
Position Overview:
We are seeking a creative and dynamic Product Branding Specialist with a strong background in software products. This role involves developing and executing our branding strategy, social media strategy, lead generation activities, and YouTube content strategy specifically tailored to our HRMS software product. The ideal candidate will have proven experience in digital marketing, social media management, and lead generation within the software industry.
Key Responsibilities:
Branding:
Brand Strategy Development:
· Create and implement a comprehensive branding strategy aligned with company values, business goals, and unique aspects of the HRMS software.
· Conduct market research to identify opportunities for brand differentiation.
Brand Identity:
· Oversee the creation and maintenance of brand guidelines for software products.
· Ensure consistent application of brand guidelines across all marketing materials and communications.
Content Creation:
· Collaborate with designers and content creators to produce high-quality visual and written content.
· Develop compelling narratives and case studies that resonate with the target audience in the software industry.
Social Media Strategy:
Strategy and Planning:
· Develop a robust social media strategy to increase brand awareness and engagement for software products.
· Create and manage a social media content calendar focused on software-related content.
Content Management:
· Produce, curate, and manage published content across all social media platforms.
· Monitor and respond to comments, messages, and user-generated content.
Analytics and Reporting:
· Track and analyze social media metrics to measure campaign effectiveness.
· Provide regular reports and insights to inform strategy adjustments.
Lead Generation:
Strategy Development:
· Develop and implement lead generation strategies to drive qualified leads to the sales team.
· Utilize a mix of digital marketing tactics including SEO, PPC, email marketing, and content marketing.
Campaign Management:
· Plan, execute, and optimize lead generation campaigns.
· A/B test landing pages, email campaigns, and ad creatives to maximize conversion rates.
Lead Nurturing:
· Develop and manage lead nurturing campaigns to move prospects through the sales funnel.
· Collaborate with the sales team to ensure seamless lead handoff and follow-up.
YouTube Strategy:
Content Strategy:
· Develop a YouTube content strategy that aligns with brand and marketing goals, focusing on the HRMS software product.
· Plan and produce engaging video content highlighting software features, benefits, and use cases.
Channel Management:
· Manage the YouTube channel including uploading videos, writing descriptions, and optimizing metadata.
· Engage with the audience through comments and community posts.
Analytics and Optimization:
· Monitor YouTube analytics to track performance and identify areas for improvement.
· Optimize video content for SEO and viewer retention.
Qualifications:
· Proven experience in branding, social media management, lead generation, and YouTube strategy, specifically for software products.
· Strong understanding of digital marketing principles and best practices in the software industry.
· Excellent written and verbal communication skills.
· Proficient in using social media management and analytics tools.
· Creative thinker with strong problem-solving skills.
· Ability to work independently and as part of a team.
Preferred Qualifications:
· Familiarity with SEO and PPC advertising.
· Previous experience in a similar role within the software or technology industry.

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Prospecting & Lead Generation:
- Leverage LinkedIn and other professional networks to identify and qualify potential leads within target industries.
- Build and maintain a strong pipeline of qualified prospects, ensuring steady new project acquisition.
Client Engagement & Relationship Management:
- Engage in consultative selling to understand clients' needs in marketing automation, web development, and digital marketing.
- Establish and nurture relationships with C-level executives and decision-makers.
Sales Process Management:
- Manage the end-to-end sales process, from initial outreach and discovery calls to negotiation and closing deals.
- Prepare tailored sales proposals and presentations aligned with clients business goals.
Market & Competitor Analysis:
- Conduct market research to identify industry trends, client requirements, and competitor offerings in the digital marketing and web development space.
- Provide insights to shape Gyanwaves service offerings and ensure alignment with market demand.
Cross-Department Collaboration:
- Work closely with the marketing, development, and project management teams to develop solutions that meet client needs and ensure successful project delivery.
- Act as a liaison between clients and internal teams to ensure project requirements are clearly defined and met.
Metrics & Reporting:
- Track and report on key performance indicators (KPIs) related to lead generation, conversion rates, sales cycle duration, and revenue growth.
- Regularly update the CRM with accurate and detailed information on all client interactions and deal progress.
- Preferred candidate profile
- Certification in digital marketing or web development.
- Experience in selling IT consultancy or software solutions.
- Knowledge of marketing automation platforms (e.g., Marketo, HubSpot) and web development frameworks.
- Conduct outbound calls to prospective customers to promote products and services.
- Identify customer needs and provide appropriate solutions or product recommendations.
- Maintain detailed records of calls and customer interactions in the CRM system.
- Achieve or exceed monthly sales targets and performance metrics.
- Stay updated with product knowledge and industry trends to effectively engage with customers.
- Preparing office driver's attendance & OT in Excel Sheet.
- Preparing MIS report for daily Shift schedule Drivers & Housekeeping staff.
- Coordinating, such as Event planning or client dinners.
- Mail checking, sending, and forwarding with correct information.
- Invoice checking for vendors reporting to the concerned person.
- Making calls and receiving further issues on the site.
- Drivers in and outgoing punching time, vehicle tools requirements purchasing
- Vehicle repairs maintenance tracking
- Handling stationery items for office usage,
- CC camera checking as per AMC.
- Generator power conditions checking and also as per AMC
- Landscaping like plants, trees, grass, indoor plants, and outdoor plants maintenance checking.
- Systems, UPS, related works checking
- Security manpower grooming, time shifts, replacements checking, and informing to concerned department.
- Central A/C checking as per AMC.
- Building rent records, diagrams, and AMC.
- Fair safety cylinders check as per filling date or replacement if outdated.



About us: AuditorsDesk is designed to make Audit firm’s audit work paperless. Without the need to download any software you can take your audit firm online. Your firm can easily maintain documents online. Deliver high-quality audits under ICAI guidelines. Your teams and clients can collaborate and be more efficient in managing audit work papers. More than just a tool for auditors, it tracks engagement progress from planning to conclusion. It enables the entire team to operate at its best efficiency.
Job Overview: We are seeking a highly skilled Sr. Manager who can lead our Developer Team with a minimum of 12-15 years of professional experience. The ideal candidate should also demonstrate expertise in working as L2 level SDM. This is an exciting opportunity to join our dynamic IT team.
Note: Kindly share your updated resume with below required details:
Total Experience:
Ready to relocate (Yes/No):
Current annual CTC:
Expected annual CTC:
Current Location:
Notice Period:
Reason for leaving:
Responsibilities:
§ Leads a team in developing high-quality software for major technology firms.
§ Ensures team success, growth, and productivity, providing training and mentorship.
§ Participates in meetings, contributing to development strategies and product roadmap.
§ Reacts quickly to emerging technologies, producing significant feature enhancements.
§ Sets clear expectations for direct reports, meets regularly for one-on-one discussions.
§ Develops plans for team members' long-term growth with some assistance from division lead.
§ Serves as a role model for good coding practices and functions effectively as a Level 2 Software Development Engineer (L2 SDE).
§ Sets high expectations for the team, effectively communicates expectations, and provides feedback.
§ Identifies tasks and responsibilities for direct reports to foster their growth.
§ Drives large projects to completion and is viewed as a technical leader in a large domain.
§ Coordinates with others to deliver products requiring multiple components.
Requirements:
§ Provide constructive feedback to team members and demonstrate conflict resolution skills within and across teams.
§ Communicate effectively with users, technical teams, and management to gather requirements, identify tasks, estimate timelines, and meet production deadlines.
§ Apply professional software engineering best practices throughout the software development life cycle.
§ Offer technical guidance on architecture, code review, and best practices.
§ Possess 12-15 years of software development experience and minimum 10-12 years of team leadership experience.
§ Exhibit knowledge in computer science fundamentals, including object-oriented design, data structures, and algorithms.
§ Fluent in Java or a similar object-oriented language.
§ Implement and consume large-scale web services with strong problem-solving skills.
§ Desired experience and skills include excellent written and verbal communication, contribution to software design documentation, and ability to present complex technical designs concisely.
§ Work with relational and NoSQL databases and build highly scalable distributed software systems.
§ Backend skills: Spring boot, NodeJS, Python, Cloud computing environment, Vue.JS, Python, PHP-Go, Django, Docker, GO etc.
§ Required frontend skills: Flutter, Angular, JS, ReactJS.
§ Cloud platform skills: AWS (CloudFront, Elastic Beanstalk, ACM, S3, EC2, Lambda), GCP (VM Instance, Cloud Run, App Engine), Firebase (Cloud Messaging, Hosting, Dynamic Links).
§ DNS management on various providers like GoDaddy, BigRock, and Google Domain.
§ Deployment of web services on different cloud platforms, including expertise in WordPress deployment and management.
§ Proficient in Apache Solr, Apache Tomcat, Apache Httpd, NginX.
§ Experience taking a project from scoping requirements through actual launch.
Job Type: On site
Job Location: Will be disclosed.
Employment Type: Permanent
Compensation: Best fit as per industry standard
How to Apply: Interested candidates who meet the above requirements and are ready to contribute to a dynamic team are encouraged to submit their resume at rahulATauditorsdeskDOTin
Please indicate "Application for SDM" in the subject line.
*Note: Immediate joiners will be given preference. Only shortlisted candidates will be contacted for interviews.
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What we are looking for:
We are looking for someone who has a proven record in SEO performance for
dynamic content on large scale. (Something like news, location-based listing)
Have seen organic traffic of multi-millions from SEO.
Can take ownership of the complex project.
We have immediate requirements for Fresher in BPO Semi Voice Process @ Chennai
Interview Scheduled:
- Walk-in: Monday to Friday (10 AM to 4 PM)
Contact Details:
- Reference Name: PRAVALIKA- HR
Job Description:
- Process : International Semi Voice Process
- Designation: Customer Support Executive
- Qualification : Any graduation (Arts & Science, Engineering) / Diploma / ITI / 12th / Distance Education / Dropout ( 2017- 2021 passed outs only)
- Shift Timings: Night Shift (7.30PM - 5.30AM)
- Salary: 8,500 + Incentives Upto 3000(based on your performance) +Food & Refreshment
- Age limit : 18 - 26 Yrs.
- Work Location: Nungambakkam, Chennai.


MERN Stack Developer (Immediate to 30 days joiners!!)
Highlights!
- Full Time Remote Job
- Flat Structure
- 5 days working
- Free access to Udemy
- Health Insurance
- Laptop Reimbursement
- People First Company
- Believers of getting better by 1% everyday
About the Role:
This role provides you the opportunity to truly accelerate your engineering career by giving you a front-line seat on a Rocketship product. Our fintech product has grown by 10x over the last year and we are expecting that growth to continue for the foreseeable future. The leadership team is committed to make massive investments in its technology and people. Given the growth of the product, individuals will have opportunities to move into leadership roles.
Why SyndicationPro?
Along with having an explosive product, SyndicationPro also has mature leadership, systems, processes, and structures that most fast-growing StartUps lack. SyndicationPro.com is part of the FirstPrinciples.io Venture Studio; this gives us the operational and technical backbone that most young companies struggled with. We are also a profitable SaaS Company that is cash-flow positive; ensuring financial viability. Our founding team also are daily users of the product and are real estate syndicators themselves, ensuring that we continue to maintain product leadership.
Job Description:
Roles & Responsibilities:
- Perform full stack development activities using MERN Stack
- Ability to translate UX Designs into functional web apps using React JS
- Technical architecture design along with system architect and product manager
- Writing effective business logic (using Rest API or GraphQL API)
- Algorithm design for system modules
- Database design for scalable and secure system using NoSQL (MongoDB) or RDBMS (MySQL or PostgreSQL)
- POC development with other engineers
- Efforts estimations with Product Manager and Engineering Head
- Test software to ensure responsiveness and efficiency
- Writing Unit testing for robust system
- Technical documentation
Requirement & Skills:
- Bachelor’s degree in computer sciences or equivalent stream. PG is good to have
- Strong Knowledge of algorithms and data structures
- Hands on experience in MERN stack (MySQL or PostgreSQL would be plus)
- Hands on experience to develop Rest/GraphQL API using Node.js with Typescript.
- Hands on experience on AWS services (EC2, SQS, SES, Lambda).
- Fundamentals of Docker/Containerized application development would be plus
- Experience working with US Clients is a Must
- Experience and Exposure working with different projects and business models will be an advantage
- 6+ years of experience as Full Stack Development (MERN stack)
- Experience in SaaS product development would be a plus
- Experience in other JS frameworks like Next.JS, React Native/Expo would be plus



