SEO & Generative AI Visibility Specialist

Hey there!

We are looking for a sharp, hands-on digital marketer to join our Marketing team at Procedure. We're an engineering services company built with AI at our core since day one, not bolted on later. Before we dive into the job description, allow us to introduce ourselves.

Our team is a mixed bag. Of the smart and the hard workers. Of the organised and slightly chaotic. Of the early risers and the burners of the midnight oil. We appreciate diversity and truly like having differing perspectives in the room.

We pride ourselves on being early adopters of the latest tools, libraries and frameworks while delivering business value all the time. People who work with us fall in love with their craft. We have changed the definition of "work" for them.

Here are some of our beliefs about work

1. Work is only 1 part of your life and not your entire life. We treat it as such.
2. Weekends are sacred and not to be messed around with. You won't be asked to work on one.
3. Commuting is a waste of time. Working from home saves you additional time. Go crazy with it.
4. Asynchronous by-default. Synchronous communication is expensive, so we default to writing docs and literature to enable async communication.

Apart from work, we continually invest in growing you as a professional and a human.

1. Book club — broaden your horizons by picking up a book every month and have fun doing so
2. P1, The Half Yearly Tech Conference — here's where we explore futuristic themes to keep you informed about what's happening in the tech space outside our office.
3. Mumbai Meets AI (MMAI) — our quarterly community meetup where engineers and AI practitioners come together. You'll help shape how we take this to market.

Growth requires mentorship

We believe choosing a mentor is more important than choosing a company. You'll work directly with our marketing lead, who'll mentor you on building a marketing engine from first principles — not from a playbook someone else wrote.

What's it like here

We love debating over tools and strategies. Ahrefs or Semrush? Long-form or programmatic? DR or traffic first? If you have opinions about why most B2B content is forgettable and how to fix it, you'll fit right in. Continuous improvement is at the heart of everything we do at work and outside.

This sounds good. But what exactly will you work on?

This isn't a "post on social media and send the weekly report" role. You'll own the systems that drive organic visibility and inbound leads for a B2B engineering consultancy targeting decision-makers in the US and India. Here's what that looks like:

Content SEO and AEO (Answer Engine Optimization)

You'll own the organic pipeline end-to-end. That means keyword research, SERP gap analysis, on-page optimization, and making sure our content gets cited by LLMs like ChatGPT, Perplexity, and Claude, not just ranked on Google. We care deeply about being the answer, not just being on page one.

You'll work with our content and engineering teams to ensure every blog, service page, and technology page is structured for both human readers and AI retrieval. Think: FAQ schema, AEO short-answer blocks, clean heading hierarchy, internal link architecture.

Backlink Outreach and DR Growth

You'll run outreach campaigns to grow our Domain Rating. That means identifying high-DR targets, managing outreach sequences, building relationships with editors and publishers, and finding creative ways to earn editorial backlinks that actually move the needle.

You should be comfortable reading a referring domains report in Ahrefs and knowing exactly what to do next.

GA4, GTM, and Dashboards

You'll own our measurement stack. GA4 property setup, GTM container management, custom event tracking, conversion goals, and reporting. We use Looker Studio for dashboards. You'll build and maintain dashboards that the team actually uses to make decisions: traffic by channel, AI referral tracking, content performance, lead attribution.

If you've set up custom channel groups in GA4 (like tracking AI assistant referral traffic separately), we'll get along well.

What you won't be doing

• You won't be writing blog posts. We have a content writer and a structured editorial pipeline for that.
• You won't be designing carousels or editing videos. We have a designer for that.
• You won't be posting on LinkedIn and X. We have someone handling social execution.
• Your job is the engine underneath all of it: the data, the visibility, the systems, and the growth.

Here's what we expect from you

1. 3-4 years of hands-on digital marketing experience, preferably in a B2B or tech services context. You've done this before, not just read about it.
2. SEO is second nature to you. You understand keyword difficulty, search intent, content gaps, internal linking strategy, and technical SEO basics (crawlability, canonical tags, structured data). You've moved the needle on organic traffic for a real website.
3. You've done AEO and GEO, not just read about them. Answer Engine Optimization and Generative Engine Optimization are not buzzwords to you. You've structured content that got cited by LLMs, tracked that traffic, and tied it back to pipeline. You've had targets around AI-driven MQLs and you've hit them. We want someone who's proven this works, not someone who's still tinkering.
4. You've set up GA4 properties from scratch, configured GTM containers, created custom events, and built dashboards in Looker Studio (or similar). You can trace a lead from first touch to form submission.
5. You've done backlink outreach. You know the difference between a directory listing and an editorial backlink. You've used Ahrefs (or Semrush/Moz) to analyze competitor backlink profiles and find opportunities.
6. You can build dashboards people actually look at. Looker Studio, Google Sheets with data connectors, or similar. You know that a dashboard nobody checks is worse than no dashboard at all.
7. You've worked on websites and landing pages. You've been involved in building, optimizing, or managing website pages and landing pages that convert. You understand what makes a high-intent page work: structure, copy, CTAs, page speed, and how it all ties back to the funnel.
8. You use AI tools like Claude and ChatGPT as thinking partners. For research, for ideation, for breaking down complex problems. Not for copy-pasting AI-generated fluff. You know the difference, and it shows in your work.
9. You write clearly. Not blog posts, but briefs, reports, Slack messages, outreach emails. Clear thinking shows up in clear writing.

Tools you'll work with

1. SEO/AEO: Ahrefs, Google Search Console, Screaming Frog
2. Analytics: GA4, GTM, Looker Studio
3. AI: Claude Pro, ChatGPT Plus (premium licenses provided)
4. Ops: Notion, Slack
5. Outreach: Email (your preferred tool), LinkedIn

The fine print

1. Experience: 3-4 years
2. Location: Mumbai
3. Reports to: Marketing Head
4. Team: You'll collaborate daily with our content writer, social media manager, designer, and engineering team.

If you've read this far and thought "this is exactly the kind of marketing I want to do," we should talk. Apply now.

Fully remote: work from anywhere in India. No office, no relocation.

Inbound & AI Search Marketer (SEO / AEO)

Varimo | Fully remote (India; tier-2 cities welcome) | Full-time | 2 to 5 years | INR 4 to 5 LPA (fixed)

About Varimo

Varimo (varimo.co) is an Indian employer of record (EOR) and payroll company, founded in 2023. We run payroll, HR, EOR and contract staffing for engineering, AI and product companies headquartered in the US and Europe. We want US founders to find us when they search Google, or ask ChatGPT, Perplexity or Google AI, how to hire in India.

The role

You will be our first inbound marketer and own organic growth end to end: SEO, AI search (AEO/GEO), content and community. You will work directly with the founders and with our dev team.

What you will do

- Build and run our SEO and AI-search plan across three clusters: EOR in India for US companies, India payroll and compliance, and contractor vs employee.

- Write and ship answer-first pages, guides and comparison pages in clean US English.

- Work with our dev team on page templates, programmatic pages (role and city) and calculators (India CTC to cost-to-employer, EOR vs entity cost).

- Answer real questions on Reddit, Quora and founder communities, without spam.

- Track rankings, AI citations and inbound demo requests, and report monthly.

Your first 90 days

- 30 days: site audit, a 50-query AI visibility baseline (ChatGPT, Perplexity, Google AI Overviews), a keyword map for the three clusters, first pillar pages live.

- 60 days: first calculator and programmatic template live with our dev team, steady weekly publishing, genuine Reddit and Quora answers.

- 90 days: 40+ indexed pages and the first inbound demo requests.

Must-haves

- 2 to 5 years in B2B SaaS, HR tech, fintech or services content/SEO, with a page or cluster you grew (show Search Console or GA4 screenshots).

- You write clean US-English long-form and can turn Indian labor, PF/ESI, TDS and gratuity rules into plain answers.

- Hands-on SEO: keyword research, on-page, internal links, schema, Ahrefs or Semrush.

- AEO/GEO basics: answer-first formatting, FAQ schema, citation tracking in an AI visibility tool.

- Forum/community work: Reddit or Quora answers that are not spam.

- You work well with a dev team on templates, programmatic pages and calculators.

Nice-to-have

- EOR or payroll domain knowledge.

- Webflow or Next.js CMS.

- HubSpot.

What we offer

- INR 4 to 5 LPA, fixed.

- Fully remote, anywhere in India. Tier-2 cities welcome.

- Real ownership from day one and a direct line to the founders.

- Paid SEO and AI visibility tools.

How to apply

Apply here with:

1. Two links to pages you grew, plus a Search Console or GA4 screenshot for each.2. One short sample answer (150 words max) in plain US English: "Who is eligible for gratuity in India, and how is it calculated?"

Applications without the links and screenshots will not be reviewed.

We are looking for an SEO & AEO Executive to improve Google rankings, grow organic traffic, build quality backlinks, and increase visibility across search engines and AI-powered search platforms.

AlxTrip.online is a tour package marketplace, while TripNarrative.in is a travel decision-making platform that helps travellers choose destinations and plan their trips.

Key Responsibilities

• Conduct keyword research, competitor analysis, and content gap analysis.
• Optimize meta titles, descriptions, headings, URLs, internal links, and website content.
• Perform technical SEO audits and resolve indexing, crawling, sitemap, canonical, and other SEO issues.
• Build high-quality backlinks through guest posting, outreach, travel blogs, and relevant websites.
• Improve domain authority through quality backlinks and genuine brand mentions.
• Optimize content for AEO, featured snippets, FAQs, and AI-powered search results.
• Optimize travel blogs, destination pages, itineraries, and tour package landing pages.
• Use Google Search Console and Google Analytics 4 to monitor traffic, rankings, clicks, and conversions.
• Track keyword rankings, referring domains, backlinks, and organic growth.
• Coordinate with the content and development teams to implement SEO improvements.

Required Skills

• 1–2 years of practical SEO experience.
• Knowledge of on-page, off-page, and technical SEO.
• Experience with backlink building and competitor backlink analysis.
• Understanding of AEO, search intent, and AI search optimization.
• Familiarity with Google Search Console, Google Analytics 4, and SEO tools such as Ahrefs or Semrush.
• Basic knowledge of schema markup, HTML, and website indexing.
• Good analytical, research, and communication skills.

Key Performance Goals

• Increase organic traffic and Google rankings.
• Build quality backlinks and improve website authority.
• Resolve technical SEO issues.
• Generate more organic leads for AlxTrip.online.
• Increase organic visibility for TripNarrative.in.
• Improve content visibility across search engines and AI-powered search platforms.

Apply now to help grow two emerging travel brands through SEO and organic search.

Sr. SEO Analyst | Full-time | On-site | 2+ years​ | Pune, Maharashtra​

About GO MO Group

GO MO Group is a tech-enabled digital marketing powerhouse, driving exponential growth

for global B2B brands through data, AI, and bold innovation. Headquartered in Europe, we

are on a purpose-driven mission to reshape how industries lead and create lasting impact.

We’re not here to chase noise—we’re here to build legacy.

We’re investing in people, partnerships, and platforms that can move markets and

mindsets. Are you ready to be part of this transformation?

Role Summary

We are looking for a skilled and analytical Sr. SEO Analyst to join our SEO team. You will

be responsible for SEO research, strategy, and execution for B2B clients. The role requires

strong analytical thinking, structured execution, and the ability to communicate insights

clearly. A basic working knowledge of GenAI tools to improve documentation, research, and productivity will be an added advantage.

What You’ll Do

Research & Analysis

●​ Conduct keyword research aligned to business goals

●​ Perform technical and SEO audits

●​ Provide clear, actionable recommendations for client websites

●​ Use analytics tools to interpret performance and diagnose issues

●​ Use GenAI tools where applicable to speed up research or documentation (optional,

not primary)​

Strategy & Execution

●​ Build and execute SEO strategies that deliver measurable results

●​ Identify new opportunities for growth and account expansion

Communication & Collaboration

●​ Coordinate with Client Success Management team on performance, timelines, and

strategy

●​ Discuss tasks and planning with India Project Managers

●​ Present performance reports and insights to clients

Reporting

●​ Prepare structured, high-quality performance reports

●​ Lead client review meetings and present insights clearly​

Qualification Criteria

●​ Minimum 3 years of hands-on SEO experience (mandatory)

●​ Experience with tools like GA4, Adobe Analytics, Search Console, Ahrefs, SEMrush, GSC

●​ Experience in setting up tracking with tools like Google Tag Manager

●​ Ability to use basic GenAI tools (Claude, ChatGPT or similar) for improving efficiency in research, summaries, or documentation

●​ Proven experience building and executing SEO strategies

●​ GEO and AI search Experience/Knowledge

●​ Strong analytical mindset

●​ Strong English communication (verbal + written)

●​ Bachelor’s degree in any field

Preferred Attributes

●​ Experience working with international clients

●​ Skilled in preparing client-facing presentations and presenting to clients

●​ Understanding of enterprise B2B environments

●​ Expertise with CMS platforms such as Adobe Experience Manager, Sitecore etc.

Within 90 days, you will:

●​ Deliver two strong impact-driven SEO improvements

●​ Establish smooth coordination with Sweden & India teams

●​ Present well-structured SEO reports and insights

●​ Use GenAI tools responsibly and thoughtfully for documentation or productivity

●​ Demonstrate a clear understanding of client business goals

Why Join Us

●​ Work with global enterprise brands

●​ Exposure to modern SEO frameworks and AI-supported workflows

●​ Fast-growing European digital marketing environment

●​ Access to training, mentorship, and cross-team collaboration

●​ Culture focused on ownership, learning, and impact

Job Type: Full-time

Benefits:

• Health insurance
• Leave encashment
• Provident Fund

Work Location: In person

SEO Analyst | Full-time | On-site | 3+ years​ | Pune, Maharashtra​

Or apply via: https://www.gomogroup.com/en/career/

About GO MO Group

GO MO Group is a tech-enabled digital marketing powerhouse, driving exponential growth

for global B2B brands through data, AI, and bold innovation. Headquartered in Europe, we

are on a purpose-driven mission to reshape how industries lead and create lasting impact.

We’re not here to chase noise—we’re here to build legacy.

We’re investing in people, partnerships, and platforms that can move markets and

mindsets. Are you ready to be part of this transformation?

Role Summary

We are looking for a skilled and analytical Sr. SEO Analyst to join our SME team. You will

be responsible for SEO research, strategy, and execution for B2B clients. The role requires

strong analytical thinking, structured execution, and the ability to communicate insights

clearly. A basic working knowledge of GenAI tools to improve documentation, research, and productivity will be an added advantage.

What You’ll Do

Research & Analysis

●​ Conduct keyword research aligned to business goals

●​ Perform technical and SEO audits

●​ Provide clear, actionable recommendations for client websites

●​ Use analytics tools to interpret performance and diagnose issues

●​ Use GenAI tools where applicable to speed up research or documentation (optional,

not primary)​

Strategy & Execution

●​ Build and execute SEO strategies that deliver measurable results

●​ Identify new opportunities for growth and account expansion

Communication & Collaboration

●​ Coordinate with Client Success Management team on performance, timelines, and

strategy

●​ Discuss tasks and planning with India Project Managers

●​ Present performance reports and insights to clients

Reporting

●​ Prepare structured, high-quality performance reports

●​ Lead client review meetings and present insights clearly​

Qualification Criteria

●​ Minimum 3 years of hands-on SEO experience (mandatory)

●​ Experience with tools like GA4, Adobe Analytics, Search Console, Ahrefs, SEMrush, GSC

●​ Experience in setting up tracking with tools like Google Tag Manager

●​ Ability to use basic GenAI tools (ChatGPT or similar) for improving efficiency in research, summaries, or documentation

●​ Proven experience building and executing SEO strategies

●​ GEO and AI search Experience/Knowledge

●​ Strong analytical mindset

●​ Strong English communication (verbal + written)

●​ Bachelor’s degree in any field

Preferred Attributes

●​ Experience working with international clients

●​ Skilled in preparing client-facing presentations and presenting to clients

●​ Understanding of enterprise B2B environments

●​ Expertise with CMS platforms such as Adobe Experience Manager, Sitecore etc.

What Success Looks Like

Within 90 days, you will:

●​ Deliver two strong impact-driven SEO improvements

●​ Establish smooth coordination with Sweden & India teams

●​ Present well-structured SEO reports and insights

●​ Use GenAI tools responsibly and thoughtfully for documentation or productivity

●​ Demonstrate a clear understanding of client business goals

Why Join Us

●​ Work with global enterprise brands

●​ Exposure to modern SEO frameworks and AI-supported workflows

●​ Fast-growing European digital marketing environment

●​ Access to training, mentorship, and cross-team collaboration

●​ Culture focused on ownership, learning, and impact

Job Type: Full-time

Benefits:

• Health insurance
• Leave encashment
• Provident Fund

Work Location: In person

Senior SEO Analyst | Pune, India | 2+ years | Full-time

About GO MO Group

GO MO Group is a tech-enabled digital marketing powerhouse, driving exponential growth

for global B2B brands through data, AI, and bold innovation. Headquartered in Europe, we

are on a purpose-driven mission to reshape how industries lead and create lasting impact.

We’re not here to chase noise—we’re here to build legacy.

We’re investing in people, partnerships, and platforms that can move markets and

mindsets. Are you ready to be part of this transformation?

Role Summary

We are looking for a skilled and analytical Sr. SEO Analyst to join our Digital Marketing

team. You will be responsible for SEO research, strategy, and execution for B2B clients. The

role requires strong analytical thinking, structured execution, and the ability to

communicate insights clearly. A basic working knowledge of GenAI tools to improve

documentation, research, and productivity will be an added advantage.

What You’ll Do

Research & Analysis

● Conduct keyword research aligned to business goals

● Perform technical and SEO audits

● Provide clear, actionable recommendations for client websites

● Use analytics tools to interpret performance and diagnose issues

● Use GenAI tools where applicable to speed up research or documentation

Strategy and Execution

● Build and execute digital marketing strategies that deliver measurable results

● Identify new opportunities for growth and account expansion

Communication and Collaboration

● Coordinate with Client Success Management team on performance, timelines, and strategy

● Discuss tasks and planning with India Project Managers

● Present performance reports and insights to clients

Reporting

● Prepare structured, high-quality performance reports

● Lead client review meetings and present insights clearly

Qualification Criteria

● Minimum 2 years of hands-on SEO experience (mandatory)

● Experience with tools like GA4, Adobe Analytics, Search Console, Ahrefs, SEMrush, GSC

● Experience in setting up tracking with tools like Google Tag Manager

● Ability to use GenAI tools (ChatGPT, Claude or similar) for improving efficiency in research, summaries, or documentation

● Proven experience building and executing Digital Marketing strategies

● GEO and AI search Experience/Knowledge

● Strong analytical mindset

● Strong English communication (verbal + written)

● Bachelor’s degree in any field

Preferred Attributes

● Experience working with international clients

● Skilled in preparing client-facing presentations and presenting to clients

Sr. SEO Analyst | Full-time | On-site | 2+ years​ | Pune, Maharashtra​

About GO MO Group

GO MO Group is a tech-enabled digital marketing powerhouse, driving exponential growth

for global B2B brands through data, AI, and bold innovation. Headquartered in Europe, we

are on a purpose-driven mission to reshape how industries lead and create lasting impact.

We’re not here to chase noise—we’re here to build legacy.

We’re investing in people, partnerships, and platforms that can move markets and

mindsets. Are you ready to be part of this transformation?

Role Summary

We are looking for a skilled and analytical Sr. SEO Analyst to join our SEO team. You will

be responsible for SEO research, strategy, and execution for B2B clients. The role requires

strong analytical thinking, structured execution, and the ability to communicate insights

clearly. A basic working knowledge of GenAI tools to improve documentation, research, and productivity will be an added advantage.

What You’ll Do

Research & Analysis

●​ Conduct keyword research aligned to business goals

●​ Perform technical and SEO audits

●​ Provide clear, actionable recommendations for client websites

●​ Use analytics tools to interpret performance and diagnose issues

●​ Use GenAI tools where applicable to speed up research or documentation (optional,

not primary)​

Strategy & Execution

●​ Build and execute SEO strategies that deliver measurable results

●​ Identify new opportunities for growth and account expansion

Communication & Collaboration

●​ Coordinate with Client Success Management team on performance, timelines, and

strategy

●​ Discuss tasks and planning with India Project Managers

●​ Present performance reports and insights to clients

Reporting

●​ Prepare structured, high-quality performance reports

●​ Lead client review meetings and present insights clearly​

Qualification Criteria

●​ Minimum 3 years of hands-on SEO experience (mandatory)

●​ Experience with tools like GA4, Adobe Analytics, Search Console, Ahrefs, SEMrush, GSC

●​ Experience in setting up tracking with tools like Google Tag Manager

●​ Ability to use basic GenAI tools (Claude, ChatGPT or similar) for improving efficiency in research, summaries, or documentation

●​ Proven experience building and executing SEO strategies

●​ GEO and AI search Experience/Knowledge

●​ Strong analytical mindset

●​ Strong English communication (verbal + written)

●​ Bachelor’s degree in any field

Preferred Attributes

●​ Experience working with international clients

●​ Skilled in preparing client-facing presentations and presenting to clients

●​ Understanding of enterprise B2B environments

●​ Expertise with CMS platforms such as Adobe Experience Manager, Sitecore etc.

Within 90 days, you will:

●​ Deliver two strong impact-driven SEO improvements

●​ Establish smooth coordination with Sweden & India teams

●​ Present well-structured SEO reports and insights

●​ Use GenAI tools responsibly and thoughtfully for documentation or productivity

●​ Demonstrate a clear understanding of client business goals

Why Join Us

●​ Work with global enterprise brands

●​ Exposure to modern SEO frameworks and AI-supported workflows

●​ Fast-growing European digital marketing environment

●​ Access to training, mentorship, and cross-team collaboration

●​ Culture focused on ownership, learning, and impact

Job Type: Full-time

Benefits:

• Health insurance
• Leave encashment
• Provident Fund

Work Location: In person

Sr. SEO Analyst | Full-time | On-site | 2+ years​ | Pune, Maharashtra​

About GO MO Group

GO MO Group is a tech-enabled digital marketing powerhouse, driving exponential growth

for global B2B brands through data, AI, and bold innovation. Headquartered in Europe, we

are on a purpose-driven mission to reshape how industries lead and create lasting impact.

We’re not here to chase noise—we’re here to build legacy.

We’re investing in people, partnerships, and platforms that can move markets and

mindsets. Are you ready to be part of this transformation?

Role Summary

We are looking for a skilled and analytical Sr. SEO Analyst to join our SEO team. You will

be responsible for SEO research, strategy, and execution for B2B clients. The role requires

strong analytical thinking, structured execution, and the ability to communicate insights

clearly. A basic working knowledge of GenAI tools to improve documentation, research, and productivity will be an added advantage.

What You’ll Do

Research & Analysis

●​ Conduct keyword research aligned to business goals

●​ Perform technical and SEO audits

●​ Provide clear, actionable recommendations for client websites

●​ Use analytics tools to interpret performance and diagnose issues

●​ Use GenAI tools where applicable to speed up research or documentation (optional,

not primary)​

Strategy & Execution

●​ Build and execute SEO strategies that deliver measurable results

●​ Identify new opportunities for growth and account expansion

Communication & Collaboration

●​ Coordinate with Client Success Management team on performance, timelines, and

strategy

●​ Discuss tasks and planning with India Project Managers

●​ Present performance reports and insights to clients

Reporting

●​ Prepare structured, high-quality performance reports

●​ Lead client review meetings and present insights clearly​

Qualification Criteria

●​ Minimum 3 years of hands-on SEO experience (mandatory)

●​ Experience with tools like GA4, Adobe Analytics, Search Console, Ahrefs, SEMrush, GSC

●​ Experience in setting up tracking with tools like Google Tag Manager

●​ Ability to use basic GenAI tools (Claude, ChatGPT or similar) for improving efficiency in research, summaries, or documentation

●​ Proven experience building and executing SEO strategies

●​ GEO and AI search Experience/Knowledge

●​ Strong analytical mindset

●​ Strong English communication (verbal + written)

●​ Bachelor’s degree in any field

Preferred Attributes

●​ Experience working with international clients

●​ Skilled in preparing client-facing presentations and presenting to clients

●​ Understanding of enterprise B2B environments

●​ Expertise with CMS platforms such as Adobe Experience Manager, Sitecore etc.

Within 90 days, you will:

●​ Deliver two strong impact-driven SEO improvements

●​ Establish smooth coordination with Sweden & India teams

●​ Present well-structured SEO reports and insights

●​ Use GenAI tools responsibly and thoughtfully for documentation or productivity

●​ Demonstrate a clear understanding of client business goals

Why Join Us

●​ Work with global enterprise brands

●​ Exposure to modern SEO frameworks and AI-supported workflows

●​ Fast-growing European digital marketing environment

●​ Access to training, mentorship, and cross-team collaboration

●​ Culture focused on ownership, learning, and impact

Job Type: Full-time

Benefits:

• Health insurance
• Leave encashment
• Provident Fund

Work Location: In person

Senior SEO Analyst | Pune, India | 2+ years | Full-time

About GO MO Group

GO MO Group is a tech-enabled digital marketing powerhouse, driving exponential growth

for global B2B brands through data, AI, and bold innovation. Headquartered in Europe, we

are on a purpose-driven mission to reshape how industries lead and create lasting impact.

We’re not here to chase noise—we’re here to build legacy.

We’re investing in people, partnerships, and platforms that can move markets and

mindsets. Are you ready to be part of this transformation?

Role Summary

We are looking for a skilled and analytical Sr. SEO Analyst to join our Digital Marketing

team. You will be responsible for SEO research, strategy, and execution for B2B clients. The

role requires strong analytical thinking, structured execution, and the ability to

communicate insights clearly. A basic working knowledge of GenAI tools to improve

documentation, research, and productivity will be an added advantage.

What You’ll Do

Research & Analysis

● Conduct keyword research aligned to business goals

● Perform technical and SEO audits

● Provide clear, actionable recommendations for client websites

● Use analytics tools to interpret performance and diagnose issues

● Use GenAI tools where applicable to speed up research or documentation

Strategy and Execution

● Build and execute digital marketing strategies that deliver measurable results

● Identify new opportunities for growth and account expansion

Communication and Collaboration

● Coordinate with Client Success Management team on performance, timelines, and strategy

● Discuss tasks and planning with India Project Managers

● Present performance reports and insights to clients

Reporting

● Prepare structured, high-quality performance reports

● Lead client review meetings and present insights clearly

Qualification Criteria

● Minimum 2 years of hands-on SEO experience (mandatory)

● Experience with tools like GA4, Adobe Analytics, Search Console, Ahrefs, SEMrush, GSC

● Experience in setting up tracking with tools like Google Tag Manager

● Ability to use GenAI tools (ChatGPT, Claude or similar) for improving efficiency in research, summaries, or documentation

● Proven experience building and executing Digital Marketing strategies

● GEO and AI search Experience/Knowledge

● Strong analytical mindset

● Strong English communication (verbal + written)

● Bachelor’s degree in any field

Preferred Attributes

● Experience working with international clients

● Skilled in preparing client-facing presentations and presenting to clients

ZEX PR WIRE® | Noida | On-Site | 2–3 Years Experience

About ZEX PR WIRE

ZEX PR WIRE® is a global media and marketing company headquartered in Dubai, dedicated to empowering brands with powerful communication, marketing, and distribution solutions. We bridge the gap between businesses and their audiences through innovative digital strategies, storytelling, and technology-driven marketing tools.At ZEX PR WIRE®, we believe in experimentation, creativity, and data-driven insights to craft impactful campaigns that deliver real outcomes.

Join our Team

We’re looking for a hands-on Digital Marketing Specialist who doesn’t just execute marketing tasks but can think, research, execute, analyse and improve.

This role is for someone who enjoys figuring out:

What is happening in the market?What does the data tell us?Where is the opportunity?What should we do differently?How do we execute it?And did it actually work?If you naturally think this way, we'd like to meet you.

🎯 What You'll Work On

• You will be responsible for driving the digital growth and visibility of ZEX PR WIRE across:SEO, AEO & GEO — organic growth, search visibility and AI-powered discovery
• Content Strategy — B2B research, planning, optimisation and execution
• Website & CRO — Analyse user behaviour, identify and improve conversion opportunities
• Email Marketing — Planning campaigns, audience segmentation, nurturing and optimisation
• Market & Competitor Research — market movements, identify gaps and new opportunities
• Analytics & Reporting — turn data into decisions
• Experimentation — test new ideas, channels and growth opportunities to improve digital visibility and B2B growth.

🧠 What We're Looking For

We want someone who:

✅ Has 2–3 years of hands-on digital marketing experience

✅ Has strong practical knowledge of SEO & organic growth

✅ Understands AEO, GEO and AI-powered search

✅ Can personally execute content and SEO initiatives

✅ Is comfortable with GA4, Search Console and SEO tools

✅ Can analyse data rather than simply prepare reports

✅ Understands B2B marketing and customer intent

✅ Can conduct market and competitor research

✅ Thinks creatively and looks beyond conventional marketing tactics

✅ Can work independently and take ownership

✅ Is comfortable working under pressure and meeting deadlines

✅ Can turn a business objective into a practical marketing plan

🔥 The Mindset Matters More Than the ToolsWe’re not looking for someone who needs to be told exactly what to do.

We’re looking for someone who:

Thinks before executing.Researches before planning.Measures before judging.Finds solutions instead of excuses.You should be comfortable taking a business objective and figuring out how to achieve it, rather than waiting for a step-by-step brief.

💡 You will do well here if...You are curious, analytical, proactive, creative, resilient and genuinely interested in understanding how digital marketing is changing.We especially value people who can identify:“What aren't our competitors doing that we could own?”

📍 Position DetailsRole: Digital Marketing Specialist – B2B Growth & Organic MarketingExperience: 2–3 YearsLocation: NoidaWork Mode: On-SiteEmployment: Full-TimeCompany: ZEX PR WIRE®

💼 Interested?Send your updated CV along with examples of digital marketing projects you have worked on.If possible, share measurable results traffic growth, ranking improvements, leads, conversions, content performance, experiments or other outcomes.

We’re more interested in what you achieved and how you achieved it than a list of tools on your resume.

📩 Apply now / DM us to discuss the opportunity.

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