23+ Optimization Jobs in India

JioTesseract, a digital arm of Reliance Industries, is India's leading and largest AR/VR organization with the mission to democratize mixed reality for India and the world. We make products at the cross of hardware, software, content and services with focus on making India the leader in spatial computing. We specialize in creating solutions in AR, VR and AI, with some of our notable products such as JioGlass, JioDive, 360 Streaming, Metaverse, AR/VR headsets for consumers and enterprise space.

About the Job

As a Cloud Backend Engineer you will design, develop, and maintain scalable and reliable backend systems in cloud environments. You will be responsible for building cloud-native applications, optimizing backend performance, and ensuring seamless integration with frontend services and third-party systems.

What You’ll Be Doing

• Backend Development
• Design and implement scalable and high-performance backend services and APIs for cloud-based applications.
• Develop microservices architectures and serverless functions to support business needs.
• Ensure backend systems are secure, reliable, and performant, adhering to best practices and industry standards.
• Cloud Infrastructure and Deployment
• Build and manage cloud infrastructure using platforms such as AWS, Google Cloud Platform (GCP), or Azure.
• Deploy and maintain backend services using cloud-native technologies (e.g., Kubernetes, Docker, AWS Lambda, Google Cloud Functions).
• Implement and manage CI/CD pipelines to automate deployment processes and ensure smooth delivery of updates.
• Performance Optimization
• Monitor and optimize the performance of backend services, including database queries, API responses, and system throughput.
• Implement caching strategies, load balancing, and other performance-enhancing techniques to ensure scalability and responsiveness.
• Troubleshoot and resolve performance issues and system bottlenecks.
• Database Management
• Design and manage relational and NoSQL databases, ensuring data integrity, scalability, and performance.
• Implement data access patterns and optimize queries for efficient data retrieval and storage.
• Ensure backup, recovery, and data security practices are in place.
• Integration and Collaboration
• Collaborate with frontend developers, DevOps engineers, and other stakeholders to integrate backend services with frontend applications and third-party systems.
• Participate in architectural discussions and provide input on system design and technology choices.
• Ensure clear communication and documentation of backend services, APIs, and system interactions.
• Security and Compliance
• Implement security best practices to protect backend services from threats and vulnerabilities.
• Ensure compliance with relevant regulations and standards, including data privacy and protection requirements.
• Conduct regular security assessments and vulnerability scans to maintain system integrity.
• Testing and Quality Assurance
• Develop and maintain automated tests for backend services, including unit tests, integration tests, and end-to-end tests.
• Perform code reviews and participate in quality assurance processes to ensure high code quality and reliability.
• Monitor and address issues identified during testing and production deployments.
• Documentation and Knowledge Sharing
• Document backend services, APIs, and infrastructure setups to facilitate knowledge sharing and support.
• Create and maintain technical documentation, including architecture diagrams, API specifications, and deployment guides.
• Share knowledge and best practices with team members and contribute to a collaborative development environment.

What We Need To See

• Strong experience in backend development, cloud technologies, and distributed systems, with a focus on building robust, high-performance solutions.
• Minimum 5 years of experience in backend development, with a strong focus on cloud-based applications.
• Proven experience with cloud platforms (AWS, GCP, Azure) and cloud-native technologies.
• Experience in designing and implementing RESTful APIs, microservices, and serverless architectures.
• Technical Expertise in:

1. Backend Development

• Strong experience with backend programming languages such as Node.js, Python
• Expertise in working with frameworks such as NestJS, Express.js, or Django.

2. Microservices Architecture

• Experience designing and implementing microservices architectures.
• Knowledge of service discovery, API gateways, and distributed tracing.

3. API Development

• Proficiency in designing, building, and maintaining RESTful and GraphQL APIs.
• Experience with API security, rate limiting, and authentication mechanisms (e.g., JWT, OAuth).

4. Database Management

• Strong knowledge of relational databases (e.g., PostgreSQL, MySQL) and NoSQL databases (e.g. MongoDB).
• Experience in database schema design, optimization, and management. 

5. Cloud Services

• Hands-on experience with cloud platforms such as Azure,AWS or Google Cloud.

6. Performance Optimization

• Experience with performance tuning and optimization of backend services.

7. Security

• Understanding of security best practices and experience implementing secure coding practices.
• Soft Skills:
• Strong problem-solving skills and attention to detail.
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
• Ability to manage multiple priorities and work in a fast-paced, dynamic environment.

Job Title: Database Administrator (PostgreSQL) 

Experience: 3 to 6 years 

Location: Gurgaon (Hybrid) 

Employment Type: Full-time 

Job Description: 

We are seeking a skilled Database Administrator (DBA) with expertise in PostgreSQL and strong RDBMS concepts. The ideal candidate will be responsible for database performance monitoring, optimization, automation, and interaction with development teams to support business requirements. 

Key Responsibilities: 

1. Database Administration & Management 

• Manage, configure, and maintain PostgreSQL databases ensuring high availability and reliability. 
• Implement Primary-Slave replication architecture and ensure smooth data synchronization. 
• Work with AWS RDS for PostgreSQL database hosting. 
• Automate database backups and manage release versions for database changes. 
• Implement point-in-time recovery (PITR) backups in AWS RDS to ensure data integrity and disaster recovery. 

2. Performance Monitoring & Optimization 

• Regularly monitor database health and performance metrics. 
• Analyze and optimize slow queries to enhance application performance. 
• Fine-tune database performance using configuration parameters, buffers, connections, Disk IOPs, and memory. 

3. SQL Development & Optimization 

• Write, optimize, and maintain stored procedures, SQL functions, and SQL Views. 
• Implement indexing strategies to improve query performance. 

4. Collaboration & Requirement Analysis 

• Work closely with application developers and business analysts to understand new product requirements. 
• Provide recommendations on database design and architecture for scalable solutions. 

5. Database Security & Compliance 

• Implement best practices for database security, access control, and data integrity. 
• Ensure compliance with data governance and security policies. 

6. Automation & Maintenance 

• Automate database maintenance tasks such as backups, indexing, and archiving. 
• Establish monitoring and alerting systems to proactively address database issues. 

Technical Expertise Required: 

• 3 to 6 years of experience as a Database Administrator (DBA). 
• Strong knowledge of PostgreSQL and RDBMS principles. 
• Experience in writing stored procedures, SQL functions, and SQL Views. 
• Hands-on experience in query optimization and performance tuning. 
• Understanding of Primary-Slave architecture and replication setup. 
• Knowledge of database configuration tuning (buffers, connections, Disk IOPs, Memory, etc.). 
• Experience in automating database backups and version control for DB changes. 
• Familiarity with AWS RDS for PostgreSQL and point-in-time backup (PITR). 
• Experience in cloud-based database solutions (AWS RDS, Azure, GCP). 
• Strong problem-solving and analytical skills. 

Preferred Qualifications: 

• Experience in high-availability solutions and disaster recovery strategies. 
• Exposure to NoSQL databases is a plus. 
• Experience with database migrations and upgrades. 

As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

The ideal candidate would be extremely data-driven and makes design tweaks based on user behaviour to improve conversions. An experience in creating UI/UX wireframes would be a plus.

Responsibilities:

• Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
• Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
• To understand the WHY behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
• Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
• Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
• Coordinate with developers, analysts, and researchers to drive projects forward.

Role & Responsibilities:

AWS Cloud Management:

• Lead the design, deployment, and management of AWS cloud infrastructure to ensure

scalability, security, and reliability.

• Oversee the implementation of best practices for cloud resource utilization.

Automated Provisioning:

• Drive the development and maintenance of automated provisioning processes for

infrastructure deployment, leveraging tools such as Terraform and Packer.

• Continuously enhance deployment workflows to optimize efficiency.

Financial Operations (FinOps):

• Implement and champion FinOps practices to optimize cloud costs and resource

utilization.

• Conduct regular cost analysis and identify opportunities for cost savings without

compromising performance.

Infrastructure as Code (IaC):

• Collaborate with teams to implement and maintain IaC scripts for infrastructure

configuration and deployment.

• Ensure version control and consistency in infrastructure code across projects.

Team Leadership:

• Lead and mentor a team of DevOps engineers, providing technical guidance and

support.\

• Foster a collaborative and innovative team culture focused on continuous improvement.

Continuous Integration/Continuous Deployment (CI/CD):

• Drive the implementation and maintenance of CI/CD pipelines to automate software

delivery processes.

• Ensure seamless and reliable application deployments across environments.

Monitoring and Optimization:

• Implement monitoring solutions for cloud resources and applications.

• Proactively identify and address performance bottlenecks, ensuring optimal system

performance.

Who are we?

SocialPilot, a SaaS product, is an easy-to-use social media marketing tool that helps professionals, teams, and businesses automate their social media management. It helps customers at every step – right from publishing posts on their profiles to analyzing their posts’ performance.

About the role:

• Profile - Conversion Rate Optimization
• Role - Full-time
• Grade - Manager / Senior Manager
• Location - Remote - Work from home / anywhere
• Work hours - Mon to Fri / Day Shift

You will be:

• Creating conversion optimization strategies using both qualitative (page evaluations, UX design principles, site reviews) and quantitative (traffic source analysis, web analytics tools) sources
• Conducting internal planning meetings and lead the development of A/B & multivariate testing road maps that will lift conversion rates
• Establishing and maintaining a clear backlog, and defining the optimization roadmap that will increase conversion, customer engagement, and other KPIs
• Aligning stakeholders on root issues and opportunities based on statistical data based evidence
• Identifying optimization opportunities, analyzing and interpreting site usage data and trends through rich and in-depth data analysis, consumer research (quantitative and qualitative), and usability studies.
• Creating high-quality, comprehensive deliverables such as project strategy decks, creative briefs, and weekly/monthly reports
• Troubleshooting and spotting existing issues with optimization test set-ups and present results internally through the production of high-quality documentation
• Organizing and visualizing website data to analyze, identify, and address friction points on a prospect’s path to conversion

What are we looking for?

• A data obsessed CRO Manager to help us convert prospects to users through each stage of the customer journey. The ideal candidate will not only help uncover and collect accurate data but connect the dots between data and the desired business outcomes. Above all, we are looking for a resilient team player who will revisit and re-experiment till the code is cracked
• 5+years' experience working specifically in CRO and Analytics
• Prior experience in working in the B2B/ SaaS setup in the international markets
• Advanced understanding of Web analytics such as Google Analytics, Adobe Omniture
• Deep understanding of conversion/persuasion best practices
• Good understanding of UX/UI design principles
• Copywriting skills, particularly the ability to write compelling value propositions
• Hands-on experience with any conversion optimization testing tools such as LiveBall, Optimizely, SiteSpect, Test&Target, HotJar, Unbounce, etc.
• Ability to manage multiple projects with rapidly changing variables and eager to take end-to-end ownership with little supervision
• Excellent attention to detail and strong organizational skills
• Proactive and self-motivated to seek answers, generate ideas, and develop new skills
• Impeccable English communication skills

About SocialPilot

For too long, too many SMBs and growing agencies have put up with underwhelming marketing software products that are “cheap” but painful to use, have too many frustrating features, and have severely delayed customer service and overall a very disappointing experience. And sure enough, as these agencies grow, they find themselves locked in annual contracts worth thousands of dollars for software products that they thought were “discounted”.

SocialPilot was created in 2014 to change this.

At SocialPilot, we believe that irrespective of the ticket size, SMBs and agencies deserve enterprise-class software that creates joyful experiences in their day-to-day marketing work. We think that being price competitive does not mean cheap and that just because an agency grows, does not mean that we should start charging them ridiculously. And yes, each and every customer’s business is equally important and deserves immediate attention including 24x5 chat, emails, and phone calls.

Today, over 9000 agencies and SMBs use SocialPilot to manage their social media publishing, analytics, and social engagement while collaborating with their team and clients.

Our impact so far

• Helped 9000+ marketing agencies and SMBs
• 1 billion+ social media posts published
• One of the fastest growing SaaS companies in India as listed by Inc 42
• Ranked as a “Great Product” consistently by G2, Capterra, SoftwareSuggest, and TrustRadius 

What we believe in

• Customer Obsession We put customers first while making decisions and planning future goals
• Ownership We believe in taking ownership of areas that we’re working on. We own up to our - successes and failures. Moving the needle matters more than just busywork
• Relentless When it comes to creation & innovation, we stop at nothing. We might fail at the first attempt, but we rise back fast to try again
• Nimbleness We respond rapidly to changing circumstances and customer needs
• Collaboration Our collaboration efforts extend to our partners and customers along with our internal team. We are stronger together

Why join us

• Work-life balance 5-days work week to help you make the most of work and life
• Open door policy Strong communication and transparency go a long way in creating stress-free workplaces. Got a question? Just ask the right person without any bureaucracy
• Zen-like workspace A modern, aesthetically pleasing workspace with an all-inclusive cafeteria and dedicated conference/meeting rooms
• Unwind Catch up with your colleagues or guests at our chic cafeteria for coffee or our catered lunches. Challenge your team at air hockey or perhaps catch the live cricket match while you’re at it
• Celebrate From birthdays to festivals - we don’t miss any occasion to celebrate however small or big

Position: Sybase Developer

Location: Bangalore /Pune

Exp.Level: 8+ Yrs

Proven experience as a. Sybase Developer

Familiarity with Oracle, Sybase, Performance tuning and Optimization

Required Skills: Sybase, Performance tuning and Optimization

• Suggest programmatic strategy and tactics that coordinate with and augment the overall media plan objectives for DB2B clients
• Create and actively manage and optimize programmatic campaigns in DSPs
• Be consistently curious and inquisitive – learn how platforms work, and more importantly, learn how to game them
• Manage campaigns across programmatic mobile, display, video, OTT, CTV, and audio
• Understand how data from various channels can help the overall customer journey for each client account
• Identify, suggest, and setup private marketplace deals
• Continually acquire knowledge by maintaining relationships with key programmatic vendors portfolio
• Actively monitor campaign KPIs via reporting
• Produce and present engaging campaign analysis to clients, demonstrating the effectiveness of planning, testing, and media optimization and management
• Provide insight and guidance to members of the integrated media team
• Maintain and stay current on industry news and research

Qualifications

• Hands-on experience with one or more of the following DSPs: Google DoubleClick Bid Manager(DV360), TheTradeDesk, DataXu, Amazon Advertising Platform, Adobe/TubeMogul, and Sizmek
• DoubleClick Campaign Manager/DoubleClick Bid Manager certifications are preferred but not required
• Strong written and verbal communication skills
• Detail-oriented and organized
• Able to multitask and work well under pressure
• Positive team player
• Proficiency in Microsoft Office applications
• Bachelor of Arts or Bachelor of Science degree

What is Ditto?

Ditto Insurance (joinditto.in) is a new-age insurance platform created by & for Millenials, where we simplify insurance and help people purchase the best plans in the market. Ditto is backed by Zerodha (India's largest stockbroker) and is brought to you by the same people that created Finshots, a 3-minute financial newsletter with over 500K subscribers.

With Ditto's free consultations, no-spam policy & honest advice guarantee, we are revolutionalizing the very concept of insurance in India. And to lead this revolution, we are forming a brilliant team of talented, enthusiastic individuals.

Job Brief 

• You will be responsible for analyzing, reviewing, and executing the changes related to websites in order to get them optimized for the search engine.
• Help us maximizes the traffic that comes to our site by improving the ranking within the search engine.

• Coordinating with the content, design, and operations teams to manage activities to improve on-site as well as off-site SEO
• Drive link building to improve our domain authority

• Make content that should be of quality and which improves readability for our customers

• Conduct a detailed analysis of the results derived that should be in coordination with the website’s structure and the web pages

Requirements

• 2-3 years of experience in SEO or relevant marketing fields.
• Accuracy and attention to detail.
• Good command of English.
• Ability to communicate, present and influence effectively.
• Team player
• Ability to explain the technical jargon in the simplest manner to the team and customers

Application Link :- https://joinditto.freshteam.com/jobs/i2QUuAmKXcoZ/seo-strategist

Roles and Responsibilities:

• Perform day-to-day management of campaigns, including oversight of bid recommendations, execution details, and budgets.

• Conduct thorough keyword analysis by: creating keyword lists, analyzing search volume, and making recommendations.
• Experiment with new platforms and channels.
• Ensure ads are creative and displayed appropriately.
• Monitor costs and return on investment (ROI).
• End to End campaign management & setup.
• Continual testing and optimization.

Skills and Qualifications:

• Bachelor’s degree required.
• 1-2 years of experience in Google Campaigns. 
• Relevant previous experience and success within a similar PPC or Digital Marketing focused role. 
• Google Ads and Google Analytics certified.
• Current knowledge of Google Analytics and other digital marketing software and tools.
• Strong analytical ability and experience to work with a variety of data sources.
• Strong Excel experience.
• Ability to communicate effectively.

We are looking for candidates with experience in App Store Optimisation/Play store optimisation and SEO. This is to promote organic installs of mobile applications through Keyword Research, KPI tracking, Running experiments on Playstore. Ability to design graphics will be a plus. Ability to run facebook/google ads will be a plus.

This is a part time, remote role. It will require a commitment of 21 hours per week. 

We are a fast growing mobile app product company with several products running on the Playstore and are looking for enthusiastic candidates to join us.

• 2+ years of relevant experience in Android Development.
• Should be strong in Android fundamentals (including UI design), OOP & Java fundamentals.
• Should be strong in Kotlin fundamentals and coroutines.
• Familiar with Android Architectures, Multithreading Concepts, Testing framework like JUnit, Espresso, Mockito and Reactive Programming.
• Familiar with Dependency Injection and memory optimization techniques.
• Practitioner of SOLID principles.
• Working experience in Compose and KMM (Kotlin Multiplatform Mobile) is an addon
• Should have been part of a team which has shipped at-least one App and lived through the process without too many scars
• Stellar problem solving skills
• Hunger to learn new things and ability to grasp new concepts quickly
• Ability to move quickly without breaking things too much (we are dreamers)
• Passion for developing awesome user experiences
• Ability to work under pressure which is balanced by a sense of responsibility and ownership.

• Understanding of any ASO platforms ( for ex. AppTweak or any other)
• Understanding of keyword research, different App stores and their process
• Good analytical skills    

Job Role : Associate Manager (Database Development)

Key Responsibilities:

• Optimizing performances of many stored procedures, SQL queries to deliver big amounts of data under a few seconds.
• Designing and developing numerous complex queries, views, functions, and stored procedures
• to work seamlessly with the Application/Development team’s data needs.
• Responsible for providing solutions to all data related needs to support existing and new
• applications.
• Creating scalable structures to cater to large user bases and manage high workloads
• Responsible in every step from the beginning stages of the projects from requirement gathering to implementation and maintenance.
• Developing custom stored procedures and packages to support new enhancement needs.
• Working with multiple teams to design, develop and deliver early warning systems.
• Reviewing query performance and optimizing code
• Writing queries used for front-end applications
• Designing and coding database tables to store the application data
• Data modelling to visualize database structure
• Working with application developers to create optimized queries
• Maintaining database performance by troubleshooting problems.
• Accomplishing platform upgrades and improvements by supervising system programming.
• Securing database by developing policies, procedures, and controls.
• Designing and managing deep statistical systems.

Desired Skills and Experience  :

• 7+ years of experience in database development
• Minimum 4+ years of experience in PostgreSQL is a must
• Experience and in-depth knowledge in PL/SQL
• Ability to come up with multiple possible ways of solving a problem and deciding on the most optimal approach for implementation that suits the work case the most
• Have knowledge of Database Administration and have the ability and experience of using the CLI tools for administration
• Experience in Big Data technologies is an added advantage
• Secondary platforms: MS SQL 2005/2008, Oracle, MySQL
• Ability to take ownership of tasks and flexibility to work individually or in team
• Ability to communicate with teams and clients across time zones and global regions
• Good communication and self-motivated
• Should have the ability to work under pressure
• Knowledge of NoSQL and Cloud Architecture will be an advantage

The key skills and expertise needed are:

1. eCommerce/Retail experience can be optional but needs to have experience with any high volume customer facing web/mobile site

2. Web Development, Front End Development, AND In the browser performance profiling

3. Java, Spring Boot, React, Node, Redux, Webpack, Microservices, AND experience with AWS technologies to make the overall application stack more resilient

4. Performance Profiling of web/mobile experiences and experience with working in CICD environment

5. Experience working with Web based and mobile ecommerce sites or similar public facing websites with high customer volume

6. Needs to be able to work at the code level doing performance profile to evaluate how the website and associated digital platform is built to find performance improvement opportunities

Office Location: Goregaon Mumbai

Position description: 2+ years of experience in database development.

Primary Responsibilities:

• Understand requirements from front end applications developers
• Write advanced queries, stored procedures, cursors, functions & triggers
• Conduct code reviews
• Work with high-traffic application servers

Required Skills:

Mandatory: Passionate about sports, Problem solving, Team player, Target & Result oriented.

Functional: MSSQL Development - TSQL, Stored Procedures, & Triggers, Advance Queries, Optimization, Indexes, Joins, Database Design, JIRA.

Graphene is a Singapore Head quartered AI company which has been recognized as Singapore’s Best Start Up By Switzerland’s Seedstarsworld, and also been awarded as best AI platform for healthcare in Vivatech Paris. Graphene India is also a member of the exclusive NASSCOM Deeptech club. We are

developing an AI platform which is disrupting and replacing traditional Market Research with unbiased insights with a focus on healthcare, consumer goods and financial services.

Graphene was founded by Corporate leaders from Microsoft and P&G and works closely with the Singapore Government & Universities in creating cutting edge technology which is gaining traction with many Fortune 500 companies in India, Asia and USA.

Graphene’s culture is grounded in delivering customer delight by recruiting high potential talent and providing an intense learning and collaborative atmosphere, with many ex-employees now hired by large companies across the world.

Graphene has a 6-year track record of delivering financially sustainable growth and is one of the rare start-ups which is self-funded and is yet profitable and debt free. We have already created a strong bench strength of Singaporean leaders and are recruiting and grooming more talent with a focus on our US expansion.

  Cloud Systems Administrator position responsibilities includes:

• Configure and fine tune cloud infrastructure
• Install and configure virtual cloud
• Support cloud servers including security configurations, patching, and
• Establish Virtual Private Networks (VPNs) to customer
• Develop scripts for automating client/server
• Monitoring, automating processes & recovery
• SQL server and noSQL dB configuration, maintenance and administration
• Network admin and configuration

• Engineering degree in Computer Science or equivalent
• Minimum of 4 years with Linux/Windows server administration
• Proficient with MS SQL Server administration, Cosmos DB
• Experience with supporting application and database servers
• Strong experience with IIS, other web servers
• Strong experience with Security – Identity, Access Control and Data Protection
• Strong experience with Microsoft Azure
• DevOps skills – Automated build and release management experience
• Resource and Cost Optimization

• Experience with Docker and Kubernetes. Certifications like CKAD a plus
• Certification on Azure Administration (AZ – 104) a plus

• Should have the passion to work for the organization thereby growing with the
• A good team player as well as be able to contribute individually as and when
• Should be able to mentor juniors if any need
• Should be able to learn any new technology if the project
• Leadership Capability, Self-motivated, highly collaborative, working through uncertainties and unknowns, Exceptional analytical and problem-solving skills, Getting things done, Continuous learning

Greeting from Uplogic Technologies Pvt Ltd!!!

We are looking for a dynamic and organized professional to our team in Madurai Branch who are excel in everything he or she do and interested in learn and grow along with Uplogic Team and enhance their hands in the development of Organization. If you are interested, share your updated profile.

Experience: 1 to 5 years

Designation: SEO Analyst

Job Location: Madurai

Job Description

• Must have sound Knowledge in On-page Optimization and Off-page Optimization
• Should have hands-on experience in Link building strategies
• Must be strong in Organic SEO
• Exposure in content writing and Blog writing is added value
• Knowledge in overall Digital marketing is good to have
• Should have strong interpersonal and communication skill

And it's highly appreciated if you can refer any of your friends, whose profile is suitable for the same.

• 3+ years experience in practical implementation and deployment of ML based systems preferred.
• BE/B Tech or M Tech (preferred) in CS/Engineering with strong mathematical/statistical background
• Strong mathematical and analytical skills, especially statistical and ML techniques, with familiarity with different supervised and unsupervised learning algorithms
• Implementation experiences and deep knowledge of Classification, Time Series Analysis, Pattern Recognition, Reinforcement Learning, Deep Learning, Dynamic Programming and Optimisation
• Experience in working on modeling graph structures related to spatiotemporal systems
• Programming skills in Python
• Experience in developing and deploying on cloud (AWS or Google or Azure)
• Good verbal and written communication skills
• Familiarity with well-known ML frameworks such as Pandas, Keras, TensorFlow

Job Summary

As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus

Responsibilities and Duties

Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.

Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.

To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.

Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.

Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).

Coordinate with developers, analysts, and researchers to drive projects forward.

Required Experience, Skills and Qualifications

Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.

Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills

Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.

Understanding best practices for UI and UX for websites

Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)

Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus

Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus

Prior experience working in diverse client portfolio

Benefits

5 Day working

Flexible work from home policy

Company sponsored team outing and parties

Company sponsored lunch

No dress code

Salaries at par and above the industry standards

Great Learning and growth opportunities

Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally

Diverse and exciting client portfolio of internationally renowned brands