Duties/ Responsibilities
- Performing exhaustive research to gain in-depth knowledge of all customer personas
- Creating specifications and content appropriate for the brand's customer personas
- Planning the editorial calendar and content proposition
- Developing content governance guidelines for tone, style, and voice of all content, and ensuring they are followed
- This role is 50/50 conceptualizing and executing. You must be able to not only ideate and pitch your own create concepts to your peers and management, but also work with a team to execute others’ ideas when needed.
Collaborate as part of a small, agile video team producing original video content for digital platforms from script to shoot to edit and delivery.
Create content for social channels, with a clear understanding of how users engage with social creative across formats and platforms.
Develop best practices and expertise around creating, publishing and distributing videos specific to various digital platforms, and train teammates in those best practices.
Qualifications / Skills :
5+ years of experience in a creative agency, production company, or in-house at a brand pitching and editing video content for social and digital channels.
Should have a proven track record of creating content for a company/ Individual.
Detail-oriented, fast learner, and able to manage your own time.
Can effectively cope with change, shift gears comfortably, decide and act without having the total picture. Cut your own way through ambiguity and engaging management smartly when needed.
Benefits:
- This is a full time position, working from office. Office Address: Lexicon International School, Kalyani nagar, Pune.
- Transportation reimbursement is available.
- Medical Insurance available.
- Leadership & Development training for all manager-level employees
- Salary will be as per the skills and the experience of the applicant.

About CITTA - A Lexicon Group Enterprise
About
The Lexicon Group, under the leadership of Pankaj Sharma has journeyed from very humble beginnings, and has seen an upward growth year after year. The Lexicon Group had started from education but has now diversified to other sectors like FMCG, Ed-tech, Law Aggregator Platform, Media, Fitness etc. The latest addition to the kitty of The Lexicon Group has been a newspaper (Pune Mirror), which has been taken over from the Times of India Group.
Connect with the team
Similar jobs
About the Role
We are looking for highly motivated React Fresher Developers who are passionate about building modern, scalable web applications. If you have completed a full-stack or React development course and are eager to apply your skills in real-world projects, we would love to hear from you.
This role is ideal for individuals who are proactive, eager to learn, and ready to contribute to dynamic, collaborative teams.
Mandatory Requirements
Completed a 6-month structured certification program in one of the following:
- Full-Stack Development (MERN / MEAN / Django + React)
- React.js Development
Solid understanding of:
- React fundamentals (Hooks, Props, State, Components)
- Modern JavaScript (ES6+)
- REST APIs and asynchronous data handling
- Git / GitHub (basic usage acceptable)
- At least one completed academic or internship project demonstrating your coding skills.
Preferred / Bonus Advantage
Experience with chatbots or AI-powered conversational interfaces is a plus. This could include:
- Platforms / frameworks like Dialogflow, RASA, IBM Watson, Botpress, or OpenAI API
- Custom chatbot development using Node.js or Python
- A project demonstrating chatbot integration or implementation
Note: A chatbot-related project or feature will be considered a strong plus.
Responsibilities
- Develop responsive and interactive UI components using React.js and modern front-end technologies
- Collaborate with backend teams to integrate APIs and contribute to product features
- Participate in code reviews, testing, and deployment processes
- Continuously explore, learn, and implement new technologies and best practices
NOTE: Laptop with high speed internet is mandatory and the candidate must be based in Chennai.
BookEventz.com welcomes career inquiries from Passionate, Energetic individuals who are interested in working in a startup environment, taking up bigger responsibilities and have interests in the event industry.
If you feel that there is an entrepreneurial drive in you are you are ready for taking bigger challenges then BookEventz.com is a place for you.
Job Responsibilities :
- Learn and devise strategies to drive online traffic to the company website.
- Implement and invest in long-term SEO strategies to drive organic growth
- Plan and execute all web, SEO, email, social media etc. activities
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns.
1. Channel encoding/Decoding techniques in Digital communication
2. Hands experience on Digital Modulation schemes (BPSK/QPSK/8PSK and QAM)
3. Experience on Digital Filters (FIR/IIR) design and Simulations
4. Hands on experience with Zynq Ultra scale/Kria SoM. Application porting on Peta Linux
5. Experience on FPGA, DSP & ARM Processor
6. Knowledge on SCA Standards
About Us - https://www.sibinfotech.com/
SIB Infotech is a digital marketing organization committed to boosting brand's visibility in the ever-changing online world. At SIB Infotech, we're creating immersive digital experiences that deeply engage audiences and foster meaningful connections. With a comprehensive array of services, spanning strategic Search Engine Optimization (SEO) to expert Pay-Per-Click (PPC) Management, captivating Graphic Design, compelling Social Media Marketing (SMM) strategies, and tailored Software Development solutions, we offer comprehensive assistance to help and succeed on the internet.
Exciting Opportunity for Senior PPC Specialist
We are currently seeking a skilled and knowledgeable Senior Pay-Per-Click (PPC) Specialist to join our team. As the Senior PPC Specialist, your main responsibility will be to create and execute strategic paid marketing campaigns that can drive traffic, increase conversions, and maximize ROI for our clients or our company. This position requires an in-depth understanding of major PPC platforms, exceptional analytical skills, and the ability to develop and implement effective PPC strategies. You should possess comprehensive expertise in Google Ads, Meta Ads, Google Shopping, and other PPC platforms, including proficiency in campaign setup, optimization techniques, budgets monitoring, and staying up-to-date with platform updates and features.
Key Responsibilities:
- You will take ownership of all aspects of PPC campaign management, from keyword research and ad creation to bid management and performance tracking. Leveraging your deep understanding of all major PPC platforms such as Google Ads, Meta Ads, and Bing Ads, you will continuously optimize campaigns to improve click-through rates (CTR), conversion rates, and overall campaign efficiency. Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics
- Developing and executing effective PPC strategies is at the core of your role. You will collaborate closely with clients or internal stakeholders to understand their business objectives, target audience, and competitive landscape, translating insights into tailored PPC strategies that drive tangible results. Whether it's launching new campaigns, testing ad creatives, or refining targeting parameters, you will always be guided by a strategic approach to PPC management. Finding ways for reducing click frauds.
- Strong analytical skills are essential in this role. You will regularly analyze campaign performance metrics, conduct A/B testing experiments, and derive actionable insights to inform optimization decisions. By staying abreast of industry trends and best practices, you will continuously refine our PPC strategies to stay ahead of the curve and deliver maximum value to our clients or company.
- Write compelling ad copies that resonate with target audiences and drive clicks and conversions. Test different ad variations to identify the most effective messaging. Set up and execute A/B tests to optimize ad creative, landing pages, and other campaign elements. Use data-driven insights to iterate and improve campaign performance over time.
- Clear and transparent communication is key to fostering trust and satisfaction among our clients. You will provide regular updates on campaign performance, communicate key insights and recommendations, and address any client inquiries or concerns promptly. Through insightful reporting and strategic guidance, you will demonstrate the tangible impact of our PPC efforts and solidify our position as a trusted partner in our client's success. Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
Requirements
- Any Graduate degree from recognized college.
- 2-6 years of experience in the digital marketing landscape.
- Proven experience managing PPC campaigns across Google Ads, Meta Ads, and social media advertising platforms like Google Shopping & good knowledge of organic SEO.
- Must have experience managing big ad budgets and getting ROI.
- Google Ads Certification or equivalent professional certification is preferred.
- Strong analytical skills and proficiency in data analysis tools such as Google Analytics, Microsoft Excel, or Tableau is a must.
- Excellent written and verbal communication skills, with the ability to clearly articulate complex concepts and strategies to clients and team members.
- Ability to multitask and prioritize tasks effectively in a fast-paced environment.
- Demonstrated capability to thrive both independently and collaboratively in a dynamic, fast-paced environment, with a flexible and adaptable mindset to navigate evolving priorities and challenges.
About the job
The ideal candidate will be familiar with the full software design life cycle. They should have experience in designing, coding, testing and consistently managing applications They should be comfortable coding in a number of languages and have an ability to test code in order to maintain high-quality code.
Job Responsibilities :
- Design and develop scalable systems using .Net Core/ASP.Net MVC and SQL.
- Writing T-SQL scripts, stored procedures and performance tuning.
- Migrating applications to newer technologies
- Understanding requirements and convert into technical designs.
Qualifications
- Bachelor's degree in Computer Science or relevant field
- 1 to 4+ years of experience working with .NET or relevant experiences
- Experience developing web-based applications in C#, HTML, JavaScript, VBScript/ASP, or .NET
- Experience working with MS SQL Server and MySQL Knowledge of practices and procedures for full software design life cycle
You'll be working on : .Net WEB API projects, .Net core Version 6.0, Cloud projects using Azure like Working with DataBricks, EventHubs, Cosmos DB, WebHook, etc., SQL DB, Postgres SQL, Migration projects, DataLake projects.
About KAFQA
At Kafqa, we are building the next generation performing arts platform. Our mission is to transform how India learns, performs & watchers performing arts. We are currently in stealth mode with a target public launch date in April. Our launch services consist of technology enabled dance classes in our proprietary studios, production facilities and social media broadcasting & competitions.
Founder & Team
The founder is Shariq Plasticwala. He is a graduate of IIT Bombay & Stanford GSB. He was part of the founding team of Amazon India where he played a key role for over 8 years. Among his roles at Amazon, he was the CEO of Amazon’s first joint venture in India and a Board Member of Amazon’s payments business. The other members of the founding team consist of senior executives from Shiamak Davar & Byju’s.
Background
- At least 1+ years’ experience in back-end development in a fast-paced environment, working in Python & Django Framework
- Deep understanding of technologies used in web-deployed SaaS products, including Rest APIs
- Exposure to AWS, Azure or other cloud providers
Opportunity
We will share our workload as a team and we expect you to work on a broad range of tasks. Here’s are some of the things you might have to do on any given day:
- Developing APIs and endpoints for deployments of our product
- Infrastructure Development such as building databases, creating and maintaining automated jobs
- Build out the back-end to deploy and scale our product
- Build POCs for client deployments
- Document your code, write test cases, etc.
Skills
- Hands-on experience with Python (1+ years)
- Sound understanding of Postgres and NoSQL databases such as MongoDB
- Deep familiarity with UNIX, major cloud platforms (AWS, Azure), DevOps
- Understanding of databases, and related tools, paradigms
We are looking for an ideal candidate who will lead our marketing activities. The mission of an Assistant SEO (Search Engine Optimization) Manager is to maximize the volume of inbound organic traffic from search engines to our business websites. This will be accomplished through a combination of on-page and off-page techniques, including link-building, social media strategy, viral marketing, metadata sculpting, site speed optimization, content strategy, information architecture, and more.
As Assistant Manager, you are responsible to lead the marketing team and suggest them the best marketing techniques for social media and other digital media campaigns. You should grab the attention of customers and market the products and services.
If you have the ability to utilize the organizational resources optimally for the business promotion activities, we would like to meet you.
Roles and Responsibilities:
- Reviewing and analyzing websites for areas that can be improved and optimized
- Preparing detailed strategy reports and Marketing Plans
- Identifying powerful keywords to drive the most valuable traffic
- Writing powerful calls to action to convert visitors
- Filling websites and other content with effective keywords
- Developing link-building strategies;
- Ensure that the website, promotional material, and marketing campaign strategy are updated regularly.
- Analyzing keywords and SEO techniques used by competitors
- Keeping updated on both white hat and black hat SEO strategies to avoid staying within search engine guidelines
- Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging and audience identification
- Develop, implement and manage the marketing strategy
- Designing and measuring the success of every marketing campaign.
- Stay up to date with the latest marketing practices and technologies.
- Collaborate with the Marketing, Sales and Product Development team Communicate with industry professionals and influencers via social media to create a strong network.
- Create content marketing campaigns to drive leads and subscribers Use SEO best practices to generate traffic to our site
- Keyword research for the Addition of service based webpages on the website
- Ensure uploading of webpages on the Website through the SEO team.
- Perform Lead analysis daily to closely work for the end user needs from the website and to create campaigns accordingly.
- Experience in Email Marketing tools like Mailchimp
- Ability to plan Email calendars and schedule emails as per the plan.
- Guide the designing and content team for Email design and content along with other design and content-based changes needed on the website.
- Manage the ORM of the brand and work on creating a positive image of the Brand online along with mitigating the negative reviews.
- Closely coordinate with cross-functional teams to keep the website updated.
Job requirements and qualifications:
- Demonstrated SEO experience of at least 8-10 years.
- Strategic Understanding of Social Media and its usage in Marketing
- Experience with Google's Keyword Tool
- The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills
- Proven success in link-building and viral strategies
- The ability to deploy an effective local and long-tail search strategy
- Experience in building inbound organic search traffic and improving SERPs
- Expertise in Google Analytics, Google Search Console, SEMRush, Ahref’s
- Ability to make SEO proposals
- Ability to perform SEO Audit
Primary/Essential Duties and Key Responsibilities:
- Proactively manage a portfolio of customers once the implementation phase is completed
- Develop and build strong relationships with key customer stakeholders
- Understand customers’ needs and priorities to optimize the use of the platform
- Identify new opportunities: up-sell, cross-sell, additional training
- Effectively communicate application features and product information for new releases and facilitate their adoption
- Be the voice of the customer and provide internal feedback on how we can better serve our customers
- Collaborate closely with various cross-functional teams (Product Management, R&D, Marketing and Sales) to drive better results
- Resolve billing and Support inquiries in a timely and productive manner
- Coordinate small customer projects
Required Qualifications:
- Well-organized and excellent time management abilities
- Proven ability to collaborate and build strong relationships with customers especially at the Executive level
- Exceptional oral and written communication skills and attention to detail
- Minimum 4-5 years experience
Travel Requirements:
- erform maintenance functions in a safe and profitable manner.
- Perform and/or coordinate scheduled and unscheduled maintenance and repairs
- Perform maintenance including troubleshooting and repair of CNC and manual manufacturing equipment
- Perform and or coordinate scheduled and unscheduled maintenance/repairs of production support and facilities equipment, i.e. air compressors, fire extinguishing and sprinkler systems, forklifts, lifting equipment, HVAC system and filtration systems.
- Install and/or oversee the installation and commissioning of new equipment. Troubleshoot, repair, and maintain all new and existing production and production support equipment.
- Coordinate third party maintenance and support activities.
- Work with departments to ensure maintenance activities are performed in alignment with production schedules.
- Initiate and maintain records within the maintenance electronic tracking system and write SOP’s as required.
- Ensure safety policies and procedures for performing maintenance activities are in place and comply with all State and Federal requirements.
- Follow all building code requirements.
- Maintain a safe, clean, and secure work area
- Support 5S, lean and continuous improvement activities.








