Digital Marketing Specialist

Company Description

Appiness Interactive Pvt. Ltd. is a Bangalore-based product development and UX firm that

specializes in digital services for startups to fortune-500s. We work closely with our clients to

create a comprehensive soul for their brand in the online world, engaged through multiple

platforms of digital media. Our team is young, passionate, and aggressive, not afraid to think

out of the box or tread the un-trodden path in order to deliver the best results for our clients.

We pride ourselves on Practical Creativity where the idea is only as good as the returns it

fetches for our clients.

Role Overview

The Creative Intern will assist the social media team with ideation, research, and content

support. This role provides hands-on exposure to real brand work and social media execution.

Key Responsibilities

● Assist in brainstorming content ideas and IPs

● Research trends, creators, and content references

● Support shoots and content creation

● Help with scheduling and basic platform tasks

● Participate in content when required

Tools You’ll Be Exposed To

● Instagram and YouTube platform tools

● Canva or basic design tools

● Google Drive and Sheets

● Scheduling and analytics tools (intro level)

Skills Required

● Interest in content and social media

● Willingness to learn and experiment

● Basic understanding of social platforms

Overview

Adesso India specialises in optimization of core business processes for organizations. Our focus is on providing state-of-the-art solutions that streamline operations and elevate productivity to new heights.

Comprised of a team of industry experts and experienced technology professionals, we ensure that our software development and implementations are reliable, robust, and seamlessly integrated with the latest technologies. By leveraging our extensive knowledge and skills, we empower businesses to achieve their objectives efficiently and effectively.

Job Description

We are seeking a skilled Frontend Developer with expertise in developing frontends for Websites, based on Web-Content-Management-Systems to join our dynamic team. As a Senior Frontend Developer, you will be responsible for developing and maintaining the frontend of complex corporate Websites. You will collaborate with cross-functional teams to design, develop, and deploy high-quality software solutions.

Responsibilities:

Develop and maintain frontend components for websites using state of the art web standards as Vue/Nuxt, React/Next or Web Components.

Work closely with backend developers to ensure seamless integration and data flow.

Optimize frontend performance to ensure fast loading and smooth user interactions.

Implement best practices for web accessibility (WCAG) and cross-browser compatibility.

Ensure responsive design and mobile-first principles are consistently applied.

Maintain high-quality coding standards, documentation, and unit testing. 

Requirements:

Proven experience as a Frontend Developer with expertise in Web-CMS-Projects.

Strong proficiency in HTML5, CSS3, and JavaScript/TypeScript (Vue/Nuxt, React/Next or Web Components).

Familiarity with frontend build tools (e.g., Webpack, Babel, npm/Yarn).

Experience in UI/UX best practices and component-based design using atomic design principles and design systems.

Excellent understanding of responsive design, mobile-first principles, and frontend performance optimization.

Strong collaboration skills to work effectively in cross-functional teams.

Years of Experience:

3-5 years of frontend development experience in the context of Websites and Web-CMS.

If you are a passionate frontend developer with expertise in Website-Development and have the required skills, we encourage you to apply and join our team. 

Skills & Requirements

Frontend Development, Web-CMS, HTML5, CSS3, JavaScript, TypeScript, Vue/Nuxt, React/Next, Web Components, Webpack, Babel, npm/Yarn, UI/UX Design, Atomic Design, Design Systems, Responsive Design, Mobile-First Development, Frontend Performance Optimization, Cross-Browser Compatibility, Web Accessibility (WCAG), Unit Testing.

 Key skills: Secondary research, report writing, Strategic activities, CI activities

Qualification: MBA Marketing(Must Have)

• Over 3-5 years of experience in consulting environment
• Would have worked on verity of projects with special focus on Growth Strategy
• Consulting, Market Entry, Competitor Intelligence, Opportunity Screening and Analysis, Communications and Strategic Marketing, Customer Segmentation, Innovation/Digital Transformation
• Conversant in advanced PowerPoint, Advanced Excel and other office tools
• Highly reliable and attentive, well organized
• High communication skills and team player
• Ability to work in a multi-cultural environment

As an Account-based Marketing Specialist, you will be responsible to advance the existing opportunities for the sales team within a targeted account and specific contacts, and generate new prospects by planning, organizing, and executing marketing programs.

Responsibilities:

• Develop content for website copy, blog posts, and other forums, sales documentation, and product videos.
• Pursue and nurture leads until qualified.
• Learn the target market's pain points and dive deep into their niche.
• Set up meetings for outside sales with qualified prospects.
• Plan and execute the market strategies focused on product adoption and the overall success of the existing and prospective customers.
• Measure and report on the success of campaigns & optimize approach based on real-time analytics and data
• Create and implement pipeline acceleration programs and lead generation towards specific, targeted accounts and contacts.
• Improve marketing effectiveness by identifying opportunities through more effective audience segmentation, marketing techniques, and processes.
• Enhance the buyer journey as it relates to content development and inbound marketing efforts.
• Deliver training and tools to our sales team to help them be more efficient and effective.

Requirements:

• Previous experience ABM, Lead Generation, or digital marketing role.
• Hands-on experience executing an innovative and multi-part event and lead generation programs.
• Solid background in creating and implementing marketing campaigns that use live events webinars, digital advertising, and social networking.
• Experience in creating, launching email campaigns, and reporting its results.
• Considerable experience in developing and managing multiple marketing programs simultaneously.
• Proven experience in demand generation campaigns that target, segment, and list acquisition to build prospect lists.
• Knowledgeable of content marketing and inbound marketing to generate more qualified leads.
• Familiar with the technical sales cycle and can strategically use marketing communication to nurture leads, drive adoption, and accelerate growth.

We are looking for an experienced top-notch Python developer to grow with our dev team. As a Python Developer, you will be involved from conception to completion with projects that are technologically sound. Role and Responsibilities

• Expert in Python, with knowledge of at least one Python web framework {such as Django, Flask, etc}

• Familiarity with some ORM (Object Relational Mapper) libraries

• Able to integrate multiple data sources and databases into one system

• Understanding of the threading limitations of Python, and multi-process architecture

• Good understanding of server-side templating languages

• Basic understanding of front-end technologies, such as JavaScript, HTML5, and CSS3

• Understanding of accessibility and security compliance • Knowledge of user authentication and authorization between multiple systems, servers, and environments

• Understanding of fundamental design principles behind a scalable application

• Familiarity with event-driven programming in Python

• Able to create database schemas that represent and support business processes

• Strong unit test and debugging skills

• Develop and adhere to best-practices for developing applications

• Continuously contribute to team performance improvement and collaboration

• Work and collaborate with the rest of the engineering team

• Work with product team and graphic designers Technical Skills

• Experience in Python and frameworks such as Django, Flask, etc

• Ability to solve problems creatively and effectively

• Git knowledge is a plus

• Experience working in an Agile/Scrum development process

• Team player

• Good time-management skills

• Great interpersonal and communication skills

Qualifications

• B.S Degree in Computer Science

• 4-6 years overall IT industry experience

• 5+ years of experience in software development.
• At least 2 years of relevant work experience on large scale Data applications
• Good attitude, strong problem-solving abilities, analytical skills, ability to take ownership as appropriate
• Should be able to do coding, debugging, performance tuning, and deploying the apps to Prod.
• Should have good working experience Hadoop ecosystem (HDFS, Hive, Yarn, File formats like Avro/Parquet)
• Kafka
• J2EE Frameworks (Spring/Hibernate/REST)
• Spark Streaming or any other streaming technology.
• Java programming language is mandatory.
• Good to have experience with Java
• Ability to work on the sprint stories to completion along with Unit test case coverage.
• Experience working in Agile Methodology
• Excellent communication and coordination skills
• Knowledgeable (and preferred hands-on) - UNIX environments, different continuous integration tools.
• Must be able to integrate quickly into the team and work independently towards team goals

• Take the complete responsibility of the sprint stories’ execution
• Be accountable for the delivery of the tasks in the defined timelines with good quality
• Follow the processes for project execution and delivery.
• Follow agile methodology
• Work with the team lead closely and contribute to the smooth delivery of the project.
• Understand/define the architecture and discuss the pros-cons of the same with the team
• Involve in the brainstorming sessions and suggest improvements in the architecture/design.
• Work with other team leads to get the architecture/design reviewed.
• Work with the clients and counterparts (in US) of the project.
• Keep all the stakeholders updated about the project/task status/risks/issues if there are any.