11+ Landing page optimization Jobs in Kolkata | Landing page optimization Job openings in Kolkata

• Lead and manage the SEO team to deliver results aligned with client goals.
• Communicate with international clients to understand project requirements and provide tailored SEO solutions.
• Conduct in-depth online research to identify potential clients and collect contact data for outreach.
• Develop and implement robust on-page and off-page SEO strategies. Optimize content, websites, and landing pages for search engine visibility and performance.
• Continuously discover and optimize for high-performing keywords. Build and maintain high-quality, natural backlinks to improve search rankings and domain authority.
• Analyze competitor websites and digital strategies to identify SEO growth opportunities.
• Coordinate with the graphics, content, and SEO teams to ensure seamless campaign execution.
• Plan and manage a monthly content calendar for articles and blog posts to support organic growth.
• Monitor and evaluate search engine performance and deliver actionable insights.
• Collaborate with web developers and the broader marketing team to implement SEO best practices.

Required Skills:

• Experience in systems administration, SRE or DevOps focused role
• Experience in handling production support (on-call)
• Good understanding of the Linux operating system and networking concepts.
• Demonstrated competency with the following AWS services: ECS, EC2, EBS, EKS, S3, RDS, ELB, IAM, Lambda.
• Experience with Docker containers and containerization concepts
• Experience with managing and scaling Kubernetes clusters in a production environment
• Experience building scalable infrastructure in AWS with Terraform.
• Strong knowledge of Protocol-level such as HTTP/HTTPS, SMTP, DNS, and LDAP
• Experience monitoring production systems
• Expertise in leveraging Automation / DevOps principles, experience with operational tools, and able to apply best practices for infrastructure and software deployment (Ansible).
• HAProxy, Nginx, SSH, MySQL configuration and operation experience
• Ability to work seamlessly with software developers, QA, project managers, and business development
• Ability to produce and maintain written documentation

Market Segment: B2B 

About Ezyschooling

Ezyschooling is a technologically driven admissions platform that bridges the gap between admission-seeking parents and schools. We believe that parenting is the toughest journey in a person’s life, and so we have made it our mission to create a one-stop destination for all your parenting worries.

Our quest is to guide parents in their decision of choosing the right school for their child as we understand the impact this decision can have on their family’s future. Parents aren’t the only group we are helping through our platform. We help schools boost their admissions by completely digitalizing and streamlining the process.

Overview of the Role:

As a Area Sales Manager specializing in the Admission Business, you will be responsible for driving sales and revenue growth within your assigned territory by promoting and selling Ezyschooling Services to various educational institutions, including CBSE, ICSE, IGCSE, IB, and Boarding schools.

Your primary focus will be on understanding the unique admission challenges of each type of institution, building relationships with key decision-makers, and achieving sales targets.

Key Responsibilities:

A. Sales and Business Development:

1. Develop and implement a comprehensive sales strategy for the admission business, targeting Preschools, CBSE, ICSE, IGCSE, IB, and boarding schools within the assigned territory.
2. Identify and prioritize target schools and institutions, generating leads through various channels such as networking, referrals, and online research.
3. Conduct thorough research on individual schools, understand their admission processes, pain points, and requirements, and tailor admission sales pitches and product offerings accordingly.
4. Engage with school administrators, principals, admission officers, and other stakeholders to demonstrate the value and benefits of the admission management solutions.
5. Conduct product presentations and demonstrations to highlight key features and advantages of the solution.
6. Develop and negotiate pricing proposals, contracts, and agreements in collaboration with the sales team and the legal department.

B. Relationship Building and Account Management:

1. Build and maintain strong relationships with key decision-makers at CBSE, ICSE, IGCSE, IB, and Boarding schools, including school administrators, admission officers, and management teams.
2. Act as a trusted advisor to schools, providing expert guidance on streamlining admission processes, enhancing efficiency, and improving the overall admission experience.
3. Conduct regular check-ins with existing customers, address inquiries, and provide excellent customer service.
4. Identify upselling and cross-selling opportunities within the customer base and develop strategies to maximize revenue.

C. Area Management:

1. Effectively manage and prioritize the assigned area, including travel planning, scheduling meetings, and optimizing sales routes.
2. Stay updated on the latest trends, regulations, and industry developments related to admission processes in CBSE, ICSE, IGCSE, IB, and Boarding schools.
3. Attend relevant conferences, trade shows, and educational events to network, gather market intelligence, and represent the organization.

Requirements:

1. Proven experience in sales and business development, preferably within the education sector, specifically in selling admission management solutions to CBSE, ICSE, IGCSE, IB, and boarding schools.
2. Strong understanding of the admission processes and challenges faced by educational institutions.
3. Excellent communication and presentation skills, with the ability to effectively engage with school stakeholders at all levels.
4. The proactive and results-driven mindset with a track record of meeting or exceeding sales targets.
5. Ability to build and nurture long-term relationships with customers.
6. Strong negotiation and closing skills, with attention to detail in contract and agreement management.
7. Exceptional organizational and time management skills, with the ability to prioritize tasks effectively.
8. Willingness to travel within the assigned territory as required.
9. Bachelor's or master’s degree in business, marketing, education, or a related field is preferred.

Why Ezyschooling & What We Offer:

• Startup Environment - Work with a passionate and energetic team driven by results.
• Growth & Compensation: Competitive Salary + High Incentive + Conveyance

Few Pointers

• Years of Experience: 4+ years (2+preferably in EdTech/B2B/School sales)
• Nature of Engagement: Full time
• Salary: As per industry standard.
• Work Location: Kolkata, Bangalore, Hyderabad
• The number of positions: 02
• Role Type: Full time
• Product website Ezyschooling.com

We are looking for an experienced Technical Lead with a strong development background and leadership skills to drive technical solutions and manage a dynamic development team. The ideal candidate must have hands-on experience in WordPress, Laravel, Shopify, Node.js, and Server management, along with excellent communication and team leadership abilities.

Key Responsibilities:

Technical Leadership & Development:

• Lead the development team, providing technical direction, guidance, and mentorship.
• Architect and implement scalable, high-performance, and secure web applications.
• Provide hands-on expertise in WordPress, Laravel, Shopify, and Node.js.
• Manage and optimize server infrastructure for smooth deployment and performance.
• Ensure best coding practices, security, and performance optimization.
• Conduct code reviews, provide constructive feedback, and improve development processes.
• Troubleshoot, debug, and resolve complex technical issues.

Team Management & Leadership:

• Build and lead a high-performing development team, fostering a collaborative work culture.
• Assign tasks, monitor progress, and ensure timely delivery of projects.
• Conduct regular team meetings, training, and performance evaluations.
• Encourage innovation, skill development, and knowledge sharing within the team.
• Collaborate with cross-functional teams, including designers, project managers, and stakeholders.
• Act as a bridge between technical teams and business stakeholders, ensuring alignment on goals

Requirements:

• 5+ years of experience.
• Proven ability to lead and manage a development team.
• Expertise in WordPress, Laravel, Shopify, and Node.js.
• Strong experience in server management (Linux, cloud hosting, deployment).
• Hands-on experience with APIs, third-party integrations, and database management.
• Ability to design and implement technical solutions aligned with business objectives.
• Strong understanding of performance optimization, security, and scalability.
• Excellent problem-solving skills and attention to detail.
• Strong communication skills in English, both written and verbal.
• Proactive, self-motivated, and able to work in a fast-paced environment.

Please note that, we are looking Male candidates for this position, in an around West Bengal only. 

JOB TYPE : IT RECRUITER

SHIFT : NIGHT (US) 

QUALIFICATION : HS & ABOVE

AGE : 25 & ABOVE (for experienced candidates) 20 & above (for freshers) 

Requirements for experienced candidates: 

Experience : 

1. 1 years & above of relevant experience.

2. In-depth knowledge of hiring practices and existing laws with respect to the US market.

3. Experience in building the talent pool for the IT department of the company.

Experience in recruiting US Citizens and Green Card holders.Knowledgeable about different US work Visas like H1B, E3, and TN.

Familiarity with different US Tax terms is required (1099/W2/Corp-Corp).

Strong understanding of technical requirements.

Ability to display deep sourcing skills and excellent candidate assessment skills.

Should be self-motivated as well as a team player.

The ability to think analytically so as to consider all applicants and recommend the right fit for the organization.

5. Should have excellent oral and written communication skills as well as the ability to network in order to build an exemplary IT department for the company.

6.Proficient in English.

Requirements For Freshers candidates : 

1. Proficient in English

2. IT recruiters may need to have knowledge of IT and technical concepts. They may also need to be proficient in recruiting techniques like head hunting, calling, and networking. 

Responsibilities : 

* Manage the entire life cycle of the recruitment process for clients in the US.

* Work closely with the Recruiting leads and hiring managers.

* Work on strategic global hiring programs.

* Develop an action plan for recruiting the best fit for the organization.

* Procure people for different IT Requirements.

Use niche platforms related to IT, to source potential candidates.

* Personally conduct interviews, document the same, and report as the need arises.

* In addition to executing individual responsibility should be able to work in unison with the other departments with the Company’s growth perspective in mind.

* Keeping abreast of the industry trends.

This Noida based startup is disrupting the F&B industry by helping eateries increase their profit margin and saving time on labour.

Our client is a software-as-a-service(SaaS) startup that connects restaurants and suppliers by digitising the procurement process. It enables eateries to understand purchasing trends, auto-create purchase orders, anticipate stock out dates, set low-stock alerts, among others. The team also provides training to restaurant members on effectively using the solution. Founded by IIT Kanpur graduates, this new age venture already has more than 1,500 outlets registered on its platform and has helped restaurants reduce their operational costs by 8-10%. It also generates monthly transactions worth $1.3 million.

• Acquiring new clients by pitching the company’s products/services via phone calls as well as in-person meeting.
• Demonstrating and presenting the company’s product (SAAS) to the clients.
• Following up on the generated leads to convert them into potential business for the company.
• Updating and maintaining data on a real-time basis for sales pipeline on CRM.
• Building and maintaining professional relationship with new potential clients and existing clients.
• Frequent travelling (local & outstation) to meet customers, go-to-market plans
• Tracking competition and building strategies to keep competitive edge.

What you need to have:

• 2-5 years of B2B SAAS sales experience
• Proven ability to achieve targets
• Strong in building rapport with customers
• Excellent communication and negotiation skills
• Open for Frequent travelling (local & outstation)    
• Good expertise in regional language Kannada or Tamil or Bengali.    

• Experience in end to end recruitment and account management.
• Source candidates using a variety of search methods to build a robust candidate pipeline
• Screen candidates by reviewing resumes and performing screenings
• Stay abreast of recruiting trends and best practices
• Manage the overall interview, selection, and closing process
• Handle IT recruitment for clients
• Client interaction and managing client expectations
• Work in a target driven environment

Ésah Tea is a brand devoted to giving you the ultimate tea experience. We believe that joy and warmth can be shared in many forms but is best when shared with a cup of tea. Our tea is made with absolute care and honesty by the best growers in Assam who believe in only giving the best.

Our tea is the perfect harmony of aesthetics, flavor, complexity, and health. Our mission to give you the best tea experience as a result of the respect we have for the art and craft of tea making and its culture. Directly from the tea gardens of Assam, from the most authentic growers with finesse in the cultivation of tea, our mission is to give you the best experience. We care about our environment and believe in sustainable and ethical extraction and production. Our initiative to switch to plastic-free teabags is a result of adopting sustainability as an ethic.

Ésah Tea recently raised a Pre Series A round from a well-known VC and has some milestones that the company would like to achieve. As it is well known in the eCommerce industry, achieving higher milestones month after month, year after year is a standard. Hence, Ésah Tea is looking to build a core team that can take it towards the next stage of its eCommerce journey. So if you think that you are perfect to work in a Startup, Let's have a chat.

The Job

• Manage paid acquisition channels like Google Ads and Facebook Ads. Analyze the results and optimize individual campaigns.
• Be responsible for the ROI of dozens of campaigns you execute.
• Own, drive, and report on crucial marketing efficiency metrics such as CAC, LTV, and, ROAS
• Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
• Analyze creative data and make recommendations to the Creative designers
• Come up with a hypothesis and test it scientifically to consolidate learnings, thereby increasing the baseline of the team's quality.
• Document findings in a structured way to contribute to the company's global knowledge base

Collaborate with international peers in other geographical markets to keep the highest possible baseline quality in your campaigns.

The Ideal Candidate

• 2-4 years of paid marketing experience, preferably in consumer-facing products
• Fluent in English (Advanced writing and speaking English skills)
• Experience with creative experimentation
• Experience with fast-paced, high growth startups
• Strong analytical and problem-solving skills
• A natural strategist
• Makes fast business decisions that prove to be profitable

Nice to have

• SQL
• Understanding of ad platforms algorithms

Experience with programmatic media (DSP)

Note: Must Be willing to relocate to Guwahati, Assam

About Us:

Adbuffs is a digital-first performance marketing agency with a laser focus on launching and scaling eCommerce brands worldwide. We've accelerated growth for eCommerce companies in over 12 countries. With the journey started in 2019, with the principles "Empathy, Disciplined Creativity and Zero tolerance to EGO" we are stepping towards a fantastic future.

Roles & Responsibilities:

• Candidates having experience of working for eCommerce industry / Lead generation are required.(E-Commerce experience is must) 
• Candidates having ability to use past experience and trust in smart work and hard work are welcome.
• Analysing and interpreting provided clients data and providing expected solutions to the client. 
• Candidates dedicated to perfecting the craft and affluence in Google ads are required.
• Optimistic professionals with creative and out of the box thinking capabilities are must.
• Candidates with client need analysis & handling experience and bound to deliver high quality service are required.
• Drive new ideas and processes to improve the performance of campaigns, including account structure, bidding, ad copy, and keyword development.
• Developing effective media buying strategies.
• Participating in media planning to identify target audiences and craft effective campaigns.

Requirements:

• Proven experience as a Media Buyer or similar role; experience in the eCommerce industry is MUST.
• Familiarity with media-buying, planning and research
• Interest in following advertising and media trends
• Working knowledge of media analytics software
• Excellent communication and negotiation skills
• Organizational and multitasking abilities
• Attention to detail
• Critical thinking skills
• Any Degree in Media, Advertising or related field.

Other Details:

• Job Location: 

Kolkata, India.

• Working days & Job Timings:

Monday - Friday, from 10:30 am to 7:00 pm

• Salary: 2 LPA - 6 LPA