Job Title: Marketing Executive
Location: Baner, Pune
Work Mode: Work from Office
Experience: 1–3 Years
About the Role
We are looking for a dynamic Marketing Executive to join our team and drive brand visibility, lead generation, and digital presence for our IT services. The ideal candidate should have hands-on experience in digital marketing, social media management, SEO, and IT service marketing, with the ability to create and execute effective campaigns.
A background in IT services or product engineering services is mandatory, with an understanding of international market dynamics, specifically targeting Germany, Netherlands, Belgium, Luxembourg, the UK, and India.
Key Responsibilities
- Plan and execute digital marketing campaigns across SEO, SEM, email marketing, and social media platforms.
- Manage and grow the company’s presence on LinkedIn, Instagram, and Facebook.
- Generate and nurture B2B leads using CRM and automation tools.
- Develop engaging content for blogs, case studies, newsletters, and presentations.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Measure, track, and report campaign performance using analytics tools (Google Analytics, SEMrush, etc.).
- Create and manage marketing collateral (brochures, decks, proposals) to support the sales team.
- Collaborate with the business development and technical teams to align marketing strategies with company goals.
- Participate in planning and executing webinars, events, and IT industry expos.
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Business, or a related field.
- 2–3 years of experience in digital marketing, preferably in the IT services industry.
- Proficiency in SEO, SEM, and social media marketing.
- Hands-on experience with tools like Google Analytics, Search Console, SEMrush, Ahrefs, HubSpot, or Zoho CRM.
- Strong communication, content writing, and presentation skills.
- Ability to multitask and manage multiple campaigns simultaneously.
- Creative thinking with an analytical approach to problem-solving.
- Preferred background: Experience in IT services or product engineering services with exposure to European markets (Germany, Netherlands, Belgium, Luxembourg, UK) and India
Shubham Vishwakarma
Full Stack Developer - Averlon
About EmbarkingOnVoyage Digital Solutions Pvt Ltd
About
Welcome to EmbarkingOnVoyage Digital Solutions: Your leading data and product engineering partner. We empower Technology companies/ISVs, large enterprises, and SMBs to revolutionise technology through innovative solutions in travel, healthcare, banking, finance, and beyond. We've helped countless partners optimize processes, maximize profitability, and achieve their goals. Our dedicated team, driven by ultimate customer satisfaction, delivers expertise in competitive product development, app modernization, UI/UX, data analytics, and more. Led by industry leaders, we seamlessly bridge the gap between services and products, leveraging modern technology to optimize results. Our close-knit team thrives on collaboration, creativity, and mutual motivation, propelling each other to excel and delivering exceptional results reflected in every project. Fuelled by passion for technology and a deep understanding of modern challenges, we bring out the best solutions for our partners. We're more than just a service provider; we're your reliable partner in navigating the ever-evolving digital landscape.
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