Digital Marketer

Please upload your resume here: https://magicworksitsolutions.com/google-ads-expert-scaling-level-projects/

Job Description:

We are seeking a highly skilled Google Ads Expert to lead, optimize, and scale our paid advertising campaigns to drive business growth. The ideal candidate will have extensive experience managing high-budget Google Ads accounts, implementing advanced strategies, and optimizing campaigns for performance at scale. You will play a critical role in maximizing ROI, automating processes, and ensuring continuous revenue growth.

Experience: 3-5+ years

Qualification: Google Ads Certifications (Search, Display, Video, Shopping, etc.)., Experience with eCommerce, SaaS, or lead generation scaling strategies, Knowledge of Python or JavaScript for Google Ads automation is a plus.

Key Responsibilities:

1. Google Ads Strategy & Execution

• Develop and execute high-level Google Ads strategies for scaling campaigns.

• Manage and optimize large-budget campaigns across Search, Display, YouTube, Performance Max, and Shopping Ads.

• Implement advanced audience targeting, including first-party data, remarketing, and lookalike audiences.

• Utilize AI-driven bidding strategies and automation to enhance ad performance.

2. Performance Optimization & Scaling

• Continuously analyze campaign data to improve CTR, Quality Score, and Conversion Rates.

• A/B test ad creatives, copy, bidding strategies, and landing pages to maximize ROI.

• Scale campaigns effectively without compromising cost efficiency.

• Identify and leverage new growth opportunities within Google Ads.

3. Advanced Tracking & Analytics

• Set up and manage Google Tag Manager, Google Analytics 4 (GA4), and conversion tracking.

• Implement and optimize Enhanced Conversions and Offline Conversion Tracking.

• Generate detailed reports on key KPIs, providing insights and recommendations for growth.

4. Automation & AI-Driven Strategies

• Leverage scripts, rules, and API integrations to automate campaign management.

• Optimize Performance Max campaigns using AI-driven insights.

• Develop dynamic ad creatives using automation and feed-based strategies.

5. Cross-Channel Growth & Integration

• Coordinate Google Ads with Facebook Ads, TikTok Ads, LinkedIn Ads, and other digital platforms for cohesive marketing strategies.

• Work closely with the content, design, and development teams to optimize landing pages for conversions.

• Monitor competition and industry trends to stay ahead of the curve.

Requirements:

• 3-5+ years of experience managing large-scale Google Ads campaigns.

• Proven success in scaling campaigns beyond six and seven figures in ad spend.

• Strong analytical skills and experience with GA4, Google Tag Manager, and Data Studio.

• Deep understanding of bidding strategies, Quality Score, and conversion optimization.

• Experience with Performance Max, Shopping Ads, and AI-driven campaign automation.

• Familiarity with Google Ads scripts, API integrations, and automation tools.

• Strong proficiency in A/B testing, audience segmentation, and CRO (Conversion Rate Optimization).

• Excellent communication skills and ability to collaborate with cross-functional teams.

Preferred Qualifications:

• Google Ads Certifications (Search, Display, Video, Shopping, etc.).

• Experience with eCommerce, SaaS, or lead generation scaling strategies.

• Knowledge of Python or JavaScript for Google Ads automation is a plus.

Benefits:

• Competitive salary with performance-based bonuses.

• Opportunity to work on high-scale, fast-growing campaigns.

• Continuous learning and access to the latest tools and training.

• Flexible working environment and career growth opportunities.

Job Title: Lead Generation Specialists 

Location: Ground Floor, MCT House, New Friends Colony, New Delhi – 110025

Salary: Best in the industry

About the Role:

We are looking for a result-driven lead generation specialist to join our team. The role requires strong communication skills in English, basic Excel proficiency, and experience in selling IT products over the phone. You will be responsible for calling prospects, generating leads, and setting up appointments with interested clients.

Key Responsibilities:

Make outbound calls to potential clients (data will be provided)

Explain IT products/solutions clearly and confidently

Set appointments with interested leads for follow-up by the sales team

Focus on companies based in the UAE, with occasional outreach to KSA

Record daily activity and results using basic Excel

Meet lead generation and call volume targets

Requirements:

Strong spoken English communication skills

1–2 years of experience in lead generation (preferably in the IT sector)

Familiarity with IT products is a plus

Basic Excel skills for maintaining reports

High energy and productivity, with the ability to make a large volume of calls daily

Qualification:

Bachelor’s degree preferred

Brandzzy is a forward-thinking technology company dedicated to building innovative and scalable Software-as-a-Service (SaaS) solutions. We are a passionate team focused on creating products that solve real-world problems and deliver exceptional user experiences. Join us as we scale our platform to new heights.

Role Summary:

We are seeking an experienced and visionary Senior Full Stack Developer to lead the technical design and development of our core SaaS platform. In this role, you will be responsible for making critical architectural decisions, mentoring other engineers, and ensuring our application is built for massive scale and high performance. You are not just a coder; you are a technical leader who will shape the future of our product and drive our engineering culture forward.

Key Responsibilities:

• Lead the architecture and design of highly scalable, secure, and resilient full-stack web applications.
• Take ownership of major features and system components, from technical strategy through to deployment and long-term maintenance.
• Mentor and guide junior and mid-level developers, conducting code reviews and fostering a culture of technical excellence.
• Drive technical strategy and make key decisions on technology stacks, frameworks, and infrastructure.
• Engineer and implement solutions specifically for SaaS scalability, including microservices, containerization (Docker, Kubernetes), and efficient cloud resource management.
• Establish and champion best practices for code quality, automated testing, and robust CI/CD pipelines.
• Collaborate with product leadership to translate business requirements into concrete technical roadmaps.
• 
  

Skills & Qualifications:

• 5+ years of professional experience in full-stack development, with a proven track record of building and launching complex SaaS products.
• Deep expertise in both front-end (React, Angular, Vue.js) and back-end (Node.js, Python, Java, Go) technologies.
• Expert-level knowledge of designing and scaling applications on a major cloud platform (AWS, Azure, or GCP).
• Proven, hands-on experience architecting for scale, including deep knowledge of microservices architecture, message queues, and database scaling strategies (e.g., sharding, replication).
• In-depth understanding of database technologies (both SQL and NoSQL) and how to choose the right one for the job.
• Expertise in implementing and managing CI/CD pipelines and advocating for DevOps principles.
• Strong leadership and communication skills, with the ability to articulate complex technical ideas to both technical and non-technical stakeholders.
• A passion for solving complex problems and a proactive, self-starter attitude.

Responsibilities:

∙ Should be able to create and take ownership of all user interface copy and messaging across the product.

∙ Ability to ideate, set the tone for content, and drive cohesive product narratives that are easy to read, positive, and engaging.

∙ Content being a key role in the product experience, ensure the text and visuals achieve a perfect balance and harmony.

∙ Enhance and elevate the product experience by ensuring consistency and crispness in the voice and tone of our product.

∙ Collaborate and work closely with all stakeholders.

Requirement / Desired Skills:

• 3-5 yrs. of relevant experience in user-centered product writing for the web and mobile applications.
• Must be proficient in English with exceptional copywriting skills.
• Should connect with the target audience through effective/persuasive writing skills 
• Passion for solving complicated problems and making things simple.
• Excellent communication skills. 
• Attention to detail.
• Knowledge of UX principles, best practices, and how to use data to drive informed user insights.
• A portfolio of relevant work samples showcasing remarkable execution, from process to outcomes.

• Complete responsibility of Google Ads, Linkedin Ads, Facebook ads.
• End to end campaign management (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generate maximum leads) ·
• Conduct keyword research and optimize campaigns. ·
• Research and analyze competitor advertising links and strategize the best plan ahead for the business.
• Optimize the ad copy, landing pages for the best lead quality.
• Optimize the campaigns regularly for improving performance.
• Identify trends and insights and optimize spend and performance based on the insights.
• Measure and report performance of all marketing campaigns, and assess against goals.
• Brainstorm new and creative growth strategies.
• Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency.
• Stay up-to-date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommend improvements.
  
  Skills Required: · Proven 2+ years SEM experience in managing PPC campaigns across Google, well-versed in performance marketing, conversion, and online customer acquisition. ·
  The Specialist will also portray a passion and exceptional analytical skills and demonstrate fluency in the acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels.
  Should have a good understanding of Google Analytics, Google Tag Manager.