Job Title: SEO Specialist
Location: Viman Nagar, Pune
About Us:
Webducts is a leading digital marketing agency dedicated to helping businesses thrive online. We specialize in providing comprehensive solutions to enhance our clients' online visibility and drive growth through strategic digital marketing initiatives.
Role Overview:
We are seeking a talented and experienced SEO Specialist to join our team. The ideal candidate will be responsible for driving organic traffic, improving search engine rankings, and generating leads for our clients through a combination of organic SEO and paid advertising campaigns.
Key Responsibilities:
- Develop and execute SEO strategies to improve website visibility and search engine rankings.
- Conduct keyword research, competitor analysis, and on-page optimization to enhance website performance.
- Plan and implement effective paid advertising campaigns across various platforms, including Google Ads and social media.
- Monitor and analyze website traffic, performance metrics, and campaign results to optimize strategies and achieve desired outcomes.
- Collaborate with the content team to create high-quality, SEO-friendly content that resonates with target audiences.
- Stay updated with industry trends, algorithm changes, and best practices to ensure continuous improvement in SEO and digital marketing efforts.
Requirements:
- Proven experience as an SEO Specialist or similar role, with a track record of successfully ranking websites and generating leads.
- In-depth knowledge of SEO principles, techniques, and tools (e.g., Google Analytics, SEMrush, Moz).
- Proficiency in managing paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
- Strong analytical skills and the ability to interpret data to make informed decisions and optimizations.
- Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
- A proactive mindset with a passion for staying updated with the latest trends and developments in SEO and digital marketing.
Benefits:
- Competitive salary and performance-based incentives.
- Opportunities for professional growth and advancement.
- Flexible work environment with the option for remote work.
- Dynamic and collaborative team culture with a focus on innovation and creativity.
Join us at Webducts and be a part of our mission to help businesses thrive online!
About Webducts
Discover Pune's leading destination at Webducts for cutting-edge digital marketing strategies and top-tier software development services. Join Webducts for a digital journey! We're your experts in Web Design, SEO, E-commerce, and Social Media. Plus, we ace Graphic Design, Adwords, and PPC. Trust us for standout solutions boosting your online presence. Raise your brand's status with our design expertise, effortlessly!
We're your experts in Web Design, SEO, E-commerce, and Social Media. Plus, we ace Graphic Design, Adwords, and PPC.
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Responsibilities
- You’ll also oversee paid search campaigns to ensure their success, and communication with clients to support their websites if needed.
- Candidate who is a skilled communicator and able to collaborate with various teams.
- Candidate must know to run Google ads, Linked ads, Facebook ads, Social media executive Google ads weekly report Facebook ads
- Develop and execute successful SEO , SMM strategies
- Proven experience as SEO Manager, SEM Manager or similar role
- Excellent communication skills
- Strong organizational and leadership skills
- Analytical mindset with numerical aptitude
SEO Executive Job Description
We are looking for a result-driven SEO executive to be responsible for developing optimized web content. The SEO executive's responsibilities include working closely with the marketing team to achieve SEO objectives, measuring the success of SEO and ROI, and assisting with the maintenance of the website's architecture to ensure user friendliness.
To be successful as an SEO executive, you should have strong copywriting and analytical skills, and a commitment to constantly improving on key skills. Ultimately, an SEO executive should have outstanding knowledge of SEO, passion for the industry and time management skills.
SEO Executive Responsibilities:
- Improving the websites to increase web traffic.
- SEO will be responsible for planning, implementing and managing overall SEO strategy.
- Conducting on-site and off-site analysis of web SEO competition.
- Using google analytics to conduct performance reports regularly.
- Creating high-quality SEO content.
- Assisting with blog content.
- Leading keyword research and optimization of content.
- Keeping up-to-date with developments in SEM.
SEO Executive Requirements:
- Marketing degree or related.
- Extensive experience in SEO.
- Working knowledge of Google Analytics.
- Thorough understanding of web design and site structures.
We are looking to hire an SEO Code Specialist who understands search engine optimization and can write SEO-rich code for company websites that makes them rank higher in search engines and drives maximum traffic.
You must be below 28, graduate from a Tier-1 Engineering College with 2+ years of SEO/SEM coding experience.
You will be responsible for planning, execution, and optimization of SEO/SEM strategy to increase rankings, online visibility & organic traffic, and ensure success of our brands.
Detailed Job Description
- Planning and execution of all SEO projects, including developing strategies for organic search visibility.
- Write compelling title tags & meta descriptions for all brands; do image & page-speed optimization, internal linkages, and improve the overall user experience.
- Day-to-day execution of organic SEO campaigns including keyword research, content gap recommendations, strategic optimization of existing content, competitor analysis, and site improvements.
- Own the complete organic content funnel - from driving organic traffic to the site to making sure that call to action and landing pages are correctly aligned to drive leads.
- Track progress through analytics tools such as Google Analytics, Google Webmaster Tools, etc.
- Stay up to speed with the latest SEO trends and follow other SEO techniques from time to time to stay ahead of the game.
You are a perfect fit if you have:
- Strong understanding of all SEO standard methodologies, such as user content optimization, meta-data optimization, SEO-friendly site architecture, technical SEO, off-page SEO, and SEO tools like Ahrefs, SEMrush, etc.
- Consistent track record in leading SEO projects (from inception to completion) that drives business growth.
- Should be able to implement necessary changes to increase page speed, and other required technical interventions
- Worked with HTML, WordPress, CSS.
- Knowledge of WordPress & Bubble.
- Self-motivated and independent, well-organized, able to do hands-on work and analysis with minimum supervision.
We hire candidates for their strengths and superpowers, with a belief that the best team draws its mojo from these unique, yet complementary, individuals.
Responsibilities
- Analyze organic search landscapes to discover opportunities that may drive valuable traffic
- Help keep our pages SEO optimized for mobile users and search performance
- Perform extensive keyword research and product listing audits to put forth optimized content regularly
- Grow into an SEO leader, taking additional responsibilities as and when needed
- Conduct competitive site analysis
- Monitor SEO impact with key metrics
- Develop and implement link building strategies
- Work with the editorial team to drive SEO traffic in content creation through other digital marketing channels such as the blog
- Recommend changes to website architecture, content, linking, and other factors impacting SEO positions for target keywords
Skills
- Has a minimum of 2 years of SEO experience Offpage, Onpage, Technical SEO
- Is passionate and flexible to get innovative to boost organic search; should not accept theories at face value and should prefer testing, exploring to prove the effectiveness of tactics
- Is adept with SEO suits and tools such as Google Webmaster Tools, Analytics, SEMRush, Ahrefs, among others
- Has extensive knowledge in link building, keyword research, content creation, and on-page optimization (is a plus)
- Has prior experience of managing a team or is willing to take up the responsibility of managing a team and is a team player
Communicate with Web developer to better our existing website
Communicate with SEO agency to assign task to them and take reporting on weekly basis
Creating templates and send bulk emails through Mailchimp
Making posts for SMO and posting them
Maintaining different MIS for measuring the progress of digital marketing efforts
Job Types: Full-time, Permanent
- Influencing the direction of our marketing team and the business at large by informing strategy research, innovation, suggesting, testing, and utilizing the latest and greatest approaches and tools in the space.
- Partnering with outside agencies to amplify successes and results
- Optimizing content, site structure, link architecture, and our growing brick & mortar footprint to improve 1st page ranking
- Increasing and constantly iterating the communication streams and alignment cross functionally that ensure SEO efforts are understood, well-supported, and successful at the enterprise level
- Nurturing a world class, engage, and high-performing SEO function & team
- Contributing thought partnership, positive influence, and subject matter expertise to the Marketing leadership team as well as peer groups across the organization
What you need to have:
- MBA - Marketing or in related Stream from good college is preferred. (tier 1 colleges not mandatory)
- 6 - 10 years of success in Marketing with strong track record and technical knowledge of SEO latest practices
- Demonstrated success within B2C/ D2C/ Media/ EdTech/ Fintech/ Ecommerce businesses
- Obvious and insatiable curiosity and learning agility
- Proven agility to move between simultaneous projects, challenges, and priorities
- Experience collaborating across teams, functions, and initiatives
- A strong drive to identify and act on improvement opportunities
- A head for business and a heart for people