About role:
A focused and quality driven Content Writer having capacity to write clear and effective content for online and offline media for ultra-luxury segment multi-class assets in Real Estate.
Roles & responsibilities:
· Research industry-related topics (combining online sources, interviews and studies)
· Write clear marketing copy/content to promote our products/services.
· Actively manage and promote existing and new product/services regularly through producing various content types, including brochure, emailers, social media posts, and blogs etc. as per the marketing and business plans
· Coordinate with marketing and design teams for content marketing campaigns/ideation and creatives to drive leads and subscribers
· Conduct simple keyword research and use SEO guidelines to increase web traffic
· Prepare supers for video, updating website content, emailers and other interactive content.
· Coordinate with different departments to receive detailed information required for preparing creatives, emailers, content as per the need
· Ensure all-around quality and consistency (style, fonts, images and tone)
· Update website content as needed
Requirements:
· Post Graduate/Bachelor’s degree in English, Journalism or related field.
· A minimum of 2-3 years of experience writing content for online/offline media
· Knowledge of digital marketing tactics, including SEO, email marketing and web analytics
· Excellent writing skills, as well as the ability to communicate and collaborate effectively
Experience in ultra-luxury/luxury segment or product line is preferred.
Subodh Popalwar
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