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SEO Specialist

at Leading Digital Marketing and PR Agency

Agency job
Delhi, Gurugram, Noida, Ghaziabad, Faridabad
2 - 5 yrs
₹2L - ₹3L / yr
Full time
Search Engine Optimization (SEO)


Job Description – SEO Specialist 

We are looking for someone with  great hands-on  experience  in  Search  Engine Optimization, this includes on-page  SEO, technical-SEO,  creative off-page strategies  and  Google  Analytics. 

The ideal candidate should have worked in a digital marketing Agency in an SEO role and should have the proven ability to put analytics into action. The candidate will be responsible for managing all SEO activities for the clients and agency’s website to increase organic rankings. The  resource should be analytical and have a technical and non-technical  knowledge of optimizing landing pages, performing keyword research, and creating rich SEO content. 

The candidate will be responsible for leading the discussions with the tech team to get the changes implemented 

Key Responsibilities: 

-Craft, implement, and drive overall SEO approach for the clients and internal stakeholders 

-Provide detailed conversion and keyword rank reporting on the impact of SEO and accelerate the growth of organic search traffic through regular audits of the sites content, tech functionalities and competitors 

-Collaborate with the content and dev teams to provide site recommendations that drive SEO rich content and identify gaps in content and recommend new topics as needed 

-Become the point person for website page structure, optimizing for organic search, recommend changes to website architecture, content, linking and other factors to improve SERP position for targeted keywords 

-Actively participate in the new client pitches related to SEO mandate 

-Regularly perform detailed keyword research to boost content strategy and drive ongoing page optimization 

-Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies 

-Work closely with the web team to ensure SEO best practices and codes are properly implemented on site. 

-Keep up to date with latest industry developments, news, tools etc. 

-Prepare monthly progress reports which tracks the client’s progress and provide useful recommendations to the client. 

-Prepare client documents this includes presentations in PowerPoint, Excel or Word and presenting them to the client 


Desired Candidate Profile: 

We are looking for candidates that are driven, hardworking, passionate and motivated 

-At least 2-3 years of SEO experience in a fast-paced  environment,  preferably with an agency. 

-Ability to prioritize and manage short timelines, as well as multiple overlapping projects simultaneously. 

-Experienced in using SEO to drive measurable down funnel  conversions 

-Passion for digging into qualitative and quantitative data, uncovering actionable insights and acting on them 

-Strong proficiency in web analytics to analyze campaigns and websites (Google Analytics, GA4 preferred) 

-Well versed in Google Search Console, Google My Business, Google Analytics, and various other SEO research tools (ex. Ahrefs, SEM Rush, Screaming Frog, etc.) 

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