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Overview:

As a Business Manager in Sales, you will lead and drive the sales efforts of the company, ensuring revenue targets are met or exceeded. Your primary focus will be on developing sales strategies, building and managing client relationships, and guiding the sales team to achieve business objectives. You will collaborate closely with cross-functional teams to identify market opportunities, expand the customer base, and drive revenue growth.

Responsibilities:

1. Sales Strategy and Planning:

• Develop comprehensive sales strategies to penetrate markets, acquire new customers, and maximize revenue.
• Analyze market trends, customer needs, and competitor activities to identify opportunities for growth.
• Set sales targets, quotas, and objectives aligned with company goals and objectives.

2. Business Development:

• Identify and pursue new business opportunities through prospecting, networking, and lead generation activities.
• Build and maintain relationships with key clients, partners, and stakeholders to expand the customer base.
• Negotiate contracts, pricing, and terms to secure profitable deals and partnerships.

3. Sales Team Leadership:

• Recruit, train, and develop a high-performing sales team.
• Set clear performance expectations, goals, and KPIs for sales representatives.
• Provide coaching, mentorship, and support to enable the team to achieve individual and collective sales targets.

4. Sales Operations Management:

• Oversee the day-to-day sales operations, including pipeline management, forecasting, and reporting.
• Implement sales processes, systems, and tools to streamline workflows and improve efficiency.
• Ensure compliance with sales policies, procedures, and best practices.

5. Customer Relationship Management:

• Cultivate strong, long-lasting relationships with customers and key accounts.
• Address customer inquiries, concerns, and feedback in a timely and professional manner.
• Act as a trusted advisor to clients, providing solutions and recommendations to meet their needs.

6. Performance Analysis and Optimization:

• Monitor sales performance metrics and key performance indicators (KPIs) to track progress against targets.
• Analyze sales data and market insights to identify trends, opportunities, and areas for improvement.
• Implement strategies to optimize sales processes, improve conversion rates, and drive revenue growth.

Qualifications:

• Bachelor's degree in business, marketing, or related field (Master's degree preferred).
• Proven track record of success in sales management, with a focus on meeting or exceeding revenue targets.
• Strong leadership skills with the ability to inspire and motivate a sales team.
• Excellent communication, negotiation, and interpersonal skills.
• Strategic thinker with a results-oriented mindset.
• Analytical mindset with the ability to interpret sales data and market trends.
• Proficiency in sales management software and CRM systems.

Additional Requirements:

• Prior experience in sales within the Lubricants Industry/Retail Sales/B2B Sales/Industrial Sales.
• Willingness to travel as needed.
• Ability to work independently and collaboratively in a fast-paced environment.
• Commitment to continuous learning and professional development.
• Ethical conduct and integrity in all aspects of work.

Benefits:

• Competitive salary and commission structure.
• Opportunities for career advancement and growth within the organization.
• Ongoing training and development programs to enhance sales skills and knowledge.

• Building marketing programs to support specific marketing objectives across different channels and segments in support of the overall strategic marketing plan.
• Working with marketing agency partners to plan and execute digital app acquisition campaigns on channels like Google, Facebook and other digital platforms.
• Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs).
• Leading the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes and team players.
• Making analytics and data-driven decisions to optimize acquisition & retention strategy (funnel improvement, In-app engagement, ROAS, LTV etc.).
• Providing complete performance reporting and analysis on all mobile marketing campaigns and taking relevant action on insights gained.
• Taking KRAs and brand objective ownership and commitment to meets goals and targets on a regular basis.
• Collaborating with the BD/ Sales teams to plan and execute various marketing initiatives such as events, SMS campaigns, sales training, partner collaboration etc.
• Working with cross-functional team (Product, Support, Sales) to establish growth strategies to support app growth and user acquisition targets.

• Experience in App Marketing in B2B domain is preferred.
• Minimum 4-7 years of professional experience in similar/relevant roles.
• Prior experience in performance marketing / digital marketing / growth role is a plus.
• Masters/MBA is preferred but not required.
• Familiarity with - Google Playstore/Console, Firebase/Branch/MixPanel, Appsflyer/TUNE etc.
• Proven track record of delivering user acquisition growth, retention, and optimization across key mobile metrics is a plus.
• Strong analytical skills: bias toward decision making based on data, and good proficiency with Excel and using it to configure, analyze, and present data.
• Ability to think and react in a high-energy, fast-paced environment.
• Good organizational skills including prioritizing, scheduling, time management, and meeting deadlines.