Growth Hacker - Mobile ASO

What We’re Looking For :-

• 4–6 years of experience in performance marketing, ideally in a high-growth D2C, e-commerce, or startup environment.
• Proven expertise in managing large-scale paid media campaigns across Meta and Google Ads (experience with additional platforms is a plus).
• Strong analytical mindset with deep knowledge of attribution models, customer acquisition, and conversion funnels.
• A creative and collaborative approach to working with design and content teams.

Key Responsibilities:-

• Lead the planning, execution, and optimization of paid campaigns across Meta, Google, and other relevant channels.
• Manage marketing budgets effectively while monitoring key KPIs (CAC, ROAS, CTR, CR) and reporting performance metrics regularly.
• Continuously test and refine ad creatives, audiences, ad placements, and bidding strategies to maximize impact.
• Analyze campaign performance using tools such as GA4, Meta Ads Manager, and attribution platforms.
• Partner with creative and content teams to develop high-performing ad assets.
• Collaborate cross-functionally with retention, product, and design teams to optimize the full-funnel experience, including landing pages.

1. Development of new web applications.
2. Maintenance of existing web applications.
3. Writing server-side web application logic in Ruby.
4. Create back-end components.
5. Connect the application with the other web services.
6. Extending and maintaining JSON and Liquid-based APIs.

Key Responsibilities

• Development of various types of financial models to value debt and equity for mergers, acquisitions, and capital raising transactions.
• Perform various valuation methods – comparable companies, precedents, and DCF.
• Develop recommendations for product offerings, private equity transactions, mergers and acquisitions, and valuations.
• Conduct preparation and review of materials used in the financing of clients, including investment memoranda, management presentations, and pitchbooks.
• Develop relationships with new and existing clients in order to expand the business.
• Perform due diligence, research, analysis, and documentation of live transactions.
• Create presentations for client portfolios.
• Affinity for current events, critical issues, and relevant news.
• should be aware of telecom trends

Required Education: B.E/B.tech/ MCA 

Required Experience: 8+ Years

Location: Ahmedabad / Pune / Bangalore/ Broda/ Rajkot

Roles and Responsibilities

• Architect and drive complex software frontend framework refactor projects that incrementally modernize areas of the application and establish new guidelines for future product features
• Work with UI/UX designers, developers, and database administrators to analyze workflows and current implementation, and make a roadmap to refactor the frontend SPA that can be delivered in an incremental manner
• Efficiently working with various profiling and monitoring tools to identify performance and concurrency bottlenecks, propose and implement optimizations to improve cloud product
• Review end-user usage patterns, customer logged performance defects, and enhance page load performance based on gaps identified
• Understand application architecture, application interactions with backend applications and with other downstream systems
• Troubleshoot issues experienced by users and propose solutions

Basic Qualifications

• 8+ years of experience in implementing and driving front-end engineering and refactor projects and solutions
• Advanced level experience with SPA, modern UI fundamentals, multi-tenant application, concurrency, multithreading, and distributed system architectures
• Expert-level knowledge of JavaScript programming language
• Comfortable with Windows, SQL Server, .NET Framework/Core, GIT, Nuget, React Framework, ORM Framework NHibernate in terms of both tools and application development
• Passionate about finding software performance bottlenecks and optimizing code to produce a better customer experience
• Experience with APM (Application Performance Monitoring), RUM (Real User Monitoring), and other Dev tools used for Performance monitoring and analysis

Technical:

• Advanced working knowledge of Magento, JavaScript/JQuery, HTML5, PHP, CSS3, and MySQL.
• Must have experience with complete eCommerce lifecycle development.
• Must have experience in modules/extensions development/customization.
• Must have experience in Theme and API integration/customization.
• Good communication skills.
• Must have knowledge of SSH, Nginx, and Apache.
• Knowledge in the GIT version is plus.

Non-Technical:

• Interpersonal skills
• Excellent Verbal & Written communication
• Decision maker
• Good Listener
• Ability to work independently

Roles & Responsibilities:

• Develop back-end/frontend new functionality
• Building and configuring Magento 1x and 2x eCommerce websites.
• Coding of the Magento templates.
• Developing Magento modules in PHP using best practices.
• Designing themes and interfaces.
• Setting performance tasks and goals.
• Troubleshooting integration issues.

• Complete and end to end management of training and capability building of learners in each cohort and simultaneously running cohorts
• Deep analysis of weekly progress of each individual learner and planning of remediation
• Being a mentor and guide to each individual learner, driving their strengths and addressing skill gaps so each candidate progresses to our standard of excellence in capability
• Planning and ensuring holistic readiness of all learning infrastructure including courseware, platform, labs, projects, domain based contextual learning and business (soft) skills (with support from content and other functions and leadership teams)
• Managing a team of trainers and other resources such as training assistants for optimum resource utilization and delivering best quality industry-relevant training

• At least 10 years experience in training technical areas in computer science and data engineering or cloud
• Experience in managing trainers and managing training operations
• Clear and up to date understanding of job role requirements, talent requirements, especially in data driven technical job roles
• Strong delivery experience will be an added plus