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Digit’s mission is to ‘Make Insurance, Simple’. We are backed by Fairfax- one of the largest global investment firms. We have also been ranked as 'LinkedIn’s top 5 start-ups of 2018' and 2019 and are the fastest-growing insurance company. We have also been certified as a Great Place to Work!
We are reimagining products and redesigning processes to provide simple and transparent insurance solutions that matter to consumers. We are building a technology-driven platform that can offer customized products at reduced cost and provide great customer service.
Role: SEO/SEM Executive
Location: Bangalore
Education: Any Graduate
Experience: 1-2 years of experience as a SEO, SEM, or similar Digital Marketing role
Employment type: Full-time and work from office
You will be responsible for performing all SEO/SEM activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
Responsibilities
· Responsible for different sections of our website and growing its traffic and leads.
· Performing ongoing keyword research including discovery and expansion of keyword opportunities.
· Researching and implementing content recommendations for organic SEO success.
· Conduct simple keyword research and use SEO guidelines to increase web traffic.
· Experience with tools such as SEMrush, Google Keyword Planner, or any other.
· Optimising copy and landing pages for search engine optimization.
· Research and analyse competitor advertising links.
· Develop and implement link building strategy.
· Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
· Work with editorial and marketing teams to drive SEO in content creation and content programming.
· Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
· Executing tests, collecting and analysing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns.
· Tracking, reporting and analysing website analytics, pay-per-click (PPC) initiatives and campaigns.
· Monitoring campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
· Optimize copy and landing pages for paid search engine marketing campaigns.
· Perform ongoing paid keyword discovery, expansion and optimisation.
· Research and analyse competitor advertising links.
Requirements and Skills
· Proven SEM experience and success managing/monitoring PPC campaigns across Google.
· Well-versed in performance marketing tactics.
· Up to date with the latest trends and best practices in search engine marketing
· In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
· Experience with website analytics tools (e.g., Google Analytics, Adobe Analytics, etc.)
· Strong analytical skills and experience generating SEM reports.
· Familiarity with A/B and multivariate experiments.
· Working knowledge of HTML, CSS, and JavaScript development and constraints.
· BS/MS degree in Marketing or a quantitative, test-driven field.
· Hands-on experience with Content Management Systems (e.g., Adobe Experience Manager or WordPress) (Not mandatory).
· Ability to meet deadlines.
· Any graduate.
Job Title: Growth Marketing Analyst
About MyYogaTeacher
MyYogaTeacher is a well funded Silicon Valley startup with headquarters based in California, USA and Bangalore, India. We have a marketplace product for Yoga where we connect incredible Yoga Teachers from India with clients in the US, for online 1-on-1 Yoga & Fitness sessions.
We have a team of 60+ people across various functions – Marketing, Product, Engineering, SDET, Customer Support, Design, Operations, Data Science and Executive Leadership. We hire extremely skilled, smart, trustworthy, kind, supportive, and caring people. You will be working in a stimulating environment.
Being a seed funded company, there is a tremendous scope for growth for people joining at this stage. You could potentially catapult 5-10 years of your career by working in a team like our’s! You will be working closely with the executive leadership.
The CEO is Jitendra Gupta, and this is his 3rd business. His previous venture (Punchh) was acquired for $500 Million in 2021. He has hand picked everyone on the team.
Read more on our website
MyYogaTeacher is seeking a Growth Marketing Analyst for our lean and dynamic marketing team. As a Growth Marketing Analyst, your job will be to create project definitions, carry out required research, coordinate with people and processes to ensure that our projects are delivered on time and produce the desired results, measure results once the projects are released and identify growth opportunities. You will be the go-to person for everything involving a marketing project’s organization and timeline.
Expected experience: 2+ years
Job Description: You will be responsible for
Growth Strategy & Execution:
- Develop and implement data-driven strategies to drive customer acquisition, engagement, and retention.
- Collaborate with product, design, data science and engineering teams to align growth initiatives with overall business goals.
Email & SMS Marketing Optimization:
- Launch, manage, and optimize multi-channel marketing campaigns, with a focus on customer experience, conversion and retention.
- Run A/B tests, analyze campaign performance, and continuously refine to improve key metrics such as open rates, click-through rates (CTR), and conversion rates.
Product & Pricing workflow Optimization:
- Optimize the landing pages, onboarding funnels, pricing pages and other key areas of the product for better conversion rates and customer retention.
- Conduct A/B testing on pricing models, page layouts, and messaging to improve customer understanding and purchase decisions.
- Support the team for paid acquisition channels with data-driven insights to optimize campaigns and ensure maximum ROI.
Upsell and Cross-Sell Funnel Development:
- Develop strategies, design and optimize upsell and cross-sell funnels to increase customer lifetime value (CLV) at different stages of the customer journey.
- Monitor the performance of upsell funnels and optimize them through continuous testing and refinement.
Data Analysis & Reporting:
- Analyze customer behavior, product performance, and market trends to provide insights on how to maximize user conversion and identify growth opportunities.
- Track and report on key growth metrics, including CAC (Customer Acquisition Cost), CLV, email and SMS campaign performance, and upsell funnel success.
- Present data insights to key stakeholders and provide actionable recommendations for future growth initiatives.
Market Research & Competitor Analysis:
- Learn required technical skills on the job, stay ahead of digital marketing trends, tools, and technologies to implement best practices.
- Monitor industry trends and identify new opportunities, to improve our growth strategies and stay ahead of competitors.
Required Skills:
We're looking for someone who is organized, self-motivated, and takes ownership of their projects and tasks. The required skills are
- Education: Bachelor’s degree in Marketing, Business, Economics, Data Science, or a related field.
- Experience: 2-4 years of experience in a growth marketing, product marketing, or marketing analyst role, preferably in a startup or high-growth company.
- Marketing Channels: Proven experience in email and SMS marketing, and familiarity with other digital marketing channels such as paid media, SEO, and social media.
- Pricing & Funnel Optimization: Experience with A/B testing and optimizing conversion on pricing pages and upsell funnels.
- Data Analysis: Strong analytical skills with the ability to interpret data, identify trends, and provide actionable insights.
- Tools & Platforms: Experience with marketing and analytics tools such as Google Analytics, Tableau, ActiveCampaign, Twilio (for SMS), and other CRM/email marketing tools would be preferred.
- A/B Testing: Hands-on experience with running A/B and multivariate tests to optimize campaigns.
- Communication: Excellent communication skills, strong analytical and problem solving skills, be able to find good solutions to simple and complex problems, and known for getting things done.
- Organization: Able to manage multiple projects at one time while keeping aligned with the big picture and taking care of the many little details.
- Agile: Able to pivot strategies or a project's direction quickly, when company strategy requires it.
- Commitment: Go the required length to meet the committed deadlines, does not require a follow up for agreed on deliverables.
- Team Collaboration: Strong collaboration skills to work effectively across teams, including product, sales, and engineering.
We're hiring for talent, skill, work ethic and professionalism.
Must be willing to work evenings, much of the team is in the US PST time-zone, so our team often does meetings from 8:00AM-11:30AM PST.
Hii hashtag
#Conections
hashtag
#IndiWork_Software_Solutions_Pvt_Ltd I am excited to announce that we are currently on the lookout for a passionate SEO Executive to join our team.
If you have a knack for improving a website's rankings on search engines and are always up-to-date with the latest SEO trends and strategies, we would love to hear from you.
Location :- hashtag
#Mohali Phase 7 Industrial Area
Experience :- 2 to 3 years
Please feel free to reach out to me directly or apply through the link www. indiwork.com
Looking forward to hearing from some great talent!
Roles and Responsibilities
How to know if you are the one we're looking for? You are the one if you have extensive knowledge of the latest SEO Trends and online marketing channels.
Developing SEO-based content like Blogs, Guest Blogs and PR and s. Optimize content considering SEO and Google Analytics.
Accountable for all initiatives to drive traffic, engagement, and leads, that deliver sales and customer retention.
Depth of understanding and knowledge of organic search trends, including search engine algorithm changes, and the latest tools and technologies.
Create and launch SEO campaigns, identify areas of improvement, and optimize the site's performance and rankings in major search engines.
Handy experience in operating various marketing tools.
Other Skills: link building, keyword research, Google search console, Google Analytics, Website analysis tools.
Desired Candidate Profile
Ability and desire to strive for excellence.
Self-initiative, determined, and tech-savvy to the core.
SEO, SEM, Google Analytics, Website Designing, Graphic Designing.
Handy experience in operating various marketing tools.
Excellent Rank Producing, On page Off Page promotion, Link Building, and Back link Building.
a plus for channels such as SMO, PPC, Email Marketing and Content Marketing.
About the Role
We operate in an industry where parents are constantly seeking information for the education or parenting of their kids. Thereby a parent must always get the right information on priority when researching online. We are hence looking for an SEO and content specialist who can enable us to become the top-ranked site in this sector in India.
What you will do
- Perform ongoing keyword discovery, expansion, and optimization
- Research and implement On page and Off page optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Up-to-date with the latest trends and best practices in SEO
What you will need
- Minimum a Bachelor's degree in Engineering, master’s degree is preferred
- Proven 4+ years of SEO experience
- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends, Search Console, SEMrush)
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- #hustle
What you will get
- Ground-level view of building out a global EdTech company that is going to impact hundreds of thousands of lives
- Be a part of the core team that drives the growth of the company
- Phenomenal work environment, with massive ownership and great growth opportunities
Location
Mumbai (office)
Optimizing copy and landing pages for search engine optimization
Performing ongoing keyword research including discovery and expansion of keyword opportunities
Researching and implementing content
recommendations for organic SEO success
Sequoia backed developer-first B2B SaaS company
Job Description
We are looking for a Product Marketing Associate who will streamline our product marketing efforts. You will work closely with the marketing, sales and product teams. You will help research, compile and develop positioning, messaging and communication for marketing and sales.
Responsibilities
Research and manage marketing and sales collaterals
Research and structure content for webpages and landing pages
Create high-quality content for Gumlet in the form of sales/marketing collaterals, email communications, website and landing page copy.
Ideate and help build compelling narratives and messaging for Gumlet across marketing channels
Streamline and overlook lead nurturing campaigns
Organize and track content distribution
Conduct competitive, market and customer research, and build usable insights to further the marketing and sales efforts.
Work on projects to improve and track the middle and bottom of the funnel
Work closely with sales and marketing teams to identify opportunities for new client acquisition.
Skills And Qualification
Work experience as a marketing associate or a similar role
In-depth understanding of marketing fundamentals
Excellent communication skills
Knack for copywriting
Analytical abilities
Education requirements
BE/BTech or equivalent degree.
0.6 - 1 year of core marketing experience, preferably with Tech / Product / SaaS domain companies
Excellent command of the U. S. English (understanding, speaking, and writing).
1. Able to manage multiple projects
2. Knowledge of on-page, off-page and link building
3. Knowledge of relevant SEO tools
4. Good English communication skills
5. Able to perform keyword research & mapping
6. Able to run technical SEO audits
The candidate will get preference if he/she has knowledge of optimizing copy and web pages for search engine optimization. Can perform ongoing keyword research including learning and expansion of keyword opportunities.
Researching and implementing content advice for organic SEO success.
Minimum Experience-1 year
Location-Ahmedabad
A fast-growing SaaS commerce company permanent WFH & Office
What is the role?
We are looking for a performance marketer who can profoundly understand the user and plan search engine and display advertising to generate MQLs. You are someone who likes working with data and insights and making decisions based on it. You should be able to lead multiple performance marketing initiatives like Google Ads, Linkedin Ads, Facebook Ads, Display Ads, GDN, Bing Ads etc in international markets like MENA, USA, EMEA & SEA. An eager candidate to make an impact at Xoxoday and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.
Key Responsibilities
- Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
- Define and execute the SEM & performance marketing strategy. It will include work like demand generation, landing pages, keywords research, Ad copies, competition research & analytics.
- Work closely with a range of cross-functional teams - product, design, marketing, and sales to craft highly effective, data driven campaigns on Google Adwords, Linkedin & Facebook.
- Understand and analyze campaigns regularly and optimize the CTR, CPL & CPA.
What are we looking for?
An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.
- Expertise in Google Adwords campaigns for international markets.
- Experience working on marketing or growth throughout a product’s lifecycle.
- Working experience in SaaS, preferably for international markets.
- Hands-on experience in Google Analytics, Google AdWords, Linkedin Ads, Facebook Ads, Hubspot CRM, Landing pages and Webflow.
Who will you work with?
You will be working closely with the growth marketing head and the marketing team members.
What can you look for?
A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of work, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that Xoxoday offers.
We are
A fast-growing PE funded Fintech SaaS company based in Bangalore with offices in Delhi, Mumbai, California, New York, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Works with over 2000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.
• Hands on experience in Blog posting, Guest Posting, Comment posting, Forum posting,Social Bookmarking submission, Directory submissions, Blog Submission, Article submission,
• Experience in Business Listing, Profile Link, Article formatting,
• 2-way link exchange, 3-way link exchange,
• Should have work experience as an SEO executive role, minimum 1 year
- Improving organic search results for desktop and mobile Version on all major search engines.
- Developing and implement On Page Optimization and Off Page Optimization.
- Working with the development team, Designing Team, Content Team to ensure SEO best practices are properly implemented on the website.
- Conducting website audits, and make progress Reports
- Implementing the required changes to website architecture, content, linking and other factors to improve SEO positions for all target keywords.
- Optimizing landing pages and blogs.
- Doing Competitor research and analysis to identify SEO opportunities, maintain the tracker.
- Being responsible for DA ranking, Website Ranking and Keywords Ranking
- Ensuring Direct link-building and blogger outreach for guest posting
- Being responsible for creating high-quality link building for site
- Keeping abreast with the latest updates in Search engine Algorithms.
What you need to have:
- Proven SEO execution experience of 3+ years
- Knowledge of standard and current SEO practices
- Knowledge of HTML/ CSS
- Experience with SEO reporting
- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends, Webmaster Tools)
- Solid understanding of performance marketing, conversion, and organic customer acquisition.
- Excellent communication skills
- Analytical mindset with numerical aptitude
- Passion and ambition to grow in the digital marketing field
at frantic Infotech Pvt Ltd
- Complete responsibility of Google Ads, Linkedin Ads, Facebook ads.
- End to end campaign management (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generate maximum leads) ·
- Conduct keyword research and optimize campaigns. ·
- Research and analyze competitor advertising links and strategize the best plan ahead for the business.
- Optimize the ad copy, landing pages for the best lead quality.
- Optimize the campaigns regularly for improving performance.
- Identify trends and insights and optimize spend and performance based on the insights.
- Measure and report performance of all marketing campaigns, and assess against goals.
- Brainstorm new and creative growth strategies.
- Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency.
- Stay up-to-date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommend improvements.
Skills Required: · Proven 2+ years SEM experience in managing PPC campaigns across Google, well-versed in performance marketing, conversion, and online customer acquisition. ·
The Specialist will also portray a passion and exceptional analytical skills and demonstrate fluency in the acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels.
Should have a good understanding of Google Analytics, Google Tag Manager.
Job description
Roles and Responsibilities
Analyze and create the SEO strategy including technical and content audits, keyword research, and off-site analysis to drive keyword rankings
- Create the content strategy, bring SEO-backed ideas, and execute through a group of writers and content managers using a test and learn approach
- Conduct data analysis of campaign performance, traffic, and keyword rankings against key metrics, and present insights and learnings to the team and broader company
- Manage our link building and content outreach efforts to increase domain authority and boost performance in SERPs
- Own the technical SEO roadmap to identify and fix crawlability issues and implement an SEO-friendly content creation process
- Research and analyze keywords and SEO techniques used by competitors and top industry experts
- Incorporate SEO best practices into all marketing to improve organic rankings, traffic, and registrations
Desired Candidate Profile
Minimum 5+ years of experience in SEO managing projects from idea to implementation
- Proven results in improving organic traffic, conversion rates, and working with content to drive SEO rankings growth
- Proficiency with Google Analytics and Google Tag Manager, and SEO tools like Google Search Console, Moz, BrightEdge, SEMrush, etc.
- Comfortable with technical SEO and web code best practices
This is a great next step for your career if you have
- 5-7 Years of Proven experience as an SEO Executive (or) Analyst
- Educational Background: Engineering, Master or MBA-Marketing (from reputed university)
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as an internal reporting tool
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, Ahrefs, Semrush, buzz sumo, Moz, etc)
- Experience working with CMS and building/administering content in CMS environments
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Time Management skills and are a team player
- Compensation:: Best in the industry.
- Job Location:: Work From Home
A fast-growing SaaS commerce company
What is the role?
Looking for a Senior Digital Marketing Manager to be responsible for marketing strategy for the organization and to drive initiatives to improve SEO, performance ads and brand presence. Our ideal candidate is a blend of analytical and creative, passionate about driving metrics while also being very sensitive to brand and user experience, and distinctive at operating in highly collaborative and cross-functional settings. This role partners closely with our design, engineering, analytics, and broader marketing teams.
Key responsibilities
- Use data, cross-functional input, and best practices to build a plan for how to optimize the organization digital marketing efforts.
- Develop and maintain marketing performance dashboards. Create and manage implementation of analytics tracking requirements for SEO, performance ads, emailers and any other marketing initiative in the company. Draw insights using the data to enhance marketing performance.
- Work with marketing, engineering, and design to deliver data driven results on A/B tests, SEO, Google Ads, Linkedin Ads, email sequences and customer lifecycle marketing from lead generation to deal closure.
- Work with content creators to ensure content is distributed effectively, generates leads, and improves SEO objectives.
- Manage all ppc campaigns to drive lead generation with right metrics.
- Growth hacks and technical expertise in marketing with various tools like Google analytics, Hubspot, SEO tools, Adwords, Heatmaps etc would be required.
What are we looking for?
- Data-driven. You get deep into data to generate hypotheses, run experiments, and scale successful findings.
- Creative. You partner well with design and are excited about building novel things.
- Passionate about customers. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience. You have excellent verbal and written communication skills.
- Organized. You are able to manage highly interdependent, complex projects and keep various work streams on track.
- Ambitious. You are eager to make an impact at orzanization. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.
- A team player. You are able to work with a range of disciplines to execute on your work and thrive seeing different points of view on an issue.
- 5-7 years of relevant work experience in digital marketing, growth marketing and analytics.
- Candidates from SaaS, top institutes like IIM/IIT/NIT/SpJain/NITIE/FMS will be preferred.
- Key skills required: Content marketing, On page and off page SEO, data driven, good knowledge of SEO tools and marketing analytics.
What can you look for?
Challenging opportunity, tough problems and a very good growth path. An excellent opportunity to work with a team of highly talented young professionals. We also offer a whole load of benefits to make your stay enjoyable with the organization.
We are,
A SaaS commerce company helping organizations enhance employee engagement by offering products in the area of employee engagement via Empuls, sales & channel incentive management via Compass, and loyalty & rewards management via Plum. We welcome you to explore the website to learn more about us.
Way forward,
If you find this role exciting and want to join us at Bangalore, India, then apply by clicking below. Provide your details and upload your resume. All received resumes will be screened, shortlisted candidates will be requested to join for a discussion and on mutual alignment and agreement, we will proceed with hiring.
Roles & Responsibilities:
- Responsible for improving the company's organic search results.
- Creates and launches SEO campaigns, identifies areas of improvement.
- Expertise in building high-quality links from reputed sites.
- Strong experience in on-page and off-page link building activities.
- Ability to build/manage a team and motivate them to achieve the team objective.
- Review and analyze areas that need to be improved, deleted, or revised, prepare detailed strategy reports.
- Compile and present SEO performance reports.
- Identify the least expensive but most powerful and profitable keywords for the website.
- Ensure websites are filled with optimal keywords and Consult with the Tech team to improve SEO wherever required.
- Executing weekly technical audits to identify issues and bugs.
- Perform keyword research to optimize existing content and uncover new opportunities.
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
- Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific.
- Help to create and support marketing content to socialize and use for social media purposes.
- Should be an individual contributor as well as the ability to manage a team.
Requirement:
- Any BE Graduate or Equivalent degree holder.
- 3 to 8 years of experience.
- Candidates with previous Ed-tech /E-learning/ E-Commerce experience will be preferred.
- Should be a self contributor.
- Excellent verbal and written communication skills.
- Ability to multitask and remain organized in a fast -paced environment.
Remuneration: Best in the Industry.
Job Location: Bommanahalli, Hosur Road, Bengaluru
Notice Period: Immediate
We're looking for hard-working digital marketers to help us grow faster. As a Digital Marketer at CloudQA, you will:
- Implement marketing strategies to scale lead generation
- Update and optimize the website regularly for conversion
- Work in collaboration with freelance content writers to blog high-quality content
- Help the team with sales collaterals
- Engage potential customers via our social media accounts
- A strong communicator
- Data-driven decision maker
- Meticulous when it comes to details
- Customer obsessed
- Team player
As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.
The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus
Responsibilities and Duties
Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
Coordinate with developers, analysts, and researchers to drive projects forward.
Required Experience, Skills and Qualifications
Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.
Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills
Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.
Understanding best practices for UI and UX for websites
Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)
Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus
Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus
Prior experience working in diverse client portfolio
Benefits
5 Day working
Flexible work from home policy
‘No Leaves’ Policy: we trust people in getting work done
Company sponsored team outing and parties
Company sponsored lunch
No dress code
Salaries at par and above the industry standards
Great Learning and growth opportunities
Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally
Diverse and exciting client portfolio of internationally renowned brands