SEO/App Store Optimisation (Remote)
We are looking for candidates with experience in App Store Optimisation/Play store optimisation and SEO. This is to promote organic installs of mobile applications through Keyword Research, KPI tracking, Running experiments on Playstore. Ability to design graphics will be a plus. Ability to run facebook/google ads will be a plus.
This is a part time, remote role. It will require a commitment of 21 hours per week.
We are a fast growing mobile app product company with several products running on the Playstore and are looking for enthusiastic candidates to join us.
About Brainify technologies Pvt Ltd.
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Position - Head of SEO
India’s first hiring platform that empowers jobseekers to showcase their skills through tests and get their dream job.
We are on a mission to democratise job opportunities at some of the finest companies in the country for millions of young Indians.
Responsibilities:
• Develop and execute successful SEO strategies
• Conduct keyword research to guide content teams
• Review technical SEO issues and recommend fixes
• Optimize website content, landing pages, and paid search copy-Direct off page
optimization projects (e.g. link-building)
• Collect data and report on traffic, rankings and other SEO aspects-Work with social
media and PPC teams to optimize campaigns-Keep abreast of SEO and integrated marketing trend.
Requirements:
• Proven experience as SEO Manager, SEM Manager or similar role-Knowledge of
standard and current SEO practices
• Experience with SEO reporting
• Familiarity with relevant web analytics tools (e.g. Google Analytics, WebTrends)
• Excellent communication skills
• Strong organizational and leadership skills
• Analytical mindset with numerical aptitude
• BSc/BA in Marketing, Business or related field
1. Research, Implementing, Monitoring, and Report on Organic search
2. Keyword research and mapping
3. Content writing and optimization
4. Link-building outreach campaigns
5. Acquire backlinks
6. Editorial negotiations
7. Maintaining SERPs
8. Work on standard and current SEO practices
9. Auditing existing website
10. Recommend changes to website architecture, content, linking, and other factors to improve
SEO positions for target keywords
11. Work on SEO reporting
Skills & Requirements
1. Excellent written and verbal communication skills
2. Knowledge of technical aspects of search engines, search algorithms, ranking factors etc.
3. Demonstrated knowledge of SEO skills like on-page SEO, website analytics.
4. Strong operational excellence in link building – NOT outdated practices like (directories,
bookmarking, etc.)
5. Knowledge of outreach to editors to form collaborations for publishing our content on their
portal – this is a must have. Candidate to show clear experience of achieving this in this past
employment.
6. Strong experience in the use of Google Analytics and Google Search Console
7. Ability to solve problems and identify opportunities through data analysis and critical
thinking
8. Strong attention to detail, excellent organizational skills, and ability to manage multiple
projects and responsibilities
9. Agency background preferable
CTC
20,000/- p.m. to 30,000/- p.m.
• Hands on experience in Blog posting, Guest Posting, Comment posting, Forum posting,Social Bookmarking submission, Directory submissions, Blog Submission, Article submission,
• Experience in Business Listing, Profile Link, Article formatting,
• 2-way link exchange, 3-way link exchange,
• Should have work experience as an SEO executive role, minimum 1 year
The company is truly simplifying the financial world by making global financial products easily accessible to global citizens. Their mission is backed by tier 1 VCs and they have already raised in excess of 55 mn dollars within the last one year.
As a Digital Marketing - Head, you will be responsible for Handling and guiding various digital marketing activities which include but are not limited to, SEO, PPC, Social Media Marketing, Content Marketing, Affiliated marketing etc. and also overseeing and guiding the overall digital campaign management.
What you will do:
- Creating, managing and guiding a team of digital marketing specialists
- Managing various existing digital marketing channels and also initiating and implementing measures to explore new channels
- Crafting digital or online marketing strategies and thus contributing towards the increase in business
- Creating and managing quality content in relevant online platforms to attract the correct audience at the correct time
- Extensively being involved in budgeting and planning of the company’s digital marketing division
- Evaluating important metrics that affect the company’s website traffic, online campaigns, and target audience
- Strategizing and implementing new digital marketing possibilities and also working constantly towards improving the current existing options and techniques
- Obtaining and constantly working on the feedback being received on the current digital marketing platforms
- Tracking, measuring, and working on the results obtained from SEO and SEM strategies and accordingly formulating effective measures
- Working closely with various internal as well as external stakeholders
What you need to have:
- 4 plus years of demonstrated track record of developing senior-level client relationships.
- Very strong understanding of Digital Analytics. Hands-on experience and deep expertise in Google Analytics, Google Adwords, and Facebook advertising.
- Strong relationship management skills.
- Excellent communication and presentation skills as well as a proven ability to develop well-positioned and thoughtful documents and presentations.
- Thorough knowledge of the principles of advertising, marketing & media with thought leadership around the dynamics of the digital and interactive space, specifically Social, Digital Media, and Search.
- Ability to use alternative analytical approaches to solve digital/interactive marketing problems.
Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
SEO Strategy & execution.
Ensuring all website content, blogs are SEO optimised
Help drive Keyword strategy & Paid promotions
Content distribution, building backlinks, Posting on quora, medium etc
Automate Emails, Database management for broadcast and data integrations (Mailchimp)
Website Management - landing page updates, content update
Should have basic SEO knowledge and comfortable with WordPress
We are looking for an SEO Specialist to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research.
We are looking for an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role.
Your goal will be to ensure that content is search-engine friendly and optimized to increase our company’s profitability.
Responsibilities
- Develop and execute successful SEO strategies
- Manage a team of SEO Specialists
- Conduct keyword research to guide content teams
- Review technical SEO issues and recommend fixes
- Optimize website content, landing pages and paid search copy
- Direct off-page optimization projects (e.g. link-building)
- Collect data and report on traffic, rankings and other SEO aspects
- Work with social media and PPC teams to optimize campaigns
- Keep abreast of SEO and integrated marketing trends
Requirements
- Proven experience as SEO Manager, SEM Manager or similar role
- Knowledge of standard and current SEO practices
- Knowledge of HTML/CSS
- Experience with SEO reporting
- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
- Excellent communication skills
- Strong organizational and leadership skills
- Analytical mindset with numerical aptitude
Dear Candidate,
Note: If it is not relevant opening for your Profile, please ignore the mail as it is a bulk mail.
Job Title: Digital Marketing Executive
Experience: More than 2 years
No. of openings: 5
Location: HSR Layout, Bangalore
Salary: Depends on the candidate, however paying higher than the market standard.
Job Description:
- Creating campaigns and ads on Google | Facebook I Tiktok I You tube
- Monitor and analyze campaigns to meet goals
- Hands-on Bid Optimization
- New Keyword Development and Testing
- Coordinate with the Graphic Designing team to get creatives made for ads
- A/B testing of page designs to maximize conversions
- Landing Page Optimization
- Pushing our Digital marketing Strategies beyond industry best practices
Requirements:
- Our ideal candidate has 2+ years of digital marketing experience.
- Must have managed a marketing budget of 10 Lakhs per month or more
- An analytical mind and an interest in the Digital marketing industry is must.
- Eager to learn, self-driven, independent problem-solving ability
Qualifications:
- BTech/BE
- Excellent understanding of digital marketing concepts
- Strong creative and analytical skills
Skills:
- Google Ads | Facebook Ads I Tiktok I You tube
- Creative thinking
- Data Analysis
- Marketing tools experience
Contact Person:
Shubha Gupta
HR Manager