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Conversion rate optimization (Intern)
Conversion rate optimization (Intern)
OptiphoeniX's logo

Conversion rate optimization (Intern)

Rizak Sethi's profile picture
Posted by Rizak Sethi
0 - 0 yrs
₹1L - ₹2L / yr
Remote, Janakpuri
Skills
Digital Marketing
Optimization
skill iconGoogle Analytics
Business Analysis

As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

 

The ideal candidate would be extremely data-driven and makes design tweaks based on user behaviour to improve conversions. An experience in creating UI/UX wireframes would be a plus.

 

Responsibilities:

  • Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
  • Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
  • To understand the WHY behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
  • Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
  • Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
  • Coordinate with developers, analysts, and researchers to drive projects forward.

If you have digital marketing experience on Landing page optimization I will be happy to have a discussion.

WHAT WE OFFER OUR EMPLOYEES
• 5 Day working
• Fun-Fridays
• Company-sponsored team outing and parties
• Flexible work from home policy
• Company-sponsored lunch
• No Leaves Policy: we trust people in getting work done
• A Diverse and exciting client portfolio of internationally renowned brands
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Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About OptiphoeniX

Founded :
2015
Type :
Services
Size :
20-100
Stage :
Profitable

About

Home - OptiphoeniX
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We offer a suite of memberships and subscriptions to spice up your lifestyle. We believe in practicing an ultimate work life balance and satisfaction. Working hard doesn't mean clocking in extra hours, it means having a zeal to contribute the best of your talents. Our people culture helps us inculcate measures and benefits which help you feel confident and happy each day. Whether you'd like to skill up, go off the grid, attend your favourite events or be an epitome of fitness. We have you covered round and about.

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Join us to be a part of our Exciting journey to Build one Digital Identity Platform!!!

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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