4+ Landing page optimization Jobs in Bangalore (Bengaluru) | Landing page optimization Job openings in Bangalore (Bengaluru)

Job Description

We are looking for a Product Marketing Associate who will streamline our product marketing efforts. You will work closely with the marketing, sales and product teams. You will help research, compile and develop positioning, messaging and communication for marketing and sales.

Responsibilities

Research and manage marketing and sales collaterals

Research and structure content for webpages and landing pages

Create high-quality content for Gumlet in the form of sales/marketing collaterals, email communications, website and landing page copy.

Ideate and help build compelling narratives and messaging for Gumlet across marketing channels

Streamline and overlook lead nurturing campaigns

Organize and track content distribution

Conduct competitive, market and customer research, and build usable insights to further the marketing and sales efforts.

Work on projects to improve and track the middle and bottom of the funnel

Work closely with sales and marketing teams to identify opportunities for new client acquisition.

Skills And Qualification

Work experience as a marketing associate or a similar role

In-depth understanding of marketing fundamentals

Excellent communication skills

Knack for copywriting

Analytical abilities

Education requirements

BE/BTech or equivalent degree.

0.6 - 1 year of core marketing experience, preferably with Tech / Product / SaaS domain companies

Excellent command of the U. S. English (understanding, speaking, and writing).

We are looking for a performance marketer who can profoundly understand the user and plan search engine and display advertising to generate MQLs. You are someone who likes working with data and insights and making decisions based on it. You should be able to lead multiple performance marketing initiatives like Google Ads, Linkedin Ads, Facebook Ads, Display Ads, GDN, Bing Ads etc in international markets like MENA, USA, EMEA & SEA. An eager candidate to make an impact at Xoxoday and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.

• Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
• Define and execute the SEM & performance marketing strategy. It will include work like demand generation, landing pages, keywords research, Ad copies, competition research & analytics.
• Work closely with a range of cross-functional teams - product, design, marketing, and sales to craft highly effective, data driven campaigns on Google Adwords, Linkedin & Facebook.
• Understand and analyze campaigns regularly and optimize the CTR, CPL & CPA.

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

• Expertise in Google Adwords campaigns for international markets.
• Experience working on marketing or growth throughout a product’s lifecycle.
• Working experience in SaaS, preferably for international markets.
• Hands-on experience in Google Analytics, Google AdWords, Linkedin Ads, Facebook Ads, Hubspot CRM, Landing pages and Webflow.

You will be working closely with the growth marketing head and the marketing team members. 

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of work, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that Xoxoday offers.

A fast-growing PE funded Fintech SaaS company based in Bangalore with offices in Delhi, Mumbai, California, New York, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Works with over 2000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.

Roles & Responsibilities:

• Responsible for improving the company's organic search results.
• Creates and launches SEO campaigns, identifies areas of improvement.
• Expertise in building high-quality links from reputed sites.
• Strong experience in on-page and off-page link building activities.
• Ability to build/manage a team and motivate them to achieve the team objective.
• Review and analyze areas that need to be improved, deleted, or revised, prepare detailed strategy reports.
• Compile and present SEO performance reports.
• Identify the least expensive but most powerful and profitable keywords for the website.
• Ensure websites are filled with optimal keywords and Consult with the Tech team to improve SEO wherever required.
• Executing weekly technical audits to identify issues and bugs.
• Perform keyword research to optimize existing content and uncover new opportunities.
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
• Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific.
• Help to create and support marketing content to socialize and use for social media purposes.
• Should be an individual contributor as well as the ability to manage a team.

 

Requirement:

• Any BE Graduate or Equivalent degree holder.
• 3 to 8 years of experience.
• Candidates with previous Ed-tech /E-learning/ E-Commerce experience will be preferred.
• Should be a self contributor.
• Excellent verbal and written communication skills.
• Ability to multitask and remain organized in a fast -paced environment.

 

Remuneration: Best in the Industry.

 

Job Location:  Bommanahalli, Hosur Road, Bengaluru

 

Notice Period: Immediate

The successful content administrator will be highly attentive to detail and passionate about maintaining the integrity of web content through design, build, and testing phases. The right candidate is resourceful and knows how to balance creativity and knowledge to solve business and technical needs, and isn’t afraid to roll up their sleeves and develop content to meet a deadline. Responsibilities: Build product pages leveraging the given content Collaborate with Production, Development and QA teams to enhance the website for better usability/user interaction Content that will be uploaded are (but not limited to) images, copy, metadata, specs, pdf’s, videos Familiarity with responsive web authoring Performing site-wide audits, focusing on product specifications with a strong attention to detail Qualifications: Under Graduate/ Graduate degree who is able to handle multiple task in given deadlines. Good written & verbal Skills in English Experience with data entry Familiarity with AEM (Adobe Experience Manager) or CMS will be an add on.