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ASO Specialist
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ASO Specialist

Krishna Patel's profile picture
Posted by Krishna Patel
1 - 3 yrs
₹3L - ₹5L / yr
Surat
Skills
Search Engine Optimization (SEO)
Social Media Optimization (SMO)
Content Writing
Keyword Research
PPC
ADS
skill iconGoogle Analytics
Metrics management
skill iconData Analytics
Competitor Analysis

SO Specialist – Surat

Experience: 1-3 years

Budget: Up to 35k p/m


Join us in-office team to lead app growth across the Google Play Store and Apple App Store. You'll manage ASO strategies from keyword research to performance tracking, ensuring compliance with store guidelines and boosting app visibility.


What You’ll Do:

  • Keyword research & competitor analysis
  • Optimise titles, descriptions, and metadata
  • Create keyword-rich content for app listings
  • Work on PPC campaigns (Apple Search Ads, Google App Campaigns)
  • Track metrics: downloads, conversion rates, retention
  • Understand ranking algorithms & store compliance policies
  • Stay updated with app store guidelines
  • Collaborate with devs, designers & marketers


Must-Have Skills:

  • ASO tools (AppTweak, Sensor Tower, Mobile Action)
  • SEO knowledge for app stores
  • App analytics (Firebase, App Annie)
  • Strong content writing & communication
  • Data analysis with actionable insights
  • Ad campaign optimisation
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About Appstane Technologies

Founded :
1995
Type :
Product
Size :
0-20
Stage :
Bootstrapped

About

N/A

Company social profiles

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Shubham Vishwakarma

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