11+ Landing page optimization Jobs in Kolkata | Landing page optimization Job openings in Kolkata

• Lead and manage the SEO team to deliver results aligned with client goals.
• Communicate with international clients to understand project requirements and provide tailored SEO solutions.
• Conduct in-depth online research to identify potential clients and collect contact data for outreach.
• Develop and implement robust on-page and off-page SEO strategies. Optimize content, websites, and landing pages for search engine visibility and performance.
• Continuously discover and optimize for high-performing keywords. Build and maintain high-quality, natural backlinks to improve search rankings and domain authority.
• Analyze competitor websites and digital strategies to identify SEO growth opportunities.
• Coordinate with the graphics, content, and SEO teams to ensure seamless campaign execution.
• Plan and manage a monthly content calendar for articles and blog posts to support organic growth.
• Monitor and evaluate search engine performance and deliver actionable insights.
• Collaborate with web developers and the broader marketing team to implement SEO best practices.

A) Skills Required

Essential Skills (Two top

skills)

3 possible combinations.

1. Candidate having expertise in both ElasticSearch and Kafka, preferably.

OR

2. Candidate having expertise in ElasticSearch and willing to learn Kafka.

OR

3. Candidate having expertise in Kafka and willing to learn ElasticSearch.

B) Other Information

Educational Qualifications Graduate

Experience Mid-Level (6+ years)

Minimum Qualifications:

ElasticSearch/OpenSearch

· Software Lifecycle/programing skills

· Linux

· Python

· Ingestion tools (logstash, OpenSearch Ingestion, Fluentd, fluentbit, Harness,

CloudFormation, container, images, ECS, lambda).

· SQL query

· Json

· AWS knowledge

Kafka/MSK

· Linux

· In-depth understanding of Kafka broker configurations, zookeepers, and

connectors

· Understand Kafka topic design and creation.

· Good knowledge in replication and high availability for Kafka system

· Good understanding of producers and consumer group

· Understanding Kafka partitions and scaling up

· Kafka latency/lag and throughput

· Integrating Kafka connect with various data sources can be internal or external.

· Kafka security using SSL/Certs

We are looking for an experienced Digital Marketing Executive manager to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

Requirements

• Should have a minimum 2 years of relevant exp.
• Proficient with Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Advanced knowledge in keyword research
• Advanced knowledge in on-page and off-page optimization

We take pride in letting you know that you are interviewing with the world's largest Edtech Company and the reason for our exceptional growth lies in the DNA that we have. A true Byjuite defines his/her own limits in terms of efforts and rewards. There is no bar on the amount of incentive you can earn. Average incentive earned by a BDA in the system is around 30k monthly but our best associates make even 70-80k of incentive every month apart from their fixed salary. On an average, a performing associate gets his 1st opportunity in 1.5-2 years to become a manager and head a team of 20 people. And we have seen that the best of the associates can even become a manager even before completing a year. 

The entire development journey will have two phases: 

5 day SGDP (Sales Grooming & Development Program) 

4 weeks OJT (On the Job Training) 

1) SGDP (Sales Grooming & Development Program) 

To begin with , you will be enrolled for a 5 days Sales Grooming & Development Program. The SGDP would be virtual (Work from Home) and will include theoretical aspects of BYJU’S sales process. 

• You will get well-versed with the organization, our products, and how to interact with customers. ● You will be involved in various activities during this phase & you will be rigorously evaluated at different intervals. 
• During this period, you will gain knowledge, a platform to practice your sales skill as well as feedback to enhance your capabilities from our team of experienced facilitators. 
• These 5 days are purely invested in your learning and there would be no remuneration provided during this period. 

The enrolled candidates who satisfactorily complete the SGDP phase will be given an opportunity to move to the next phase which is i.e On Job Training(OJT). 

OJT involves a 4 weeks training program which will be in Bangalore/Delhi location and on successful completion of this training program,applicants will be given an opportunity to join us as a Business Development Associate with BYJUs. 

2) OJT (On the Job Training) 

• The OJT Phase will start for the candidates who have successfully cleared the SGDP. 
• Candidates will be expected to generate revenue by implementing the theoretical knowledge acquired during the first phase into practice during the final 4 weeks of the OJT phase. 
• Following the completion of the OJT, all input and output numbers will be closely monitored and reviewed to evaluate your eligibility to apply for the Business Development Associate (BDA) position at BYJU'S. 

Only qualifying trainees will become eligible to be offered as BDAs. (Subject to approval from management). 

The entire role will be for 6 days a week(Monday would be an off). The assessment parameters will include performance metrics, process adherence, behavioural aspects, quality audits, and feedback from the manager/ trainer and HR Team. Upon successfully passing the training program, you become eligible to be offered the role of BDA - Inside Sales at 8 LPA(5 fixed + 3 variable). You will be able to start the job in the offered 'Role location' only after you join the organization as a BDA 

Allowance (ATP during OJT): INR 1250 / Week + INR 1250 Travel Allowance Once in Tenure 

STIPEND (ATP during OJT): Additional Stipend of 18000 for target completion of 3 valid sales and 6 valid conduction 

CTC (BDA - post qualification after training): INR 8,00,000 (5 Lakh fixed pay + 3 lakh performance pay) for Inside Sales

You might be feeling that working at Byju's has so many benefits. But, frankly, there is nothing called free lunch. You will have to be extremely committed to your effort and be target oriented in every aspect. An applicant trainee works for a 6 days work week in the first two weeks of SGDP and 6 day work week in OJT tenure. The day starts at 9:30 am and ends at 9 in the evening; apart from it few assignments need to be completed on a daily basis during the SGDP Phase and his main work throughout the day is to find potential customers by connecting with all the customers of the region who download our app. On average, you will be expected to connect to 120-140 customers and schedule one on one meetings with potential ones. We measure everything from your input effort, quality, and output. In a nutshell, you work with strict targets - call customers - book counselling sessions - visit them in person - sell the courses we have - take-home truck loads of money in the form of incentives and salary.

We are looking for Full-stack engineers with a minimum of 2 to 3+ years of exposure to Node JS, Express JS, Mongo DB, and React JS to join our team.

At Aryston Web Solution Pvt. Ltd, you will use the latest software development languages, techniques, and approaches and work with a visionary team to build solutions you can be proud of.

Your role and responsibilities

• Creating solid back-end code with Node JS.
• Writing code in async-await architecture.
• Integrating REST APIs in front-end application using React JS
• Writing mongoose schema efficiently can implement MRC architecture in the express framework
• Implementing business logic in front-end applications using javascript, should be able to handle complex JSON architecture.
• Should be able to manage states using Redux, Redux thunk/saga, Mobx.
• Should be comfortable in using both functional and class components in React.
• Must be familiar with popular React UI libraries like Material UI, Antd.
• Implement best practices and constantly learn new ways of keeping codebases up to date.
• Having knowledge in Typescript, GraphQL, NextJS, Socket.io is like a match made in heaven.
• AWS SDK hands-on experience, Firebase Services experience, Oauth 2.0 handling knowledge are best to have.

Criteria

• 2+ years of work experience with Node JS, Mongo DB Javascript and React JS.
• Proficient understanding of code versioning tools, such as Git.
• You care about the design and user experience of an application. The choice of third-party libraries should be elegant.
• You must respect the timeline of the deliverables and releases.

Why Join Us?

Aryston Web Solution builds robust solutions for clients in 10+ sectors including cybersecurity, education, healthcare, hospitality, insurance, transportation which makes a positive impact in 5+ countries in the world.

We also have our B2B SAAS product and catering a wide range of clients through it.

At Aryston -

• Your work gets recognition from day 1.
• Since we work very closely, We honor the decision and opinions of our colleagues.
• We grow, you grow.
• We explore and learn new things together.
• Fixed working hours.
• We follow proper productive techniques to get things done, so there are fewer phone calls or boring meetings, and of course zero blame game.

• Sales and marketing of travel related products and services to various corporate and business houses.
• Corporate relationship build up
• Business Development

• Graduation : Graduation ( Any)
• Fluent in English
• Shall be smart, dynamic and motivated
• Willing to travel.
• 2-6 years of experience in travel industry / corporate sales (preferable).
• Compensation :
• Salary - As per Industry Standard.
• Benefits - Incentive, Mobile bills and Convenience, Health Insurance (post confirmation)