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Senior SEO Executive

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Posted by Neetu Narayan
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Remote, Bengaluru (Bangalore)
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4 - 8 yrs
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₹4L - ₹8L / yr
Skills
Search Engine Optimization (SEO)
Google Analytics
On-page Optimization
Content Management System (CMS)
Link building
Press release
Outreach
SEO
Job description
About FirstPrinciples

FirstPrinciples is premier B2B Growth Advisory firm working with top clients from around the world. Our team focuses on SEO & Content that truly drives meaningful and long-term results for our clients. We are highly selective in the clients we work with and also the team that we have built here at FirstPrinciples.

Here is a case study of a client where we updated increased orgnic SEO by 350% https://firstprinciples.io/resources/keyword-strategy-boosted-organic-traffic/.

You can find more resources here:

https://firstprinciples.io/saas-resources/

Who we are looking for

At FirstPrinciples, we do things differently. Rather than siloing on-page, technical, and off-page SEO under different roles, we hire 'Full-Stack' SEO Executives who can take be accountable for the deliverables and KPIs of a given account. Depending on the size of the account, we may pair you with a junior personw who will help you with certain tasks.  This role is for a person who is truly looking to level up their SEO and Digital Marketing skills.

What you’ll do
  • Adept in Competitive and Keyword identification and Analysis
  • Aware of all the nuances of Technical and On-Page SEO techniques including data analysis using Google Analytics and Search console
  • Good at Off-Page Search Engine Optimization and Link Building techniques along with doing reach outs and implementing the link building campaigns in coordination with client SEO goals
  • Worked on all off-page link building techniques including forum reach outs and outreaches
  • It Will be advantageous to have someone who has worked on press releases, blogger outreaches, and influencer marketing campaigns
  • Planning and monitoring the ongoing presence on social media (Facebook, Twitter, LinkedIn, etc.)
  • Provide creative ideas for content marketing and website updates
  • Collaborate with designers and developers to improve user experience as required
  • Create, automate, and track search and traffic metrics
This is a great next step for your career, if you have
  • 4+ years of Proven experience as an SEO Executive (or) Analyst
  • Educational Background: Engineering, Master or MBA-Marketing (from reputed university)
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as an internal reporting tool
  • Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, Ahrefs, Semrush, buzzsumo, Moz, etc)
  • Experience working with CMS and building/administering content in CMS environments
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • Time Management skills and are a team player
A typical day in this role will see you working on
  • Researching on Keywords
  • Designing strategy on new optimization techniques
  • Generating High Quality Backlinks
  • Optimizing and Planning Content
  • Daily Analysis of Analytics (to see what’s working and what’s not)
  • Recording each activity while remaining focussed
  • Delegating tasks with different departments 
Your success in this role will be measured in terms of
  • Improved Page Speed & Core Web Vitals
  • Growth in Organic Traffic / Referral Traffic / Direct Traffic
  • Improvement in SERP (targeted, LSI & low hanging)
  • Improvement in CTR
  • Improvement in Bounce Rates
  • Improve Pageviews / Session
  • Increase Avg. Session Duration
  • Targeted “exit pages” should remain most preferred exit pages
About FirstPrinciples
Partner with First Principles to build the category-leading product engineering and marketing services for your SaaS company. Grow your business exponentially!
Founded
2015
Type
Products & Services
Size
20-100 employees
Stage
Profitable
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