Job description
Job Title: Social Media Marketer
Location: On-site (Okhla Phase 2)
Experience Required: Atleast 1-year experience in social media marketing.
Employment Type: Full-time, Permanent
Salary Range: ₹20,000 - ₹25,000 per month
About Us:
YMGrad is a leading study-abroad consultancy committed to helping students fulfill their dreams of pursuing higher education abroad. We offer end-to-end services, including application support, university shortlisting, and expert guidance throughout the admissions journey.
Job Summary:
We are seeking a dynamic and results-driven Social Media Marketer with expertise in email marketing, video editing, and search engine optimization (SEO) to join our team. This role is ideal for a creative professional who can strategize, execute, and optimize multi-channel campaigns to drive engagement, brand awareness, and conversions.
Key Responsibilities:
- Social Media Marketing:
- Develop, implement, and manage creative social media strategies across platforms (Facebook, Instagram, LinkedIn, etc.).
- Create engaging content, including posts, stories, and reels, tailored to each platform.
- Monitor social media trends and competitor activity to stay ahead in the industry.
- Email Marketing:
- Design and execute email marketing campaigns to engage and nurture leads.
- Video Editing:
- Produce and edit high-quality videos for social media, ads, and other marketing channels.
- Add graphics, animations, and subtitles to enhance video appeal.
- Ensure video content aligns with the brand’s voice and objectives.
- Search Engine Optimization (SEO):
- Optimize website content for search engines to improve organic traffic and rankings.
- Conduct keyword research and implement SEO best practices in all digital content.
- Collaborate with the web development team to improve site structure and page performance.
- Analytics and Reporting:
- Track the performance of campaigns across social media, email, and search engines.
- Prepare detailed reports and use insights to refine strategies.
- Set measurable goals and KPIs for all campaigns.
Requirements:
- Proven experience in social media marketing and content creation.
- Proficiency in video editing tools (Adobe Premiere, Canva).
- Hands-on experience with email marketing platforms like Mailer Lite.
- Strong understanding of SEO techniques and tools (Google Analytics, Ahrefs, SEMrush).
- Creativity, attention to detail, and the ability to multitask in a fast-paced environment.
Perks & Benefits:
- Flexible work schedule
- Leave encashment
- Paid sick leave
- Paid time off
Work Schedule:
- Day shift
Supplemental Pay:
- Yearly bonus
Preferred Experience:
- At least 1 year of relevant work experience
Job Types: Full-time, Permanent
Pay: ₹20,000.00 - ₹25,000.00 per month
Schedule:
- Day shift
Supplemental Pay:
- Yearly bonus
Work Location: In person
Subodh Popalwar
Software Engineer, Memorres
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Software Engineer, Memorres