
Position Overview:
We are seeking a creative and dynamic Product Branding Specialist with a strong background in software products. This role involves developing and executing our branding strategy, social media strategy, lead generation activities, and YouTube content strategy specifically tailored to our HRMS software product. The ideal candidate will have proven experience in digital marketing, social media management, and lead generation within the software industry.
Key Responsibilities:
Branding:
Brand Strategy Development:
· Create and implement a comprehensive branding strategy aligned with company values, business goals, and unique aspects of the HRMS software.
· Conduct market research to identify opportunities for brand differentiation.
Brand Identity:
· Oversee the creation and maintenance of brand guidelines for software products.
· Ensure consistent application of brand guidelines across all marketing materials and communications.
Content Creation:
· Collaborate with designers and content creators to produce high-quality visual and written content.
· Develop compelling narratives and case studies that resonate with the target audience in the software industry.
Social Media Strategy:
Strategy and Planning:
· Develop a robust social media strategy to increase brand awareness and engagement for software products.
· Create and manage a social media content calendar focused on software-related content.
Content Management:
· Produce, curate, and manage published content across all social media platforms.
· Monitor and respond to comments, messages, and user-generated content.
Analytics and Reporting:
· Track and analyze social media metrics to measure campaign effectiveness.
· Provide regular reports and insights to inform strategy adjustments.
Lead Generation:
Strategy Development:
· Develop and implement lead generation strategies to drive qualified leads to the sales team.
· Utilize a mix of digital marketing tactics including SEO, PPC, email marketing, and content marketing.
Campaign Management:
· Plan, execute, and optimize lead generation campaigns.
· A/B test landing pages, email campaigns, and ad creatives to maximize conversion rates.
Lead Nurturing:
· Develop and manage lead nurturing campaigns to move prospects through the sales funnel.
· Collaborate with the sales team to ensure seamless lead handoff and follow-up.
YouTube Strategy:
Content Strategy:
· Develop a YouTube content strategy that aligns with brand and marketing goals, focusing on the HRMS software product.
· Plan and produce engaging video content highlighting software features, benefits, and use cases.
Channel Management:
· Manage the YouTube channel including uploading videos, writing descriptions, and optimizing metadata.
· Engage with the audience through comments and community posts.
Analytics and Optimization:
· Monitor YouTube analytics to track performance and identify areas for improvement.
· Optimize video content for SEO and viewer retention.
Qualifications:
· Proven experience in branding, social media management, lead generation, and YouTube strategy, specifically for software products.
· Strong understanding of digital marketing principles and best practices in the software industry.
· Excellent written and verbal communication skills.
· Proficient in using social media management and analytics tools.
· Creative thinker with strong problem-solving skills.
· Ability to work independently and as part of a team.
Preferred Qualifications:
· Familiarity with SEO and PPC advertising.
· Previous experience in a similar role within the software or technology industry.

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About the company
KPMG International Limited, commonly known as KPMG, is one of the largest professional services networks in the world, recognized as one of the "Big Four" accounting firms alongside Deloitte, PricewaterhouseCoopers (PwC), and Ernst & Young (EY). KPMG provides a comprehensive range of professional services primarily focused on three core areas: Audit and Assurance, Tax Services, and Advisory Services. Their Audit and Assurance services include financial statement audits, regulatory audits, and other assurance services. The Tax Services cover various aspects such as corporate tax, indirect tax, international tax, and transfer pricing. Meanwhile, their Advisory Services encompass management consulting, risk consulting, deal advisory, and other related services.
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Job Description
Position: ML Engineer
Experience: Experience 4+ years of relevant experience
Location : WFO (3 days working) Pune – Kharadi
Employment Type: contract for 3-5 months-Can be extended basis performance and future requirements
Skills Required:
• Building and maintaining pipelines for model development, testing, deployment, and monitoring.
• Automating repetitive tasks such as model re-training, hyperparameter tuning, and data validation.
• Developing CI/CD pipelines for seamless code migration.
• Collaborating with cross-functional teams to ensure proper integration of models into production systems.
Key Skills
• 3+ years of experience in developing and deploying ML models in production.
• Strong programming skills in Python (with familiarity in Bash/Shell scripting).
• Hands-on experience with tools like Docker, Kubernetes, MLflow, or Airflow.
• Knowledge of cloud services such as AWS SageMaker or equivalent.
• Familiarity with DevOps principles and tools like Jenkins, Git, or Terraform.
• Understanding of versioning systems for data, models, and code.
• Solid understanding of MLflow, ML services, model monitoring, and enabling logging services for performance tracking
We are just getting started! This is not just an opportunity to be part of the startup journey but help shape the journey by building things from scratch. We are looking to hire a Program Manager who can own verticals and lead functional teams within the company for execution. This is a high-impact, critical role to craft the future roadmap of the organization
Responsibilities:
- Lead implementation of orgn in key partner institutes
- Own the entire process of onboarding a partner institute
- Define custom made' offerings for the parents of a particular institute
- Single point of contact between the org institute partnerships team, institute management and org inside sales team
- Be responsible for anything and everything' in the partner institutes
- Be responsible for parent outreach in the institutes
- Strategize and execute plans for customer acquisition along with the management - events, referrals etc.
- P& L owner of key accounts
- Take lead in selling and implementing companies full suite of financial and payment solutions in the partner institutes
- Lead the ideation, planning, and execution of these initiatives / projects while working directly with the founding team
- Own execution from strategy design and setup to pilot and eventual scale-up
- Work closely with different teams within the company (sales, marketing, strategy, and product) to execute the project
- Build and lead high-performing teams to scale these initiatives
Requirements:
- Degree from top tier colleges (IITs, IIMs, ISB, BITS etc. ) and 2-6 years of experience in project management, product development, growth, new initiatives at top startups
- Track record of outperformance / over-achieving targets in previous work places
- Experience in leading initiatives and delivering results in a time-bound manner
- Prior experience in early stage startups or as a founder is a huge plus
- Prior exposure to B2C or understanding of financial services is a plus
- Self-starter with a high sense of ownership Comfortable to work with minimal supervision
- Hungry to learn and grow
- Passion to learn & be a better version of oneself; motivated to succeed
- Bias for action Have the temperament to experiment and execute in uncertainty
- Hustler Ability to generate resources to solve a problem
- Intellectual honesty Always seeking and presenting truth irrespective of personal POV or beliefs
- Mission-oriented
- Deeply care about delivering value and making an impact on customer's lives
- Startup experience is a must
• Oversee lifecycle marketing strategies which identify valuable consumers and opportunities and ensure error free continuous implementation
• Pilot new campaigns that drive increased engagement and revenue
• Create and continually refine email strategy to increase acquisition, retention (CLV) and subscription rates
• Manage external agency and multiple vendor relationships related to CRM, personalised consumer marketing and database management
• Serve as a CRM business intelligence leader, utilizing analytics to drive customer-centric action plans
• Manage the distribution and presentation of CRM reporting and status to executive stakeholders
Digital Activation / DMP
• Develop audience segments by applying CRM learnings
• Create test and learn approach to optimize performance and develop insights on best practices
• Provide support in measurement and analysis of precision media campaigns
Qualifications
• 2-8 years CRM and/or Direct Marketing experience, preferably in a Retail, CPG or ecommerce industry
• Knowledge of database marketing strategies including the use of 1st, 2nd, 3rd party data
• Creative thinking and exceptional analytical skills; experience conducting CRM campaign analytics and consumer research to inform marketing decisions
Synactive India Pvt Ltd is seeking a dynamic and driven Technical Sales Executive to join our team. In this role, you will bridge the gap between our technical products and the needs of our clients, working closely with them to offer tailored solutions that drive business growth. You will be responsible for understanding our product offerings, engaging with prospective customers, conducting demos, and closing sales.
Key Responsibilities:
- Identify, prospect, and engage potential clients to introduce Synactive's product offerings.
- Conduct technical presentations and product demonstrations that effectively communicate the value and features of our solutions.
- Collaborate with clients to understand their technical requirements, presenting customized solutions that address specific business needs.
- Develop and maintain strong client relationships, focusing on long-term engagement and customer satisfaction.
- Work with cross-functional teams to ensure customer needs are met post-sale, including onboarding and support.
- Use CRM tools to track sales activities, pipeline management, and performance metrics.
Required Skills:
- Proven experience in technical sales or a similar role within the IT industry.
- Strong knowledge of relevant technologies (SaaS, cloud solutions, or other tech products).
- Excellent communication, negotiation, and relationship-building skills.
- Ability to explain technical features to both technical and non-technical audiences.
- Proficiency with CRM systems (e.g., Salesforce, HubSpot) and other sales tools.
Qualifications:
- Bachelor’s degree in Business, Information Technology, or a related field.
- 2+ years of experience in technical sales or similar role preferred.
- Strong analytical, presentation, and problem-solving skills.
• Identify and prospect new business opportunities and generate sales leads
• Contact potential clients and promote the company's products and services
• Build and maintain strong relationships with exhibitors and sponsors
• Conduct market research and keep up-to-date with industry trends and developments
• Develop customized proposals and presentations for potential clients
• Negotiate contracts and close deals with clients
• Meet and exceed sales targets on a regular basis
• Attend industry events and exhibitions to network and build relationships
• Collaborate with other team members to ensure the smooth running of exhibitions
Role: Social Media Marketing
Industry Type: Real Estate
Employment Type: Full Time, Permanent
Job Description & Responsibilities
Build and manage the company’s social media profiles and presence, including
Face book, Twitter, LinkedIn, and additional channels that may be deemed
relevant.
Create shareable content appropriate for specific platforms to drive traffic and
customer engagement.
Monitor and engage in relevant social discussions about our company,
competitors, and/or industry, both from existing leads and customers as well as
from brand new audiences.
Run regular social promotions and campaigns and track their success.
Track, measure, and analyze all initiatives to report on social media ROI.
Requirements
Familiarity with online marketing channels.
Up to date with the latest digital technologies and social media trends with a
command of each network and their best practices.
Creative thinker.
Excellent communication skills.

Key Responsibilities : ( Data Developer Python, Spark)
Exp : 2 to 9 Yrs
Development of data platforms, integration frameworks, processes, and code.
Develop and deliver APIs in Python or Scala for Business Intelligence applications build using a range of web languages
Develop comprehensive automated tests for features via end-to-end integration tests, performance tests, acceptance tests and unit tests.
Elaborate stories in a collaborative agile environment (SCRUM or Kanban)
Familiarity with cloud platforms like GCP, AWS or Azure.
Experience with large data volumes.
Familiarity with writing rest-based services.
Experience with distributed processing and systems
Experience with Hadoop / Spark toolsets
Experience with relational database management systems (RDBMS)
Experience with Data Flow development
Knowledge of Agile and associated development techniques including:
n

We are looking for a can do it attitude, and the ability to deliver with high velocity and high-quality at the same time. You must have experience developing and designing amazing UI screens.
This person MUST have:
- BE Computer Science, MCA or equivalent
- Cloud app development experience
- Strong ReactJS experience
- Strong experience in Next JS and Typescript
- Understanding of APIs, pagination, searching, sorting
- Creating high performance UI etc.
- Troubleshooting/debugging experience
- Experience with SQL and NOSQL databases
- Strong communication skills
Experience:
- Min 3 year experience
- Not more than 7 year experience.
- Startup experience is a must.
Location
- Remotely, anywhere in India
Timings:
- 40 hours a week but with 4 hours a day overlapping with client timezone. Typically clients are in California PST Timezone.
Position:
- Full time/Direct
- We have great benefits such as PF, medical insurance, 12 annual company holidays, 12 PTO leaves per year, annual increments, Diwali bonus, spot bonuses and other incentives etc.
- We dont believe in locking in people with large notice periods. You will stay here because you love the company. We have only a 15 days notice period.


Roles and Responsibility:
• Lead the entire back-end and front-end technology team and act as the go-to resource with in-depth knowledge of technology and product best practices and standards.
• Build scalable backend product architecture that scales through millions of transactions per day.
• Build support systems for monitoring, billing, administration, etc.
• Acting as a single person of contact for the entire product vertical and liaising with the business team to aid the business needs.
• Directly Responsible for the user experience on the platform. Willingness to learn new technologies as required and able to incorporate machine-learning, AI and Big data as the product evolves.
• Responsible for validating the technical feasibility of product ideas, and suggesting likely technical platforms and build-buy options for such ideas.
• Plan and set up a smooth development cycle for getting features from user stories to products.
• Responsible for building deep tech products related to Face Biometrics, Image Forensics, and Risk Analysis.
Skills Required:
Must have:
• Candidate with minimum 5-10 years of solid tech experience, preferably in a growing Start-up.
• Proven Experience in leading the full cycle of mobile (Android/IOS) and web application development processes, from design to implementation.
• Well-versed with tech stacks like Node, Python, Java and/or other latest languages.
• Proven ability to build a solid team and thrive in a dynamic environment.
• Experience with performance testing and optimization of the application for maximum speed and scalability.
• Great analytical skills, data-driven decision making and evolution with technology trends.
• Stronghold in backend development and algorithms.
• Experience with Machine Learning and Data Analysis.
Good to have:
• Exposure to financial risk modeling is a plus.
• Exposure to Image Processing is a plus.
• Exposure to the blockchain is a plus.
The right candidate should be commercially knowledgeable (business acumen) and pragmatic, and have an understanding of a wide range of technologies and methodologies, and should have the ability to choose which fits best. Experience building a technology team or work with a small team from start at a start-up is a plus.
We offer a suite of memberships and subscriptions to spice up your lifestyle. We believe in practicing an ultimate work life balance and satisfaction. Working hard doesn’t mean clocking in extra hours, it means having a zeal to contribute the best of your talents. Our people culture helps us inculcate measures and benefits which help you feel confident and happy each and every day. Whether you’d like to skill up, go off the grid, attend your favourite events or be an epitome of fitness. We have you covered round and about.
- Health Memberships
- Sports Subscriptions
- Entertainment Subscriptions
- Key Conferences and Event Passes
- Learning Stipend
- Team Lunches and Parties
- Travel Reimbursements
- ESOPs
Thast what we think would bloom up your personal life, as a gesture for helping us with your talents.
Join us to be a part of our Exciting journey to Build one Digital Identity Platform!!!

Minimum 3+ Years of hands-on experience in developing Python Applications.
Excellent knowledge of Python and experience in or in-depth understanding of core Python
Knowledge in Lists, Tuples, and Dictionaries
Excellent knowledge of Python Constructor- Parameterized and Non-Parameterized
Must have experience in core python concepts about data structure, OOPS concepts, XML parsing, XML to JSON, optimizations
Developers should have developed Web Based applications., back end, SQL
Agile and scrum methodology
Should not be test automation, Application development frame work
Excellent Communication Skill
Good to Have
Django/ Flask
Strong Hands-on experience in HTML, CSS, DTL(Django Template Language), SASS.
knowledge of SQL

