L & D Intern

DIGITAL MARKETING SPECIALIST

ABOUT US

Datacultr is a global Digital Operating System for Risk Management and Credit Recovery, we drive Collection Efficiencies, Reduces Delinquencies and Non-Performing Loans (NPL’s). Datacultr is a Digital-Only provider of Consumer Engagement, Recovery and Collection Solutions, helping Consumer Lending, Retail, Telecom and Fintech Organizations to expand and grow their business in the under-penetrated New to Credit and Thin File Segments. Datacultr’s platforms, make the underserved and unbanked segment viable, for providers of Consumer Durable Loans, Buy Now Pay Later, MicroLoans, Nano-Loans and other Unsecured Loans. We are helping millions of new to credit consumers, across emerging markets, access formal credit and begin their journey towards financial health. We have clients across India, South Asia, South East Asia, Africa and LATAM. Datacultr is headquartered in Dubai, with offices in Abu Dhabi, Singapore, Nairobi, Mexico City and Ho Chi Minh City; with our Development Center based out of Gurugram, India. ORGANIZATION’S GROWTH PLAN Datacultr’s vision is to enable convenient financing opportunities for consumers, entrepreneurs and small merchants, helping them combat the Socio-economic problems this segment faces due to restricted access to financing. We are on a mission to enable 30 million unbanked & under-served people, access financial services by 2025.

RECOGNITIONS JOB DESCRIPTION

POSITION – Executive / Senior Executive/ Specialist

ROLE – Individual Contributor

FUNCTION – Growth

WORK LOCATION – Gurugram

QUALIFICATION – B.Tech/ B.C.A/ M.Tech/ MBA

EXPECTATION – We are seeking a highly skilled and motivated Digital Marketing Specialist to join our dynamic marketing team. The ideal candidate will have a passion for digital marketing, a strong understanding of current digital marketing tools and strategies, and the ability to lead integrated digital marketing campaigns from concept to execution KEY RESPONSIBILITIES – Digital Strategy Development –  Develop and implement comprehensive digital marketing strategies to enhance brand awareness and drive online traffic.  Conduct market research and competitor analysis to identify trends and opportunities in vertical that the company operates in. SEO/SEM –  Optimize website content and landing pages for search engine marketing.  Perform ongoing keyword discovery, expansion, and optimization. Campaign Management –  Plan and hands on execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising campaigns.  Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs). Content Creation and Management –  Develop content calendars and ensure content is informative, engaging, and aligned with brand messaging.  Collaborate with internal teams and vendors to create landing pages and optimize user experience. Analytics and Reporting –  Use data to identify trends and insights, and adjust strategies accordingly.  Prepare weekly/monthly/quarterly reports on campaign performance and suggest improvements. Collaboration and Coordination –  Work closely with the other teams to align digital strategies with overall marketing goals. KEY REQUIREMENT -  Proven working experience of minimum 4 years in digital marketing in a B2B startup.  Demonstrable experience in managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.  Solid knowledge of website analytics tools (e.g., Google Analytics and Tag Manager and other relevant tools).  Working knowledge of HTML, CSS, and JavaScript development and constraints is a plus. PERKS & BENEFITS  Flexible Working Hours  Medical Benefits  Exciting work culture

Designation: Creative Designer

● Location: Bandra West, Mumbai, India

● Position Type: Full-time, Permanent

Company Description

Brown Living (www.brownliving.in) is a platform focused on making Sustainable Living Easy, Accessible, and Affordable. As India's first plastic-free marketplace, we promote a sustainable and earth-friendly lifestyle. Our team curates a wide range of everyday-use products that are

ethically sourced and promote minimal waste. We support artisan groups and sustainable brands dedicated to creating a positive environmental impact. Through our platform, we are building India's largest ecosystem for sustainable living and empowering artisans, women entrepreneurs, and innovators to combat plastic pollution.

Key Responsibilities:

1. Creative Design & Strategy:

a. Conceptualize, strategize, and execute end-to-end design solutions for all marketing campaigns, ensuring alignment with brand objectives.

b. Develop creative assets including 2D, 3D designs, and motion graphics

(gifs, video edits) across various platforms.

c. Design emailers, newsletters, brochures, social media creatives, ad

creatives, and all marketing collaterals ensuring consistency and

alignment with brand guidelines.

d. Collaborate closely with the marketing team to design visually compelling assets that effectively communicate the brand’s message across all digital channels.

2. Website & UI/UX Design:

a. Design and maintain website UI, ensuring an intuitive and seamless user experience.

b. Conduct periodic UX reviews and provide actionable insights for

improvements.

c. Work closely with the tech team to implement UI/UX changes and

enhancements that drive user engagement and conversions.

3. Brand Management:

a. Manage and maintain Brown Living’s brand image and messaging across all platforms globally.

b. Ensure all creative outputs align with the brand’s ethos and guidelines,

maintaining a consistent and cohesive brand presence.

c. Create and maintain a brand asset library, ensuring all teams have access to up-to-date creative assets.

4. Campaign Planning & Execution:

a. Plan and execute multi-channel marketing campaigns, working in

tandem with internal teams and external agencies.

b. Develop comprehensive communication design strategies for various

digital platforms, ensuring that campaigns are creative, innovative, and

effective.

c. Track and analyze campaign performance, making data-driven

adjustments to strategies and creatives as needed.

d. Lead the creative process from concept to final execution, ensuring

deadlines and quality standards are met.

5. Market Research & Insights:

a. Conduct thorough market research to understand customer needs,

preferences, and trends.

b. Translate customer insights into compelling design strategies that

resonate with the target audience.

c. Stay updated with industry trends and best practices in design and digital marketing to continually refine and improve design strategies.

6. Collaboration & Communication:

a. Work collaboratively with the marketing, product, and tech teams to

ensure seamless execution of campaigns and projects.

b. Provide creative direction and guidance to junior designers, freelancers,

and external agencies, ensuring that all creative work aligns with brand

standards.

c. Communicate design concepts and strategies effectively to stakeholders, providing clear rationale and direction.

7. Continuous Improvement:

a. Regularly review and assess the effectiveness of creative strategies,

making necessary adjustments to improve outcomes.

b. Experiment with new design tools, techniques, and formats to keep

Brown Living’s creative output fresh and engaging.

c. Drive innovation in the design process, constantly seeking ways to

improve efficiency, creativity, and impact.

Key Result Areas (KRA):

1. Design Quality & Consistency:

a. Ensure all creative outputs are of high quality, align with brand guidelines, and are delivered on time.

b. Maintain a consistent brand image across all digital and offline platforms.

2. Campaign Effectiveness:

a. Measure the success of marketing campaigns through KPIs such as

engagement rates, click-through rates, and conversion rates.

b. Adjust design strategies based on performance data to optimize future

campaigns.

3. UI/UX Enhancement:

a. Improve website user engagement and experience through regular UX

reviews and design enhancements.

b. Increase conversion rates and reduce bounce rates by implementing

effective UI/UX strategies.

4. Brand Growth & Awareness:

a. Contribute to the growth of Brown Living’s brand awareness and

reputation through impactful design and communication strategies.

b. Ensure a positive and consistent global brand presence across all

marketing channels.

5. Innovation & Experimentation:

a. Continuously explore and implement new design trends, tools, and

technologies to keep the brand’s creative output innovative and ahead of

the curve.

b. Introduce at least two new creative approaches or tools each quarter to

improve campaign effectiveness.

6. Collaboration & Communication:

a. Foster effective collaboration between the design team and other

departments, ensuring clear communication and smooth workflow.

b. Provide timely and constructive feedback to junior designers and external agencies, ensuring high standards are maintained.

Qualifications:

1. Bachelor’s degree in Graphic Design, Visual Communication, or a related field.

2. 3-5 years of experience in creative design, with a strong portfolio showcasing work across various media including 2D, 3D, video, and digital platforms.

3. Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro), Figma, Sketch, etc.

4. Strong understanding of UI/UX principles and experience in website design and optimization.

5. Excellent communication and collaboration skills.

6. Ability to work in a fast-paced environment and manage multiple projects simultaneously.

7. A keen eye for detail and a passion for sustainability and mindful living.

Join us at Brown Living and be part of a mission-driven company that’s changing the way the world thinks about sustainable consumption.

How to Apply:

Interested candidates can apply online via the job application form available here - https://docs.google.com/forms/d/e/1FAIpQLSdgb8MMrZX0STJb1Nt63jizdYccAxTQWbAmFAt4YcoAJBJlmg/viewform

Read More:

1. Website - https://brownliving.in/

2. About Brown Living’s Mission & Vision - https://brownliving.in/pages/about-us

3. Meet the Brown Living Team - https://brownliving.in/pages/our-team

4. Work with Us - https://brownliving.in/pages/work-with-us

5. The Brown Lens Curation Method - https://brownliving.in/pages/the-brown-lens

6. Brown Living’s Impact - https://brownliving.in/pages/our-impact-plastic-free-carbon-neutral-shopping

We are a registered broker-dealer and ATS (Alternative Trading System) currently building a revolutionary ecosystem to support the issuance and trading of digital asset securities (tokenized securities and other assets). We envision a future where everything is tradeable and have already constructed the technological foundation on which this thesis can develop.

As an SEC and FINRA- regulated company licensed to conduct business in digital asset securities, we are positioned to bridge traditional finance and the digital future, leveraging technology to improve the capital markets for issuers and investors alike.

The Role

We are looking for a Senior Full Stack Developer (React, NodeJS) to produce scalable software solutions. You’ll be part of a cross-functional team that’s responsible for the full software development life cycle, from conception to deployment.

Responsibilities

• Perform hands-on software development, including writing code and unit tests, doing proof of concepts, conducting code reviews, and testing in ongoing sprints

• Work closely with product team and other full stack developers to implement innovative solutions to challenging web development problems

• Participates in system design and specifications, program logic and flow-charting, development, testing, debugging, documentation, and support

• Supports new and ongoing digital defi projects, and integration with clients and vendor platforms

• Provides analysis of problems and recommends solutions

Requirements

• 5+ years of experience working in React and able to demonstrate strong JavaScript knowledge

• 5+ years of experience working with NodeJS

• 3+ years of experience working with PostgreSQL and DynamoDB

• Experience with CI and CD environment and AWS platforms

• Proficiency working with Docker

• Experience writing APIs and securing APIs

• Proficiency working with ECS and EKS

• Strong experience in systems architecture design and development

• Strong experience building single-page web applications

• Ability to efficiently manage and build large, complex web applications

• Strong analytical and problem-solving skills, with good attention to detail

• Self-motivated, ability to work independently

• Ability to use creative thinking to develop innovative solutions to business problems

• Strong project management skills, including the ability to manage multiple projects simultaneously

• Ability to mentor other developers

• Ability to work in a fast-paced team environment

We are aiming to provide good digital learning solutions to K12 students. Providing Quality learning experience is our Motto.

You will be responsible for certain sections of the product, taking entire ownership. You should be proactive with the short term and long term vision for the product and should be able to lay the roadmap to deliver the same. Cross functional management is an important aspect of this role.

You are expected to do the following things

• Solve user problems and make the user’s life easier by providing value driving solutions.
• Collect requirements using multiple techniques and prioritize them according to the relevant factors contributing to the business vision.
• Make Product Roadmaps and plan the deliveries of the product features.
• Take user interviews for requirement gathering and taking feature wise feedback.
• Should be able to create design wireframes for clear communication with designers and other stakeholders
• Should get the high fidelity designs done with the help of the design team. Involve yourself in the UI/UX process.
• Ensure timely product deliveries and app releases.
• Work on Agile product development, create Product Backlogs and User Stories. Write proper PRDs.
• Prioritize user stories and discuss the same with the engineering and QA team
• Analyse the product/feature performance through metrics and follow a data driven approach.
• Interact with the Testing Team and facilitate the proper issue resolutions.
• Continuously interact with the management, stakeholders, marketing and operations team for various product related decisions.

• Should have strong analytical skills.
• Decent Technical knowledge of Client and Server Functioning.
• Good UI/UX knowledge.
• Should have good presentation skills.
• Should have good written and verbal skills.
• Should be passionate to take up challenges and try to provide apt solutions.
• Experience in Agile methodology for product development detailing Epic, User Stories,managing scrum etc.
• Cross functional experience and managing interactions with various teams
• Should have prior Product Management experience of 2 years.

Future Analytica is looking for a driven, results-oriented Sales director with experience in the SAAS business. This sales director is expected to lead a team of sales executives covering English speaking markets and manage the revenue and market penetration goals. The Sales Director will be responsible to hire, develop, and lead a team of high-performance individual contributors to scale our presence globally.

Duties And Responsibilities

• Develop, analyzes and implements sales strategy across key accounts to attain company strategic objectives
• Own and hit annual sales targets within enterprises accounts
• Partner with customers to understand their business needs and objectives
• Build and maintain strong, long-lasting customer relationships
• Effectively communicate the value proposition through proposals and presentations
• Support marketing by attending trade shows, conferences and other marketing events
• Oversees a team of individual contributors to meet or exceed customer acquisition and retention goals.
• Owns strategic plan, quarterly revenue forecast, territory design, and resource planning for sales of products in all stages of the lifecycle
• Develops team talent and pipeline includes attracting, identifying, developing, rewarding, managing, and coaching includes methodologies, consultative techniques, negotiation, and ABM strategy & tactics.
• Identifies solutions for process and product improvement to increase revenue, profitability, and customer experience.

Ideal Qualifications

• MBA degree and 10+ years with direct Mid-Market or Enterprise Software selling and management experience.
• 5+ years managing individual contributors selling B2B SaaS software
• Experience selling analytics, data, databases, predictive modelling, or business intelligence software in the US and UK.
• Experience selling in core AI industries including Financial Services, Healthcare, Retail, Insurance, and Manufacturing.
• Strong analytical, creative, and critical thinking skills to deliver solutions for both internal operations and customers.
• Proven results with both early-stage and market-proven software products
• Experience negotiating large contracts, including working with internal partners (legal, product, management) and external partners (channel, technology, etc.)
• Excellent verbal and written communication and presentation skills.
• Genuine flexibility and temperament to succeed in a high-energy, fast-growing startup.

About The Company

AI is the next big revolution for the World. Our technology enables AI for the future. Future analytica is an AI-SAAS platform that enables 10x acceleration and democratization to the entire data science journey. The company is well funded and has a team with decades of operational experience and best practice that can be shared with our clients. We are looking for top talent to help us continue our growth — and grow with us!

Frequently Asked Questions:

Why work for us?

It would be a Challenging, grounds up a promising circumstance for you. You get an opportunity to chip away at AI/Data analytics alongside stunning specialists with strongly backed up funding.

Since the organization is as yet in the beginning phases, you will see the total lifecycle of the start-up from getting the underlying clients to raising funding rounds. If you stick it out, you will experience extraordinary career growth.

What is the leadership team at FutureAnalytica and who are backing you?

Started by two young entrepreneurs, AI enthusiasts and have a solid experience in data science and analytics.

Dhiraj.K- Founder & CEO

Mridu Andotra-Co-Founder

Are you okay with remote employment?

Yes, but only in the India or U.S due to time zone convenience. Sometime in 2022, we may get back to offices and prefer working together.

Have you raised any money?

Yes, we raised seed funding by foreign investors

What is work/life balance like at your company?

As an early-stage startup, we wouldn’t want to hide this reality to prospective candidates: raw hours make a big difference in the impact we can make right now. This won’t always be the case, but it is at present.

So, often we find ourselves working later in the evening, on rare occasions a weekend, but it’s mostly driven by personal ambition. We don’t have any expectations of anyone to do so.

However, we love our employees to work flexible with an open-door policy where any employee can reach founders directly.

Our cultural values are...

Customer First: You put the best interest of customers first. It means doing the right thing for the customer even when none (the customer, your manager) is watching.

Innovation: Be an out of the box thinker

Love of Learning: Be curious to learn and implement

Impact: You accomplish an amazing amount of work

Ownership Taker: You take ownership of your goals and don’t blame others for lack of success and be a problem solver.

Authentic and Honest: You are quick to admit mistakes, learn from it. Always assume everyone is working with the best intention. No behind-the-door criticism.

Pro-active- Do it before someone come to ask for it.

Co-operative- Finally gel well with the team.

So, if you think you’re a right fit and ready to take the challenge why late write to us and our People and Culture department will come in touch with you to discuss further.

• Manage sales operations in assigned district to achieve revenue goals.
• Supervise sales team members; the BSMs, on daily basis and provide guidance whenever needed.
• Identify skill gaps and conduct trainings to sales team.
• Work with team to implement new sales techniques to obtain profits.
• Assist in employee recruitment, promotion, retention and termination activities.
• Conduct employee performance evaluation and provide feedback for improvements.
• Contact potential customers and identify new business opportunities.
• Stay abreast with customer needs, market trends and competitors.
• Maintain clear and complete sales reports for management review.
• Build strong relationships with customers for business growth.
• Analyze sales performances and recommend improvements.
• Ensure that sales team follows company policies and procedures at all times.
• Develop promotional programs to increase sales and revenue.
• Plan and coordinate sales activities for assigned projects.