SaaS Content Writer

Who are we : 

We are an early-stage Fintech Startup - working on exciting Fintech Products for some of the Top 5 Global Banks and building our own. If you are looking for a place where you can make a mark and not just be a cog in the wheel, Bakerstreet Fintech Pvt Ltd (Parent Company) might be the place for you. We have a flat, ownership-oriented culture, and deliver world-class quality. You will be working with a founding team that has delivered over 26 industry-leading product experiences and won the Webby awards for Digital Strategy. In short, a bleeding edge team. 

As Cambridge Wealth, we are well established in the wealth and mutual fund distribution segment, having won awards from BSE as well as Mutual Fund houses. Our UHNI/HNI/NRI clients include renowned professionals from various industries.

What are we looking for a.k.a “The JD” : 

We are looking for a motivated and energetic Content Analyst Trainee to assist the Content team by ensuring that the organisation's brand ideals and website are upheld for our brand, "Cambridge Wealth". You will assist in developing a strategic plan that ensures the ongoing success of our online presence & creating, improving and maintaining content to achieve our business goals. Our ideal candidate has demonstrable creative writing skills and has the pulse of current social media trends.

What will you be doing at "Cambridge Wealth" a.k.a “Your Responsibilities :

• Help develop a content strategy aligned with short-term and long-term marketing targets
• Work with the Content team to plan and develop site content, style and layout
• Create and publish engaging written content. Edit, proofread and improve other writers’ posts
• Ideate and create engaging Infographics, podcasts, videos and other multimedia content for Social media.
• Liaise with content writers to ensure brand consistency & Optimise content according to SEO.
• Use content management systems to analyse website traffic and users engagement metrics
• Manage content distribution to online channels and social media platforms to increase web traffic ensuring compliance with law (e.g. copyright and data protection)
• Align with the editorial calendar and ensure content goals are met

What should our ideal candidate have a.k.a “Your Requirements”:

• In - office Availability. This will be an In-office role at our office in Pune.
• Excellent written and verbal communication skills and strong command over the English language.
• Proven work experience in Content(Financial/Wealth) marketing preferred.. 
• Hands-on experience with MS Office, WordPress, Canva and other illustrative tools.
• Working knowledge of audio and video editing
• Working Knowledge of SEO and web traffic metrics. Basic technical knowledge of HTML and web publishing is a plus.
• Proactiveness and ability to take ownership of tasks and projects, strong operational expertise, time management skills and a growth mindset

Not sure whether you should apply? Here's a quick checklist to make things easier. You are someone who:

• Have worked(0-1.5 years preferably) or are looking to work specifically with an early-stage Fintech startup.
• You are ready to be a part of a Zero To One Journey which implies that you shall be involved in building fintech products and processes from the ground up.
• You are comfortable to work in an unstructured environment with a small team where you decide what your day looks like and take initiative to take up the right piece of work, own it and work with the founding team on it. 
• You'd like a fair chance to work your way up to a founding team position which involves taking key business decisions and taking accountability for it.
• This is not an environment where someone will be checking up on you every few hours. It is up to you to schedule check-ins whenever you find the need to, else we assume you are progressing well with your tasks. You will be expected to find solutions to problems and suggest improvements
• You want complete ownership for your role & be able to drive it the way you think is right. You are looking to stick around for the long term and grow with the company.
• You are a self-starter and take ownership of deliverables to develop a consensus with the team on approach and methods and deliver to them.

Stipend : Rs 15k / month (PPO possibility at the end of 6 months basis performance evaluation)

Duration :  6 Months. Please note that this is an On-site/ Work from Office program at our headquarters in Pune..

What you need to have:

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Moderate all user-generated content in line with the moderation policy for each community
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

• You'll make it happen by creating the copies for the best funnels for Knorish, constantly improving, optimizing the existing content with fanatic attention to marketing.
• Experience in creating mind-boggling content for social advertising channels including YouTube, Facebook, Twitter
• Optimizing PR campaigns when there is a need
• Boundless positivity, zeal for learning, calculated experimentation, and a desire to become a Voice of the platform
• Create SEO optimized blogs for posting
• Preferred to have a deep understanding of SEO, Keyword analysis, SEMRUSH, UBERSUGGEST, AHREFS
• A must knowledge of CMS, blog maintenance, CTAs, and others

• Market+ Salary
• Annual Bonuses

Roles & Responsibilities :

• Responsible to cross check and vet facts on the fundraiser
• Responsible to check the content quality of sponsored campaigns
• Responsible to cross check and vet creative assets
• Collaborating with multiple teams, understanding the process and seamlessly delivering results
• Communication & Coordinate with patients for health updates through series of actions (either via phone calls, emails or chats)
• Follow SOPs and adapt new processes
• Multitask with several tasks

Basic Qualification :

• Bachelor’s Degree or Post Graduate Degree in Literature/ English.
• 1 or 2 years of experience in sales executive ,customer service executive ,or operations associate 
• Experience in handling customer calls
• Experience working on CRM’s
  
  

Desired Skills

• Impeccable written & oral communication skills in English & Local Language
• Target oriented & hunger for personal growth and overall development
• Strong Organizational and interpersonal skills
• Should have worked in a team environment
• Ability to communicate to customers convincingly
• Ability to multitask
• Excellent time management skills
• Basic Knowledge of Microsoft tools (excel, word, PowerPoint etc.)
• Extreme level of flexibility and adaptability to new tasks & environments
• Responsible, Capable & has ability to work independently
• Logical Thinker and look to solve problems in strategic way
• Basic Analytical skill will be added bonus
• Basic Understanding of what we do at Impact Guru
  
  

Job Description- Content Manager (Kannada/ Telugu/ Gujarati/ Bengali/Punjabi)

Job Summary

We are looking for a qualified Content manager to join our team. You will be responsible for creating, improving and maintaining content to achieve our business goals. Your duties will also include sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices.

Our ideal candidate is an experienced professional with demonstrable creative writing skills. Ultimately, you should be able to oversee all marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience.

Job Role & Responsibilities:

         -  Develop content strategy aligned with short-term and long-term marketing targets.

• Stay up-to-date with developments and generate new ideas to draw audience’s attention.
• Use content management systems to analyse website traffic and user’s engagement metrics.
• Manage content operation based on user demand and data analysis.
  Lead content audit team to complete audit task on schedule, improve audit efficiency and accuracy rate.
• Create and publish engaging content
  
  
  

Required Qualifications and Skills

• Any Bachelor / Master’s Degree
• Strong in logical thinking, master common data analysis methods.
  Result based, good at communication, team worker
• Good communication skills, language proficient with: Kannada/ Telugu/ Gujarati/ Bengali/ Punjabi
• Good Knowledge of Excel

Job Type: Full-time

Job Location: Pune.