GoFloaters
https://gofloaters.comAbout
Company social profiles
Jobs at GoFloaters
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
As Head of Marketing, you will own the overall marketing strategy and execution for GoFloaters across India (and future markets). This is a player-coach role: you will both design strategy and personally roll up your sleeves to run campaigns, experiment with new channels, and build systems that can scale.
You will be responsible for driving:
- Demand generation and pipeline for sales
- Brand awareness and category leadership in flexible workspaces
- Growth across self-serve and assisted channels (web, WhatsApp, partnerships, etc.)
Key Responsibilities
Strategy & Leadership
- Own the marketing charter: Define and execute the marketing roadmap aligned with business and revenue goals.
- Build and lead a lean, high-output team across content, performance, design, and partnerships (in-house + freelancers/agencies).
- Build GoFloaters as a thought leader in flexible work, office leasing, and workspace advisory.
AI-First, Experiment-Driven Growth
- Design and run continuous experiments across channels (SEO, paid, social, email, WhatsApp, product-led growth, referrals).
- Use AI tools extensively to research markets, generate content, ideate creatives, and analyze performance.
- Build and maintain experimentation frameworks: hypotheses, test design, measurement, learning documentation, and iteration.
Hands-on Campaign Execution
- Personally create and launch campaigns across channels:
- Performance: Google Ads, Meta, LinkedIn, retargeting.
- Organic: SEO, blog, landing pages, community, LinkedIn.
- Lifecycle: email/WhatsApp nurture, onboarding flows, reactivation.
- Work closely with sales and operations to align campaigns with real customer needs and on-the-ground feedback.
- Own messaging, positioning, and storytelling for key GTM motions (new cities, new products, new segments like SMBs, startups, enterprises).
Brand & Content
- Own GoFloaters’ narrative: why we exist, who we serve, and how we are different.
- Build a content engine: articles, case studies, comparison guides, videos, carousels, webinars, and playbooks for founders and office decision-makers.
- Use AI copilots to rapidly generate, repurpose, and localize content while maintaining a strong brand voice.
Data, Tooling & Operations
- Set up and manage the marketing stack (analytics, CRM, automation, attribution, experiment tracking).
- Define and report on key metrics: CAC, LTV, lead quality, conversion rates by channel, funnel performance, and campaign ROI.
- Implement AI-driven workflows for lead scoring, segmentation, personalization, and campaign automation.
Similar companies
About the company
Jobs
20
About the company
We help international brands & creative agencies build remote creative teams 10X faster. If you're looking for a team that's all about collaboration, creativity, growth, inclusivity, and good vibes, then you've found your perfect match. Come join us and let's make magic happen together! We offer:
- Inclusive and flexible work environment
- International clientele
- Best processes and work practices
- Unique learning & growth opportunity
- 5-day work week
Jobs
0
About the company
The Wissen Group was founded in the year 2000. Wissen Technology, a part of Wissen Group, was established in the year 2015. Wissen Technology is a specialized technology company that delivers high-end consulting for organizations in the Banking & Finance, Telecom, and Healthcare domains.
With offices in US, India, UK, Australia, Mexico, and Canada, we offer an array of services including Application Development, Artificial Intelligence & Machine Learning, Big Data & Analytics, Visualization & Business Intelligence, Robotic Process Automation, Cloud, Mobility, Agile & DevOps, Quality Assurance & Test Automation.
Leveraging our multi-site operations in the USA and India and availability of world-class infrastructure, we offer a combination of on-site, off-site and offshore service models. Our technical competencies, proactive management approach, proven methodologies, committed support and the ability to quickly react to urgent needs make us a valued partner for any kind of Digital Enablement Services, Managed Services, or Business Services.
We believe that the technology and thought leadership that we command in the industry is the direct result of the kind of people we have been able to attract, to form this organization (you are one of them!).
Our workforce consists of 1000+ highly skilled professionals, with leadership and senior management executives who have graduated from Ivy League Universities like MIT, Wharton, IITs, IIMs, and BITS and with rich work experience in some of the biggest companies in the world.
Wissen Technology has been certified as a Great Place to Work®. The technology and thought leadership that the company commands in the industry is the direct result of the kind of people Wissen has been able to attract. Wissen is committed to providing them the best possible opportunities and careers, which extends to providing the best possible experience and value to our clients.
Jobs
588
About the company
Oddr is the legal industry’s only AI-powered invoice-to-cash platform. Oddr’s AI-powered platform centralizes, streamlines and accelerates every step of billing + collections— from bill preparation and delivery to collections and reconciliation - enabling new possibilities in analytics, forecasting, and client service that eliminate revenue leakage and increase profitability in the billing and collections lifecycle.
www.oddr.com
Jobs
2
About the company
Jobs
6
About the company
Jobs
203
About the company
Wama Technology integrates state-of-the-art technology smoothly to promote corporate success, providing a comprehensive “One-Stop Solution” for all digital demands, from cloud services, artificial intelligence, machine learning, and mobile and web app development technologies. Wama Technologies offers customized solutions that enable businesses to prosper in the digital era. At Wama Technology, our team prioritizes innovation, user experience, and client happiness to provide digital transformation. Wama Technology assists companies in improving user interaction, automatization processes, or delivering new ideas through the strategic use of technology.
Jobs
2
About the company
Vy Systems is a Global Technology consulting, Solutions, and Managed Technology Services company. We service our customers with ‘RESPONSIVENESS’ as a key factor and we believe that timely response to any transaction increases the operational efficiency and accelerates the revenue and profitability to our customers.
The Company is founded and managed by a team of professionals having more than two+ decades of global experience in the business of Technology Consulting and Services.
Jobs
250
About the company
Color Neon is a French brand that designs and manufactures custom LED neon signs. A customer sends us their text, logo or artwork and we turn it into a made-to-measure sign: they choose the font, colour and size, preview it in 3D, and see it on their own wall before they order.
We sell direct across France and Europe from colorneon.com. More than 10,000 homes, bars, restaurants, shops and event planners have bought from us. Every sign is handcrafted, energy-efficient LED neon with a 2-year warranty.
The business runs on Shopify. We built our own 3D neon configurator so customers can design their sign in the browser, and we work AI-first: the team uses Claude and Codex every day to build, test and ship.
We are now opening our first engineering seat in India, in Indore. Until now every technical decision has been made remotely from France. That changes with this hire: one engineer, sitting with the founder, owning the Shopify apps, the storefront rebuild and the configurator. One product, long term, with real ownership.
Jobs
1
About the company
Jobs
1
