SEO Executive

Job Title: SEO Executive

Company: TOPS Infosolutions Pvt. Ltd.

Location: Ahmedabad, Gujarat (On-site)

Experience: 3+ years

Industry: IT Services / Software Development / AI Solutions

Job Description

• Sound knowledge of SEO On-page, Technical and Link-building
• Planning, overseeing, and evaluating the link-building process
• Good knowledge of Google Search Console, Google Tag Manager and GA4.
• Experience with SEO tools such as SEMrush, Ahrefs, Screaming Frog, Google Keyword Planner
• Basic knowledge of AEO, GEO
• Experience working with B2B / IT services / SaaS websites.
• Regular SEO competitor analysis
• Should be good with Communication (Written and verbal)
• Develop and map out SEO and Social Media content.
• Identifying powerful keywords to drive the most valuable traffic
• Understanding of content creation process is a plus
• Create, curate, and manage all published content (images, video, and written)
• Website usability understanding & knowledge of HTML+CSS (from SEO perspective)
• Ability to work independently and as part of a team
• Should be up-to-date on the latest SEO trends

About the Role 

We are looking for a motivated and detail-oriented SEO Intern to join our digital marketing team. This role offers hands-on experience in search engine optimization strategies, including on-page SEO, off-page SEO, backlink building, keyword research, and Technical SEO. The ideal candidate should be proactive, detail-oriented, and passionate about learning SEO and enhancing website search performance. 

Key Responsibilities 

• Conduct backlink research and perform backlink submission activities across relevant platforms 
• Identify high-quality websites for link-building opportunities 
• Maintain reports on backlink submissions and SEO activities 
• Stay updated with SEO trends, search engine algorithms, and best practices to rank keywords 
• Collaborate with team members on SEO campaigns and optimization tasks 
• Work on different SEO projects in different niches 

Requirements 

• Basic understanding of SEO concepts and SEO principles 
• Familiarity with on-page and off-page SEO techniques 
• Knowledge of backlinking and link-building concepts is a plus 
• Strong research and analytical skills 
• Attention to detail and good organizational abilities 
• Proficiency in Excel and basic SEO tools for research and audits 
• Ability to learn quickly and work independently 
• Good written communication skills 

What You'll Gain 

• Opportunity to enhance skills in website optimization, keyword mapping, and SEO execution. 
• Experience with backlink strategy, planning and execution 
• Opportunity to work on real-time SEO projects, including on-page, technical SEO, and link-building tasks. 

About the role

We are looking for an Off-Page SEO Executive with 2-3 years of experience to handle backlink building and off-page SEO for our clients. The candidate should have tech awareness, good spoken English, and a solid understanding of current digital market trends.

Key Responsibilities

• Build and manage quality backlinks for client websites across tech and SaaS niches
• Execute off-page SEO activities including guest posting, niche edits, directory submissions, and profile creation
• Identify backlink opportunities through competitor analysis and niche research
• Maintain backlink trackers, live URLs, and weekly reports
• Contribute to building and improving internal SEO systems and processes
• Coordinate with the content and SEO teams for anchor text and landing page alignment

Required Skills

• Knowledge in Off-Page SEO and backlink building
• Tech awareness — comfortable working on software or SaaS websites
• Good spoken and written English
• Hands-on experience with tools like Ahrefs or SEMrush
• Understanding of current SEO trends and digital market
• Ability to evaluate link quality and avoid spammy practices

You can contact me on this WhatsApp number: Nine three one six one two zero one three two

About the role

We are looking for an Off-Page SEO Executive with 2-3 years of experience to handle backlink building and off-page SEO for our clients. The candidate should have tech awareness, good spoken English, and a solid understanding of current digital market trends.

Key Responsibilities

• Build and manage quality backlinks for client websites across tech and SaaS niches
• Execute off-page SEO activities including guest posting, niche edits, directory submissions, and profile creation
• Identify backlink opportunities through competitor analysis and niche research
• Maintain backlink trackers, live URLs, and weekly reports
• Contribute to building and improving internal SEO systems and processes
• Coordinate with the content and SEO teams for anchor text and landing page alignment

Required Skills

• Knowledge in Off-Page SEO and backlink building
• Tech awareness — comfortable working on software or SaaS websites
• Good spoken and written English
• Hands-on experience with tools like Ahrefs or SEMrush
• Understanding of current SEO trends and digital market
• Ability to evaluate link quality and avoid spammy practices

You can contact me on this WhatsApp number: Nine three one six one two zero one three two

Senior SEO & Website Growth Manager

Role Overview

We are seeking an experienced SEO & Website Growth Manager to drive organic growth, manage website performance, build high-converting landing pages, and improve qualified lead generation.

This is a hands-on role combining SEO strategy, WordPress management, landing-page development, technical SEO, conversion-rate optimization, analytics, local SEO, and AI-assisted search optimization.

Key Responsibilities

1.SEO and organic growth

 Own the SEO strategy across technical, on-page, content, local, off-page, and digital PR

activities.

 Conduct keyword research, search-intent analysis, competitor research, keyword clustering, and

content-gap analysis.

 Create and execute SEO roadmaps aligned with traffic, lead, conversion, and revenue goals.

 Improve organic sessions, keyword rankings, qualified leads, conversion rates, and referring

domains.

 Monitor performance using Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog,

and Looker Studio.

2.Landing pages and CRO

 Build and optimize landing pages for organic search, Google Ads, Meta Ads, remarketing, local campaigns, services, and locations.

 Create pages using WordPress, Elementor, Gutenberg, HTML, and CSS.

 Develop conversion elements such as forms, click-to-call buttons, WhatsApp CTAs, FAQs, testimonials, trust signals, and clear calls to action.

 Optimize landing pages for search intent, mobile responsiveness, page speed, usability, accessibility, and conversion rate.

 Conduct A/B tests on page copy, headlines, layouts, forms, CTAs, images, and offers.

 Implement and validate tracking for forms, calls, WhatsApp clicks, downloads, bookings, and other key actions.

3.WordPress and website management

 Manage WordPress themes, plugins, custom post types, taxonomies, menus, templates, and page builders.

 Build and maintain SEO-friendly service pages, location pages, blog templates, campaign pages, and reusable website components.

 Troubleshoot plugin conflicts, responsive-layout issues, broken forms, security concerns, and functionality problems.

 Improve performance through image optimization, caching, lazy loading, CDN configuration, and code optimization.

 Manage staging environments, backups, redirects, migrations, URL changes, and safe staging-to-live deployments.

 Coordinate with developers, designers, content teams, and external vendors.

4.Technical SEO

 Conduct technical audits and prepare prioritized action plans.

 Manage crawlability, indexation, website architecture, internal linking, XML sitemaps, robots.txt, and Core Web Vitals.

 Resolve broken links, redirect chains, duplicate content, orphan pages, crawl errors, soft 404s, and JavaScript-rendering issues.

 Implement canonical tags, redirects, pagination, breadcrumbs, hreflang, Open Graph metadata, and relevant schema markup.

 Review server response codes, staging changes, migrations, and technical releases for SEO impact.

 Ensure website updates do not create performance, security, indexation, or usability issues.

5.Portals and local SEO

 Build scalable service, location, lead-generation, and content portals.

 Create reusable templates, taxonomies, filters, search functions, forms, and category structures.

 Develop city, suburb, neighbourhood, and pincode-level landing pages without creating thin or duplicate content.

 Manage Google Business Profile listings, local citations, NAP consistency, local schema, service-area targeting, reviews, FAQs, and location-specific content.

 Monitor local-pack, Google Maps, “near me”, and local lead performance.

6.Content, AI search and digital PR

 Create SEO content briefs and optimize website content based on search intent and business priorities.

 Use ChatGPT, Claude, Gemini, Surfer, Frase, Jasper, or similar tools for keyword clustering, content briefs, competitor research, internal linking, and optimization.

 Review AI-generated content for accuracy, originality, expertise, brand alignment, and human quality.

 Optimize content for Google AI Overviews, ChatGPT Search, Perplexity, Gemini, and other generative search platforms.

 Build white-hat backlinks through digital PR, expert commentary, data-led campaigns, relevant guest posts, broken-link building, partnerships, and unlinked brand mentions.

 Avoid PBNs, link farms, spam networks, and manipulative link-building practices.

Key Requirements

 4–7 years of hands-on experience in SEO, website growth, digital marketing, landing pages, CRO.

 Proven experience improving organic traffic, qualified leads, conversions, or revenue.

 Strong WordPress experience, including Elementor or Gutenberg.

 Working knowledge of semantic HTML5, CSS, responsive design, and basic JavaScript troubleshooting.

 Strong understanding of technical SEO, on-page SEO, local SEO, search intent, keyword research, and conversion optimization.

 Experience building landing pages for both paid advertising and organic search.

 Experience with GA4, Google Search Console, Google Tag Manager, Looker Studio, Ahrefs, SEMrush, and Screaming Frog or equivalent tools.

 Knowledge of Core Web Vitals, page-speed optimization, schema markup, canonical tags, redirects, hreflang, XML sitemaps, robots.txt, and JavaScript SEO.

 Experience with conversion tracking, form tracking, call tracking, UTM parameters, and A/B testing.

 Ability to manage website migrations, backups, staging environments, plugin updates, and safe deployments.

 Strong analytical, copywriting, communication, project-management, and problem-solving skills.

 Ability to work independently and collaborate with marketing, sales, design, development, and external agencies.

Preferred Qualifications

 Experience with Google Ads, Meta Ads, remarketing, and lead-generation funnels.

 Experience with local-service, logistics, transport, removals, home-service, or multi-location businesses.

 Knowledge of hosting, DNS, CDN configuration, PHP, APIs, Git, or basic deployment workflows.

 Experience with Google Business Profile, local citations, online reputation, and review-generation strategies.

 Familiarity with Microsoft Clarity, Hotjar, call-tracking platforms, CRM systems, or marketing automation.

 Relevant SEO, Google Analytics, Google Ads, or digital-marketing certifications.

Key Performance Indicators

 Growth in organic traffic and priority keyword rankings.

 Increase in qualified organic leads and conversion rate.

 Landing-page conversion rate and cost per qualified lead.

 Form submissions, calls, WhatsApp enquiries, bookings, and other tracked conversions.

 Website speed, mobile usability, Core Web Vitals, and technical health.

 Local-pack, Google Maps, and Google Business Profile visibility.

 Growth in relevant, high-quality referring domains.

 Organic revenue contribution and return on SEO investment.

Recommended seniority: This scope is appropriate for a senior individual contributor or manager who can independently own SEO, landing-page production, website optimization, and growth

reporting.

About GeoRankers

GeoRankers is an AI searchlir visibility platform helping B2B SaaS companies understand how their brands appear across ChatGPT, Google AI Search, and Perplexity.

We are looking for an Off-Page SEO Specialist who can build relevant, high-quality backlinks through strong research, personalized outreach, and genuine industry relationships.

Key Responsibilities

• Identify relevant websites, blogs, newsletters, and resource pages in SaaS, marketing, SEO, AI, and startup categories
• Create targeted prospect lists based on relevance, website authority, organic traffic, and content quality
• Conduct personalized email outreach for guest posts, link insertions, resource pages, expert contributions, and partnerships
• Explore broken-link building, digital PR, and journalist outreach opportunities
• Coordinate guest-post topics and content requirements with the internal team
• Track prospects, responses, follow-ups, published links, and pending opportunities
• Monitor acquired backlinks to ensure they remain active
• Share monthly reports covering outreach activity, response rates, backlinks acquired, and key learnings

Monthly Expectations

• Conduct at least 100 relevant outreach attempts
• Secure approximately 8–10 quality backlinks, with a minimum expectation of 5–6
• Prioritize contextually relevant websites, generally with a Domain Rating of 25 or above
• Focus on genuine editorial backlinks instead of directories, profile links, or low-quality placements

Required Skills and Experience

• 1–3 years of hands-on experience in off-page SEO or link building
• Experience with manual backlink outreach and relationship building
• Strong written English and email communication skills
• Understanding of guest posting, blogger outreach, competitor backlink analysis, and broken-link building
• Ability to evaluate a website beyond surface-level SEO metrics
• Familiarity with Ahrefs, Semrush, Google Search Console, or similar tools
• Strong research, negotiation, organization, and follow-up skills
• Ability to work independently and take ownership of monthly targets

Experience working with B2B SaaS, technology companies, or early-stage startups will be an advantage.

Why Join GeoRankers?

• Work directly with the founding team
• Flexible, remote working arrangement
• Freedom to experiment with outreach strategies
• Opportunity to work in the emerging AI search and visibility category
• Potential for a longer-term association and esops based on performance

Role & Responsibility:

• Development of SEO strategies, consulting and executing SEO tactics, as well as development of training programs for our clients to allow them on-going success in natural search marketing.

• Lead and develop experienced SEO team to drive successful client engagements and natural search results for our clients.

• Understanding and adherence to search engine algorithms, shifts, requirements, and best of breed SEO.

•   Keyword research strategies (terms, head/tail, user intent, etc).

•   Site structure analysis, navigation, page construction and additional site audits recommendations for optimal search engine friendliness & indexing.

•  On-page optimization including content development strategies supported by professional copywriting (meta tags, content relevancy, keyword integration, semantic relevance, etc).

• Utilize trending AI-powered SEO tools (e.g., ChatGPT for content ideation, SurferSEO/Frase for optimization, Ahrefs/SEMrush AI insights, Screaming Frog AI audits) to enhance strategy, reporting, and productivity.

•  Work with the development team to ensure SEO, SEE, Digital Marketing best practices are properly implemented on newly developed website.

•  Work with editorial and marketing teams to drive SEO in content creation and content programming.

•  Link building strategies and execution; including viral and buzz-oriented efforts.

•   Should have knowledge about Social Media, advanced knowledge of Google Analytics.

•   Knowledge about LOCAL SEO will be especially important, knowing all the details about local ranking factors, such as Google Local optimization, citations, and others is essential for this position.

•    Client reporting, analytics, Key Performance Indicators, and metrics for client evaluation

Experience: Minimum 7 Years

Location: Indore Onsite