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About ELEVAR ELEVAR’s goal is to use innovative product design and effective brand communication to create a new-age sports brand. Our first product involved re-imaging the Cricket Bat. At different times, bats have let us down in terms of performance, reliability, and style. So, we decided to build a bat that addresses all these problems and a brand that reflects the values of the new age cricketer. Check out www.elevarsports.com for more details. We’re now looking into new products and looking to expand the marketing team as we look to take the brand to the next level. Job Overview Join an exciting early stage sports startup and take on a leadership role in marketing & sales. Work closely with the founders to help grow & define the ELEVAR brand. Role and Responsibilities: PRIMARY - Content & Influencer Marketing o Conceptualizing and creating content – both written and video o Planning and executing brand campaigns while coordinating with relevant agencies o Identifying and working with celebs, athletes, micro influencers on campaigns - Sales & Partnerships o Opening sales channels beyond own website (marketplaces, stores, B2B) o Structure partnerships with cricket tournaments/events for brand building SECONDARY - Product & Performance Marketing o Market research and competitive intelligence o Defining audience segmentation and targeting across channels - PR: Develop a paid & earned media strategy and co-ordinate with various publications - Marketing Analytics: Channel attribution and funnel optimization Required Professional Experience: - Min 2 years and max 5 years of work experience in content, marketing or business development - Strong understanding of all aspects of marketing and branding - Demonstrated problem-solving ability and strong written and verbal communication skills - Strong analytical skills and fluency in using MS Office and especially excel Important Personal Attributes: - LOVES Sports, especially cricket - Confidence, positive attitude, and patience - Eager to work at an early stage startup - Can work independently and has a getting things done attitude - Demonstrated leadership, passion, and a willingness to learn new skills
Graphic Design Exec 1. Social Media Design 2. Digital Banners 3. Offline Collaterals 4. Branding Projects
Translating screenplays into storyboards in consultation with the director and conducting research on how to achieve this; Carrying out technical recces on locations and preparing lists of required equipment, test special lenses, filters, film stock, decide on lighting, framing and camera movement, etc. Attending the digital grading of the film during post-production.
Work in collaboration with the marketing team to understand client briefs and strategies and effectively execute them; Design, execute and curate a range of design forms like social media graphics, photos, illustrations, etc. and creating digital material like fonts, layouts, templates, etc. for various social media platforms; Interacting with various departments and levels of the company, communicating and presenting ideas Interpret various content types and info and transforming them into campaigns, presentations and infographics, etc. Working on creative pitches and proposals in tandem with the marketing team and management; Staying up-to-date with new digital happenings and technologies across all digital media touchpoints.
LOOKING FOR AD SALES GUYS, WHO LOVE TO WORK ON A PRODUCT. SHOULD BE GOOD CONTACTS IN MEDIA BUYING AGENCIES AND DIRECT CLIENTS. AMAZING WORK CULTURE WITH IIT AND TOP INSTITUTES GUYS.
