
Innostax Software Labs
https://innostax.comJobs at Innostax Software Labs
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Job description
SEO & Generative AI Visibility Specialist
Experience: 57 Years
Location: Gurgaon/Work from office
We are looking for an experienced SEO & AI Search Visibility Specialist who understands how Generative AI platforms (ChatGPT, Gemini, Perplexity, Claude) surface companies when users ask for recommendations.
This role goes beyond traditional SEO.
The ideal candidate has hands-on experience in entity-based SEO, brand authority building, third-party citations, and AI-driven search ecosystems.
Key Responsibilities
1. Generative AI & LLM Visibility (Core Responsibility)
Ensure brand visibility across Generative AI platforms such as ChatGPT, Gemini, Perplexity, and Claude.
- Improve entity recognition for company name, services, and geography (India, Gurgaon, NCR).
- Track and test brand mentions for high-intent AI queries.
- Optimize content and external signals that influence AI-generated answers.
2. Authority & Third-Party Platform Optimization
• Build and optimize presence on AI-trusted platforms such as:
Clutch, G2, GoodFirms, DesignRush
Crunchbase, LinkedIn, industry directories
• Drive authoritative mentions through digital PR, guest content, and partnerships.
• Maintain consistency of brand, services, and positioning across all platforms.
3. SEO for AI-Enhanced Search
Develop SEO strategies aligned with AI Overviews, conversational search, and semantic search.
Optimize for featured snippets, FAQs, and long-form answers used by AI systems.
- Implement Schema.org / structured data to enhance AI readability.
- Build topic clusters around software consulting, delivery models, and industry expertise.
4. Technical & On-Page SEO
- Perform technical SEO audits (crawlability, indexing, Core Web Vitals).
- Improve site architecture and internal linking for topical authority.
- Collaborate with engineering and content teams to ensure SEO best practices.
5. Measurement & Experimentation
• Track performance across:
Google Search Console & Analytics
AI platforms (manual testing + tooling)
• Run experiments to understand how AI systems pick sources and citations.
• Document learnings and continuously refine strategies.
Required Skills & Qualifications
• 5–7 years of proven SEO experience with measurable growth.
• Strong understanding of:
Entity-based & semantic SEO
E-E-A-T and brand authority signals
AI Overviews and conversational search
• Experience optimizing for non-Google discovery channels.
• Ability to work cross-functionally with content, marketing, and engineering teams.
• Strong analytical, documentation, and communication skills.
Preferred Experience
- Experience with LLM optimization / Generative Engine Optimization (GEO / LLMO).
- Familiarity with how AI models source information.
- Background in Software consulting, or tech services.
- Experience with digital PR, programmatic SEO, or automation.
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About the company
What is ‘searce’
Searce means ‘a fine sieve’ & indicates ‘to refine, to analyze, to improve’. It signifies our way of working: To improve to the finest degree of excellence, ‘solving for better’ every time. Searcians are passionate improvers & solvers who love to question the status quo.
The primary purpose of all of us, at Searce, is driving intelligent, impactful & futuristic business outcomes using new-age technology. This purpose is driven passionately by HAPPIER people who aim to become better, everyday.
What we do
Searce is a modern tech consulting firm that empowers clients to futurify their businesses, leveraging Cloud, AI & Analytics.
- We are a category defining niche’ cloud-native technology consulting company, specializing in modernizing (improve, automate & transform) the full-scope of infra, app, process & work
- We partner with clients in their ‘beyond x’ journey to drive intelligent, impactful & futuristic business outcomes
- We are the most preferred tech partner of choice when it comes to ‘solving for better’ for the new-age tech startups & digital enterprises, leading disruption in their industries
- Our Service Offerings: We offer Advanced Cloud, Data & App Modernization, Cloud Consulting, Management & Improvement (DevOps, SysOps & Cloud Managed Services), Applied AI & Analytics services
- As one of the top 5 niche’ full scope global partners for Google Cloud & a preferred partner for AWS, we are the most preferred ‘engineering-led’ tech company of choice when it comes to solving complex business problems.
Who we are
We are passionate improvers, solvers & futurists. Driven by our engineering excellence mindset, we care most about delivering intelligent, impactful & futuristic business outcomes. Searcians are motivated by continuous improvement & solving for better in everything we do.
At the core, a Searcian is self-driven to become better, everyday. In passionate pursuit of the finest degree of excellence we drive exceptional outcomes in everything we do.
We believe that trust is the most important value. We also believe that we need to ‘earn the trust’, everytime one engages with us. And earning trust for us is far more important than anything else. We aim to be the *most trusted* tech consulting partner for our clients.
We are HAPPIER at heart. Humble, Adaptable, Positive, Passionate, Innovative, Excellence focused, & Responsible. We live the HAPPIER Culture Code.
Being HAPPIER.
How we work
- Customers. Partners. Our aim is to build relationships with customers for life. And meaningfully improve the life of every customer.
- We do what we say. We say what we do. We are uncomfortably honest and transparent. Being genuine wins trust & makes people happier.
- Mistakes are encouraged. We make mistakes. Tons of those. Everyday. And we don’t mind apologizing to our juniors, peers or superiors. We are no ego-doers.
- Underpromise. Overdeliver. We work with a deep desire to go above and beyond in everything we do. Everytime.
So, If you are passionate about tech, future & what you read above (we really are!), apply here to experience the ‘Art of Possible’
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