yrs
₹3L - ₹4.5L / yr
Wordpress
skill iconPHP
Content Management System (CMS)
skill iconHTML/CSS
Microsoft Word
+7 more

We are looking for an experienced and passionate WordPress Developer to join our IT team! As a WordPress Developer at our company, you will be responsible for both back-end and front-end development, including creating WordPress themes and plugins.

We are expecting you to have a strong understanding of latest industry trends and content management systems.

Personal Skill: Flexible with work, Good Leadership Skill, Good Communication Skill.

  • IT Skill: operating system windows 10 basic of Linux
  • Office-2016(Word, Excel, Power Point), Internet Surfing and Outlook 2016,
  • Languages: HTML, CSS, Bootstrap4, JavaScript, J-query, Core PHP, WordPress, Magento & Drupal
  • Build websites using WordPress.
  • Prepare website proposals to present to clients.
  • Provide technical support to clients.
  • Write coding using HTML and CSS.
  • Design new features for existing websites.
  • Act as the company expert in creating PPC /Google AdWords campaigns to be integrated with new website builds.
  • Manage a user guide to help clients understand site features and management of website to increase visitor satisfaction.
  • Work on a new mobile development project to expand the company into mobile website development services.
Read more
My Next Hire
Jyoti Hidaduggi
Posted by Jyoti Hidaduggi
Pune
0 - 1 yrs
₹2L - ₹3L / yr
Communication Skills
Software Configuration Management (SCM)

Jr. Implementation Consultant

Responsibilities:

  • Coordinate with clients and coordinate wiht team members to carry out configurations and initial instance set up.
  • Understand client scenarios and suggest standard configurations

Skills Required:

  • You would bring in excellent communication skills
  • Excellent aptitude and analytical skills
  • Strong interpersonal skills and interactive skills


Read more
mart2globalcom pvt ltd
at mart2globalcom pvt ltd
2 recruiters
Jignesh Shah
Posted by Jignesh Shah
Ahmedabad
1 - 3 yrs
₹1L - ₹4L / yr
Search Engine Optimization (SEO)
SEO management
Landing page optimization
SEO Executive Responsibilities include:

1. Able to manage multiple projects

2. Knowledge of on-page, off-page and link building

3. Knowledge of relevant SEO tools

4. Good English communication skills

5. Able to perform keyword research & mapping

6. Able to run technical SEO audits
The candidate will get preference if he/she has knowledge of optimizing copy and web pages for search engine optimization. Can perform ongoing keyword research including learning and expansion of keyword opportunities.

Researching and implementing content advice for organic SEO success.
Minimum Experience-1 year
Location-Ahmedabad
Read more
An early stage hyper local solution start up
An early stage hyper local solution start up
Agency job
via Qrata by Revathi Satish
Mumbai
1 - 5 yrs
₹6L - ₹12L / yr
skill iconReact.js
skill iconJavascript
skill iconNodeJS (Node.js)
skill iconAmazon Web Services (AWS)
skill iconMongoDB
+1 more

We are currently hiring a Frontend developer for a startup in the B2C marketplace space based out of Mumbai.  This startup is an Online Marketplace, that serves as a Discovery and Booking Platform for Kids’ Activity Classes. Operations were launched in  November 2019, and have over 20KParents and 500+ educators listed on our Platform across the major Tier-I and Tier-II cities in India.

 

Platform details are listed below :

  1. A SaaS platform for educators to simplify the management of their classes and

workshops. Educators get access to a dashboard and use our Class Management tool

to create listings, view registrations, manage bookings and payments. The dashboard

also provides analytics for teachers to track visitor traffic, see drop offs and

understand which social media channel generates maximum ROI for them.

  1. Discovery &amp; Booking Platform for parents so that they can search, view and book

classes and workshops for their children.

 

Top 2 role must have’s

  1. You should have REACT JS experience of building a product
  2. You should be willing to work in a very early stage startup( Not funded yet)

 

Tech skills required for this role:

  • Front end design in REACT JS at least 1.5 years
  • AWS server
  • Mongo Database
  • API's written in Nodejs
Read more
Invendis Technologies India
at Invendis Technologies India
1 video
1 recruiter
Agency job
via PREMIER I NFORMATION by nirmala srinivasan
Bengaluru (Bangalore)
10 - 15 yrs
₹10L - ₹15L / yr
ASP.NET MVC

Ø Managing the customers independently. Prior experience in account management, creating, maintaining, and enhancing client relationships to yield business opportunities by working closely with clients CIO, CTO, PMO will be of advantage.

 

 

 

 

 

Ø  Managing internal Implementation team and resources.

 

 

 

 

 

Ø Implementation of standard product and creation of new modules.

 

 

 

 

 

Ø  Customer meeting to gather new requirements/ changes in existing requirements.

 

 

 

 

 

Ø  Understand market/ customer requirements the general need in various geographies.

 

 

 

 

 

Ø Customer Training-Full system training for existing customers.

 

 

 

 

 

Ø  Sound understanding of the practical application of agile development methods and leading software development teams in an Agile/Lean environment would be a great advantage.

 

 

 

 

 

Ø  Strong project management and technical fundamental skills to build complex enterprise software applications.

 

 

 

 

 

Ø Ability to leverage cutting-edge Agile and Lean practices to lead self-organizing teams to deliver software that does exactly what is needed as per client requirements.

 

 

 

 

 

Ø Ability to take the needs and challenges of clients and partner with them to formulate the delivery road map and project plans to support business strategies and goals.

 

 

 

 

 

Ø Deep understanding of Microsoft technologies, web development, architecture, configuration, deployment, and domain-driven designs.

 

 

 

 

 

Ø  Prior experience of Core Programming skills in Visual Studio, .Net Core, http://asp.net/">ASP.NET, C#, HTML5, CSS, jQuery, http://asp.net/">ASP.NET, MVC/ Angular JS, SQL Server, ORM (Entity Framework) is essential.

 

 

 

 

 

Ø Hands-on OOPS, Data Structure, and Test-Driven Development (TDD).

 

 

 

 

 

Ø Must have completed at least 2-3 SDLC projects in entity framework, MVC/ AngularJS & Web APIs.

 

 

 

 

 

Ø Hands-on with design Principles and Domain Driven Design.

 

 

 

 

 

Ø Must carry a Go-Getter attitude, enjoy working in a progressive and agile organization with greater self- driven ownership of project deliveries for multiple projects simultaneously.

 

 

 

 

 

Ø Experience in preparing technical Proposals, effort, and estimation.

 

 

 

 

 

Ø Should be passionate, hungry for continual learning to keep pace with the latest trends, technologies, and tools in Project Management.

 

 

 

 

 

Ø Knows all times, technical depth, and client expectations including the health of the project, critical path items, risks, and impact on timelines.

 

 

 

 

 

Ø Should be able to work on GUI + Libraries as well.

 

 

 

Ø  Change analysis for some of the new enhancements to be done in the system before integrating into the base system.

 

 

 

Ø  SRS for new enhancement

Read more
Vestibulum Technologies Pvt Ltd
Srinivasan Saripalli
Posted by Srinivasan Saripalli
Bengaluru (Bangalore)
0.3 - 0.6 yrs
₹15000 - ₹25000 / mo
skill iconData Science
skill iconMachine Learning (ML)
skill iconDeep Learning
skill iconPython
Computer Vision
+3 more
Hiring for Machine Learning Deep Learning, who have build solutions for computer vision ,nlp, Tensorflow, Pytorch, Tensorflow Lite for Android phone 
Read more
TechUnity Software Systems India Pvt Ltd;
Coimbatore
2 - 5 yrs
₹3L - ₹4L / yr
Data Visualization
SQL
Stackless Python
skill iconR Programming
matplotlib
+4 more

We are looking for a Data Scientist to analyze large amounts of raw information to find patterns that will help improve our company.
We will rely on you to build data products to extract valuable business insights.
In this role, you should be highly analytical with a knack for analysis, math and statistics.
Critical thinking and problem-solving skills are essential for interpreting data.
We also want to see a passion for machine-learning and research.
Your goal will be to help our company analyze trends to make better decisions.
Responsibilities:

  • Identify valuable data sources and automate collection processes
  • Undertake preprocessing of structured and unstructured data
  • Analyze large amounts of information to discover trends and patterns
  • Build predictive models and machine-learning algorithms
  • Combine models through ensemble modeling
  • Present information using data visualization techniques
  • Propose solutions and strategies to business challenges
  • Collaborate with engineering and product development teams

Requirements:

  • Proven experience as a Data Scientist or Data Analyst
  • Experience in data mining
  • Understanding of machine-learning and operations research
  • Knowledge of SQL,Python,R,ggplot2, matplotlib, seaborn, Shiny, Dash; familiarity with Scala, Java or C++ is an asset
  • Experience using business intelligence tools (e.g. Tableau) and data frameworks
  • Analytical mind and business acumen
  • Strong math skills in statistics, algebra
  • Problem-solving aptitude
  • Excellent communication and presentation skills
  • BSc/BE in Computer Science, Engineering or relevant field;
  • graduate degree in Data Science or other quantitative field is preferred
Read more
InnovatorsBay
at InnovatorsBay
3 recruiters
Kanika Batra
Posted by Kanika Batra
Bengaluru (Bangalore)
2 - 4 yrs
₹5L - ₹8L / yr
skill iconJavascript
skill iconHTML/CSS
skill iconAngular (2+)
skill iconReact.js
skill iconjQuery
+2 more
We are actively looking for a technology superstar. The candidate should be a dynamic and pro-active programmer, interest to create disruptive solutions, love for learning is a must along with following: - Hands-on experience in building applications with Angular 4+, best practices, pitfalls, and commonly used libraries - Experience in handling real-time data - Understanding of CSS box model - Experience in writing modular and maintainable code - Good understanding of the semantic meaning of HTML elements - Integration of APIs and WebSockets - Knowledge of CSS flexbox (good to have) - Experience with test frameworks - Comfortable with agile methodologies - Excellent communication skills
Read more
Claritus Consulting
Noida, NCR (Delhi | Gurgaon | Noida)
3 - 8 yrs
₹3L - ₹8L / yr
skill iconJavascript
skill iconNodeJS (Node.js)
MEAN stack
Primary Skills / Must Have : - Hands on experience with JavaScript Development on both Client and Server-side. - Very strong in Object Oriented Javascript, ES6, Typescript, HTML 5, CSS3, SASS/ LESS. - In depth knowledge of NodeJS, ExpressJS and Restify. knowledge of frameworks like loopback, Hapi, sails etc will be consider as advantage. - In depth knowledge of Angular 6 & 7, Bootstrap, Backbone.js, Semantic UI - Working knowledge on Responsive web design. - Experience with testing tools and frameworks like Jasmine, Protractor or similar - Hands-on experience in using modern build tool chains and package managers like webpack, npm, grunt etc. - Experience in working on Visual Studio Code, Docker. - Very good logical thinking and quick at learning and exploring new frameworks. - Understanding of API integrations, Single-Sign-on and token-based authentication. Knowledge of passport.js, Oauth, auth0 etc will be consider as advantage. - Understanding of caching - like node-cache, redis etc, - Understanding the nature of asynchronous and functional programming - Experience with cloud platforms like Azure and tools like git - Knowledge of common design patterns - Strong in RDBMS concepts and must have hands-on knowledge of database development - Excellent OO programming skills - Strong object oriented analysis and design skills - Good analytical and problem solving skills - Strong oral communication and listening skills and flexibility to adapt as the project evolves.
Read more
Why apply to jobs via Cutshort
people_solving_puzzle
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
people_verifying_people
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly. No 3rd party agencies here.
ai_chip
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
21,01,133
Matches delivered
37,12,187
Network size
15,000
Companies hiring
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
companies logo
companies logo
companies logo
companies logo
companies logo
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos