We are looking for a person who can lead and create new marketing strategies. Someone who can bring value to our start-up. Help in building a strong foundation for the product and create new ideas.
About the role: * Getting in touch with the potential leads * Knowing their requirements (location, budget, etc) * Suggesting them properties accordingly * Setting up site visits * Handling negotiations & closing the deal
A little brief about us :Seniority is India's largest shopping destination for senior citizens. With a portfolio of over 5000+ products, we have serviced over 2 lakh customers across India for their medical and lifestyle needs. Started in late 2016, we have a unique offering tailored for over 120 million senior citizens across the country and have received a great response in the market witnessing month on month growth rates of over 25%. With a team of over 150+ people spread across Mumbai and Pune, we are building India's go-to brand for senior citizens and their caregivers.Part of the RPG group, Seniority creates a seamless shopping experience for the elderly through their e-commerce website & exclusive experience zone in retirement hubs like Pune & Coimbatore. We have a strong community of over 300K+ seniors and a growing number of reputed brands as our partners. Experts predict the elder care market to be valued at $3 billion and by 2050, it is estimated that the number of dependent adults in India will be at par with the number of dependent children. We at Seniority, see ourselves at the forefront of cutting across and being the first to capture such an untapped market.The Seniority team comprises of employees from excellent academic and professional backgrounds. We work hand and glove with alumni of the London School of Economics, Indian Institute of Management Lucknow, Indian School of Business and many more. Our leadership team is comprised of subject matter experts from varied domains such as digital marketing, product sourcing, catalog marketing, operations, and logistics to name a few. So join us and be a part of the next big growth story!Job Description : Designation : Senior Manager - Private LabelRoles & Responsibilities :- As Private Label Owner, you will be responsible for the design and production of products for private labels. Develops merchandising strategies, budgets, sales targets, and profit objectives.- You will play a critical role within Seniority working closely with the Category/Sourcing Team on Private label product development projects.- You will be the point person for all technical requirements and specifications of products that are both in development as well as in production.- To be successful in this position you must have excellent communication skills, self-motivation, and experience with working with OEM/ODM suppliers.As PL Owner you will:- Work cross-functionally with team members in particularly the Category and Sourcing Team and suppliers to formulate specifications, development schedules, test and qualification criteria to ensure new products are launched within the specified project requirements.- Communicate product specifications and work with supplier / factory to maintain costs while exceeding quality metrics.- Evaluate designs and prototypes for performance and reliability.- Be responsible for the overall production and quality assurance of assigned products/categories.- Search for and promotes new ideas that might be applicable to the company's products.- Develop and maintain quick reference guides for each product.- Ensure product quality and understand product regulations and legal requirements as per Indian Market. - Manage product Packaging and branding by coordinating with agencies, vendors and other relevant departments.We look forward to learning more about your experience with:- 4-7 years experience relevant to developing products in the consumer goods industry.- Working with technical and non-technical individuals to bring a consumer product to market.- Applying practices, and procedures in a minimal supervision environment- Understanding of domestic and international manufacturing processes- Ability to stay organized and systematic in a fast-paced company to ensure critical requirements are not missed.- International experience with sourcing and working with multiple companies of different sizes and experience.- Proficiency in Microsoft Word, Excel, and PowerPoint.
We are looking for Enterprise SaaS Product Marketing Manager in Ad Tech domain to lead our outbound product marketing activities. You’ll be responsible for presenting our products in ways that will strengthen our brand and boost sales. For this role, you must be a creative and quantitative thinker. You should be familiar with various product marketing techniques, like storytelling, product messaging, email campaigns and pricing strategies. Your goal will be to develop and implement the most impactful plans to position and promote our products. • Studying the company’s products and their benefits for users • Develop product marketing strategies (pricing, advertising, product launching) • Craft compelling messages across marketing channels (landing pages, ad campaigns) • Work with various teams (design, content, acquisition, product, sales) to implement strategies • Evaluate projects using relevant KPIs and feedback from existing and prospective customers Responsibilities: • Collaborate with product management and marketing communications to develop product positioning and messaging that resonate with our target buyer personas. • Understand and document our buyer’s process and persona, including where they get information, and the who, what, when and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn. • Develop a marketing plan for the products you support in conjunction with our marketing team, including key activities and budgets to support the retention of existing customers and the acquisition of new customers. • Plan the launches of net-new products and releases of existing products and manage the cross-functional implementation of the plan. • Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it. Requirements: • 5+ years of product marketing experience with at least 2 years of experience in a market-facing role (e.g. delivering presentations to customers and prospects, conducting competitor analysis and market research) • Power user of networking tools such as LinkedIn, Twitter, and Reddit. • Exceptional ROI-tracking skills, able to prove what is or isn’t working. • Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player! • Bachelor’s degree in business or marketing; MBA preferred. • Background in design and copy-writing is a plus.
About Zort: Zort is a young company which is on a mission to make every smartphone user more productive and successful in their lives. Currently, we are a smart SMS inbox assistant with a bunch of productivity tools around it to keep our users on top of all things important to them. About the role: As a product marketing manager, you will be a leader on the team responsible for telling the world (and company) the story of our product. You will be the chief advocate of our product and its benefits, both internally and externally. Responsibilities: - Work closely with the Product and Engineering teams and devise product, growth and content marketing strategies for our product - Execute devised marketing strategies in collaboration with the design team, including marketing campaigns (online and offline), web content, social content, videos, blogs, etc. - Continuously monitor, report on and optimize campaigns - Own the marketing feedback loop and work with the product team to better the user experience - Proactively find newer and more efficient ways of acquiring and retaining users Basic Qualifications: - 2-3 years of experience in a consumer marketing, performance marketing or campaign manager role - Proficient at digital marketing tools such as Google, Facebook and Instagram ads - Strong analytical and communication skills. Must be able to analyse marketing campaigns data and effectively communicate what it means to stakeholders - Understanding of audience profiling, customer segmentation, customer journey identification, industry benchmarking, media planning, costing and execution - Should be able to work in a fast paced (high risk-high rewards) environment Preferred Qualifications: - An MBA in Marketing - Exposure to multiple digital marketing platforms and tools - Ability to develop budget projections and optimize budgets - You should have managed successful digital marketing campaigns (Facebook, Instagram, Google, Twitter, Youtube) - Be up-to-date with the latest trends and best practices in marketing and measurement - Effortlessly switch between "strategy" and "execution" - Experience working at marketing agencies is a plus - Experience executing offline marketing campaigns is a plus
As Chief Marketing Officer (CMO), you would be responsible for overseeing the planning, development, and execution of an organization's marketing and advertising initiatives. Reporting directly to the chief executive officer, the CMO's primary responsibility is to generate revenue by increasing sales through successful marketing for the entire organization, using market research, pricing, product marketing, marketing communications, advertising and public relations. Your role would be expanded to include sales management, new business development, product development, distribution channel management and customer service. You need to ensure the organization's message is distributed across channels and to targeted audiences in order to meet sales objectives. This means seeking out new ways to deliver messaging, such as mobile platforms, video and social media.