
Position Overview:
We are seeking a creative and dynamic Product Branding Specialist with a strong background in software products. This role involves developing and executing our branding strategy, social media strategy, lead generation activities, and YouTube content strategy specifically tailored to our HRMS software product. The ideal candidate will have proven experience in digital marketing, social media management, and lead generation within the software industry.
Key Responsibilities:
Branding:
Brand Strategy Development:
· Create and implement a comprehensive branding strategy aligned with company values, business goals, and unique aspects of the HRMS software.
· Conduct market research to identify opportunities for brand differentiation.
Brand Identity:
· Oversee the creation and maintenance of brand guidelines for software products.
· Ensure consistent application of brand guidelines across all marketing materials and communications.
Content Creation:
· Collaborate with designers and content creators to produce high-quality visual and written content.
· Develop compelling narratives and case studies that resonate with the target audience in the software industry.
Social Media Strategy:
Strategy and Planning:
· Develop a robust social media strategy to increase brand awareness and engagement for software products.
· Create and manage a social media content calendar focused on software-related content.
Content Management:
· Produce, curate, and manage published content across all social media platforms.
· Monitor and respond to comments, messages, and user-generated content.
Analytics and Reporting:
· Track and analyze social media metrics to measure campaign effectiveness.
· Provide regular reports and insights to inform strategy adjustments.
Lead Generation:
Strategy Development:
· Develop and implement lead generation strategies to drive qualified leads to the sales team.
· Utilize a mix of digital marketing tactics including SEO, PPC, email marketing, and content marketing.
Campaign Management:
· Plan, execute, and optimize lead generation campaigns.
· A/B test landing pages, email campaigns, and ad creatives to maximize conversion rates.
Lead Nurturing:
· Develop and manage lead nurturing campaigns to move prospects through the sales funnel.
· Collaborate with the sales team to ensure seamless lead handoff and follow-up.
YouTube Strategy:
Content Strategy:
· Develop a YouTube content strategy that aligns with brand and marketing goals, focusing on the HRMS software product.
· Plan and produce engaging video content highlighting software features, benefits, and use cases.
Channel Management:
· Manage the YouTube channel including uploading videos, writing descriptions, and optimizing metadata.
· Engage with the audience through comments and community posts.
Analytics and Optimization:
· Monitor YouTube analytics to track performance and identify areas for improvement.
· Optimize video content for SEO and viewer retention.
Qualifications:
· Proven experience in branding, social media management, lead generation, and YouTube strategy, specifically for software products.
· Strong understanding of digital marketing principles and best practices in the software industry.
· Excellent written and verbal communication skills.
· Proficient in using social media management and analytics tools.
· Creative thinker with strong problem-solving skills.
· Ability to work independently and as part of a team.
Preferred Qualifications:
· Familiarity with SEO and PPC advertising.
· Previous experience in a similar role within the software or technology industry.

Similar jobs
KEY DUTIES
- Independently own and resolve high-priority or complex customer issues with minimal supervision
- Reproduce and analyze product defects using advanced troubleshooting techniques and tools
- Collaborate with developers to identify root causes and drive timely resolution of defects
- Identify trends in escalations and provide feedback to improve product quality and customer experience
- Document investigation findings, root causes, and resolution steps clearly for both internal and external audiences
- Contribute to knowledge base articles and process improvements to enhance team efficiency
- Represent the escalation team in product reviews or defect triage meetings
- Build subject matter expertise in specific products or components
- Mentor and assist junior team members by reviewing their investigations and coaching through complex cases
- Participate in Agile ceremonies and contribute to team planning and backlog refinement
- Other duties as assigned
BASIC QUALIFICATIONS
- Typically requires 3–6 years of technical experience in a support, development, or escalation role
- Strong technical troubleshooting and root cause analysis skills
- Proficient in debugging tools, logs, and test environments
- Ability to independently manage multiple complex issues and drive them to closure
- Experience working with cross-functional teams in a collaborative, Agile environment
- Proficiency with relevant scripting or programming languages (e.g., Python, Bash, PowerShell, Java)
- Exceptional written and verbal communication skills — especially when engaging with customers in critical or escalated situations
- Demonstrated customer-first mindset with an emphasis on clarity, empathy, and follow- through
- Proactive and detail-oriented, with the ability to document and communicate technical concepts clearly
- Comfortable presenting findings or recommendations to both technical and non-technical stakeholders
Description:
We are looking for a Business Development Executive / Manager to join our team. If you are creative, hard-working, motivated and sales savvy, looking to pursue a career in Digital Sales and Business Development with significant growth opportunity, we want to hear from you. We are looking for an executive to assist in the planning, execution and optimization of our online business development efforts. The sale of services through digital channel is a complex procedure with great potential which becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for all things Sales, Business Development and Technology. The role is to assist the organisations sales and growth efforts by contributing to new customer acquisition. He/she should be able to provide ideas to attract new clients and keep the senior management updated about marketplace
and competitor activity.
Responsibilities
● Generate new leads through different mediums like: Freelancing Portals, LinkedIn, Social Media Platforms, Direct contacts etc…
● Find new modes of Business lead generation and actively work to establish companies profile
● Build contacts with potential clients to create new business opportunities
● Keep prospective client database updated
● Make cold calls for new business leads
● Writing new business proposals
● Maintain knowledge of all product and service offerings of the company
● Arrange meetings for senior management with prospective clients
● Follow company guidelines and procedures for acquisition of customers, submission of proposals etc…
● Skills and experience in creative content writing
● Analytical mindset and critical thinking
Must have:
● Excellent communication and interpersonal skills
● Strong content writing skills
● As our customers are based out of India and we work on outsourced
projects only, candidate should be willing to work in odd hours to generate leads
● Prospecting for new business (cold calls and warm calls through our lead generation programs)
● Approach and develop new leads daily
● Plan and prepare sales presentations for prospects and clients
● Develop winning proposals
● Identify and develop a strong understanding of client's core objectives and challenges
● Good knowledge of Digital Sales & Marketing/ Social Media /Web Technologies/E-commerce
● Handling Client Leads and taking it to a logical conclusion
HSV Digital is a global, full-service, and 100% B2B technology-focused marketing firm. Because we are so immersed and invested in all things B2B tech, we are experts at understanding complex value propositions, systems, stakeholders, and challenges.
We pride ourselves in working with the largest and fastest growing technology companies, helping them build brand awareness, grow revenue, and maximize the value of their channel ecosystem. Some of our clients include Microsoft, Deloitte, Databricks, IBM, Cognizant, HCL, Diversified, EY, and many more!
As a Visual Designer, your job will be to create high-end graphics for a range of clients in enterprise technology.
Key responsibilities:
- Create aesthetic visual assets for our clients including corporate branding, animations, infographics, posters, banners, presentations, emailers and other requested design elements.
- Understanding client requirements and translating the same into collaterals with high level of creativity
- Maintaining brand aesthetic and standards across all channels to ensure consistency with client’s brand guide
- Working on multiple projects at a time with varying deadlines.
Requirements:
- Proven experience as a visual designer for SaaS or enterprise technology companies.
Kunato.AI is a NY-based IT firm helping to create the first marketplace that monetizes digital content on the internet (i-commerce). We have patented our technology - a quantitative deep tech system that predicts, assigns, and updates the value of any digital content in real time without the need for human intervention. Our system has the potential to create a new digital goods marketplace that will revolutionize the way we consume, create and search for content on the Internet.
We are looking for a Rust Developer (with 2-6years of experience) to join our cutting-edge development team as it grows. The candidate must be comfortable working in an agile environment and has the ability to take the lead when necessary.
Roles and Responsibilities:
- Responsible for developing the product as per the product specification defined by the product managers
- Responsible for preforming research on the best methods of implementing the requirements
- Author and curate technical documentation to support delivery, maintenance, and adoption
- Work with programmers, engineers, and management heads to identify process improvement opportunities, propose system modifications, and devise governance strategies to optimize the overall performance
- Design and develop automated deployment and maintenance mechanisms
- Solving development challenges and making architectural decisions by understanding the larger picture of the projects goals
- Expanding your existing skill-set, and picking up on various rust dependent frameworks
- Confidently communicating and collaborating with your fellow developers in a remote team environment
Essential skills:
- Must have experience in Rust programming language
- Have excellent knowledge of different data structures and algorithms
- Working knowledge of any other programming language Python, Java, or JavaScript is good to have
- Experience with, or understanding of, Kafka or Redis, Cloud infrastructure services, Docker is an added advantage
- Experience with SQL or NoSQL databases, MySQL, MongoDB, Elasticsearch, etc.
- Experience in Backend and APIs development
- Experience in analysing and optimizing the platform’s performance
- Excellent verbal communication skills
- Developing and maintaining all server-side network components.
- Ensuring optimal performance of the central database and responsiveness to front-end requests.
- Collaborating with front-end developers on the integration of elements.
- Designing customer-facing UI and back-end services for various business processes.
- Developing high-performance applications by writing testable, reusable, and efficient code.
- Implementing effective security protocols, data protection measures, and storage solutions.
- Running diagnostic tests, repairing defects, and providing technical support.
- Documenting Node.js processes, including database schemas, as well as preparing reports.
- Recommending and implementing improvements to processes and technologies.
- Keeping informed of advancements in the field of Node.js development.
Tech mahindra hiring for Sr.Java Developer at Mumbai location.
Till pandemic it is WFH alter you need to join the office that is in Navi Mumbai
Should be very strong in Java/J2ee, Spring MVC and Webservices
Candidate should have experience in between 4 to 6 Yrs in Java, J2EE, Spring MVC, REST and SOAP Webservices, Microservices and PL/SQL
should have strong knowledge on these technologies
Candidate should ahve worked at least 3 years on SPRING
Job description
The candidate will be responsible for designing, developing, testing, and debugging responsive web and mobile applications for the company. Using Angular, JavaScript, HTML, and CSS, this candidate will be able to translate user and business needs into functional frontend design.
Responsibilities
- Designing, developing, and testing UI for mobile and web applications
- Build reusable code and libraries for future use
- Accurately translate user and business needs into functional frontend code
- Experience with user interface design.
Qualifications
- Bachelor's degree or equivalent in Computer Science
- 1+years' experience in frontend development
- Familiarity using Scrum/Agile development methodologies
- Experience building object-oriented web applications in Angular, JavaScript, HTML5, and CSS3
• Should Collect fruits and vegetables orders from Hotels, Retail shops and Restaurant
• As a Sales Executive you will pitch about Company to customers and make them join Company platform.
• Sales Executive will ensure correct on boarding of customer.
• Manage customer relationship and solve customer queries on field visits.
• As a Sales Executive you will pitch about Company to customers and make them join Company platform
• Collection of order from clients
• Have a Rapport with client
• Increase of sales from existing clients and searching of new clients








