- Responsible for boosting DA, PA & Trust flow of website by building Links on authoritative websites
- Familiarity with WordPress or other content management systems must have knowledge of Plugins and Plugin management
- Link building skills required ( Guest Blogging, EDU and GOV Link Building, Article submission, etc.)
- Site Analysis - Complete technical report of the website. The report includes off-page factors of the website.
- Experience when it comes to using tools such as Google Analytics and Google Webmaster.
- Leading keyword research and optimization of content
Good To Have:
- Understanding of web design and site structures.
- Experience with B2B social media, Google Adwords and email campaigns, and SEO/SEM
- Keyword research including discovery and expansion of keyword opportunities
- Researching the competitors, both on-site and off-site.
- Experience with B2B social media, Google Adwords and email campaigns, and SEO/SEM

About Whitesnow Software Consultancy Pune
About
Connect with the team
Similar jobs
Job Title: SEO & SEM Executive – Travel Industry
Location: Ghitorni, New Delhi
Experience: 2–5 years
Company: Aertrip.com
About Aertrip
Aertrip is a fast-growing travel technology company transforming the way people plan and book travel. We provide seamless solutions for flights, hotels, and holidays for both individual and corporate clients.
Role Overview
We are looking for a data-driven SEO & SEM Executive to enhance our online visibility and performance across search engines and meta-search platforms. The ideal candidate will manage both organic and paid campaigns to drive high-quality traffic and measurable ROI.
Key Responsibilities
- Develop and execute SEO & SEM strategies to increase visibility and conversions.
- Conduct keyword research, competitor analysis, and market trend monitoring.
- Manage Google Ads, Bing Ads, and Meta Search campaigns (Google Flights, Skyscanner, Kayak).
- Handle Google Analytics, Search Console, and Google Tag Manager (GTM) for insights and tracking.
- Implement on-page, off-page, and technical SEO best practices.
- Optimize landing pages and run A/B tests to improve conversion rates.
- Build and manage link-building and content optimization strategies.
- Track KPIs (CPC, CPA, CTR, ROAS) and prepare performance reports.
Must-Have Skills
- Strong knowledge of SEO fundamentals (on-page, off-page, technical SEO).
- Hands-on experience with SEM/PPC campaigns (Google Ads, Bing Ads).
- Expertise in keyword research, competitor analysis, and trend monitoring.
- Proficiency in Google Analytics, Search Console, and GTM.
- Proven skills in link-building and content optimization.
- Familiarity with Schema Markup and SEO for travel/job pages.
- Experience with tools such as Ahrefs, SEMrush, Screaming Frog, Moz.
- Analytical mindset with a focus on ROI-driven campaigns.
- Experience in travel industry SEO/SEM preferred.
Python Developer - AI/MLYour Responsibilities
- Develop, train, and optimize ML models using PyTorch, TensorFlow, and Keras.
- Build end-to-end LLM and RAG pipelines using LangChain and LangGraph.
- Work with LLM APIs (OpenAI, Anthropic Claude, Azure OpenAI) and implement prompt engineering strategies.
- Utilize Hugging Face Transformers for model fine-tuning and deployment.
- Integrate embedding models for semantic search and retrieval systems.
- Work with transformer-based architectures (BERT, GPT, LLaMA, Mistral) for production use cases.
- Implement LLM evaluation frameworks (RAGAS, LangSmith) and performance optimization.
- Design and maintain Python microservices using FastAPI with REST/GraphQL APIs.
- Implement real-time communication with FastAPI WebSockets.
- Implement pgvector for embedding storage and similarity search with efficient indexing strategies.
- Integrate vector databases (pgvector, Pinecone, Weaviate, FAISS, Milvus) for retrieval pipelines.
- Containerize AI services with Docker and deploy on Kubernetes (EKS/GKE/AKS).
- Configure AWS infrastructure (EC2, S3, RDS, SageMaker, Lambda, CloudWatch) for AI/ML workloads.
- Version ML experiments using MLflow, Weights & Biases, or Neptune.
- Deploy models using serving frameworks (TorchServe, BentoML, TensorFlow Serving).
- Implement model monitoring, drift detection, and automated retraining pipelines.
- Build CI/CD pipelines for automated testing and deployment with ≥80% test coverage (pytest).
- Follow security best practices for AI systems (prompt injection prevention, data privacy, API key management).
- Participate in code reviews, tech talks, and AI learning sessions.
- Follow Agile/Scrum methodologies and Git best practices.
Required Qualifications
- Bachelor's or Master's degree in Computer Science, AI/ML, or related field.
- 2–5 years of Python development experience (Python 3.9+) with strong AI/ML background.
- Hands-on experience with LangChain and LangGraph for building LLM-powered workflows and RAG systems.
- Deep learning experience with PyTorch or TensorFlow.
- Experience with Hugging Face Transformers and model fine-tuning.
- Proficiency with LLM APIs (OpenAI, Anthropic, Azure OpenAI) and prompt engineering.
- Strong experience with FastAPI frameworks.
- Proficiency in PostgreSQL with pgvector extension for embedding storage and similarity search.
- Experience with vector databases (pgvector, Pinecone, Weaviate, FAISS, or Milvus).
- Experience with model versioning tools (MLflow, Weights & Biases, or Neptune).
- Hands-on with Docker, Kubernetes basics, and AWS cloud services.
- Skilled in Git workflows, automated testing (pytest), and CI/CD practices.
- Understanding of security principles for AI systems.
- Excellent communication and analytical thinking.
Nice to Have
- Experience with multiple vector databases (Pinecone, Weaviate, FAISS, Milvus).
- Knowledge of advanced LLM fine-tuning (LoRA, QLoRA, PEFT) and RLHF.
- Experience with model serving frameworks and distributed training.
- Familiarity with workflow orchestration tools (Airflow, Prefect, Dagster).
- Knowledge of quantization and model compression techniques.
- Experience with infrastructure as code (Terraform, CloudFormation).
- Familiarity with data versioning tools (DVC) and AutoML.
- Experience with Streamlit or Gradio for ML demos.
- Background in statistics, optimization, or applied mathematics.
- Contributions to AI/ML or LangChain/LangGraph open-source projects.
Are you passionate about leveraging data to drive strategic decisions? Join us at OIP Insurtech, where you'll play a pivotal role in analyzing market trends, optimizing operational processes, and transforming customer experiences. Bring your analytical prowess and business acumen to collaborate with a dynamic team dedicated to shaping the future of insurance technology. Apply now and be part of revolutionizing the industry with cutting-edge insights and solutions.
Requirements:
- 3-5 years of experience
- Capable of independently conducting various aspects of business analysis, including requirements gathering, process analysis, and documentation.
- Proactive in identifying and prioritizing issues within their domain and taking the initiative to work with the team to resolve them.
- Strong background in accounting and/or financial controlling
- Demonstrates a high level of skill and independence
- Understands the full business analysis lifecycle and is proficient in handling various business problems and custom cases.
- Good knowledge of English
- Experience in accounting business analysis in the IT industry is highly desirable
- Working knowledge of software development concepts, technologies, practices, and principles, and the ability to use them in different situations independently
- Good understanding of the software development lifecycle
Duties and responsibilities:
- Works closely with the development team and other stakeholders to investigate model business functions, business processes, information flows, and data structures
- Investigate operational issues, problems, and new opportunities; seek effective business solutions through improvements in aspects of business areas or systems of interest
- Assists in the analysis of underlying issues and their root causes, and identifies available options
- Communicates with clients and other stakeholders and assists in presenting issues and solutions both verbally and in writing
- Specifies data, data objects, and information flows that align with the needs of the business
- Produces business analysis deliverables using relevant documentation styles in line with company standards
- Facilitates stakeholder meetings and workshops, and presents findings and actions both verbally and in writing to the business
- Able to translate business requirements into a structured form
- Able to create structure within projects and project teams following Agile principles
- Understands the domain (Insurance Industry) and how it functions, after spending 6M in the company
- Understands the entire Policy Lifecycle, after spending 6M in the company
- Experience in using tools like Jira, Confluence, LucidChart, or other software for requirements management, documentation, and process modeling
- Experience with Agile frameworks
- Experience with testing methodologies, test planning, and quality assurance processes to ensure reliable and robust systems
We are looking "ERP Functional Consultant" for Reputed Client @ Permanent Role.
Experience: 2-4 Yr
• Analyze business processes and provide solutions using ERP systems.
• Gather customer requirements and conduct gap analysis.
• Any ERP package implementation experience and understanding of business processes.
• Perform system configuration, installation, data migration and testing.
• Provide user training and support.
• Coordinate with Technical Team on solution design, programming and validation.
• Has a good understanding of business application concepts and terminologies.
• Has ability to take ownership, accountability and initiative.
• Has excellent problem solving skills.
• Effective time management skills.
• Willing to travel will be an added advantage.
• Should have good communication in Hindi,English
Key Responsibilities
● Work closely with principal engineers and product manager to deliver quality technology solutions.
● The SDE 2 core responsibilities include working on highly-maintainable and unit tested software components/systems that address the problems and guiding junior developers for the same.
● Will be working in a fast paced and agile work environment delivering quality solutions that have immediate business impact.
● Complete ownership of the projects you deliver while collaborating with technical and non-technical people in charge .
● A self-motivated learner and builder with strong customer focus and quality delivery.
● Ensure the process is being followed and quality code is being maintained by doing proper code review and testing if needed.
BASIC QUALIFICATIONS
● Bachelor’s degree or higher in Computer Science and min of 2 years of Software Development in MERN .
● Familiar with MERN Stack (React for frontend role and Express Node Mongo for backend role).
● Proven track record of building large-scale, highly available, low latency, high quality distributed systems and software products
● Possess an extremely sound understanding of basic areas of Computer Science such as Algorithms, Data Structures, Object Oriented , Databases.
● Excellent coding skills .
● Great problem solving skills and propensity to learn and develop tech talent.
● Ability to think big about problem statements, recommend alternative technical approaches and build optimal solutions.
PREFERRED QUALIFICATIONS
● Bar raising tech skills in building next gen customer experiences using technology .
● Sound understanding of putting in place and leading engineering excellence initiatives across team(s) such as code review , quality coding and unit test .
● Excellent verbal and written communication skills.
Responsibilities:
- To create new Exclusive Distributor
- Research & identify new market opportunities
- Maintain smooth relationship with the customer & be ready to fulfill their needs effectively.
- Setting new goals & new strategies to run the business & revenue growth.
- Arrange business meetings with prospective clients
- Promote the company’s products/services
Requirements:
- Bachelor’s Degree preferred
- Experience required at least 1-2 years in related field
- Strong convincing power
- Representative skill with communication
- Self-motivated & the ability to be motivated by target
About TO THE NEW:
TO THE NEW (TTN) is a technology services company that designs, builds, & runs digital products and platforms for Fortune 500 companies, enterprises, SaaS, and consumer tech companies. We are recognized by global analyst firms like Gartner, Everest, ISG, and Zinnov for our capabilities in Digital Engineering, Cloud, and Data & Analytics. We have deep expertise in Experience design, Open source technologies across Web, Mobility, CMS, diverse Cloud infrastructures, DevOps, Big data & analytics, Quality, and test automation; combined with proven experience in Agile methodologies.
Founded in 2008, TTN is one of the fastest-growing companies with a growth rate of over 60% since 2017. Our passionate team of 2000+ “Newers” is spread across our delivery centers in Delhi, Dubai, NYC, and Sydney. TO THE NEW is a consistent winner of the prestigious ‘Great Place to Work’ award since 2015 and ranked #47 in the ‘Top 100 companies in India to Work’ for in 2019. Recently TTN was also recognized as one of the ‘Top 25 India’s best IT & IT-BPM workplaces’.
We take pride in our culture driven by passion for making an impact through technology and is backed by our emphasis on learning and development.
Responsibilities:
1. Create high performance, secure, responsive, clean and simple front-end builts in collaboration and discussion with backend developers, designers and product owners
2. Responsibility for resolving all issues assigned in a timely manner
3. Participate in and lead architectural discussions with a group of senior architects
4. Identify and establish best practices and frameworks keeping in mind parameters of performance, responsiveness, security, maintainability, extensibility, and reuse
5. Translate designs and style guides into interactive user interfaces, ensuring cross browser compatibility, performance and robustness
6. Deliver high quality code that is maintainable and readable.
7. Develop and maintain features using JavaScript.
8. Our clients would value you for your comprehensive knowledge and understanding of Front-end design and architectures
Requirements:
1. Experience in developing front-end technologies using Object Oriented JavaScript, React.js, HTML, & CSS
2. Understanding of various browser engines
3. Experience to handle cross browser compatibility issues
4. Experience of full software development life cycle and good understanding of version control systems like Git.
5. Experience with an agile development methodology, preferably Scrum
6. Excellent time management, multi-tasking and communication skills
7. Understand the needs of our users and customers at the beginning of each project
8. Provide complete, actionable, and timely technical feedback to your Agile team
9. Mentor fellow and junior engineers
Location: Bengaluru or Gurgaon
Salary: Market rate
We need immediate Joiners
1.1 Designation
Engineer, Sr Engineer, Lead and Staff
1.2 Role
Responsible for the software architecture, design, development, testing and documentation for projects. Develop a good understanding of requirements, translate to user stories and tasks, develop the requirements, unit and integration testing and ensuring product quality as per internal and customer’s quality requirements
Responsibilities and Key Result Areas
Primarily responsible for the following:
- Responsible for defining, designing, and implementing common cloud based EMS for Radisys network elements.
- Expected to create innovative solutions in conjunction system architects.
- Key technology themes include cloudification and virtualization knowledge, understanding of building the common platform systems for porting applications.
- Experienced all phases of product life cycle including requirements, design, coding, and testing
- Exposure to software/system Architecture principles and ability to work as part of a team to solve complex technical problems
- Experience in good implementation practices including good design documentation, code reviews, build processes, test automation and debugging skills.
- Knowledge on source control management and system operations. Knowledge on Modeling using higher level design tools is desirable
- Experienced of working in agile scrum teams and understanding of the process to convert the EPICs to user stories and tasks.
- Skill Sets:
- Development experience in embedded systems, Linux, and real-time OS environments.
- Experience in virtualization and containerization of Carrier network functions using tools like –
Openstack, Kubernetes, HELM charts, Open source Message bus, opensource DB like - Mongo, Redis etc.
- Experience in design and implementation of CNFs using Microservices architecture
- Must have worked in the design and development of Telecom EMS/NMS with RAN/FTTH solution is a must.
- Experience with OSS/BSS Integration and deployment in production system
- Hands-on experience in large scale design for EMS and NMS for service based applications, OSS and BSS
- Must have worked in building EMS System Architecture, designs, specifications for service provisioning, OAM and configuration, FCAPS functionality, provisioning and configuration of network elements
- Experience with developing Mirco-services in a container, orchestration, CI/CD based environment
- Experience on any one of the scripting language - Python, Perl, TCL, shell scripting
- Knowledge of a Cloud and software automation tools/framework (chef, puppet, ansible, PowerShell etc)
- Experience in protocols (SNMP/MIB, NETCONF/YANG, SFTP, Syslog, REST/RESTCONF, OF-CONFIG, SOAP)
- Understanding of Network Security protocols like IPSEC
- Understanding of IPv4 / IPv6
- Good programming skills (Java, Spring Boot, GoLang, REST, Hibernate, OSGi, JPA, Ansible playbooks, Perl and Shell scripts)
- Soft Skills
- Good communication skills (written, verbal, presentation and listening)
- Good mentoring skills
- Good demonstration skills and customer interaction
- Active team player & excellent interpersonal interactions skills in a team work environment
- Must have ability to drive and demand result from team, resolve technical conflicts
- Ability to front end big customers / operators with technical and business acumen desirable
Qualification and Experience
- 5 o 12 years of industry experience in EMS and cloud technologies
- Graduate/Post graduate in Computer Science / Electronics Engineering in the relevant field
*Only Immediate Joiners
DESCRIPTION
We are looking for a great Frontend developer who is proficient with React.js. Your primary focus will be on developing user interface components and implementing them following well-known React.js workflows (such as Flux or Redux). You will ensure that these components and the overall application are robust and easy to maintain. You will coordinate with the rest of the team working on different layers of the infrastructure. Therefore, a commitment to collaborative problem solving, sophisticated design, and quality product is important.
RESPONSIBILITIES
- Developing new user-facing features using React.js
- Building reusable components and front-end libraries for future use
- Translating designs and wireframes into high quality code
- Optimizing components for maximum performance across a vast array of web-capable devices and browsers
REQUIREMENTS
- Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model
- Thorough understanding of React.js and its core principles
- Experience with popular React.js workflows (such as Flux or Redux)
- Familiarity with newer specifications of EcmaScript
- Familiarity with RESTful APIs and sockets
- Knowledge of modern authorization mechanisms, such as JSON Web Token
- Familiarity with modern front-end build pipelines and tools
- Experience with common front-end development tools such as Babel, Webpack, NPM, etc.
- Ability to understand business requirements and translate them into technical requirements
- A knack for benchmarking and optimization
- Familiarity with code versioning tools
- Experience with PWAs and React Native is a huge plus
- Relevant experience in building a mobile application using React Native.
- Your primary focus will be on developing user interface components for mobile and implementing them following well-known React workflows. (such as Flux or Redux)
- You will ensure that these components and the overall application are robust and easy to maintain.
- You will be coordinating with the rest of the team working on different layers of the infrastructure.
- Should have published at least 2 live hybrid mobile applications.
- Good understanding of Android / iOS / Web design guidelines, SDK and excellent JavaScript skills.
- Expertise in RESTful APIs development.
- Expertise with code testing best practices, including unit and integration testing to ensure a quality of code.
- Familiarity with code versioning tools such as Git, TFS and Agile/SCRUM Development methodologies










