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SEO Specialist

Prabhat Shobha's profile picture
Posted by Prabhat Shobha
3 - 4 yrs
₹6L - ₹8L / yr
Full time
Bengaluru (Bangalore)
Skills
Search Engine Optimization (SEO)
SEO management
Content Strategy
Web content management
Web Analytics
Tartan is a payroll connectivity API company enabling consent-driven employment and income verification in real-time 🎯

If you have ever applied for a home loan, car loan, or credit card, during the process, you were asked to share proof of your income through payslips or IT return,s or a bank statement to assess your income. You probably had to manually find the necessary documents and upload them to a platform, or send them via e-mail. In some cases, you might even have needed to submit a request to your HR department for help.

Tartan helps precisely here – by offering a digitally embedded income verification solution to securely transmit your income data including the payslips without a pause in your application process. ✨

Our technology allows businesses to access payroll data directly from the payroll systems to streamline income and employment verification, improve underwriting models, and help employees and independent freelancers avail custom benefits through their employers.🔥


What will you do?
  • Own and drive the growth of all organic initiatives to improve traffic, engagement, and lead generation.
  • Generate topic ideas and work with the content team to get them executed.
  • Optimize content on the website, blog articles, and other marketing materials to align them with the keyword strategy.
  • Create and maintain the keyword strategy by creating buckets, and maintaining volumes and difficulties.
  • Perform continuous competitor study and keyword research to identify new opportunities and gaps.
  • Track, report, and analyze key metrics on a weekly basis like the number of keywords ranking, rankings of priority keywords, CTRs, bounce rates, etc. Identify weekly measurable goals and track the progress against them.
  • Optimize and monitor all on-page activities like titles and descriptions, website errors and improvisations (monitor GSC), meta tags, sitemap, and robots files.
  • Gather insights and continuously improve the content, keywords, and off-page strategies.
  • Manage all off-page activities to drive growth in backlinks. Maintain relationships with guest posting vendors.
  • Own and manage off-page expenses to drive ROI.
  • Plan and introduce new pages on the website to expand the structure of the website.
  • Stay updated with the recent developments in trends and algorithms.
  • Work with the website team to maintain high website performance.
  • Manage and track the distribution of content and videos across multiple channels.
  • Work with the creative team for any creative requirements for on-page and off-page execution.
  • Identify opportunities to repurpose existing content in various formats to enable further distribution.

We would love to hear from you if :
  • Minimum 3 years of relevant experience.
  • In-depth knowledge of Google Analytics, Google Search Console, Semrush, and Ahrefs.
  • Proven experience in driving growth in traffic and acquisition at a large scale.
  • Basic understanding of HTML, CSS, and Javascript. Any experience in Webflow will be an added advantage.
  • Expert understanding of the ranking factors of search engines.
  • Any previous experience of working with B2B SaaS companies will be preferred.
  • Experience in managing end-to-end SEO execution including research, strategy, and reporting.

Why should you work with us?

  • We are growing exponentially Going from an on-paper idea-to-revenues in less than 12 weeks - have big plans for 2022 and are super excited to build a top-tier product in India, for the world
  • Crazy ambitious mission: Have a founder mindset and lots of room to experiment, integrate and expand further. Have a figure-it-out mentality.
  • Transparent, flexible benefits: We have a robust benefits framework; we evaluate candidates based on performance every six months and put our best foot forward on appraisals, with some flexibility between cash/crypto mutual fund/stock options. Read more. Read in detail about our flexible benefits in the next section.👇
  • So much transparency: We try hard to do it in the right way. We strongly believe that we can be much more open and move faster when we have nothing to hide.

Flexible Benefits

  • Salary 💸 We offer competitive salaries with performance-based bonuses and raises at will. We believe that a raise doesn’t need to be tied to an annual review.
  • Stock Options 📈 We believe that all employees deserve to own a part of Tartan. Everyone should be rewarded for a successful company outcome.
  • Health Insurance 💪 We believe you and your family deserve robust health coverage because we care about them too. A health policy of 5 lakhs is provided and other benefits to you and your family.
  • Brand new MacBook 💻 You get a MacBook you can use for work.
  • Unlimited Sick Leaves ❤ Times are tough, and we are all in this together. Sick leaves are not meant just for yourself but also to take care of your loved ones when they need you the most.
  • Passion Fund 🏀 Invest in yourself or your passion project. Take a course, do gardening or start a newsletter. At Tartan, we want to invest in your professional growth and personal.
  • Wind Down 🎥 Whether it’s Netflix, Prime, Hotstar with the family, or cozying up with an audio-book, we provide a monthly stipend to spend on the streaming, entertainment, or news sources of your choice.

Sound like something you’d like to be a part of? We’d love to hear from you!
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Subodh Popalwar

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About TartanHQ Solutions Private Limited

Founded :
2021
Type
Size
Stage :
Raised funding
About

Tartan is a payroll connectivity API company enabling consent-driven employment and income verification in real-time 🎯


If you have ever applied for a home loan, car loan, or credit card, during the process, you were asked to share proof of your income through payslips or IT return, or a bank statement to assess your income. You probably had to manually find the necessary documents and upload them to a platform, or send them via e-mail. In some cases, you might even have needed to submit a request to your HR department for help.


Tartan helps precisely here – by offering a digitally embedded income verification solution to securely transmit your income data including the payslips without a pause in your application process.


Our technology allows businesses to access payroll data directly from the payroll systems to streamline income and employment verification, improve underwriting models, and help employees and independent freelancers avail custom benefits through their employers.✨


You can read about us here - bit.ly/3wkvO5V


Why should you work with us?

  • We are growing exponentially [Going from an on-paper idea-to-revenues in less than 12 weeks] - have big plans for 2022 and are super excited to build a top-tier product in India, for the world
  • Crazy ambitious mission: Have a founder mindset and lots of room to experiment, integrate and expand further. Have a figure-it-out mentality.
  • Transparent, flexible benefits: We have a robust benefits framework; we evaluate candidates based on performance every six months and put our best foot forward on appraisals, with some flexibility between cash/crypto mutual fund/stock options. Read more. Read in detail on our flexible benefits in the next section.👇
  • So much transparency: We try hard to do it in the right way. We strongly believe that we can be much more open and move faster when we have nothing to hide.


Flexible Benefits

  • Salary 💸 We offer competitive salaries with performance-based bonuses and raises at will. We believe that a raise doesn’t need to be tied to an annual review.
  • Stock Options 📈 We believe that all employees deserve to own a part of Tartan. Everyone should be rewarded for a successful company outcome.
  • Health Insurance 💪 We believe you and your family deserve robust health coverage because we care about them too. A health policy of 5 lakhs is provided and other benefits to you and your family. ****
  • Brand new MacBook 💻 You get a MacBook you can use for working anywhere, irrespective of your role at Tartan.
  • Unlimited Sick Leaves ❤ Times are tough, and we are all in this together. Sick leaves are not meant just for yourself but also to take care of your loved ones when they need you the most.
  • Passion Fund 🏀 Invest in yourself or your passion project. Take a course, do gardening or start a newsletter. At Tartan, we want to invest in your professional growth and personal.
  • Wind Down 🎥 Whether it’s Netflix, Prime, Hotstar with the family, or cozying up with an audio-book, we provide a monthly stipend to spend on the streaming, entertainment, or news sources of your choice.


We are not rigid. If you are a hard worker and are willing to learn, we'd love to hear from you.


If there isn’t an open position for you, don’t worry!


You can e-mail us at [email protected] and let us know how you can help grow and build Tartan in your way, and why you would be a great addition to our team.

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