Communication and Branding Specialist

1.Technical Sales Develop and execute strategies to achieve sales targets for equipment and elevator systems. Conduct technical presentations and product demonstrations for prospective and existing clients. Provide detailed technical and application advice to customers on equipment and elevator solutions. 2. Customer Engagement Identify and assess customer needs through site visits, consultations, and discussions. Prepare and deliver proposals, quotations, and technical documentation. Maintain and build relationships with key clients, ensuring high levels of customer satisfaction and retention. 3. Project Management Oversee the technical aspects of sales projects from inception to completion, ensuring all specifications and requirements are met. Collaborate with engineering and installation teams to ensure successful project delivery. Address and resolve technical issues that arise during the sales process or order finalization. 4. Market Analysis Monitor and analyse market trends, competitor activities, and customer feedback to identify opportunities and threats. Provide insights and recommendations to enhance product offerings and sales strategies. 5. Reporting and Documentation Maintain records of sales activities, customer interactions, and project status in the CRM system. Prepare regular sales reports, forecasts, and performance metrics for management review.

Required Skills: Proficiency in CRM tools, Excellent Communication & Stakeholder Management, Cross functional collaboration, Amplitude, Mixpanel, GA4, Retention Strategy

Criteria:

• Candidate should have Experience: 6–8 years in Product Marketing, Lifecycle Marketing for digital-first or app-based businesses.
• Preferred industry exposure: Gaming, OTT, consumer tech, or subscription-led platforms or E-commerce environments.
• Understanding of lifecycle communication, retention strategies, and user segmentation.
• Strong understanding of user behavior, adoption funnels, and product-led growth.
• Hands-on experience in CRM and in-app communication campaigns.
• Proficient in analyzing funnel metrics, adoption KPIs, and deriving actionable insights.
• Strong stakeholder management and ability to collaborate with Product, Design, Data & Lifecycle teams.
• Experience with CRM tools such as CleverTap, MoEngage, Braze, or WebEngage.
• Familiarity with analytics platforms (Amplitude, Mixpanel, GA4) and basic understanding of A/B testing / experimentation frameworks.

Description

Key Responsibilities

1. Drive Feature & Product Adoption

• Plan and execute go-to-market (GTM) and in-app communication strategies to increase awareness and usage of new or underutilized product features.

2. Convert User Insights into Messaging

• Analyze user behavior and pain points to craft clear, value-led positioning and messaging for features and product experiences.

3. Plan & Execute Cross-Channel Campaigns

• Run CRM, in-app, and creative communication campaigns to educate users, highlight feature benefits, and improve engagement.

4. Measure & Optimize Performance

• Track feature usage, conversion, and retention metrics to identify gaps and refine messaging, funnels, or user journeys.

5. Collaborate with Cross-Functional Teams

• Work closely with Product, Data, Design, and Lifecycle Marketing teams to ensure consistent communication and seamless product experience delivery.

Key Expected Outcomes

• Demonstrable growth in feature and overall product adoption across the platform.
• Smooth and timely GTM execution for new feature launches.
• Clear, consistent product communication across all channels and user segments.
• Data-backed continuous improvement informed by user feedback and performance insights.
• Strong collaboration and alignment between Product, Lifecycle, and Design teams, ensuring efficient rollouts and improved user experience.

Must-Have Requirements

• 6-8 years of experience in Product Marketing, Lifecycle Marketing, or similar roles in digital-first/app-led businesses (OTT, consumer tech, or subscription-based models preferred).
• Strong understanding of user behavior, adoption funnels, and product usage patterns.
• Hands-on experience executing CRM and in-app communication campaigns.
• Analytical mindset with the ability to interpret funnel metrics and convert insights into action.
• Excellent communication and stakeholder management skills.
• Strong written and verbal communication, with clarity in user-facing messaging.
• Ownership mindset with end-to-end accountability for campaign planning and execution.
• Understanding of digital platforms and OTT ecosystems.

Should-Have Requirements

• Experience working in OTT, entertainment, or consumer-tech environments with knowledge of content-driven user behaviors.
• Working knowledge of CRM tools such as Clevertap, MoEngage, Braze, or WebEngage.
• Familiarity with analytics tools (Amplitude, Mixpanel, GA4).
• Exposure to A/B testing and experimentation frameworks.
• Comfort with data visualization platforms such as Appsflyer, Metabase, Looker, or Power BI.
• Understanding of lifecycle communication and retention-focused strategies.
• Ability to review or create campaign creatives with strong narrative alignment.
• Curiosity and storytelling capability to translate product features into user benefits.

Good-to-Have Requirements

• Prior experience in driving feature adoption or contributing to product-led growth initiatives.
• Experience working in high-growth, data-driven startup environments.
• Familiarity with marketing automation and experimentation tools.
• A creative eye for content, communication, and user experience design.

Success Metrics

• Feature Adoption Rate: % of users engaging with new features (7-day/30-day adoption).
• Feature Retention Rate: Repeat usage of adopted features.
• Campaign Engagement Metrics: CTR, CVR, and engagement uplift from CRM/in-app campaigns.
• Time-to-Launch Efficiency: Speed and accuracy of GTM execution.
• User Awareness: Improvement in survey scores or reduction in support queries.
• Cross-Functional Alignment: Execution efficiency with Product, Data, and Design teams.
• Impact on Retention & Watch Hours: Contribution of product marketing efforts toward user engagement KPIs.

WordPress & WooCommerce Developer – Job Roles

1️⃣ Website Design & Development

WordPress installation and setup

Theme installation and customization

Elementor / Elementor Pro page design

WP Editor content editing

Creating Pages and Posts

Header, Footer and Menu design

Service pages design

Contact form creation

Image gallery creation

Video / YouTube embedding

Google Map adding

Social media links integration

WhatsApp button and Call button integration

Popup creation

Offer banners and promotions design

2️⃣ WooCommerce E-commerce Management

WooCommerce installation and configuration

Product upload and category setup

Coupon creation and management

Order handling and management

Shipping setup

Payment gateway integration (Razorpay, Stripe, PayPal etc.)

3️⃣ SEO & Website Optimization

Yoast SEO plugin setup

SEO Meta title & description

Keyword / hashtag optimization

Yoast SEO analysis

Google Search Console integration

Bing Webmaster Tools setup

XML Sitemap creation and submission

Basic on-page SEO optimization

4️⃣ Hosting, Domain & Server Management

cPanel hosting management

Windows Plesk hosting usage

Domain registration

DNS management

MX record update

Cloudflare setup and management

IP management

SSL installation

MySQL database management

5️⃣ Website Maintenance & Fixing

Fixing layout issues

Error fixing (500 / 404 / plugin errors)

Hacking issue fixing and security

WordPress login security / hide login

Website speed optimization

Mobile responsive fixing

Construction / Coming Soon page design

6️⃣ Theme & Demo Setup

Envato / ThemeForest theme usage

Demo data import

Template kit installation and editing

✅ Main Responsibility:

Design, develop, manage, secure, and maintain WordPress & WooCommerce websites with full SEO, hosting, and e-commerce functionality.

Responsible for handling Healthcare Recruiter from US based clients.

Responsible for full-cycle recruiting: interview, offer, negotiation and closed candidates for assigned requisitions.

Sourcing from Job Portal (Indeed), Making job postings on the Job Portal.

Must be having capability to work with a team or individually.

Maintain close contact with candidates/Vendors/ recruiters/offshore team.

Publish progress report to management every week.

Candidate should have worked on Healthcare requirements – Medical Assistant, CNA, RN, Nurse Practitioner, Physician.

We are looking for an Angular 10+  Developer responsible for to implement a complete user interface in the form of a mobile and desktop web app, with a focus on performance. Your main duties will include creating modules and components and coupling them together into a functional app. The artistic design will be delivered to you, together with a few HTML templates, but we will ask for your help in regard to animations, CSS, and final HTML output. You will work in a team with the back-end developer, and communicate with the API using standard methods. A thorough understanding of all of the components of our platform and infrastructure is required.

• Delivering a complete front end application in angular 8+ framework.
• Ensuring high performance on mobile and desktop
• Writing tested, idiomatic, and documented JavaScript, HTML and CSS
• Coordinating the workflow between the graphic designer, the HTML coder, and yourself
• Cooperating with the back-end developer in the process of building the RESTful API
• Communicating with external web services

• Proficiency with JavaScript and HTML5, Bootstrap and Angular
• Professional, precise communication skills
• Deep knowledge of AngularJS practices and commonly used modules based on extensive work experience
• Creating self-contained, reusable, and testable modules and components
• Ensuring a clear dependency chain, in regard to the app logic as well as the file system
• Extensive knowledge of CSS and JS methods for providing performant visual effects and keeping the framerate above 30fps at all times
• Thorough understanding of the responsibilities of the platform, database, API, caching layer, proxies, and other web services used in the system
• Validating user actions on the client side and providing responsive feedback
• Writing non-blocking code, and resorting to advanced techniques such as multi-threading, when needed
• Creating custom, general use modules and components which extend the elements and modules of core Angular10+ versions
• Experience with all levels of operation available to the front-end, 
• Experience with building the infrastructure for serving the front-end app and assets
• Architecting and automating the build process for production, using task runners or scripts
• Documenting the code inline using JSDoc or other conventions

Job Summary: --

• Should be fluent in English (Written & Verbal)
• Create high-quality content
• Create and Execute Social Media strategy and roadmap.
• Proficient in handling Social Media platforms (Facebook, Twitter, Instagram, Linkedin, G+, Youtube)
• Interact with Followers daily
• Well versed with various KPIs, Reports.
• Well versed with latest Social Media Tools and Trends
• Must be Creative Thinker, Detail Oriented, Smart & Hardworking

• Responsibilities and Duties: --

• Must be able to manage Multiple Brand's Pages
• Able to build trending content for social media
• Use of Social Media monitoring tools (Hootsuite, Instagram followers, Crowdfire, etc)- Daily, Weekly, and Monthly Reporting
• Goal to increase the number of followers, brand awareness, and website visitors- Should be detailed focused.

Required Experience, Skills, and Qualifications: -
- Handling Social Media platforms, Able to build trending content for social media, Social Media monitoring tools.
Benefits: -
- Fast Growth
- Metro Connectivity (Walking Distance from Noida sec 15 or sec 16 Metro)
- Friendly Culture
- Minimum 1 Year Contract