Head of Marketing

Performance Marketing Executive

Company: Naar Social Commerce Pvt Ltd.

Location: Chennai

Experience: 3+ Years

Employment Type: Full-Time  

About Us

Naar Social Commerce Pvt. Ltd is a fast-growing social commerce platform that combines content, community, and commerce to create engaging shopping experiences. We are looking for a data-driven and result-oriented Performance Marketing Executive to drive customer acquisition, engagement, and revenue growth across digital channels.

Key Responsibilities

•       Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta (Facebook & Instagram), YouTube, LinkedIn, and other digital advertising channels.

•       Manage end-to-end campaign execution, including audience targeting, ad creation, budget allocation, bidding strategies, and performance analysis.

•       Monitor and optimize key performance metrics including ROAS, CAC, CPL, CPI, CTR, Conversion Rate, and Customer Lifetime Value.

•       Conduct A/B testing on ad creatives, landing pages, audience segments, and campaign strategies to improve performance.

•       Analyze campaign data and provide actionable insights to improve marketing effectiveness and ROI.

•       Collaborate with content, design, product, and sales teams to develop highconverting marketing campaigns.

•       Track user acquisition, retention, and engagement metrics using analytics tools.

•       Manage app marketing campaigns    and     optimize app  installs, user engagement, and retention where applicable.

•       Develop remarketing and customer retention campaigns to maximize conversions.

•       Prepare weekly and monthly performance reports and present findings to stakeholders.

•       Develop and execute performance marketing strategies aligned with business targets, proactively planning campaigns in advance and collaborating closely with cross-functional teams to ensure clear execution plans, accountability, and achievement of growth objectives.

•       Stay updated on industry trends, platform updates, competitor activities, and emerging digital marketing practices.

Required Skills & Qualifications

•       Bachelor's degree in marketing, Business Administration, Digital Marketing, or related field.

•       3+ years of hands-on experience in Performance Marketing, Digital Marketing, or Growth Marketing.

•       Strong experience managing Google Ads, Meta Ads Manager, and other paid media platforms.

•       Proficiency in Google Analytics (GA4), Google Tag Manager, Search Console, and performance tracking tools.

•       Experience with conversion tracking, pixel implementation, attribution models, and campaign measurement.

•       Strong analytical and data interpretation skills.

•       Knowledge of SEO, ASO, affiliate marketing, and marketing automation is an added advantage.

•       Experience in e-commerce, social commerce, marketplace, or consumer internet businesses is preferred.

•       Excellent communication, presentation, and stakeholder management skills.

Preferred Qualifications

•       Google Ads, Meta Blueprint, or relevant digital marketing certifications.

•       Experience working in high-growth startups or consumer technology companies.

•       Familiarity with CRM tools, customer segmentation, and retention marketing strategies.

What We Offer

•       Opportunity to work in a fast-growing social commerce platform.

•       Dynamic and collaborative work environment.

•       Career growth and learning opportunities.

•       Competitive salary and performance-based incentives.

• Connect and integrate Tableau with Salesforce Data Cloud as a primary data source
• Handle large datasets from Salesforce Data Cloud and Salesforce Core Cloud, ensuring efficient query performance
• Implement of row-level security (RLS) and data governance.
• Experience with Salesforce Data Cloud (Data Modeling, DLOs, DMOs) and Permission Sets.
• Troubleshoot data discrepancies between Salesforce Data Cloud and Tableau outputs
• Understanding Salesforce objects (Leads, Opportunities, Accounts, User, Job Card, Invoice)
• handling different data granularities (lead, opportunity, aggregated targets)

Understanding CRM analytics and customer lifecycle metrics

EKO STAY is a leader in professionally managed vacation homes, offering curated homestay experiences across India. Founded in 2018 by experts in hospitality, the company operates over 150 thoughtfully designed villas across 12 cities. Known for its focus on innovation, customer satisfaction, and sustainable growth, EKO STAY sets benchmarks in alternative accommodations. Guests enjoy a blend of comfort, convenience, and unforgettable experiences with every stay.

-Inspecting facilities periodically to determine problems and necessary maintenance

-Preparing weekly maintenance schedules and align with allocation of work.

-Inspect facilities periodically to determine problems and necessary maintenance

-Coordinate during maintenance installations, repairs or maintenance (electricians, plumbers etc.)

-Execute maintenance & repairs of work.

-Contribute to the development of maintenance budget and ensure compliance.

-Monitor inventory of materials and equipment.

-Timely reporting & daily update on slack & WhatsApp on necessary groups.

-Ensure adherence to quality standards and health and safety regulations

JD for Sales and Marketing: 

• Build and maintain strong relationships with architects, consultants, contractors, and developers.
• Prepare and deliver technical presentations
• Conduct market research to identify trends, competitor activities, and emerging technologies.
• Represent the company at trade shows, exhibitions, and industry networking events.
• 
  
•  Skills & Competencies
• Strong knowledge of facade systems, materials (glass, aluminum, stone, composites), and Building material.
• Excellent communication, presentation skills.
• MBA in marketing/BBA

About HighLevel: 

HighLevel is a cloud-based, all-in-one white-label marketing and sales platform that empowers marketing agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. With a focus on streamlining marketing efforts and providing comprehensive solutions, HighLevel helps businesses of all sizes achieve their marketing goals. We currently have 1000+ employees across 15 countries, working remotely as well as in our headquarters, which is located in Dallas, Texas. Our goal as an employer is to maintain a strong company culture, foster creativity and collaboration, and encourage a healthy work-life balance for our employees wherever they call home.

Our Website - https://www.gohighlevel.com/

YouTube Channel- https://www.youtube.com/channel/UCXFiV4qDX5ipE-DQcsm1j4g

Blog Post - https://blog.gohighlevel.com/general-atlantic-joins-highlevel/

Our Customers:

HighLevel serves a diverse customer base, including over 60K agencies & entrepreneurs and 450K million businesses globally. Our customers range from small and medium-sized businesses to enterprises, spanning various industries and sectors.

Scale at HighLevel:

We work at scale; our infrastructure handles around 3 Billion+ API hits & 2 Billion+ message events monthly and over 25M views of customer pages daily. We also handle over 80 Terabytes of data across 5 Databases.

Who You Are:

The Manager of Customer Support is responsible for the supervision and operational management of a customer-centric workforce focused on solving issues for our customers. The manager will also work closely with other functional units to meet defined service level agreements and achieve high levels of customer satisfaction.

Essential Functions:

• Influence others, lead, coach and empower, through motivation and encouragement, to accomplish team goals and foster a positive team culture
• Accomplishes customer service human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, counseling, and disciplining employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures
• Achieves customer service objectives by contributing and making recommendations to strategic plans and reviews; preparing and completing action plans; implementing productivity, quality, and customer-service standards; resolving problems; completing audits; identifying customer service trends; determining system improvements; implementing change
• Being able to interpret data that translates into action to improve the team.
• Monitors the overall health of the support system which includes but is not limited to live ticket queues, live channel queues, major bugs and staff availability
• Involved in determining customer service employee requirements by maintaining contact with employees to determine areas of improvement by reviewing operational environments; conducting surveys; benchmarking best practices; analyzing information and applications
• Improves customer service quality results by studying, evaluating, and redesigning processes; establishing and communicating service metrics; monitoring and analyzing results; implementing changes
• Responsible for providing employees with technical resources; providing technical advice; resolving problems; disseminating advisories, warnings, and new techniques
• Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; and participating in professional organizations
• Act as an escalation point for high severity customer issues that arise from within the team; directly from customers; or from other HighLevel functions. 
• Serve as an influential leader by demonstrating professionalism, passion, and enthusiasm, providing communication, and motivation, and creating teamwork and collaboration
• Be readily available with cameras on throughout the shift to assist customers and team members via Zoom

Experience/Education/Certifications Required:

• Associate's/ Bachelor's degree or equivalent experience
• 4+ Years in management 
• SaaS software experience
• Several years running technical customer-facing teams.
• Experience in managing a team of over 20+ 
• Project management skills 
• Leading a results driven team 
• People manager at heart, you love mentoring, leading and contributing to the professional development of those around you 
• Strong collaboration, time-management, influencing and prioritization skills are critical to the success of this role
• The ability to build and maintain relationships internally with team and with customers
• Excellent listening, presentation and communication skills at all levels
• The ability to partner with customers and team members in developing their strategic direction
• The candidate is technically savvy and has an interest in leveraging data, analytics and automation to drive demonstrable customer and team success
• Strong customer facing communication skills
• Demonstrated data driven approach to problem solving
• Must be a go-getter and not afraid to ask questions
• Must have basic computer and excel skills

Language Skills Required Vs. Preferred:

• Fluent in English.
• Demonstrated verbal and written communication skills.

EEO Statement:

At HighLevel, we value diversity. In fact, we understand it makes our organization stronger. We are committed to inclusive hiring/promotion practices that evaluate skill sets, abilities and qualifications without regard to any characteristic unrelated to performing the job at the highest level. Our objective is to foster an environment where really talented employees from all walks of life can be their true and whole selves, cherished and welcomed for their differences, while providing awesome service to our clients and learning from one another along the way! Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• 2.5+ year of experience in Development in JAVA technology.
• Strong Java Basics
• SpringBoot or Spring MVC
• Hands on experience on Relationl Databases (SQL query or Hibernate) + Mongo (JSON parsing)
• Proficient in REST API development
• Messaging Queue (RabitMQ or Kafka)
• Microservices
• Any Caching Mechanism
• Good at problem solving

Good to Have Skills:

• 3+ years of experience in using Java/J2EE tech stacks
• Good understanding of data structures and algorithms.
• Excellent analytical and problem solving skills.
• Ability to work in a fast paced internet start-up environment.
• Experience in technical mentorship/coaching is highly desirable.
• Understanding of AI/ML algorithms is a plus.

Designation: Asst. Sales Manager 

Head Office Location: Navi Mumbai (CBD Belapur) Branch Office Locations: Kharghar, Powai, Andheri, Borivali, Pune, Gurgaon, Bangalore, Chennai

Candidates Profile: 

• Good English Communication. 

• Go better Attitude. 

• Self-Motivated. 

• Entrepreneurial Attitude. 

• Presentable. 

• Good Co-ordination and convincing skill  

 Week Offs: · All Tuesdays and 1 Wednesday (for Sales/Marketing/Post Sales Team).

Job Profile

 • Organize, Plan and Implement (real-estate) project specific sales.

 • Discuss and follow-up on opportunities with prospective buyers. 

• Coordinate site visit with prospective buyers and enable deal closure. 

• Handle daily operations including internal company CRM tools. 

• Take ownership and initiative to hone up real estate knowledge and stay up-to-date with rules & regulations in the Indian real estate market. 

• Maintain cordial relationships with prospective Builder and Prospective buyers and other customers of the company. 

• Meeting Property Service Providers.

 • On boarding them to PropertyPistol Syndicate Platform and Network. 

• Explaining the wide range of Services available for them in PropertyPistol Syndicate Network. 

• Making available property data base of the area.

 • Catering clients as per their need from the available data base by calling and personal visits 

  Sonam Manwatkar | Talent Acquisition

• Understanding ongoing hiring needs of their business and establishing the right sourcing mix in order to generate a strong pool of talent for open roles
• Drafting & publishing attractive job advertisement and managing responses
• Reaching out to target talent via social networks
• Designing & conducting engaging talent outreach campaigns
• Speaking with applicants about requirements to drive applications & engagement
• Doing the first-round screening for applicants & ensure a strong candidate experience
• And team leading spirit.

• 5 to 7 Years of relevant experience into Recruitment.
• Exposure to multi department hiring
• Ability to deliver under pressure

Key Responsibilities:

• Partnering with clients and internal business owners (product, marketing, edit, etc.) to understand needs and develop models and products for Kaleidofin business line.
• Good understanding of the underlying business and workings of cross functional teams for successful execution
• Design and develop analyses based on business requirement needs and challenges.
• Leveraging statistical analysis on consumer research and data mining projects, including segmentation, clustering, factor analysis, multivariate regression, predictive modeling, hyperparameter tuning, ensembling etc.
• Providing statistical analysis on custom research projects and consult on A/B testing and other statistical analysis as needed. Other reports and custom analysis as required.
• Identify and use appropriate investigative and analytical technologies to interpret and verify results.
• Apply and learn a wide variety of tools and languages to achieve results
• Use best practices to develop statistical and/ or machine learning techniques to build models that address business needs.
• Collaborate with the team to improve the effectiveness of business decisions using data and machine learning/predictive modeling.
• Innovate on projects by using new modeling techniques or tools.
• Utilize effective project planning techniques to break down complex projects into tasks and ensure deadlines are kept.
• Communicate findings to team and leadership to ensure models are well understood and incorporated into business processes.

Skills:

• 2+ year experience in advanced analytics, model building, statistical modeling, optimization, and machine learning algorithms.
• Machine Learning Algorithms: Crystal clear understanding, coding, implementation, error analysis, model tuning knowledge on Linear Regression, Logistic Regression, SVM, shallow Neural Networks, clustering, Decision Trees, Random forest, Boosting trees, Recommender Systems, ARIMA and Anomaly Detection. Feature selection, hyper parameters tuning, model selection and error analysis, ensemble methods.
• Strong with programming languages like Python and data processing using SQL or equivalent and ability to experiment with newer open source tools
• Experience in normalizing data to ensure it is homogeneous and consistently formatted to enable sorting, query and analysis.
• Experience designing, developing, implementing and maintaining a database and programs to manage data analysis efforts.
• Experience with big data and cloud computing viz. Spark, Hadoop (MapReduce, PIG, HIVE)
• Experience in risk and credit scoring domains preferred