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Marketer- Social & Content
SAAS IT Company
Marketer- Social & Content
SAAS IT Company's logo

Marketer- Social & Content

at SAAS IT Company

Agency job
via Qrata
1 - 2 yrs
₹2L - ₹5L / yr
Chennai
Skills
Content Writing
Content Marketing
Web content
Technical Writing
Social Media Marketing (SMM)
Social media management
Online advertising
Branding

Our firm is looking for a driven and dynamic individual to join our marketing team.

If that's you and you succeed in our interview, you will manage our team's presence across LinkedIn, Twitter, and Instagram. Additionally, you will be involved in content marketing activities such as blog writing, e-book creation, and contributing to product marketing content development.

Your work will play a critical role in enhancing content distribution, lead generation, pipeline building, and brand awareness, as well as driving employer branding initiatives through social media and content marketing.



LOOKING FOR PEOPLE FROM SAAS COMPANIES ONLY.


PEOPLE FROM CHENNAI LOCATION ONLY.



What will I be doing?Social Media Management

Develop and execute a comprehensive social media strategy aligned with our brand and business goals.

Manage and curate content for all social media channels, ensuring consistent and engaging messaging.

Monitor social media trends and industry news to capitalize on relevant opportunities.

Content Creation

Generate high-quality written content, including blogs, emails, landing pages, and other marketing collateral.

Collaborate with cross-functional teams to gather insights and create compelling, customer-centric content.

Maintain a content calendar to ensure timely and consistent delivery of content across channels.

Brand Advocacy

Foster community engagement and build brand advocacy through social media interactions.

Work closely with influencers and partners to amplify our firms presence and reach.

Analytics and Reporting

Utilize analytics tools to measure the performance of social media campaigns and content initiatives.

Provide regular reports and insights to track key metrics and inform future strategies.

Cross-functional Collaboration

Collaborate with the marketing, design, and product teams to align content strategies with broader marketing objectives.

Ensure brand consistency across all communication channels.


Qualifications

Proven experience in content creation for B2B SaaS companies.

Strong writing and editing skills, with the ability to craft engaging and persuasive content.

Familiarity with social media analytics tools and the ability to translate data into actionable insights, would be a plus.

Creative mindset with a keen understanding of current industry trends and best practices.

Excellent project management skills with the ability to handle multiple tasks and deadlines.

Good-to-have

Bachelor's degree in Marketing, Communications, or a related field

2-3 years of experience in social media management and content marketing.

Experience in the technology or SaaS industry is a plus.


What's in it for me?

Competitive salary and performance-based incentives.

Opportunity to contribute to a rapidly growing startup and make a significant impact on its success.

A collaborative work environment that values creativity and innovation.

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