11+ Landing page optimization Jobs in Kolkata | Landing page optimization Job openings in Kolkata

• Lead and manage the SEO team to deliver results aligned with client goals.
• Communicate with international clients to understand project requirements and provide tailored SEO solutions.
• Conduct in-depth online research to identify potential clients and collect contact data for outreach.
• Develop and implement robust on-page and off-page SEO strategies. Optimize content, websites, and landing pages for search engine visibility and performance.
• Continuously discover and optimize for high-performing keywords. Build and maintain high-quality, natural backlinks to improve search rankings and domain authority.
• Analyze competitor websites and digital strategies to identify SEO growth opportunities.
• Coordinate with the graphics, content, and SEO teams to ensure seamless campaign execution.
• Plan and manage a monthly content calendar for articles and blog posts to support organic growth.
• Monitor and evaluate search engine performance and deliver actionable insights.
• Collaborate with web developers and the broader marketing team to implement SEO best practices.

Node JS Developer

We are looking for a Node JS Developer to join our team.

In this role, you will be entrusted with developing JavaScript applications using Node.js(NestJs framework).

Apply now for the role of a Node JS Developer at Codebuddy which is opening doors for skilled, energetic developers looking for Node JS Developer Jobs.

If you can help us design and create multiple layers of applications while working cross-functionally across different infrastructures and if you love problem-solving, Designing systems, and creating quality offerings, you would fit perfectly in Codebuddy.

Responsibilities:

• Developing and maintaining all server-side network components.
• Ensuring optimal performance of the central database and responsiveness to front-end requests.
• Collaborating with front-end developers on the integration of elements.
• Designing back-end services for various business processes.
• Developing high-performance applications by writing testable, reusable, and efficient code.
• Implementing effective security protocols, data protection measures, and storage solutions.
• Running diagnostic tests, repairing defects, and providing technical support.
• Documenting Node.js processes, including database schemas, as well as preparing reports.
• Recommending and implementing improvements to processes and technologies.
• Keeping informed of advancements in the field of Node.js development.
• Analyze requests for enhancements/changes and write amendment/program specifications.
• Understand the inter-dependencies of the service (application, system, and database) and be able to pinpoint problem areas accurately to improve overall efficiency.
• Translate storyboards and various use cases to create high-performing apps
• Help in code automation
• 
  

What You Need To Apply (Technical Competency) :

• Bachelor's degree in computer science, information science, or similar.
• Minimum two years of experience as a Node.js developer.
• Minimum 6 months of hands-on experience with TypeScript.
• Basic knowledge of NestJs and ExpressJs.
• Extensive knowledge of JavaScript, web stacks, libraries, and frameworks.
• Knowledge of MongoDB.
• Knowledge of front-end technologies such as HTML5 and CSS3.
• Basics of Linux commands and basic Git knowledge for everyday workflow.
• Superb interpersonal, communication, and collaboration skills.
• Exceptional analytical and problem-solving aptitude.
• Great organizational and time management skills.
• Availability to resolve urgent web application issues outside of business hours.
• Self-motivated with the ability to work independently or jointly in a self-directed way.

About the job

Job Description: Area Sales Manager Education Sector

Market Segment: B2B 

About Ezyschooling

Ezyschooling is a technologically driven admissions platform that bridges the gap between admission-seeking parents and schools. We believe that parenting is the toughest journey in a person’s life, and so we have made it our mission to create a one-stop destination for all your parenting worries.

Our quest is to guide parents in their decision of choosing the right school for their child as we understand the impact this decision can have on their family’s future. Parents aren’t the only group we are helping through our platform. We help schools boost their admissions by completely digitalizing and streamlining the process.

Overview of the Role:

As a Area Sales Manager specializing in the Admission Business, you will be responsible for driving sales and revenue growth within your assigned territory by promoting and selling Ezyschooling Services to various educational institutions, including CBSE, ICSE, IGCSE, IB, and Boarding schools.

Your primary focus will be on understanding the unique admission challenges of each type of institution, building relationships with key decision-makers, and achieving sales targets.

Key Responsibilities:

A. Sales and Business Development:

1. Develop and implement a comprehensive sales strategy for the admission business, targeting Preschools, CBSE, ICSE, IGCSE, IB, and boarding schools within the assigned territory.
2. Identify and prioritize target schools and institutions, generating leads through various channels such as networking, referrals, and online research.
3. Conduct thorough research on individual schools, understand their admission processes, pain points, and requirements, and tailor admission sales pitches and product offerings accordingly.
4. Engage with school administrators, principals, admission officers, and other stakeholders to demonstrate the value and benefits of the admission management solutions.
5. Conduct product presentations and demonstrations to highlight key features and advantages of the solution.
6. Develop and negotiate pricing proposals, contracts, and agreements in collaboration with the sales team and the legal department.

B. Relationship Building and Account Management:

1. Build and maintain strong relationships with key decision-makers at CBSE, ICSE, IGCSE, IB, and Boarding schools, including school administrators, admission officers, and management teams.
2. Act as a trusted advisor to schools, providing expert guidance on streamlining admission processes, enhancing efficiency, and improving the overall admission experience.
3. Conduct regular check-ins with existing customers, address inquiries, and provide excellent customer service.
4. Identify upselling and cross-selling opportunities within the customer base and develop strategies to maximize revenue.

C. Area Management:

1. Effectively manage and prioritize the assigned area, including travel planning, scheduling meetings, and optimizing sales routes.
2. Stay updated on the latest trends, regulations, and industry developments related to admission processes in CBSE, ICSE, IGCSE, IB, and Boarding schools.
3. Attend relevant conferences, trade shows, and educational events to network, gather market intelligence, and represent the organization.

Requirements:

1. Proven experience in sales and business development, preferably within the education sector, specifically in selling admission management solutions to CBSE, ICSE, IGCSE, IB, and boarding schools.
2. Strong understanding of the admission processes and challenges faced by educational institutions.
3. Excellent communication and presentation skills, with the ability to effectively engage with school stakeholders at all levels.
4. The proactive and results-driven mindset with a track record of meeting or exceeding sales targets.
5. Ability to build and nurture long-term relationships with customers.
6. Strong negotiation and closing skills, with attention to detail in contract and agreement management.
7. Exceptional organizational and time management skills, with the ability to prioritize tasks effectively.
8. Willingness to travel within the assigned territory as required.
9. Bachelor's or Master’s degree in business, marketing, education, or a related field is preferred.

Why Ezyschooling & What We Offer:

• Startup Environment - Work with a passionate and energetic team driven by results.
• Growth & Compensation: Competitive Salary + High Incentive + Conveyance

Few Pointers

• Years of Experience: 1-4+ years (2+preferably in EdTech/B2B/School sales)
• Nature of Engagement: Full time
• Salary: As per industry standard.
• Work Location: Delhi/Ncr , Pune, Bangalore, Kolkata, Hyderabad
• Office location: East Delhi
• Role Type: Full time
• Product website Ezyschooling.com

1. Research, Implement, Monitoring, and Report on Organic search

2. Keyword research and mapping

3. Content writing and optimization

4. Link-building outreach campaigns

5. Acquire backlinks

6. Editorial negotiations

7. Maintaining SERPs

8. Work on standard and current SEO practices

9. Auditing existing website

10. Recommend changes to website architecture, content, linking, and other factors to improve

SEO positions for target keywords

11. Work on SEO reporting

Skills & Requirements

1. Excellent written and verbal communication skills

2. Knowledge of technical aspects of search engines, search algorithms, ranking factors etc.

3. Demonstrated knowledge of SEO skills like on-page SEO, and website analytics.

4. Strong operational excellence in link building – NOT outdated practices like (directories,

bookmarking, etc.)

5. Knowledge of outreach to editors to form collaborations for publishing our content on their

portal – this is a must-have. Candidate to show clear experience of achieving this in this past

employment.

6. Strong experience in the use of Google Analytics and Google Search Console

7. Ability to solve problems and identify opportunities through data analysis and critical

thinking

8. Strong attention to detail, excellent organizational skills, and ability to manage multiple

projects and responsibilities

9. Agency background preferable

CTC

20,000/- p.m. to 30,000/- p.m.

Job Description

• Responsible for growth in organic traffic & lead generation by designing & implementing strategies for SEO & digital marketing growth.
• Experince in B2B is must.
• Craft content strategies that guide the content team based on keyword research.
• Deliver new keyword clusters, keywords, and topic clusters for new content generation and old content revamp.
• Lead content marketing outreach & high-quality link building campaigns and initiate communication with prospective websites & influencers
• Analyze the performance of SEO campaigns, and assess against goals (ROI & KPI)
• Collaborate with internal teams to create landing pages and optimize the user experience
• Identify SEO issues with a continuous audit process and ensure that those issues are reported to concerned teams on time.
• Work closely with the content team to ensure the generation of SEO-friendly content
• Manage all types of search engine tools like XML sitemaps, webmaster tools for analytics, and diagnostics reporting
• Experience with or willingness to learn additional marketing channels such as PPC, email marketing, affiliate, etc is a plus as we are expanding our marketing channels.

Requirements

• Excellent communication skills (both written and verbal)
• Proven working experience in SEO.
• Strong technical SEO knowledge based on Search Console & other industry tools.
• Sound knowledge of concepts like crawl budget, cannibalization, content pruning, etc.
• Sound knowledge of SEO best practices and the latest trends.
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Strong analytical skills and data-driven thinking
• Experience in doing SEO for SaaS/large publications is a plus.

We are looking for a Mobile App Developer for one of the leading TMT bar manufacturers and exporters in India.

Please find below details for your reference :-

Role - Mobile App Developer

Exp - 3 to 8 years

Job Location - Kolkata

About the Company :-

Our Client is one of the leading TMT bar manufacturer and exporter in India. It is a well known group that achieves a turn over of 3000 Cr per annum. The group is setting a construction & architecture oriented omni channel B2B & B2C platform.

Roles & Responsibilities:

- 3-7 yrs of experience in developing new features and user interfaces from wireframe models.

- Ensuring the best performance and user experience of the application

- Fixing bugs and performance problems

- Writing clean, readable, and testable code

- Cooperating with back-end developers, designers, and the rest of the team to deliver well-architected and high-quality solutions

- Complete knowledge of the Uploading app on google play store and Apple app store

- Through analytical skills to Recommend system solutions by comparing advantages and disadvantages of custom development and purchase alternatives.

Requirements :-

- Extensive knowledge about mobile app development. This includes the whole process, from the first line of code to publishing in the store(s)

- Deep knowledge of Kotlin, Flutter,Android, iOS, etc.

- Proficiency with writing automated tests. depending on the libraries you use to test

- Familiarity with RESTful APIs and mobile libraries for networking

- Experience with profiling and debugging mobile applications

- Strong knowledge of architectural patterns - MVP, MVC, MVVM, and Clean Architecture and the ability to choose the best solution for the app

- Familiarity with Git

- Familiarity with push notifications

- Understanding mobile app design guidelines on each platform and being aware of their differences

- Proficiency in Kotlin/Java/Swift/Flutter/Dart

What you need to have:

Job Description

We are looking for a ROR developer. If you're a creative problem solver who is eager to develop amazing products and hungry for a new adventure, a word class workplace is waiting for you.

• Production experience in Ruby.
• A completed technical degree in Computer Science or any related fields.
• 3+ years of professional product development experience.
• Being comfortable with microservices architectures, API-based
• You are a pragmatic programmer who understands what is needed to get things done.
• Problem solving and collaborative mindset.
• Experience working with DevOps (Docker, Kubernetes, Terraform).
• Experience with AWS (RDS, DDB, Lambda, CW, EC2, SQS, SNS, Cognito, Kinesis).
• Experience with performance improvements (Caching Techniques, SQL Query Optimization, Performance monitoring and profiling.
• Deep understanding of service-oriented and microservices architectural patterns, troubleshooting methods and best practices.
• Takes end to end ownership of the development and operation of complete features.