As Head of Marketing, you will own the overall marketing strategy and execution for GoFloaters across India (and future markets). This is a player-coach role: you will both design strategy and personally roll up your sleeves to run campaigns, experiment with new channels, and build systems that can scale.
You will be responsible for driving:
- Demand generation and pipeline for sales
- Brand awareness and category leadership in flexible workspaces
- Growth across self-serve and assisted channels (web, WhatsApp, partnerships, etc.)
Key Responsibilities
Strategy & Leadership
- Own the marketing charter: Define and execute the marketing roadmap aligned with business and revenue goals.
- Build and lead a lean, high-output team across content, performance, design, and partnerships (in-house + freelancers/agencies).
- Build GoFloaters as a thought leader in flexible work, office leasing, and workspace advisory.
AI-First, Experiment-Driven Growth
- Design and run continuous experiments across channels (SEO, paid, social, email, WhatsApp, product-led growth, referrals).
- Use AI tools extensively to research markets, generate content, ideate creatives, and analyze performance.
- Build and maintain experimentation frameworks: hypotheses, test design, measurement, learning documentation, and iteration.
Hands-on Campaign Execution
- Personally create and launch campaigns across channels:
- Performance: Google Ads, Meta, LinkedIn, retargeting.
- Organic: SEO, blog, landing pages, community, LinkedIn.
- Lifecycle: email/WhatsApp nurture, onboarding flows, reactivation.
- Work closely with sales and operations to align campaigns with real customer needs and on-the-ground feedback.
- Own messaging, positioning, and storytelling for key GTM motions (new cities, new products, new segments like SMBs, startups, enterprises).
Brand & Content
- Own GoFloaters’ narrative: why we exist, who we serve, and how we are different.
- Build a content engine: articles, case studies, comparison guides, videos, carousels, webinars, and playbooks for founders and office decision-makers.
- Use AI copilots to rapidly generate, repurpose, and localize content while maintaining a strong brand voice.
Data, Tooling & Operations
- Set up and manage the marketing stack (analytics, CRM, automation, attribution, experiment tracking).
- Define and report on key metrics: CAC, LTV, lead quality, conversion rates by channel, funnel performance, and campaign ROI.
- Implement AI-driven workflows for lead scoring, segmentation, personalization, and campaign automation.
Shubham Vishwakarma
Full Stack Developer - Averlon
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Wednesday is an engineering services company. We provide services in Data Engineering, applied AI, and Product Engineering. We partner with ambitious companies to solve their most pressing engineering challenges.
Role Overview
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Employee Engagement:
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Learning & Development:
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Performance Management:
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Benefits
Why work with us?
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Job Title: Sales Executive
Location: Kaikondrahalli, Bangalore
Position Type : Fulltime
Salary Range: CTC of 4.8 lpa (3 lacs fixed + 1.80 lacs variable, few employees can earn even 25,000 as monthly variables) Employee Value Proposition:
• Employee health insurance of Rs 1 lakh per year. Premium is paid by the company.
• Employees get free lunch and snacks.
• Monthly reward and recognition to outstanding performers.
• Employees get promotions every 6 months basis of performance. Outstanding performers can qualify for promotion every quarter. So an employee can get promoted up to 4 times a year. Every promotion results in a change of designation and a salary increase
• Accelerated career growth of employees and one can become UH in another 3 months)
• Regular team parties and Annual Day outings for all employees.
We are currently looking for a Full-time Inside Sales Executive to join our growing
team. The ideal person for the job will be a proactive problem solver with exceptional
Gujarati communication skills and meticulous attention to detail.
Skills and Qualifications
● Proven experience as a telesales representative/ specialist / or other sales
role.
● Proven track record of successfully meeting sales quota preferably over the
phone.
● Ability to learn about products and services and describe/explain them to
prospects.
● Must be fluent in English, Gujarati, and Hindi
● Excellent communication and interpersonal skills
● Cool-tempered and able to handle rejection
● Outstanding negotiation skills with the ability to resolve issues and address
complaints
Principle Accountabilities:
● Contact potential or existing customers to inform them about the product and
service.
● Make 100 calls every day.
● Answer questions about products and services or the company.
● Ask questions to understand customer requirements and close sales.
● Handle objections and rejections accurately.
● Handle grievances to preserve the company’s reputation.
● Go the “extra mile” to meet sales quota and facilitate future sales.
● Keep records of calls and sales and note useful information
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- Ability to convert comprehensive layout and wireframes into working HTML pages
- Must know how to develop a website using Elementor.
- Knowledge of how to interact with RESTful APIs and formats (JSON, XML)
- Strong understanding of PHP back-end development
- Good communication skills.
- Generating WordPress themes and plugins.
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Our client is a chain of hospitals that focus on providing high quality healthcare for all. Their hospitals have over 17 centers of excellence across all medical specialties. Through their proprietary technology, hospitals can maintain medical quality standards, give their patients a better experience and also serve them at cheaper prices.
Headquartered in Bangalore, they have their network of hospitals across locations in Bangalore and Chandigarh. Currently they have 40+ hospitals with 2000+ beds. All of their hospitals are accredited by the National Accreditation Board for Hospitals & Healthcare Providers (NABH).
Our client is funded by tier-1 investors and has raised a total of $6.3M in funding over 1 round.
What you will do:
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- Acting with the employee experience top of mind, continuously seeking feedback, inefficiencies, and maintaining business relationships based on trust and respect
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- Administrating total rewards program
- Designing compensation and benefits packages
- Managing employees’ grievances
- Setting up and running a learning & development function customized for the needs of each function
- Evaluating and improving employee NPS
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Desired Candidate Profile
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We have an Urgent Job Opening for Female Executive Assistant to Director @ Andheri (West)
Job Role:
Scheduling daily meetings on behalf of Director.
Diary management including travel, meetings & conference management.
Acting as the point of contact among employees, clients and other external partners.
Managing the directors day-to-day calendar, including fixing appointments and prioritizing the most sensitive matters.
Prepare weekly, monthly or quarterly reports.
Required Skills:
Excellent verbal and written communications skills.
Outstanding organizational and time management skills.
Must have minimum 3 years of relevant experience as a Executive Assistant to Director.
Only Female Candidates can apply.
Interested candidates can send their updated CV.
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Full Stack Developer - Averlon