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Landing page optimization jobs

17+ Landing page optimization Jobs in India

Apply to 17+ Landing page optimization Jobs on CutShort.io. Find your next job, effortlessly. Browse Landing page optimization Jobs and apply today!

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Webcodegenie Technology Pvt Ltd
Ahmedabad
1 - 3 yrs
₹1L - ₹4L / yr
On-page Optimization
Landing page optimization
Digital Marketing
Search Engine Optimization (SEO)
Link building

Qualification

● Bachelor's or Master's degree in Computer Science or Information Technology or equivalent. Responsibilities

Must-Have:

● Should have a minimum of 0.3 - 0.6 months experience in guest blogging and all off-page activities

● Should have experience working for international clients and a good track record of link-building success

● Creating high quality backlinks from relevant and authority sources using ethical SEO techniques

● Creating and implementing an in-depth link-building strategy

● Decent English communication & writing skills would be an added advantage

● Should have worked earlier in a Digital Marketing Agency/SEO Agency

Need to have:

● Keyword analysis and competitor link-building analysis

● Must have advanced level of link-building knowledge

● Must know how to do link submission, web 2.0, review posting, content curation, anchor text analysis, brand mentioning, social media marketing, etc.

● Should know how to create link-building reports

● Proficient in MS Excel and MS Office

● Must have knowledge of Algorithmic updates and SEO Tools

● Highly motivated and able to work independently and as part of a team

● Basic Knowledge of On-page Optimization

● Basic OnPage SEO, Google Analytics and Google Search Console skills will be a plus point

Good to have:

● Must be able to manage multiple priorities and meet deadlines

● Excellent multitasking abilities, technical skills and good verbal and written communication skills

● Experience and ability to thrive in a fast-paced company preferred.


Read more
AiSensy

at AiSensy

4 recruiters
kushagra gupta
Posted by kushagra gupta
Gurugram
1 - 3 yrs
₹3L - ₹6L / yr
Graphic Designing
Landing page optimization
Google Website Optimizer
Adobe Creative Suite

About AiSensy


AiSensy is a WhatsApp based Marketing & Engagement platform helping businesses like Skullcandy, Vivo, Rentomojo, Physicswallah, Cosco grow their revenues via WhatsApp.


Why AiSensy?


AiSensy is building for the next wave of WhatsApp Engagement between Businesses and Users. We aim to solve WhatsApp Engagement for Millions of Businesses with their users and are quite onto it! We're looking for energetic and growth-oriented individuals who believe in the mission and would love to join the FORCE



2500+ Paying Customers

200mn+ WhatsApp Messages done between Businesses and Users

via AiSensy

Working with top brands like Skullcandy, Vivo, Rentomojo, BYJUS & more

High Impact as Businesses drive 25-60% Revenues using AiSensy Platform

Mission-Driven and Growth Stage Startup


Job Summary


The ideal candidate will have strong creative skills and a portfolio of work which demonstrates their passion for illustrative design and typography.


This candidate will have experiences in working with numerous different

design platforms such as digital and print forms.

 

We are looking for a talented Graphic Designer to join our creative team. The Graphic Designer will be responsible for creating visual designs that communicate our brand message effectively. The candidate should have a keen eye for design and be proficient in design software such as Adobe Creative Suite. The ideal candidate should be able to work independently and within a team environment, manage multiple projects, and meet tight deadlines.


 


Responsibilities


Collaborate with the team to ensure consistency of designs across

various AiSensy media/client outlets.

Create compelling and effective logos, designs, print and digital

media.

Maintain awareness of current industry and technology standards,

social media, competitive landscape and market trends.

Collaborate with marketing and other cross-functional teams to

ensure designs align with overall campaign goals and messaging.


Qualifications


Bachelor's degree in graphic design or related field

2-4 years of experience in graphic design

Proficient in Adobe Creative Suite

Strong communication, conceptual thinking, typography skills and

design skills

Portfolio of work


Read more
The Simple Indian
Archit Bansal
Posted by Archit Bansal
Chandigarh
1 - 10 yrs
₹2.5L - ₹4L / yr
On-page Optimization
Landing page optimization
Social Media Optimization (SMO)
Keyword Research
Google Adwords
+1 more

Roles and Responsibilities

How to know if you are the one we're looking for? You are the one if you have extensive knowledge of the latest SEO Trends and online marketing channels.

Developing SEO-based content like Blogs, Guest Blogs and PR and s. Optimize content considering SEO and Google Analytics.

Accountable for all initiatives to drive traffic, engagement, and leads, that deliver sales and customer retention.

Depth of understanding and knowledge of organic search trends, including search engine algorithm changes, and the latest tools and technologies.

Create and launch SEO campaigns, identify areas of improvement, and optimize the site's performance and rankings in major search engines.

Handy experience in operating various marketing tools.

Other Skills: link building, keyword research, Google search console, Google Analytics, Website analysis tools.

Desired Candidate Profile

Ability and desire to strive for excellence.

Self-initiative, determined, and tech-savvy to the core.

SEO, SEM, Google Analytics, Website Designing, Graphic Designing.

Handy experience in operating various marketing tools.

Excellent Rank Producing, On page Off Page promotion, Link Building, and Back link Building.

a plus for channels such as SMO, PPC, Email Marketing and Content Marketing.

Read more
BeyondSkool

at BeyondSkool

1 recruiter
Vibidesh Tugave
Posted by Vibidesh Tugave
Mumbai
4 - 6 yrs
₹6L - ₹15L / yr
On-page Optimization
Landing page optimization
SEMRush
skill iconGoogle Analytics
Omniture
+2 more

About the Role

We operate in an industry where parents are constantly seeking information for the education or parenting of their kids. Thereby a parent must always get the right information on priority when researching online. We are hence looking for an SEO and content specialist who can enable us to become the top-ranked site in this sector in India.

What you will do

  • Perform ongoing keyword discovery, expansion, and optimization
  • Research and implement On page and Off page optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Up-to-date with the latest trends and best practices in SEO

What you will need

  • Minimum a Bachelor's degree in Engineering, master’s degree is preferred
  • Proven 4+ years of SEO experience
  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends, Search Console, SEMrush)
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Knowledge of ranking factors and search engine algorithms
  • #hustle

What you will get

  • Ground-level view of building out a global EdTech company that is going to impact hundreds of thousands of lives
  • Be a part of the core team that drives the growth of the company
  • Phenomenal work environment, with massive ownership and great growth opportunities

 

Location

Mumbai (office)

Read more
Avista Web Technologies Pvt Ltd
Vadodara
1 - 3 yrs
₹1L - ₹3L / yr
Search Engine Optimization (SEO)
On-page Optimization
Landing page optimization
SEO, Search Engine Optimisation

Optimizing copy and landing pages for search engine optimization

Performing ongoing keyword research including discovery and expansion of keyword opportunities

Researching and implementing content
recommendations for organic SEO success
Read more
Bengaluru (Bangalore)
0 - 1 yrs
₹6L - ₹7L / yr
Product Marketing
Landing page optimization
Content Writing
marketing collaterals
landing page copy

Job Description

We are looking for a Product Marketing Associate who will streamline our product marketing efforts. You will work closely with the marketing, sales and product teams. You will help research, compile and develop positioning, messaging and communication for marketing and sales.

Responsibilities

Research and manage marketing and sales collaterals

Research and structure content for webpages and landing pages

Create high-quality content for Gumlet in the form of sales/marketing collaterals, email communications, website and landing page copy.

Ideate and help build compelling narratives and messaging for Gumlet across marketing channels

Streamline and overlook lead nurturing campaigns

Organize and track content distribution

Conduct competitive, market and customer research, and build usable insights to further the marketing and sales efforts.

Work on projects to improve and track the middle and bottom of the funnel

Work closely with sales and marketing teams to identify opportunities for new client acquisition.

Skills And Qualification

Work experience as a marketing associate or a similar role

In-depth understanding of marketing fundamentals

Excellent communication skills

Knack for copywriting

Analytical abilities

Education requirements

BE/BTech or equivalent degree.

0.6 - 1 year of core marketing experience, preferably with Tech / Product / SaaS domain companies

Excellent command of the U. S. English (understanding, speaking, and writing).

Read more
mart2globalcom pvt ltd

at mart2globalcom pvt ltd

2 recruiters
Jignesh Shah
Posted by Jignesh Shah
Ahmedabad
1 - 3 yrs
₹1L - ₹4L / yr
Search Engine Optimization (SEO)
SEO management
Landing page optimization
SEO Executive Responsibilities include:

1. Able to manage multiple projects

2. Knowledge of on-page, off-page and link building

3. Knowledge of relevant SEO tools

4. Good English communication skills

5. Able to perform keyword research & mapping

6. Able to run technical SEO audits
The candidate will get preference if he/she has knowledge of optimizing copy and web pages for search engine optimization. Can perform ongoing keyword research including learning and expansion of keyword opportunities.

Researching and implementing content advice for organic SEO success.
Minimum Experience-1 year
Location-Ahmedabad
Read more
Remote, Bengaluru (Bangalore)
2 - 6 yrs
₹15L - ₹25L / yr
Search Engine Marketing (SEM)
Google Adwords
Marketing
skill iconSASS
skill iconGoogle Analytics
+3 more

What is the role?

We are looking for a performance marketer who can profoundly understand the user and plan search engine and display advertising to generate MQLs. You are someone who likes working with data and insights and making decisions based on it. You should be able to lead multiple performance marketing initiatives like Google Ads, Linkedin Ads, Facebook Ads, Display Ads, GDN, Bing Ads etc in international markets like MENA, USA, EMEA & SEA. An eager candidate to make an impact at Xoxoday and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.

Key Responsibilities

  • Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
  • Define and execute the SEM & performance marketing strategy. It will include work like demand generation, landing pages, keywords research, Ad copies, competition research & analytics.
  • Work closely with a range of cross-functional teams - product, design, marketing, and sales to craft highly effective, data driven campaigns on Google Adwords, Linkedin & Facebook.
  • Understand and analyze campaigns regularly and optimize the CTR, CPL & CPA.

What are we looking for?

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

  • Expertise in Google Adwords campaigns for international markets.
  • Experience working on marketing or growth throughout a product’s lifecycle.
  • Working experience in SaaS, preferably for international markets.
  • Hands-on experience in Google Analytics, Google AdWords, Linkedin Ads, Facebook Ads, Hubspot CRM, Landing pages and Webflow.

Who will you work with?

You will be working closely with the growth marketing head and the marketing team members. 

What can you look for?

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of work, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that Xoxoday offers.

We are

A fast-growing PE funded Fintech SaaS company based in Bangalore with offices in Delhi, Mumbai, California, New York, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Works with over 2000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.

Read more
Justwords Consultants

at Justwords Consultants

2 recruiters
Arpita Jaiswal
Posted by Arpita Jaiswal
Gurugram
1 - 2 yrs
₹1.5L - ₹2.5L / yr
Search Engine Optimization (SEO)
SEO management
Landing page optimization
On-page Optimization
Digital Marketing
+1 more
We are looking for an SEO Executive to join our Marketing team and help us build a strong online presence.
• Hands on experience in Blog posting, Guest Posting, Comment posting, Forum posting,Social Bookmarking submission, Directory submissions, Blog Submission, Article submission,
• Experience in Business Listing, Profile Link, Article formatting,
• 2-way link exchange, 3-way link exchange,
• Should have work experience as an SEO executive role, minimum 1 year
Read more
E-Store For Apparels N Handicrafts
Delhi
3 - 5 yrs
₹3.5L - ₹5.5L / yr
Search Engine Optimization (SEO)
Google Webmaster Tools
Google Adwords
skill iconHTML/CSS
On-page Optimization
+2 more
Do you have an immense passion for Indian handicrafts and can create the right image for the growth of this rich heritage? Then this role is for you.
 
Our client is a 5-year-old online platform where one can buy exclusive range of handcrafted clothing and accessories, home decor and more. Their textiles and designs range from Patola, Kalamkari, Banarasi, South silk, cotton, Lucknowi and many more, each that celebrates Indian-ness with an eclectic vibe. The quality of every product is unmatched, apart from being sophisticated and subtle at the same time.
 
They provide a platform to new and upcoming designers, giving a chance to age-old craftsmen and artisans to showcase their products and designs to an international market. Founded by an engineer, with a passion for Indian handicrafts and dedication towards creating and curating vintage quality products.
 
As an SEO Expert, you will develop and execute successful SEO strategies to maximize website traffic and generate Organic Sales.
 
What you will do:
  • Improving organic search results for desktop and mobile Version on all major search engines.
  • Developing and implement On Page Optimization and Off Page Optimization.
  • Working with the development team, Designing Team, Content Team to ensure SEO best practices are properly implemented on the website.
  • Conducting website audits, and make progress Reports
  • Implementing the required changes to website architecture, content, linking and other factors to improve SEO positions for all target keywords.
  • Optimizing landing pages and blogs.
  • Doing Competitor research and analysis to identify SEO opportunities, maintain the tracker.
  • Being responsible for DA ranking, Website Ranking and Keywords Ranking
  • Ensuring Direct link-building and blogger outreach for guest posting
  • Being responsible for creating high-quality link building for site
  • Keeping abreast with the latest updates in Search engine Algorithms.

 

What you need to have:
  • Proven SEO execution experience of 3+ years
  • Knowledge of standard and current SEO practices
  • Knowledge of HTML/ CSS
  • Experience with SEO reporting
  • Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends, Webmaster Tools)
  • Solid understanding of performance marketing, conversion, and organic customer acquisition.
  • Excellent communication skills
  • Analytical mindset with numerical aptitude
  • Passion and ambition to grow in the digital marketing field
Read more
frantic Infotech Pvt Ltd
Noida
2 - 5 yrs
₹2.5L - ₹5L / yr
Google Adwords
Digital Marketing
Web Analytics
skill iconGoogle Analytics
Facebook Marketing
+2 more
Roles & Responsibilities: As a Digital Marketing Manager (Google Ads Specialist), you will be responsible for: ·
  • Complete responsibility of Google Ads, Linkedin Ads, Facebook ads.
  • End to end campaign management (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generate maximum leads) ·
  • Conduct keyword research and optimize campaigns. ·
  • Research and analyze competitor advertising links and strategize the best plan ahead for the business.
  • Optimize the ad copy, landing pages for the best lead quality.
  • Optimize the campaigns regularly for improving performance.
  • Identify trends and insights and optimize spend and performance based on the insights.
  • Measure and report performance of all marketing campaigns, and assess against goals.
  • Brainstorm new and creative growth strategies.
  • Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency.
  • Stay up-to-date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommend improvements.

    Skills Required: · Proven 2+ years SEM experience in managing PPC campaigns across Google, well-versed in performance marketing, conversion, and online customer acquisition. ·
    The Specialist will also portray a passion and exceptional analytical skills and demonstrate fluency in the acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels.
    Should have a good understanding of Google Analytics, Google Tag Manager.
Read more
FirstPrinciples

at FirstPrinciples

5 recruiters
FirstPrinciples Hiring
Posted by FirstPrinciples Hiring
Remote only
4 - 6 yrs
₹3.5L - ₹4L / yr
Search Engine Optimization (SEO)
SEO management
On-page Optimization
Link building
Landing page optimization

Job description

Roles and Responsibilities

Analyze and create the SEO strategy including technical and content audits, keyword research, and off-site analysis to drive keyword rankings

  • Create the content strategy, bring SEO-backed ideas, and execute through a group of writers and content managers using a test and learn approach
  • Conduct data analysis of campaign performance, traffic, and keyword rankings against key metrics, and present insights and learnings to the team and broader company
  • Manage our link building and content outreach efforts to increase domain authority and boost performance in SERPs
  • Own the technical SEO roadmap to identify and fix crawlability issues and implement an SEO-friendly content creation process
  • Research and analyze keywords and SEO techniques used by competitors and top industry experts
  • Incorporate SEO best practices into all marketing to improve organic rankings, traffic, and registrations

Desired Candidate Profile

Minimum 5+ years of experience in SEO managing projects from idea to implementation

  • Proven results in improving organic traffic, conversion rates, and working with content to drive SEO rankings growth
  • Proficiency with Google Analytics and Google Tag Manager, and SEO tools like Google Search Console, Moz, BrightEdge, SEMrush, etc.
  • Comfortable with technical SEO and web code best practices

This is a great next step for your career if you have

  • 5-7 Years of Proven experience as an SEO Executive (or) Analyst
  • Educational Background: Engineering, Master or MBA-Marketing (from reputed university)
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as an internal reporting tool
  • Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, Ahrefs, Semrush, buzz sumo, Moz, etc)
  • Experience working with CMS and building/administering content in CMS environments
  • Skills and experience in creative content writing

  • Analytical mindset and critical thinking

  • Excellent communication and interpersonal skills

  • Time Management skills and are a team player
  • Compensation:: Best in the industry.
  • Job Location:: Work From Home
Read more
Remote only
4 - 8 yrs
₹20L - ₹30L / yr
Digital Marketing
Search Engine Optimization (SEO)
Digital Marketer
On-page Optimization
Landing page optimization
+6 more

What is the role?

Looking for a Senior Digital Marketing Manager to be responsible for marketing strategy for the organization and to drive initiatives to improve SEO, performance ads and brand presence. Our ideal candidate is a blend of analytical and creative, passionate about driving metrics while also being very sensitive to brand and user experience, and distinctive at operating in highly collaborative and cross-functional settings. This role partners closely with our design, engineering, analytics, and broader marketing teams.

Key responsibilities

  • Use data, cross-functional input, and best practices to build a plan for how to optimize the organization digital marketing efforts.
  • Develop and maintain marketing performance dashboards. Create and manage implementation of analytics tracking requirements for SEO, performance ads, emailers and any other marketing initiative in the company. Draw insights using the data to enhance marketing performance.
  • Work with marketing, engineering, and design to deliver data driven results on A/B tests, SEO, Google Ads, Linkedin Ads, email sequences and customer lifecycle marketing from lead generation to deal closure.
  • Work with content creators to ensure content is distributed effectively, generates leads, and improves SEO objectives.
  • Manage all ppc campaigns to drive lead generation with right metrics.
  • Growth hacks and technical expertise in marketing with various tools like Google analytics, Hubspot, SEO tools, Adwords, Heatmaps etc would be required.

What are we looking for?

  • Data-driven. You get deep into data to generate hypotheses, run experiments, and scale successful findings.
  • Creative. You partner well with design and are excited about building novel things.
  • Passionate about customers. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience. You have excellent verbal and written communication skills.
  • Organized. You are able to manage highly interdependent, complex projects and keep various work streams on track.
  • Ambitious. You are eager to make an impact at orzanization. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.
  • A team player. You are able to work with a range of disciplines to execute on your work and thrive seeing different points of view on an issue.
  • 5-7 years of relevant work experience in digital marketing, growth marketing and analytics.
  • Candidates from SaaS, top institutes like IIM/IIT/NIT/SpJain/NITIE/FMS will be preferred.
  • Key skills required:  Content marketing, On page and off page SEO, data driven, good knowledge of SEO tools and  marketing analytics.

 

What can you look for?

Challenging opportunity, tough problems and a very good growth path. An excellent opportunity to work with a team of highly talented young professionals. We also offer a whole load of benefits to make your stay enjoyable with the organization.

 

We are,

A SaaS commerce company helping organizations enhance employee engagement by offering products in the area of employee engagement via Empuls, sales & channel incentive management via Compass, and loyalty & rewards management via Plum. We welcome you to explore the website to learn more about us.

 

Way forward,

If you find this role exciting and want to join us at Bangalore, India, then apply by clicking below. Provide your details and upload your resume. All received resumes will be screened, shortlisted candidates will be requested to join for a discussion and on mutual alignment and agreement, we will proceed with hiring.

 

Read more
Intellipaat

at Intellipaat

6 recruiters
Vinod HV
Posted by Vinod HV
Bengaluru (Bangalore)
2 - 8 yrs
₹5L - ₹12L / yr
Search Engine Optimization (SEO)
SEO management
On-page Optimization
Landing page optimization

Roles & Responsibilities:

  • Responsible for improving the company's organic search results.
  • Creates and launches SEO campaigns, identifies areas of improvement.
  • Expertise in building high-quality links from reputed sites.
  • Strong experience in on-page and off-page link building activities.
  • Ability to build/manage a team and motivate them to achieve the team objective.
  • Review and analyze areas that need to be improved, deleted, or revised, prepare detailed strategy reports.
  • Compile and present SEO performance reports.
  • Identify the least expensive but most powerful and profitable keywords for the website.
  • Ensure websites are filled with optimal keywords and Consult with the Tech team to improve SEO wherever required.
  • Executing weekly technical audits to identify issues and bugs.
  • Perform keyword research to optimize existing content and uncover new opportunities.
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
  • Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific.
  • Help to create and support marketing content to socialize and use for social media purposes.
  • Should be an individual contributor as well as the ability to manage a team.

 

Requirement:

  • Any BE Graduate or Equivalent degree holder.
  • 3 to 8 years of experience.
  • Candidates with previous Ed-tech /E-learning/ E-Commerce experience will be preferred.
  • Should be a self contributor.
  • Excellent verbal and written communication skills.
  • Ability to multitask and remain organized in a fast -paced environment.

 

Remuneration: Best in the Industry.

 

Job Location:  Bommanahalli, Hosur Road, Bengaluru

 

Notice Period: Immediate

Read more
statnetics

at statnetics

3 recruiters
Bipin VK
Posted by Bipin VK
Hyderabad
0 - 2 yrs
₹1.8L - ₹5L / yr
Digital Marketing
Google Adwords
Web Analytics
skill iconGoogle Analytics
Search Engine Optimization (SEO)
+7 more
CloudQA is a bootstrapped SaaS startup based out of Hyderabad. Our web application testing tools have helped companies ensure their customers get the best digital experiences.

We're looking for hard-working digital marketers to help us grow faster. As a Digital Marketer at CloudQA, you will:
  • Implement marketing strategies to scale lead generation
  • Update and optimize the website regularly for conversion
  • Work in collaboration with freelance content writers to blog high-quality content
  • Help the team with sales collaterals
  • Engage potential customers via our social media accounts
You must be:
  • A strong communicator
  • Data-driven decision maker
  • Meticulous when it comes to details
  • Customer obsessed
  • Team player
At CloudQA, we support independent decision making and critical thinking. You can expect a tremendous career growth in a short-time! Apply with us to learn more.
Read more
OptiphoeniX

at OptiphoeniX

1 video
1 recruiter
Rizak Sethi
Posted by Rizak Sethi
Remote, Delhi
1 - 8 yrs
₹4L - ₹9L / yr
A/B Testing
Growth Hacking
Optimization
Landing page optimization
skill iconGoogle Analytics
+6 more
Job Summary
As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus

Responsibilities and Duties

Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
Coordinate with developers, analysts, and researchers to drive projects forward.

Required Experience, Skills and Qualifications

Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.
Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills
Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.
Understanding best practices for UI and UX for websites
Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)
Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus
Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus
Prior experience working in diverse client portfolio
Benefits

5 Day working
Flexible work from home policy
‘No Leaves’ Policy: we trust people in getting work done
Company sponsored team outing and parties
Company sponsored lunch
No dress code
Salaries at par and above the industry standards
Great Learning and growth opportunities
Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally
Diverse and exciting client portfolio of internationally renowned brands
Read more
Moonraft Innovation Labs

at Moonraft Innovation Labs

35 recruiters
Amrutha C Marigeri
Posted by Amrutha C Marigeri
Bengaluru (Bangalore)
0 - 1 yrs
₹1L - ₹1L / yr
Copy Writing
Content Writing
Landing page optimization
User Experience (UX) Design
Content Strategy
+1 more
The successful content administrator will be highly attentive to detail and passionate about maintaining the integrity of web content through design, build, and testing phases. The right candidate is resourceful and knows how to balance creativity and knowledge to solve business and technical needs, and isn’t afraid to roll up their sleeves and develop content to meet a deadline. Responsibilities: Build product pages leveraging the given content Collaborate with Production, Development and QA teams to enhance the website for better usability/user interaction Content that will be uploaded are (but not limited to) images, copy, metadata, specs, pdf’s, videos Familiarity with responsive web authoring Performing site-wide audits, focusing on product specifications with a strong attention to detail Qualifications: Under Graduate/ Graduate degree who is able to handle multiple task in given deadlines. Good written & verbal Skills in English Experience with data entry Familiarity with AEM (Adobe Experience Manager) or CMS will be an add on.
Read more
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