- Responsible for boosting DA, PA & Trust flow of website by building Links on authoritative websites
- Familiarity with WordPress or other content management systems must have knowledge of Plugins and Plugin management
- Link building skills required ( Guest Blogging, EDU and GOV Link Building, Article submission, etc.)
- Site Analysis - Complete technical report of the website. The report includes off-page factors of the website.
- Experience when it comes to using tools such as Google Analytics and Google Webmaster.
- Leading keyword research and optimization of content
Good To Have:
- Understanding of web design and site structures.
- Experience with B2B social media, Google Adwords and email campaigns, and SEO/SEM
- Keyword research including discovery and expansion of keyword opportunities
- Researching the competitors, both on-site and off-site.
- Experience with B2B social media, Google Adwords and email campaigns, and SEO/SEM
About Whitesnow Software Consultancy Pune
Similar jobs
What we're looking for
As a content writer, you’ll be working with product and marketing teams to create valuable content to educate and wow our customers. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, writing content for our consumer and SaaS applications, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features, and so on.
Responsibilities
- Develop, write and deliver persuasive copy for the website, consumer application, email marketing campaigns, sales collateral, videos, and blogs
- Build and manage an editorial calendar; coordinate with other content crafters to ensure standards
- Measure impact and perform analysis to improve KPIs.
- Include and optimize all content for SEO
- Contribute to the localization of process and content to ensure consistency across regions
- Review and implement process changes to drive operational excellenc
Qualifications
- 1-3 years of working as a content writer / marketer
- Bachelor's degree in English, communications, linguistics, or related field (Master's degree, a plus)
- Strong attention to detail and ability to multi-task projects and deliverables
- Proven experience working under pressure to deliver high quality output in a short span of time
- Passion for sustainability is a huge plus
- Excellent verbal and written communication skills
Benefits
- An exciting and enriching work environment
- Ability to work directly with founders
- Opportunity to participate in the zero to one journey of building a startup.
- Ability to contribute towards some of the most core problems that the customer faces
- A competitive salary and comprehensive medical insurance coverage
- Significant upside through an employee friendly ESOP policy
- Generous PTO / sick leave
- Annual company retreat
- Bring your dog to work 🐶
Role - Content Marketer
What you'll do
Be an SEO champ! Tell a product story that the Google algorithm loves. Understand our audience, their requirements and tie them with search volumes and user queries.
● Write content pieces that not just drive traffic but convert them.
● Build marketing collaterals that help leads in their decision-making process.
● You'd be expected to work with design, front-end, sales, and product .
● Work on different forms of content - blog posts, recording videos for YouTube, hosting podcasts.
Skills you bring to the table:
● You have a stronghold over SEO.
● You preferably have 2-3 years of experience working with a B2B marketing team.
● You are a great communicator, both verbal and written.
● Just like everyone in the team, you have maniacal attention to detail.
● You are a self-starter, capable of working independently.
We are seeking a creative Content Writer to join our Marketing team and help us guide RemitBee into the future. You will be working closely with the Marketing Team to engage our online audiences around the world and build brand awareness through articles, case studies, educational content, and sales copy. Your work will be one of the crucial factors in determining how the business performs. If you are a creative and innovative problem solver, this role is the perfect fit for you.
Key Responsibilities:
- Create the following type of content – blog posts, articles, case studies, educational content, PRs, web and ad copy, sales copy, and email copy.
- Research and analyze data/information about the content topic.
- Following SEO best practices in the content.
- Come up with new ideas and suggestions for topics and content.
- Be up to date with the latest financial and technology news in North America/Canada/Worldwide.
- Work closely with the marketing/SEO/content teams.
- Follow the brand guidelines and voice for content production.
- Other responsibilities as required.
Required Skills/Qualifications:
- 2 to 3 years minimum of professional writing experience
- Experience in Journalism is a must
- Fluent in written English, Punctuation, and Grammar
- A strong portfolio of various content, preferably in the financial or technological domain.
- A keen eye for aesthetics and details.
- Excellent communication skills.
- Use Google Trends
- Highly organized, with a proven ability to meet deadlines in a demanding environment.
- Ability to communicate and present ideas and rationales.
- An ability to self-motivate and be team-centric.
- Ability to prioritize and manage workload across multiple simultaneous tasks, in a fast-paced work environment, while ensuring delivery of high-quality work and meeting timelines.
- Experience working with different teams and multiple stakeholders in an agile environment
Nice to have:
- Post-secondary degree
- Publications
- Technical writing experience
- Experience working with SEO requirements and being able to perform keyword research
- Sales/ad copy experience
- good communication skill
- good confident
- Exposure in email marketing
- Marketing knowledge
- fresher. profile
2) Work closely with the design team to build impactful marketing campaigns to grow online reach
3) Put new findings in a weekly/monthly report to share with the team
4) Willing to explore and brainstorm new possibilities to grow the company's online presence
Our client is a call management solutions company, which helps small to mid-sized businesses use its virtual call center to manage customer calls and queries. It is an AI and cloud-based call operating facility that is affordable as well as feature-optimized. The advanced features offered like call recording, IVR, toll-free numbers, call tracking, etc are based on automation and enhances the call handling quality and process, for each client as per their requirements. They service over 6,000 business clients including large accounts like Flipkart and Uber.
- Understanding the organizational vision and mission and implementing the same through content marketing strategies.
- Ensuring that the content marketing team primarily facilitates brand and purpose to our end target groups with an aim to create better awareness about the product with clients and better brand strategy execution.
- Developing best practices and guidelines for the content team for various channels like social media, internal & external blogs, websites, newsletters, whitepapers, presentations, etc.
- Checking if the contents are aligned to the organizational mission and brand strategy & SEO needs.
- Training direct reports & peers by developing understanding of clients, product, use cases & industry solutions for story ideas.
- Keep aligned with SEO benefits.
- Monitoring & analyzing performance & quality of various contents across platforms and constantly working to improvise on outcomes.
- Working with other departments to generate product / mission use case / benefit stories and executing in distribution strategies.
- Pushing other department peers to generate insights, benchmarks, and use cases that can be shared from various channels
What you need to have:
- Graduate and over with excellent oral and written communication skills. MBA in marketing a plus.
- 7+ years experience in content marketing. 2+ years of experience managing content teams.
- Strong networking and interpersonal skills and should be able to establish quality social media communication.
- Strong analytical skills and hands-on with spreadsheets, presentation & document writing.
- Strong understanding of SAAS and other internet-based software products.
Needs to be interested in gaming and/or tech. We will use their research skills to create SEO optimized guides and walkthroughs for various online portals.
*Fact-checking from multiple sources is compulsory.
*Plays PC/Console/Mobile games.
*No rewriting from other sites or plagiarism of any form allowed. Content should be entirely unique and packed with information that the player/user needs.
*Quick grasping skills and can create guides/tips & tricks after referring to Youtube videos and more.
*Top-notch research skills.
*Writing should be to-the-point, clear and concise.
*Good communication and understanding skills.
*Excellent proof-reading skills - typos and poor sentence structure will not be helpful.
*Focused on meeting deadlines in an undistracted manner: the end-goal is a minimum of 5 articles per day (around 300-400 words each).
*Knowledge of Photoshop will be a good add-on.
*Knowledge of Word press drafting will be a good add-on.
*Should be a keen learner and dedicated to work long-term.
Focusing on the ever-growing demand in the food industry, our client acts as a neighbourhood artisan bakery at a national scale. The main concept here is to provide freshly baked, high-on-quality, authentic European bakery products and breads. Their products include sourdough loaves, artisan breads, croissants & rolls, freshly baked cookies, cakes, premixes etc.
Headquartered in Mumbai, our client was co-founded in 2013 by a husband and wife duo, one of whom is an IIM-Ahmedabad graduate and the other is an internationally trained baker.
Starting with 4 bakers in 2013 and growing over time, today, our client prepares more than 10,000 loaves of bread a day and their creations are shared with all of India.
As a Performance Marketing Manager, you will be responsible for generating revenue in the D2C vertical as per the company’s business plan.
What you will do:
- Creating and implementing successful campaign strategies for performance marketing on FB/Insta/ Google, etc
- Developing a team under them to help with analytics and execution of digital campaigns
- Designing and running marketing campaigns on these portals and report its ROI with analytics
- Developing and managing digital prospecting and remarketing campaigns
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensuring successful planning, execution, opmization for key traffic KPIs via paid, organic & own media channels
- Monitoring web analytics dashboards and key reporting tools, pointing out key areas of importance
- Driving the collection and understanding of customer engagement data to identify conversion optimization opportunities
- Using a process of testing to prove hypotheses and recommending performance optimizations
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results
- Helping support weekly and monthly reporting of channel metrics, goals, and other KPIs
Desired Candidate Profile
What you need to have:- In depth knowledge of how to run successful digital campaigns including the quality of content creation
- Ability to run specific campaigns for top of funnel customers and different campaigns for retargeting boom of funnel customers
- Solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
- Possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable insights & recommendations
We are hiring a talented Social Media Manager professional to join our team. If you're excited to be part of a winning team.
Responsibilities for Social Media Manager
- Oversee day-to-day management of campaigns and ensure brand consistency
- Facilitate scaling brand and company awareness through various social media channels
- Work with brand to create and implement social media strategies monthly
- Ensure brand consistency in copy through tone, voice and terminology
- Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
- Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn
- Ensure progress on all platforms by using analytical tools such as Google Analytics and others
- Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives
Qualifications for Social Media Manager
- 3-5 years of social media management experience
- Bachelor's degree in business, marketing, journalism, public relations or related field
- Professional certification in Google Analytics strongly preferred
- Proficient using multi-social posting programs such as Hootsuite and HubSpot
- Strong computer skills using Microsoft Office and Adobe Suites
- General knowledge of Search Engine Optimization and internet ranking for web content
- Relevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention
- Strong understanding of marketing strategy and how to effortlessly utilize these concepts throughout various forms of outreach
- Ability to manage and supervise a diverse group of employees and simultaneously work toward many company initiatives at once
1. Developing high-quality content with unique SEO optimized article for the given topic
2. Writing, reviewing and publishing web content, proactively update and handle website landing pages and blogs.
3. Candidate must have ideas of government exams
3. Adding relevant images/screenshots to the article