Key Skills:#Marketing , #Brand Management, #BFSI Marketing, #Digital Marketing, #SEM / SEO, #Email Marketing, #Content Marketing, #Web Analytics, #PR Job Description: Sr Manager- Brand, PR, and Marketing Be responsible for all online and offline marketing and brand initiatives supporting business acquisition across channels : - Planning, Designing and running the marketing programs - Plan, Deploy and Manage the marketing budgets for various channels, taking complete responsibility for online growth, revenues and unit economics - Innovation - conceptualize and implement new cost-effective ways of lead generation and client acquisition. - Work with existing partner agencies for various deliverables. Identifying new partnering opportunities for adding additional brand/marketing capabilities. - Support and further the brand proposition - via innovative means - across various offline and online (eg social media) channels. - Work with the management and sales teams to plan and run strategic and tactical initiatives. - Work with strategic partners (eg Banks, NBFCs, Ecommerce) to support joint marketing plans. - Create and expand partnerships with strategic and non-strategic forums etc. - Grow lead quality and sources across SEO/SEM, email & content marketing, referral, and affiliate programs. - Innovate in ways of growing the online business while reducing acquisition costs. Optimize cost per lead across channels - while increasing ROI. Brand & Marketing rock star should have : - 6+ years in a similar role for a tech-venture/branding company/agency with some experience in a leadership role (preferably FinTech/Consumer Internet) - Handled the end-to-end sales cycle from campaign design, lead generation, execution up to referrals and loyalty programs.-Proven experience in strategic PR - Proficiency with Web Analytics tools (e.g. Google Analytics, Mix panel) including tracking/tagging, Digital marketing best practices, etc. - Demonstrated innovation and thought leadership in growing an online business - A keen understanding of growth hacking and ways to grow the business while keeping acquisition costs down - Represented the brand onto various platforms - Built and grown a high-performance team. - Some exposure to working in start-ups will be highly desirable.
Conducting market research to find answers about consumer requirements, habits and trendsBrainstorming and developing ideas for creative marketing campaignsAssisting in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)Job briefWe are looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You should also be well-versed in specialized marketing concepts, principles and tactics.The goal is to deliver effective marketing programs that will help our reputation and growth.ResponsibilitiesConduct market research to find answers about consumer requirements, habits and trendsBrainstorm and develop ideas for creative marketing campaignsAssist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)Liaise with external vendors to execute promotional events and campaignsCollaborate with marketing and other professionals to coordinate brand awareness and marketing effortsPlan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategiesUndertake individual tasks of a marketing plan as assignedRequirementsProven experience as marketing specialist or similar roleThorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methodsDemonstrable experience in marketing data analytics and toolsSolid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desiredWell-organized and detail orientedExceptional communication and writing skillsCommercial awareness partnered with a creative mindEXP: Min 3 years in marketing
Key responsibilities Service/success/project lead for all client project/s assigned, pursue successful project outcomes and focus in building a brand building relationship with every brand owner/custodian - our clients. Ownership and Creative Direction of all Branding and Print Design Projects, Internal Branding needs and New Initiatives. Drive business growth from every existing customers through a solution-driven approach and achieve customer success in all their branding efforts. Advice clients on various branding necessities/needs with thorough/validated market/customer insights. Participation in the Branding Core Team, review and approve all project deliveries. Managing all Branding / Print Projects internally with designers, creative partners and other relevant contacts or support partners. Working hand-ons throughout the project lifecycle with your team members and clients. Drive and supervise all process-level improvements and related initiatives. An ideal candidate is : Curious, Matured & Constant Learner Relationship builder & Business Developer Interested in current events and culture Marketing savvy and updated Multi-tasker & Flexible Good team player Knows how to have fun and even spread that within the boring blocks at the office Effective communicator and convincer Aware of the business environment and customer focus Aspire to be Chief Marketing Officers in their careers. Understand creative development process in branding designs/practices Multi-lingual. Proficiency in English, Hindi and any South Indian language can help achieve massive success in this role. Graduate with Min 1 or 2 years experience ( experience not mandatory if someone is a rock star! ) Based in Bangalore or wish to relocate Variable - Yes ( Selected candidates only )
WinnerBrands looking for smart Business Development folks who're passionate to learn and build a career in marketing. This is a growth-oriented role with high-level responsibilities, hence demand ample amount of maturity and ownership with whatever responsibilities one takes up. Key responsibilitiesSupport new business generation by exploring and discovering opportunities. Qualify and convert Inbound leads for business closures, meet monthly and quarterly targetsHelp Build Sales and Marketing communication and campaigns through - Emails, Newsletters, Videos etc.Co own Internal branding efforts along with content marketing team.Client handling and expectation management.An ideal candidate is :Curious, Matured & Constant LearnerSales savvy & Business DeveloperMulti-tasker & FlexibleGood team playerEffective communicator and convincerAware of the business environment and customer focusMulti-lingual. Proficiency in English, Hindi and any South Indian language can help achieve massive success in this role.Graduate/Post graduates in Business Management with Min 1-3 years experience.Media Coverage:YourStory - Fix your branding woes online - SMB Brandinghttps://yourstory.com/2019/01/winnerbrands-smb-branding-service-online/
At June Gaming, our mission is to make games that people play for years. We have built real-time multiplayer games like MaskGun, Puzzle Clash, Ninja Fun Race, Tower Conquest and Road Riot which have over 150 million downloads. Now we are building something new called Supergaming, a super app of games, which we are looking to scale to 100M users in 2 years. It’s a new paradigm for casual gaming and building it will require a lot of creativity, first principles thinking and iterating rapidly with user feedback and data. We are looking for an experiential/community marketing specialist who can help us do two things: 1) Early days: go to colleges, cafes, bars and put together gaming events/meetups to help us quickly learn what's working, what are people enjoying most, how are people describing the product and convert these people into brand ambassadors. 2) Once we have product-market fit: Create memorable experiences to activate multiple areas and cities. Get people to download our app, enjoy our games, tell their friends and really help us scale fast. This requires good taste, creativity and hustle. Experience/skills required: - 3+ years of experience in a similar role at a consumer product company. We haven't done this before, so you are going to be the expert at this. - A deep understanding of people and how to create memorable experiences for them. - You will need to go out and interact with a lot of people, so you should genuinely enjoy doing it. And be willing to travel as well. - Hustle. Get things done, one way or the other. (but not in an unethical way) - Sound business acumen to tie these activities to success metrics/criteria. - Good taste :)
• Establish marketing goals based on past performance and market forecasts • Communicate with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition • Research and analyse market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies • Liaising with events coordinators to maximise visibility at conferences, receptions and exhibitions, including compiling product and literature lists to display or demonstrate • Continually assess our marketing techniques and their efficacy in affecting sales • Provides marketing tracking and research information by collecting, analysing, and summarizing data and trends.
- Creating marketing campaigns from scratch - storyboarding, creative development with creative agency, media buying with media agency, etc.- Knowledge and understanding of brand and performance metrics to measure ROI.- Store launches, sponsorships, activations. -Well-versed in ATL and BTL marketing.- Supervising the sign-off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines.- Working with agencies for Brand Health / Customer Satisfaction studies, research, creative development, media buying, events/activations.Skills and Personal Qualities Required:- Have good analytical skills- Be a good listener, able to respond to results and consumer research- Be an excellent communicator, both verbally and in writing (non-negotiable)- Be able to work well with a wide range of people from different parts of the business- Be able to manage different projects at the same time- Be energetic and passionate, and a great storyteller- Have excellent presentation skills.