
As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.
The ideal candidate would be extremely data-driven and makes design tweaks based on user behaviour to improve conversions. An experience in creating UI/UX wireframes would be a plus.
Responsibilities:
- Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
- Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
- To understand the WHY behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
- Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
- Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
- Coordinate with developers, analysts, and researchers to drive projects forward.
If you have digital marketing experience on Landing page optimization I will be happy to have a discussion.
WHAT WE OFFER OUR EMPLOYEES
• 5 Day working
• Fun-Fridays
• Company-sponsored team outing and parties
• Flexible work from home policy
• Company-sponsored lunch
• No Leaves Policy: we trust people in getting work done
• A Diverse and exciting client portfolio of internationally renowned brands

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We are looking for a skilled Senior Salesforce Marketing Cloud Developer with 5 to 8 years of hands-on experience.
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Candidate should be from Retail Industry (Preferred Footwear)
Freshers With Great English Communications are welcomed.
Experience 6 months to 1 Year from Footwear/Apparel.
Interview Mode- Online.
Notice Period- 15 Days
Aditya Birla Money Ltd, part of the Aditya Birla Group, is a prominent financial services company in India offering a wide range of services including equity and commodity broking, portfolio management, wealth management, and insurance broking. Established with a commitment to delivering excellence in financial solutions, Aditya Birla Money leverages its extensive network and robust technological infrastructure to cater to the diverse needs of retail and institutional clients across the country. With a focus on innovation and customer-centricity, the company has established itself as a trusted partner in the financial services sector, providing personalized investment advice and efficient execution to help clients achieve their financial goals.
Equity Advisor/Equity Dealer
Job Purpose : These are individuals who are experienced in the stock markets and have requisite skills for acquiring big ticket clients and advise them on their decisions on the stock market & execute client trade on the terminal (Acquisition & Dealing).
Role description –
- Reactivation of clients & acquisition of new clients – open market acquisition, cold calling, through referrals
- Trade on behalf of clients
- Develop and maintain a long-term relationship with customers
- Responsible for reactivation of dormant clients. Ensure growth in clientele by converting leads
- Acquisition of De-mat / Trading account from open market and leads (Offline & Online)
- Conduct lead generation activities for sales penetration
- Meeting & pitching customers
- Generate Equity Business and maintain strong client relationships.
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Expectations from Dealers/Trade advisors –
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Document Customer Interactions: Accurately record customer interactions, issues, and resolutions in our CRM system.
Escalate Complex Issues: Escalate complex or unresolved issues to the appropriate team or supervisor.
Provide Product/Service Information: Educate customers on our products and services, and guide them through using our platform.
Process Orders and Returns: Assist customers with placing orders, processing returns, and managing their accounts.
Gather Customer Feedback: Collect and analyze customer feedback to identify areas for improvement.
Maintain Product Knowledge: Stay up-to-date on product updates, company policies, and industry trends.
Meet Performance Metrics: Achieve and maintain established performance metrics, such as response time, resolution rate, and customer satisfaction scores.
Contribute to Team Goals: Collaborate with team members to achieve departmental goals and improve overall customer support processes.
Create Knowledge Base Articles/FAQ's: Depending on the role, you may be asked to create content to aid in customer self service.
- Interact with the Project Managers / Leads / Clients
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- Deliver best quality work without bugs in the estimated time frame
- Help maintain code quality, organization, and automatization
- Collaborate with cross-functional teams to design and release new features
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- Excellent analytical and problem-solving skills
- Experience / strong knowledge in both iOS & Android Mobile Application technologies
- Proficient in SwiftUI, Swift, Xcode, Java, Kotlin and Android Studio, Flutter, React Native
- Experience with version control: Maven, Gradle, Git, Cocopods
- Experience in application submission/provisioning process
- Experience in performance and memory tuning
- Good understanding of computer science concepts, design patterns, algorithms, and data structures
- Experience/knowledge in any of the Back-End technologies
Benefits:
- Hybrid WFH policy
- Annual company retreat
- Team lunch
Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen doctor-patient relationship and enhance the in-clinic experience.
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- Planning and execution of communications and media actions across offline, online and social media
- Participating in product development, pricing and supporting new product launches
- Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders
- Keeping up to date with market developments and analysing consumer insights as well as competitor strategies
- Guiding the advertising and promotion budget
- Conducting consumer and market research
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What you need to have:- MBA from Tier-1 colleges (IIMs, XLRI, SPJain, FMS etc)
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- A go-getter with ownership and commitment
- Strong communication and interpersonal skills
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Digital Growth
Driving awareness campaigns on digital channels
Evens and PR
Must have worked with food FMCG brands
Desired Skills & Experience
- 5 to 10 years of relevant experience in sales for India Market.
- Candidate should have worked in Solution/Services selling in the past.
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- Excellent communication (Written and Verbal) and presentation skills.
- Handling meeting with key clients.
- Team player , Smart spontaneous and presentable.
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Maintain a detailed knowledge of market and competitive position.
Should be excellent in identifying new opportunities.
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- Undertake executive-level engagement with target customer to present the product & relate it to business growth prospects.
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- Lead & manage Product Presentations.
- Establish, develop and manage key relationships towards business growth.









