Content Writer

About Company

Our client is a Tech-Based Platform for freelance photographers, videographers, food stylists, and cinematographers. Founded by alumni of IIM Bangalore. They are operational in about 100 Cities and 28 Countries. Leader in Food and Real Estate Photography. Done about 7000+ projects across the Globe.

Roles and Responsibilities

1. Producing a diverse range of blog posts focused on subjects pertaining to the field 

   of photography.

2. To compose a myriad of blog entries pertaining to subject matters of relevance to the

    realm of photography.

3. Undertaking comprehensive research into diverse subjects and products.

4. Supervising content interns and deliberating relevant material for blog publication.

5. Compose material for utilization in Facebook and Google advertisements.

6. Strategize and execute video content production.

7. Creation of marketing campaign material

8. Enhance content through the implementation of best practices in SEO.

Skills Required

• Excellent writing skills and proficiency in grammar and spelling.

• Ability to create compelling, engaging, and informative content

• Strong research skills to gather information from various sources.

• Knowledge of Search Engine Optimization (SEO) techniques to optimize content 

   for search engines

• Understanding of target audience and ability to write content that resonates with them.

• Strong communication skills to collaborate with other team members and clients

• Creativity and ability to come up with new and innovative content ideas

• Attention to detail and ability to proofread and edit own work

• Time management and organizational skills to meet deadlines and manage multiple 

   projects at once.

• Proficiency in providing guidance and leadership to interns for the assigned tasks.

Job title: Content Writing-Head

Work Location: Gurgaon

Reports to: CEO 

Role Overview:

As The Head of Content Writing, you will play a pivotal role in shaping and executing our content strategy. This position requires a seasoned content professional with a strong editorial background, exceptional leadership skills, and a passion for creating high-impact content. The ideal candidate will lead a team of content writers and collaborate with cross-functional teams to deliver content that engages, educates, and inspires our target audience.

Roles and Responsibilities:

1. Develop and lead the content strategy, ensuring alignment with the company's brand, goals, and target audience.

2. Manage and mentor a team of content writers, setting clear expectations, providing feedback, and fostering a culture of creativity and excellence.

3. Ensure all content produced is of high quality, adheres to brand guidelines, and aligns with the company's messaging and tone.

4. Lead the creation of various types of content, including blog posts, articles, whitepapers, eBooks, and more, ensuring they meet the standards for accuracy, clarity, and creativity.

5. Work closely with other departments, including marketing, design, and product, to gather insights and ensure content aligns with overall business objectives and strategies.

6. Collaborate with the SEO team to incorporate best practices into content creation, improving search engine visibility and driving organic traffic.

7. Use analytics tools to measure the performance of content, providing insights and recommendations for continuous improvement.

8. Keep abreast of industry trends, content marketing best practices, and emerging technologies to ensure our content remains relevant and competitive.

Education and/or Work Experience Requirements:

• Bachelor's degree in English, Journalism, Communications, or a related field. Master's degree is a plus.

• 7+ years of experience in content writing, with a focus on leadership roles.

• Proven track record of developing and executing successful content strategies.

• Strong editorial skills with a keen eye for detail and storytelling.

• Excellent leadership and team management skills.

• Ability to collaborate effectively with cross-functional teams.

• Familiarity with SEO best practices and content optimization.

• Outstanding written and verbal communication skills.

• Perform keyword research and include Google semantic keywords/LSI and write engaging, long form content
• Excellent grammar and writing skills
• Understand the target audience and write focused, SEO optimized content while following SEO best practices
• Ability to generate content for different content marketing platforms and
• maintaining tonality in accordance with the brand
• Collaborate with external stakeholders/agencies to get work done in a defined and structured way
• Developing SEO articles/landing pages via thorough industry and competitor research
• Design and developing SEO content for Social Media platforms and Youtube

• SEO content writing and management skills
• Excellent writing and grammar skills
• Working knowledge of Google Analytics, Keyword Planner, Search Console, SEMRush, Ahrefs, Moz etc.

• Detail-oriented, multitasker
• Organized and creative
• Passionate about learning new techniques and tools
• Excellent written and verbal communication skills
• Team player with a willingness to learn new skills

Responsibilities: 

• Write user-focused content that explains how to use different product features. 
• Develop engaging technical content for developer wikis, user guides, integration guides, and how-tos. 

• Fine-tune and prepare content to appeal to non-technical end-users, programmers, system administrators, designers, and analysts. 
• Develop and oversee illustrative material, flowcharts, examples, and tutorials that show how to use software features on the company platform. 
• Actively participate in developing scalable documentation strategy, policy, and guidelines. 
• Analyze documents to enhance the accuracy, completeness, and relevance of content and maintain continuity of style. 

Requirements 

• Experience as a technical writer, editor, or content strategist, with a focus on software and workflow applications. 
• Adept in creating bovr-to guides, user guides, and wikis with extraordinary presentation skills. Transform complex concepts into clear, concise, and meaningful topics - simplicity is the key. 
• Work closely with cross-functional teams to identify and close documentation gaps. 
• Experience with Atlassian tools or Click Up. 
• Strong technology fundamentals: We expect you to go from the highest level of abstraction to

About Company

Web: https://www.travelflap.com/

LinkedIn: https://www.linkedin.com/company/travelflap/

TravelFlap Global Private Limited is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers and the communities we serve to live better when we know them. That means understanding, respecting and valuing the diversity of unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.

TravelFlap is a New York-based privately owned leading tourism brand with over 15 years of experience in the travel and hospitality domain. The company is driven by the vision to take customers through a journey without boundaries or limitations & to be the world's most recognized and trusted e-commerce tourism company on the globe. TravelFlap.com is a premium-experience travel website. We offer flights to over 3,000 destinations, hotel stays in over 85,000 properties around the world, holiday experiences and much more.

Please find below-mentioned JD

Position: Travel Content Writer Intern

Employment Type: Employee - Full Time

Work Location: Jaipur, Rajasthan ( Work From Office Only)

Notice Period: Immediate - 30 Days only

We are looking for a Content Marketing Writer & Strategist to help us create engaging content and assets to nurture leads and increase brand awareness and conversion. As a key contributor on the marketing team, you’ll develop, write and produce compelling content that tells the BOTTOM FUNNEL story and helps grow our brand and our business. The ideal candidate is someone who thrives in a fast-paced environment, enjoys researching, loves finding the right words to connect with customers and partners and is enthused about the dynamic world of TV and video advertising and technology products

We’re looking for a writer with expertise in multi-platform, multi-format content with an understanding of marketing, SEO and the ability to write to specific audience segments.

If you are interested in:

• Working directly with COO and CEO on strategic decisions

• Delivering Ad-hoc focused and conclusive output on a business use-case

• Defining and tracking KPIs to monitor business health

• Instrumenting alerts for proactive/preemptive actions

• Developing dashboards and automate reporting to drive decision making

• Being involved with / lead many different aspects of a fast growing business (from analytics to marketing to operations to business development and even more)

• Tackling new and different challenges every day

• Having Knowledge of Upwork, Fiverr, Freelance, Getleads, HubSpot, Canva, Jira, Slack, Clickup, Trello

• Create long-form and short-form marketing content, including web copy, e-books, blogs, sell-sheets, pitch decks, newsletters, ad copy, emails, and white papers

• Develop expert knowledge of the company’s products and services and a keen understanding of our product roadmap

• Translate details and product/market knowledge into benefits for users based on their business needs, opportunities, and pain points

• Become an expert in Simulmedia’s messaging & positioning and apply the right voice and tone in marketing content

• Drive cross-functional content projects from start to finish

• Partner closely with teams across Marketing, Sales, Product, Design, and People to collaborate on content and support shared goals

• Craft compelling messages that work best for specific marketing channels (ad campaigns, SEM/SEO, site content, thought-leadership pieces, email/CRM, events, and all other applicable touchpoints)

• Continually test and optimize marketing content

• Evaluate projects using relevant KPIs and engagement and conversion metrics

Qualifications

• 4+ years of experience in a marketing content role, ideally at a B2B-focused company

• Knowledge of the TV advertising space, preferably with experience creating content about streaming, connected TV (CTV) or related technologies and platforms.

• Demonstrated success creating content for different channels and formats (you’ll be asked to share writing samples/your portfolio)

• Exceptional writing and editing skills and able to tailor content to established voice and tone guidelines

• Experience collaborating with sales, demand gen, product, and design teams on integrated campaigns and content-forward initiatives

• Self-starter with excellent organizational skills who can drive content projects from start to finish

• Ability to think strategically, prioritize, and deliver multiple projects with tight deadlines in a rapidly changing environment

• Tech Savvy – Use and embrace technology as a tool to enhance effectiveness; adept at learning new technologies quickly

• Expertise in multi-platform, multi-format content

• An understanding of SEO and the ability to write to specific audience segments

• Excellent communication skills

• Keen eye for detail

Bonus points if you:

• Worked in an e-commerce startup or scale-up

• Worked on digital marketing projects (Google Ads, Facebook Ads etc)

And you are:

• Individual Contributor

• Curious about web-services and D2C start-ups

Benefits :

• Opportunity to work on highly challenging international projects.

• Opportunity to travel & work with International clients.

• Flexible and friendly work environment

• Great organisational culture, focus on employee's well-being.

• Work-life balance.

• Be part of the best place to work for certified company

We take tremendous pride in maintaining a high bar for employees and fostering a strong team environment. While we work hard every day, we also believe in relaxing together with lots of team activities. We have an unlimited vacation policy, tuition reimbursement, and no employee financial contribution for medical, dental, and vision benefits. We offer competitive salaries, stock options, and an annual bonus based on performance.

What you need to have:

About Us-

Intellipaat is the leading online education provider and creates courses in collaboration with top MNCs and universities such as IBM, Microsoft, E&ICT, IIT Guwahati, SPJIMR, etc., with more than 600,000 learners and 200+ corporates across 53+ countries learning on our platform.  

Responsibilities:

• Self-learn new technologies and showcase domain expertise in the team

• Articulate and present complex concepts in an easy to grasp visualizations keeping global audience in mind

• Research/analyze and solve complex problems in software technologies, frameworks, and platforms

• Interact with Subject Matter Experts from the industry

• Understand the objectives, target audience, and develop simple, easy-to-understand, user-friendly content while employing good search engine optimization (SEO) techniques

• Collaborate with SME/Technical experts and develop state of the art content, rewrite the existing content or edit and proofread content

• Create visual presentations that communicate complex concepts in a manner that appeals to a wide variety of audiences

• Create Webinar/Lectures for internal/YouTube platform on upcoming technologies

Desired Skills:

• Excellent written and verbal English, with an ability to express thoughts succinctly

• Excellent Aptitude & Reasoning Skills

• High level of energy and proactive nature

• A sense of ownership and a willingness to accept the challenge of daily deadlines is essential

• Preferable Knowledge Of any of these skills like Linux, AWS, Azure, GCP, Java, Java EE, Python, Hadoop/ Spark, Data Science, ML, AI, etc.

• Passion to learn & explore new and emerging technologies