
As Head of Marketing, you will own the overall marketing strategy and execution for GoFloaters across India (and future markets). This is a player-coach role: you will both design strategy and personally roll up your sleeves to run campaigns, experiment with new channels, and build systems that can scale.
You will be responsible for driving:
- Demand generation and pipeline for sales
- Brand awareness and category leadership in flexible workspaces
- Growth across self-serve and assisted channels (web, WhatsApp, partnerships, etc.)
Key Responsibilities
Strategy & Leadership
- Own the marketing charter: Define and execute the marketing roadmap aligned with business and revenue goals.
- Build and lead a lean, high-output team across content, performance, design, and partnerships (in-house + freelancers/agencies).
- Build GoFloaters as a thought leader in flexible work, office leasing, and workspace advisory.
AI-First, Experiment-Driven Growth
- Design and run continuous experiments across channels (SEO, paid, social, email, WhatsApp, product-led growth, referrals).
- Use AI tools extensively to research markets, generate content, ideate creatives, and analyze performance.
- Build and maintain experimentation frameworks: hypotheses, test design, measurement, learning documentation, and iteration.
Hands-on Campaign Execution
- Personally create and launch campaigns across channels:
- Performance: Google Ads, Meta, LinkedIn, retargeting.
- Organic: SEO, blog, landing pages, community, LinkedIn.
- Lifecycle: email/WhatsApp nurture, onboarding flows, reactivation.
- Work closely with sales and operations to align campaigns with real customer needs and on-the-ground feedback.
- Own messaging, positioning, and storytelling for key GTM motions (new cities, new products, new segments like SMBs, startups, enterprises).
Brand & Content
- Own GoFloaters’ narrative: why we exist, who we serve, and how we are different.
- Build a content engine: articles, case studies, comparison guides, videos, carousels, webinars, and playbooks for founders and office decision-makers.
- Use AI copilots to rapidly generate, repurpose, and localize content while maintaining a strong brand voice.
Data, Tooling & Operations
- Set up and manage the marketing stack (analytics, CRM, automation, attribution, experiment tracking).
- Define and report on key metrics: CAC, LTV, lead quality, conversion rates by channel, funnel performance, and campaign ROI.
- Implement AI-driven workflows for lead scoring, segmentation, personalization, and campaign automation.

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Job Title: Sales Executive – SaaS
FactWise is a fully funded, early-stage b2b SaaS startup offering solutions to a global client base. The flagship product is an end-to-end S2P solution designed to transform procurement for product manufacturing companies across industries. Our singular focus is to create a truly distinctive procurement platform that delights users and provides sustainable positive impact to the organizations we serve. We achieve this by providing transparency and insights to leaders, streamlining and automating processes to improve efficiency, and driving bottom-line impact by unlocking savings potential.
Key Responsibilities:
• Call and connect with prospective clients to explain SaaS products.
• Arrange meetings and product demos with potential customers.
• Communicate effectively via calls, emails, and virtual meetings.
• Maintain follow-ups to build and nurture client relationships.
• Prepare and send professional emails to prospects and clients.
Requirements:
• 1–2 years of experience in SaaS product sales.
• Strong communication and presentation skills.
• Ability to engage with clients and clearly explain product value.
• Good email writing and follow-up skills.
Experience: 1–2 years (preferably in SaaS product sales)
CTC: ₹35,000 – ₹40,000 per month
We are excited to explore possibilities for how FactWise’s growth journey may align with yours!
Company Description
BETSOL is a cloud-first digital transformation and data management company offering products and solutions to both enterprises and consumers. BETSOL’s Data Management product lines include Zmanda (Zmanda.com). BETSOL Global IT Services (BETSOL.com) builds and supports end-to-end enterprise solutions, reducing time-to-market for our customers. Our engineering team, with its several patents, delivers award-winning products and solutions in over 40 countries. Our work locations are set against the vibrant backdrops of Broomfield, Colorado and Bangalore, India. We take pride in being an employee centric organization. Learn more at betsol.com
Job Description
The B2B Content Marketer will be responsible for creating, managing, and optimizing content that engages and educates our target audience of IT professionals. The role will include writing for various formats such as sales copy, social media, product documentation, long-form blog posts, and whitepapers. Additionally, the candidate will review and ensure the quality of content generated by external agencies and internal teams. This is a fantastic opportunity for someone eager to broaden their marketing knowledge and contribute to end-to-end campaigns that drive business growth.
Key Responsibilities:
- Write and develop content tailored to the needs and challenges of IT administrators and IT managers/directors in the B2B SaaS industry, with a focus on backup and recovery solutions.
- Develop content strategies aligned with customer personas, journey stages, and business objectives.
- Create high-quality content for multiple platforms including sales materials, social media, blogs, whitepapers, product documentation, and newsletters.
- Work with marketing and growth teams to distribute and promote content across various channels, including email, social media, and paid platforms.
- Manage and maintain a content calendar to ensure timely delivery of content aligned with marketing campaigns and business goals.
- Work with team members to develop and distribute compelling content that drives engagement and supports the customer journey.
- Collaborate with cross-functional teams (sales, product, customer success) to ensure content alignment with business goals and customer pain points.
- Work closely with sales, product, and dev teams to ensure content addresses key customer pain points and sales objectives.
- Review, edit, and perform quality assurance on content created by 3rd-party agencies and peers to ensure consistency in tone, voice, and accuracy.
- Repurpose and adapt content for different channels and formats to maximize visibility and engagement.
- Assist in the planning, creation, and execution of holistic content marketing campaigns.
- Leverage automation tools to personalize content at scale and streamline content distribution.
- Track and analyze content performance metrics, ensuring content is aligned with KPIs and business objectives.
- Track, analyze, and report on key content performance metrics, including engagement, leads, and conversion rates.
- Maintain a deep understanding of our products, services, and the competitive landscape.
- Create compelling case studies and customer success stories that demonstrate the effectiveness of our solutions.
- Stay updated with industry trends and best practices to continuously improve content strategy and execution.
Note from the Team:
At our core, we’re a tight-knit Marketing Team that’s passionate about what we do. We believe in the power of collaboration, creativity, and the impact great content can have on driving meaningful change. As a growing team, each of us wears many hats, but that’s part of the fun—we get to make a real difference every day, and we’re all in it together.
You’ll be working alongside people who truly care about the work they do and the people they do it with. One thing we strongly believe in is ownership. We don’t believe in pushing people to do their jobs—we trust you to take charge of your work, bring your ideas to the table, and own the outcomes. Autonomy is key here, and with that freedom comes the opportunity to make a real impact. If you love taking initiative and thrive when you have the space to create and lead, this is the place for you.
We’re excited about bringing someone on board who’s just as passionate as we are—someone who’s ready to make an impact, learn, and grow with us. If you love a challenge, thrive in a collaborative environment, and want to help shape something meaningful, we’d love to hear from you!
Qualifications
Requirements:
- 3-5 years of experience in content marketing or a related field, ideally within the B2B SaaS space.
- Strong interest and understanding of technical concepts, particularly in backup and recovery, data resiliency, and IT infrastructure.
- Proven experience writing for a technical audience, such as IT administrators, managers, and directors.
- Excellent writing, editing, and communication skills, with a keen eye for detail.
- Ability to work independently and manage multiple projects with tight deadlines.
- Familiarity with content marketing tools and platforms (e.g., WordPress, HubSpot, SEMrush, etc.).
- Experience working with external marketing agencies and performing content quality assurance is a plus.
- Strong analytical skills with the ability to measure content performance and suggest improvements.
- Eagerness to learn and gain a holistic view of marketing, including campaign building, performance tracking, and benchmarking.
Preferred Qualifications:
- Experience in the backup and recovery space or IT infrastructure marketing.
- Strong analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions.
- Familiarity with SEO best practices, Google Analytics, Atlassian (Jira/Confluence), and CRM tools.
Company Name: Asset Trust Services Pvt Ltd
Company Website
https://assettrustservices.com/
Industry
Real-Estate
Company Description
Asset Trust Services is one of the leading real estate services company in Bangalore serving various Tyre-1 brands.
We are built upon ethics ,trust and Integrity as core principles.
Our growing business teams consist of various real estate expertise with humongous domain experience .
Job Description :
We are looking for dynamic " *Sales Executive* " having passion for sales, growth and earning.
1. Meeting the sales target every quarter through given paid leads & data calling.
2. Pitching the prospective property seeker's relevant property options.
3. Assisting Site visit for the buyer along with team members.
4. Post visit provide all support to ensure a smooth closure of the deal on paper as per Team managers guidance
5. Everyday follow-up, track all assigned leads
6. Managing good customer relationships & be a great team player
Mandatory :
Excellent communication
Negotiation skills
Customer handling skills
Decision-making skills.
Languages - English, Hindi, Telugu good to go
Should be flexible for the day shift and a Work Timings: 10 AM - 7:30 PM
Note :
Remuneration best in industry
- Identifying potential clients through market research
- Making calls to generate leads, and helping to develop lead generation strategies
- Communicating with clients, answering questions, and scheduling presentations and follow-ups
- Assisting the sales department, which may include participating in meetings, managing email campaigns, and making cold calls
- Maintaining databases
- Contributing to data analysis to develop lead generation strategies
- Compiling weekly and monthly reports on key accounts, monitoring inventory and sell-through, and submitting recommendations
Experience: 8-10yrs
Notice Period: max 15days
Must-haves*
1. Knowledge about Database/NoSQL DB hosting fundamentals (RDS multi-AZ, DynamoDB, MongoDB, and such)
2. Knowledge of different storage platforms on AWS (EBS, EFS, FSx) - mounting persistent volumes with Docker Containers
3. In-depth knowledge of Security principles on AWS (WAF, DDoS, Security Groups, NACL's, IAM groups, and SSO)
4. Knowledge on CI/CD platforms is required (Jenkins, GitHub actions, etc.) - Migration of AWS Code pipelines to GitHub actions
5. Knowledge of vast variety of AWS services (SNS, SES, SQS, Athena, Kinesis, S3, ECS, EKS, etc.) is required
6. Knowledge on Infrastructure as Code tool is required We use Cloudformation. (Terraform is a plus), ideally, we would like to migrate to Terraform from CloudFormation
7. Setting CloudWatch Alarms and SMS/Email Slack alerts.
8. Some Knowledge on configuring any kind of monitoring tool such as Prometheus, Dynatrace, etc. (We currently use Datadog, CloudWatch)
9. Experience with any CDN provider configurations (Cloudflare, Fastly, or CloudFront)
10. Experience with either Python or Go scripting language.
11. Experience with Git branching strategy
12. Containers hosting knowledge on both Windows and Linux
The below list is *Nice to Have*
1. Integration experience with Code Quality tools (SonarQube, NetSparker, etc) with CI/CD
2. Kubernetes
3. CDN's other than CloudFront (Cloudflare, Fastly, etc)
4. Collaboration with multiple teams
5. GitOps
2. Research SEO keywords to use throughout the company's website and marketing materials
3. Set measurable goals that demonstrate improvement in marketing efforts
4. Monitor daily performance metrics to understand SEO strategy performance
5. Efficiently communicate with other marketing professionals to align goals
6. Collaborate with others within the marketing department to manage SEO strategy
7. Write compelling and high-quality website content, including blog posts and page descriptions
8. Update content and website links for maximum optimization and search engine rankings
- Good knowledge of the Object Oriented Programming and experience with creating basic Java applications.
- Have a good grasp and hands on experience with querying in SQL databases like MySQL.
- Knowledge of creating REST APIs using Spring or Spring Boot.
- Write well designed, testable, efficient code - Good knowledge of Unit Test Frameworks like JUnit, TestNG
- Experience with creating Java application JARs & resolving build issues. - A good grasp on the basic concepts of anyone git tool like Gitlab/Github - Knowledge in developing applications with Angular, JavaScript, CSS, HTML 5 and other broadly used Web development technologies.
- Good understanding in Angular with Angular material latest(typescript with angular).
- Should be able to understand REST APIs in JSON format.
- Hands on gulp. - Able to do browser-based debugging, performance testing
- Monitoring and improving front-end performance
- Knowledge of Node JS or any back-end would be an added advantage. - Building reusable components and front-end libraries for future use - (Optional) Understanding of CI/CD paradigm - (Optional) Basic knowledge of docker - (Optional) Have worked with ORMs like Hibernate
- (Optional) Have worked with Redis, Kafka, OAuth
Responsibilities
Work on the development backend systems for our first product
Build reliable, secure and performant backend systems
Drive test coverage and continuous delivery automation within the team
Requirements
3-5 years of software development experience
Strong computer science fundamentals
Good knowledge of Java ecosystem
Can write code that is readable, maintainable and performant
Good understanding of relational databases, transactions, entity-relationship modeling
Comfortable writing multi-threaded programs
Desired Skills and Experience
Java,J2EE,Spring,Struts
Here we will provide 3 months of training.







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