Profile: SEO Specialist Functional Area: Search Engine Optimization Doing on-page site analysis, and tech auditing Using various advanced tools for SEO research & analysis Keyword Research, and Content analysis SEO Metas optimization Managing GWMT and Google Analytics Experience in HTML, especially H tags placement
Role The role of a Content Developer will be to assist the marketing team by developing, editing, and maintaining awesome content. You should be able to provide ideas, work independently, or with teams to achieve the organization’s needs of growth through consistent content push. The primary role and responsibilities of a Sales Executive include: Responsibilities Develop, edit and maintain interesting and awesome content Lead the content development activities independently Develop periodic blogs, newsletters, LinkedIn posts, case studies besides adhoc requirements Coordinate with various teams to collect the right information and translate it into a required piece Maintain the content release schedules Learn tools to manage content Assist in marketing & PR activities Maintain knowledge of all product and service offerings of the company Share, execute and collaborate on new ideas Qualifications Must have basic knowhow of technologies Having experience in writing technology related content gives you a brownie point Excellent written and verbal communication Must be creative Must be able to work in a fast-paced environment Must be able to deliver quality content in the first attempt Must be comfortable wearing multiple hats Content development, editing, or both together Must be able to develop good relationships Must have excellent interpersonal skills Must be detail-oriented and an active listener Ability to work under pressure with excellent time management Must be a quick learner Must know how to manage different priorities Should be ambitious and goal-oriented
ABOUT USEnsemble is the story of modern Indian fashion. A creative idea before its time that decolonised design, revolutionised retail, pioneered professions, and galvanised India’s very first fashion community. Ensemble is more than a multi-designer showcase. Championing the Make in India movement since its launch in 1987, Ensemble looks at the way India approaches dressing today. Our categories span Handloom, Menswear, Luxe Prêt, Accessories, and Luxe Indian. From household names like Anamika Khanna and Guarav Gupta, through to exciting new labels like Kshitij Jalori, Karan Torani, and Label Pratham, Ensemble has served as the springboard for tomorrow's talent, and continues to be on the lookout for the next in fashion. At Ensemble, a team of bright minds work towards fostering an ever-evolving class of qualities: technical skill, initiative, and the desire for a creative reckoning for Indian fashion in the global imagination. Our communication carries the emotional heft of heritage dressing while envisioning a space for contemporary design voices. We examine the beauty in young designers cutting patterns with resolute practicality, just as we do avant-garde designers who view fashion as spectacle. Ours is a portfolio of dressing for many lifestyles, across the retail and digital landscape.JOB SUMMARY The candidate will head the e-commerce business P&L, and its omni-channel linkages for Ensemble, and as part of the leadership team, will be a key contributor to its business. This role is critical to the evolution and growth of Ensemble as a business overall. PRIMARY GOAL Grow Ensemble’s online and omni-channel sales aggressively and profitably. RESPONSIBILITIES The Head of e-commerce at Ensemble is responsible for collaborating with internal functions to manage all aspects of the e-commerce business including, business planning, sales, customer experience, content strategy and development, promotional campaigns and digital marketing. Provide clear leadership and vision, inspire and motivate the team to drive a culture of excellence, experimentation and innovation, while mentoring them as they develop new skills. Innovate to drive superior customer experience, engagement and service for consumers. Manage the user experience of the website including site navigation, content development, product catalogue, checkout funnel and promotional campaigns. Oversee digital marketing programmes, working with digital marketing managers in the company, for customer acquisition, engagement, upsells and re-sells, including performance, social and organic Manage all aspects of marketing, user and sales analytics related to e-commerce and omni-channel and communicate relevant information and insights to team members, executive leadership and cross-functional partners. Ensure data- and insights- driven decisions in the e-commerce business. Oversee product merchandising for the website to ensure the right selection for users. Develop and oversee the effective planning, QA and execution of content across the websites and online marketing campaigns to drive engagement and conversion. Provide expertise on current e-commerce industry best practices. Serve as a liaison and primary point of contact for internal functions, acting as a project manager to evaluate, prioritize, develop, manage, implement and test e-commerce and omni-channel initiatives. Drive business with a keen strategic orientation with an eye to improving business metrics related to revenue and profitability Build and direct a cohesive team of internal personnel and external agencies/vendors/consultants to effectively develop e-commerce solutions Identify new areas of e-commerce opportunity beyond current organizational thinking ORGANISATION Some of the existing roles reporting directly or dotted-line to this position include: Website Management Digital Marketing Social Media Content Catalogue Technology UI Design Online Merchandising Online Customer Care Logistics QUALIFICATIONS Strong consumer and marketing orientation Hands on background in digital marketing and digital consumer experience/ digital product management Outstanding analytical skills, strong experience interpreting data and drawing conclusions An affinity towards the luxury and/or fashion space, and a strong interest in aesthetics, design and content Demonstrated strong business judgment and decision-making skills; ability to identify, prioritize, and articulate highest impact initiatives Ability to lead and inspire a team Physical and/or online retail experience a strong plus Excellent verbal and written communication skills EXPERIENCE 6 to 12 years of relevant experience JOB LOCATION Mumbai
Company profile: PivotRoots summarize all data points across media, design and technology to provide our partners with simplified yet effective consumer-experience led digital strategies. Company website: http://www.pivotroots.com/#slide1 Our clientele include: Amazon prime, Disney, Spaces, Dr. Fixit, etc. Our Core Pillars are: Making complex strategies simple yet effective Bridging ideas with technology & communication Creating an experience Key Service Portfolio: Strategy & Consulting: Strategic planning | Media planning | User Experience Design | Performance marketing | Analytics & optimization Biddable Media: Search engine marketing | Display | Affiliate marketing | Mobile marketing | Social media Earned & Owned Media: Search engine optimization | Social media marketing | Content marketing | Data analytics | Website maintenance Experiential Marketing: Mobile app design| Web site strategic planning | Website development | Domain Hosting | Campaign Creatives Technology Led Solutions: Mobile app development | Single-view multichannel dashboard | Real time campaign monitor | Lead management Perks, Benefits and Work Culture... We are a passionate team working together towards the common goal of growth and innovation for the organization and ourselves. Along with Monthly Rewards and Recognition Programs, we also provide Health Insurance (Family cover) and adhere to a ZERO tolerance POSH Policy. Birthdays, Anniversaries and achievements of our employees are celebrated with great enthusiasm. Every first Saturday of the month is working, which is when we usually organize interactive learning sessions and fun activities. And oh, the scrumptious Saturday lunch is on the house! You’ll find that it’s an exciting and vibrant place to work at, where you’ll connect with diverse and talented people. We look forward to you becoming an integral part of our team Our aim is to enable you with the direction, support, and resources you require to be successful. PivotRoots is a place where you can make a difference, learn, and grow as you contribute and share in our mutual success. Responsibilities: Understand client’s business, strategy and product offerings. An Integrated part in Ideating & deriving 360˚ strategies along with the research team Edit and produce online marketing campaign strategy and content while working closely with web designers on page layout, content organization and graphics. Edit content for grammar, accuracy, clarity, readability, consistency, and coherence. Manage a project from start to completion. Independently research subject matter. Self-educate through engineering documentation and product use. Develop compelling original content (whitepapers, case studies, newsletters, web content, data sheets, presentations, Blogs, etc.) Produce customized templates/Collate technical & functional information Must to have: Qualification in BA/MA/ BMM OR any postgraduate in Copywriting/Copy crafting. Must have a strong portfolio of live work which must include creative copy written for websites and other digital collaterals. Clear, concise and compelling copywriting and editing proofreading skills. 6+ Yrs of experience in Digital Marketing Address: Trade Star, 803, B wing, Andheri - Kurla Rd, Andheri East, Mumbai, Maharashtra 400059
Executive Assistant, Female Candidate with excellent communication skills and detailed exposure on Strategy and Sales shall be considered. Candidates with minimum 1 year experience. Willingness to Travel and Flexible enough. Location: Andheri West, CTC upto 6 lac P.A.
• Manage our editorial calendar to ensure timely publication • Assign blog posts to writers and external resources • Identify gaps in our content and recommend new topics • Proofread and edit written pieces before publication • Schedule social media posts and track engagement on the channels • Conduct keyword and SEO research to understand customers’ needs • Monitor web traffic and engagement (e.g. conversions and bounce rates) • Coordinate with the graphic designer to create layouts • Follow industry-related news and generate ideas around trending topics • Review and optimise published content as needed • Manage LinkedIn campaigns organic and sponsored content
Profile Technical: Understanding the message the client is seeking to express and translating this into written content Writing copy to engage the reader Carrying out amendments to client specifications Adhering to the tone-of-voice requested by the client Working with the creative team to devise creative strategies Liaising with the client on a regular basis Generating creative ideas to build innovative campaigns Providing feedback to junior copywriters Deliver creative and compelling copy across all aspects of our digital communications, including social media, website, blogs, articles etc Help to create a clear brand tone of voice and create a list of brand guidelines for all communications Conduct research and create compelling and SEO-friendly blogs for our site and external websites Ensure all copy produced meets the brands style and tone of voice Create scripts for YouTube Proof-read copy for other members of the business Create whitepapers and in-depth articles as and when required Work with the other team members to create a content marketing and blogging calendar which fits in with industry events and trends Create copy for email campaigns which portray a clear message and accurately reflect the tone and style of the brand Perform ad hoc research to develop and produce new copy & content with respect to any new domain/industry. Strong writing, editing, and proofreading skills Profile Non Technical: The ability to write and think creatively Significant experience in writing strong, succinct copy that is grammatically correct A flexible approach and willingness to adapt ideas to the needs of clients The ability to work to strict deadlines without compromising on work quality Great organisational skills An eye for detail Strong research skills Strong analytical skills for effective problem solving Good communication skills & good team player
We are looking for intelligent, quality conscious, self-motivated individuals with a flair for writing. Creation of e-learning courses requires understanding the topic, conceptualizing, writing a script, storyboarding, and giving form to your concepts using rapid authoring tools. Requirements: 1. Impeccable spoken and written English and comprehension 2. Ability to research and understand diverse topics 3. Ability to apply creativity in communicating difficult concepts in easy and highly engaging manner 4. Comfort with learning to use new software as an end-user. Training will be provided 5. Self-motivated and requiring minimum supervision 6. Prior hands on experience in developing elearning artifacts is desirable but not required if you are a fast learner Responsibilities: 7. Independently manage and successfully deliver e-learning content development projects within the constraints of time and quality 8. Coordinate between external SMEs, clients and internal team members 9. Communicate with corporate whistle-blowers, as required Timings: We are currently hiring in the afternoon shift - from 1:00 pm to 10:00 pm
We make technology ItnaEasy for our clients. We need to create content to help train our trainers (internal) as well as client facing content which would include - video tutorials, marketing videos, SOP documents etc. The content creation lead is someone who will work directly with the founder. They will join the organization & help define our overall content strategy as well as with recruiting to grow out this nascent yet crucial team. We're looking for someone with relevant past experience in creating top quality content in AV, text and non-traditional formats within a reasonable budget. Suitable candidates would be willing to explore new formats and get involved with all aspects of the business. It is essential that you believe in our idea and join us with the idea of growing with us!
We are Group of companies, coming up with a New Unique & Premium Experience Platform (Marketplace) for exciting B2C models. One Stop solution for all exciting offers/gifts cards/products/services.
• To strategize and execute distinctive content solutions to achieve clients' marketing and communication objectives, while strengthening their market distinctions. • Develop and design innovative engagement via creative content, based upon insights and benchmarks. • Promote continual creative improvement and actively contribute to a culture of innovation, excellence and accountability. • Suggest and implement proactive ideas to clients and internal teams. • Understand analytics reports to refine content strategy. • Create content to drive audience interaction and manage responses. • Lead, inspire and mentor a diverse, multi-cultural team of Content & Creative Writers to maintain consistent creative quality and develop market-effective, award-winning work. • Work with the Creative Head & Operations head to constantly refine and improve the creative and servicing processes. • Participate in new business development efforts.
The ability to write good, clear copy in a variety of styles with accurate spelling and grammar; Excellent teamwork, communication and interpersonal skills Logic, creativity and imagination; Ability to work under pressure and meet tight deadlines; Strong organizational skills; Self-motivation, flexibility, stamina and the ability to adapt; Confidence, enthusiasm and determination; Accuracy and attention to detail; The resilience to accept criticism of your work; Commercial awareness with the ability to understand the target audience; An interest in popular culture, new trends and styles; Good research skills