If you have ever applied for a home loan, car loan, or credit card, during the process, you were asked to share proof of your income through payslips or IT return,s or a bank statement to assess your income. You probably had to manually find the necessary documents and upload them to a platform, or send them via e-mail. In some cases, you might even have needed to submit a request to your HR department for help.
Tartan helps precisely here ā by offering a digitally embedded income verification solution to securely transmit your income data including the payslips without a pause in your application process.Ā āØ
Our technology allows businesses to access payroll data directly from the payroll systems to streamline income and employment verification, improve underwriting models, and help employees and independent freelancers avail custom benefitsĀ through their employers.š„
What will you do?
- Own and drive the growth of all organic initiatives to improve traffic, engagement, and lead generation.
- Generate topic ideas and work with the content team to get them executed.
- Optimize content on the website, blog articles, and other marketing materials to align them with the keyword strategy.
- Create and maintain the keyword strategy by creating buckets, and maintaining volumes and difficulties.
- Perform continuous competitor study and keyword research to identify new opportunities and gaps.
- Track, report, and analyze key metrics on a weekly basis like the number of keywords ranking, rankings of priority keywords, CTRs, bounce rates, etc. Identify weekly measurable goals and track the progress against them.
- Optimize and monitor all on-page activities like titles and descriptions, website errors and improvisations (monitor GSC), meta tags, sitemap, and robots files.
- Gather insights and continuously improve the content, keywords, and off-page strategies.
- Manage all off-page activities to drive growth in backlinks. Maintain relationships with guest posting vendors.
- Own and manage off-page expenses to drive ROI.
- Plan and introduce new pages on the website to expand the structure of the website.
- Stay updated with the recent developments in trends and algorithms.
- Work with the website team to maintain high website performance.
- Manage and track the distribution of content and videos across multiple channels.
- Work with the creative team for any creative requirements for on-page and off-page execution.
- Identify opportunities to repurpose existing content in various formats to enable further distribution.
We would love to hear from you if :
- Minimum 3 years of relevant experience.
- In-depth knowledge of Google Analytics, Google Search Console, Semrush, and Ahrefs.
- Proven experience in driving growth in traffic and acquisition at a large scale.
- Basic understanding of HTML, CSS, and Javascript. Any experience in Webflow will be an added advantage.
- Expert understanding of the ranking factors of search engines.
- Any previous experience of working with B2B SaaS companies will be preferred.
- Experience in managing end-to-end SEO execution including research, strategy, and reporting.
Why should you work with us?
- We are growing exponentiallyĀ Going from an on-paper idea-to-revenues in less than 12 weeks - have big plans for 2022 and are super excited to build a top-tier product in India, for the world
- Crazy ambitious mission: Have a founder mindset and lots of room to experiment, integrate and expand further. Have a figure-it-out mentality.
- Transparent, flexible benefits:Ā We have a robust benefits framework; we evaluate candidates based on performance every six months and put our best foot forward on appraisals, with some flexibility between cash/crypto mutual fund/stock options. Read more. Read in detail about our flexible benefits in the next section.š
- So much transparency: We try hard to do it in the right way. We strongly believe that we can be much more open and move faster when we have nothing to hide.
Flexible Benefits
- SalaryĀ šø We offer competitive salaries with performance-based bonuses and raises at will. We believe that a raise doesnāt need to be tied to an annual review.
- Stock OptionsĀ š We believe that all employees deserve to own a part of Tartan. Everyone should be rewarded for a successful company outcome.
- Health InsuranceĀ šŖ We believe you and your family deserve robust health coverage because we care about them too. A health policy of 5 lakhs is provided and other benefits to you and your family.
- Brand new MacBook š» You get a MacBook you can use for work.
- Unlimited Sick LeavesĀ ā¤ Times are tough, and we are all in this together. Sick leaves are not meant just for yourself but also to take care of your loved ones when they need you the most.
- Passion FundĀ š Invest in yourself or your passion project. Take a course, do gardening or start a newsletter. At Tartan, we want to invest in your professional growth and personal.
- Wind Down š„ Whether itās Netflix, Prime, Hotstar with the family, or cozying up with an audio-book, we provide a monthly stipend to spend on the streaming, entertainment, or news sources of your choice.
Sound like something youād like to be a part of? Weād love to hear from you!
Subodh Popalwar
Software Engineer, Memorres
About TartanHQ Solutions Private Limited
Tartan is a payroll connectivity API company enabling consent-driven employment and income verification in real-time šÆ
If you have ever applied for a home loan, car loan, or credit card, during the process, you were asked to share proof of your income through payslips or IT return, or a bank statement to assess your income. You probably had to manually find the necessary documents and upload them to a platform, or send them via e-mail. In some cases, you might even have needed to submit a request to your HR department for help.
Tartan helps precisely here ā by offering a digitally embedded income verification solution to securely transmit your income data including the payslips without a pause in your application process.
Our technology allows businesses to access payroll data directly from the payroll systems to streamlineĀ income and employment verification, improveĀ underwriting models, and help employees and independent freelancers availĀ custom benefits through their employers.āØ
You can read about us here -Ā bit.ly/3wkvO5V
Why should you work with us?
- We are growing exponentiallyĀ [Going from an on-paper idea-to-revenues in less than 12 weeks] - have big plans for 2022 and are super excited to build a top-tier product in India, for the world
- Crazy ambitious mission:Ā Have a founder mindset and lots of room to experiment, integrate and expand further. Have a figure-it-out mentality.
- Transparent, flexible benefits:Ā We have a robust benefits framework; we evaluate candidates based on performance every six months and put our best foot forward on appraisals, with some flexibility between cash/crypto mutual fund/stock options. Read more. Read in detail on our flexible benefits in the next section.š
- So much transparency:Ā We try hard to do it in the right way. We strongly believe that we can be much more open and move faster when we have nothing to hide.
Flexible Benefits
- SalaryĀ šø We offer competitive salaries with performance-based bonuses and raises at will. We believe that a raise doesnāt need to be tied to an annual review.
- Stock OptionsĀ š We believe that all employees deserve to own a part of Tartan. Everyone should be rewarded for a successful company outcome.
- Health InsuranceĀ šŖ We believe you and your family deserve robust health coverage because we care about them too. A health policy of 5 lakhs is provided and other benefits to you and your family. ****
- Brand new MacBookĀ š» You get a MacBook you can use for working anywhere, irrespective of your role at Tartan.
- Unlimited Sick LeavesĀ ā¤ Times are tough, and we are all in this together. Sick leaves are not meant just for yourself but also to take care of your loved ones when they need you the most.
- Passion FundĀ š Invest in yourself or your passion project. Take a course, do gardening or start a newsletter. At Tartan, we want to invest in your professional growth and personal.
- Wind DownĀ š„ Whether itās Netflix, Prime, Hotstar with the family, or cozying up with an audio-book, we provide a monthly stipend to spend on the streaming, entertainment, or news sources of your choice.
We are not rigid. If you are a hard worker and are willing to learn, we'd love to hear from you.
If there isnāt an open position for you, donāt worry!
You can e-mail us at [email protected] and let us know how you can help grow and build Tartan in your way, and why you would be a great addition to our team.
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JOB RESPONSIBILITIES
- Undertake creative content creation initiatives to contribute towards business goals.
- Involve in brainstorming and pitch in ideas for social media posts and campaigns
- Liaise with concerned team members for content marketing strategies which supports and extends marketing initiatives with setting short-term goals.
- Collaborate with designer and copywriter for content requirements.
- Amalgamate ideas with creative agencies and internal team for performance marketing creatives.
- Align brand communication throughout the channels.
- Ensure content created is in sync with brand language, consistent in terms of style, tone and formats and communications as per the brand personality.
- Analyze customer/community feedback and work collaboratively to generate ideas to increase consumer engagement.
- Monitor on-going market trends and competitive activities on digital platforms.
- Own the development and messaging of the brand narrative.
- Create, execute, and manage marketing programs and campaigns.
- Understanding and involve in decisions pertaining to brand budgets.
- Set brand planning calendar, coordinate with cross-functional activities and planning processes, manage timelines, and ensure timely completion of all deliverables.
- Lead the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, and varied platforms.
- Involve in brand pitch and narrations for influencer/celebrity collaborations.
Ā
JOB REQUIREMENTS
- Education: Bachelor's degree in Marketing, Business, or related field. MBA preferred.
- Work Experience: 5-7 years of experience in brand management, brand marketing and creative content creation.
DESIRED PROFILE
- Excellent written and Oral presentations skills
- Insightful as well as an aptitude for creative, out of the box thinking.
- On top of industry trends and consumer psychology.
- Knowledge of consumer marketing.
- Ability to think both creatively and strategically.
- Deadline-oriented, inquisitive, with great follow-up and reporting skills.
- Solid exposure to content creation for social media platforms and experience working with influencers/celebrities.
- Project and budget management skills. Ā Ā Ā
- Quick and enthusiastic learner
Location: Hyderabad, Telangana
Job Type: Full-time onsite
Experience:Ā Minimum 2 years
Salary Range: INR 2,00,000 - 4,00,000 per annum
Job Description: We are seeking a creative and experienced Social Media Content Creator to join our growing team. As a Social Media Content Creator at Dot eVentures Pvt. Ltd., you will play a key role in developing and implementing our social media strategy. You will be responsible for creating engaging and informative content that resonates with our target audience and promotes our educational products and services.
Key Responsibilities:
Develop and implement a comprehensive social media strategy to increase brand awareness and engagement. Create high-quality, visually appealing content for various social media platforms, including but not limited to Instagram, Facebook, Twitter, and LinkedIn. Stay up-to-date with industry trends and incorporate best practices into content creation. Monitor social media channels for trends, feedback, and opportunities to engage with the audience. Analyze social media metrics to measure the success of campaigns and make data-driven recommendations for improvement.
Qualifications:
Minimum 2 years of experience in social media content creation, preferably in the education or edutech industry. Proven track record of creating engaging and shareable content across various social media platforms. Strong written and verbal communication skills. Proficiency in graphic design tools and video editing software is a plus. Familiarity with social media analytics and the ability to interpret data to inform content strategy.
Salary and Benefits:
Competitive salary in the range of INR 2,00,000 - 4,00,000 per annum, commensurate with experience. Opportunities for professional development and growth within a rapidly expanding startup. Collaborative and inclusive work environment.
Responsible for maintaining all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks, manage and supervise all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
Developing creative digital marketing strategies to meet the decided target.
Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects.
Experience with SEO marketing and related tools.
Strong SEO/SEM capabilities (imperative).
Established capabilities in Google Analytics.
Optimize copy and landing pages for search engine marketing.
Create a report of competitor advertising links.
Sound knowledge of Wordpress, MySQL, XHTML, CSS, Jquery and JavaScript.
Improving the usability, design, content and conversion of the company website.
Review and suggest new technologies and keep the company at the forefront of developments in digital marketing.
Good experience in creating content and copy for the online mediums including blogs, websites, infographics, online videos, competitions, and social media campaigns. Impeccable spelling and grammar.
Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.
Experience in managing and guiding a team and bringing out the best results.
Job Types: Full-time, Part-time, Fresher, Freelance
Salary: ā¹15,000.00 - ā¹30,000.00 per month
Benefits:
- Cell phone reimbursement
- Food provided
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund
- Work from home
Schedule:
- Day shift
- Fixed shift
- Monday to Friday
Supplemental pay types:
- Overtime pay
- Performance bonus
- Yearly bonus
Education:
- Bachelor's (Preferred)
Experience:
- SEO: 1 year (Preferred)
- PPC Campaign Management: 1 year (Preferred)
- total work: 1 year (Preferred)
Ability to Commute:
- Hyderabad, Telangana (Required)
Ability to Relocate:
- Hyderabad, Telangana: Relocate before starting work (Required)
Digital Marketing Manager
Role: Digital Marketing Manager
Required Educational Qualification: Any UG or PG
Company Name - Promilo.com (Sawara Solutions Pvt ltd)
Experience - 2 to 5 yr
Location: Bangalore
Mode ā Full Time / Work from office
About us:
Promilo is Indiaās 1st innovative platform which āPay to Browseā
It is a B2B SaaS start-up that enables to accelerate of he business appointment funnel of the
companies. Weāre an advertising platform that connects both users & advertisers. Users will be able to book an online appointment based on their interests with the advertiser, without compromising their data privacy and get rewarded for sharing their data and time. Weāre registered and recognized by Start-up India, Start-up Karnataka & MSME companies.
To know more - visit our company website.
Job description
Roles and Responsibilities
ā Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social
media and display advertising campaigns, EPC campaigns,Organic content, and blog posts.
ā Work on Google Ads, Facebook ads, YouTube, and LinkedIn platforms to design, build, and
maintain social media presence and execute marketing campaigns.
ā Measure and report performance of all digital marketing campaigns and assess against goals.
ā Measuring ROI for digital marketing and making recommendations on the most optimal
solutions.
ā Collaborates with internal teams to create landing pages and optimize the user experience.
ā Brainstorms new and creative growth strategies through digital marketing
ā Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
ā Regularly review and monitor competitive websites to ensure leading in design, usability, and
user experience.
ā Keeping up to date on industry trends, new media buying opportunities, and
recommendations on new ways to reach the target audience
Desired Candidate Profile
ā Minimum 1 -2 years of relevant experience in Digital Marketing.
ā Demonstrable experience leading and managing SEO/SEM, marketing database, email,
social media and/or display advertising campaigns, EPC campaign, Organic content, blog
posts.
ā Experience working on-page optimization and off-page optimization
ā Highly creative with experience in identifying target audiences and devising digital campaigns
that engage, inform, and motivate
ā Knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,
WebTrends)
ā Working knowledge of HTML, CSS, and JavaScript development and constraints
ā Experienced with website analytics and can distill data into actionable insights
ā Familiar with financial planning and strategy, excellent account-based marketing, event
planning, analytics, email, social media, paid, marketing operations, copywriting, and editing
skills.
KeySkill: digital marketing, Content Creation, PPC. organic content, Facebook Campaign, GoogleAdWords, marketing, management, Blog, Commenting, Social Media, Optimization, ContentOptimization, Google Ads, Seo Marketing, Website Analysis, Advertising Campaigns, EPC, Search, Engine Marketing
Responsibilities
Ā·Ā Ā Ā Ā Ā Ā Ā Generate, edit, publish and share daily content on all social media platforms (original text, images, or video) that builds meaningful connections and encourages community members to take action. (Ability to write content for social media posts is a must)
Ā·Ā Ā Ā Ā Ā Ā Ā Set up and optimize company pages within each platform to increase the visibility of companyās social content
Ā·Ā Ā Ā Ā Ā Ā Ā Develop, implement and manage the companyās social media strategy
Ā·Ā Ā Ā Ā Ā Ā Ā Manage and oversee social media content
Ā·Ā Ā Ā Ā Ā Ā Ā Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players and coordinate actions.
Ā·Ā Ā Ā Ā Ā Ā Ā Communicate with industry professionals and influencers on social media to create a strong network and leverage it for collaborations.
Ā·Ā Ā Ā Ā Ā Ā Ā Suggest and implement new features to develop brand awareness, like promotions and competitions.
Ā·Ā Ā Ā Ā Ā Ā Ā Stay up-to-date with current technologies and trends in social media, design tools and applications.
Ā·Ā Ā Ā Ā Ā Ā Ā Monitor and evaluate performance across the company's social channels in order to improve engagement.
Ā·Ā Ā Ā Ā Ā Ā Ā Execute quarterly marketing plans to meet overall businessĀ targets.
Education & Knowledge Desired
Ā·Ā Ā Ā Ā Ā Ā Ā 2 years of experience in online marketing, advertising or communication
Ā·Ā Ā Ā Ā Ā Ā Ā Experience with social media platforms, including but not limited to Facebook, LinkedIn, Twitter, Instagram, and YouTube
Ā·Ā Ā Ā Ā Ā Ā Ā Bachelorās Degree or Masterās in Marketing, Advertising or Communications required
Ā·Ā Ā Ā Ā Ā Ā Ā Excellent creative writing skills
Our client is a 5 year old online gaming company with market leading games in three segments - Poker, Rummy and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country.
- Will be a part of the Paid Media Team & working with the team lead for strategy & execution.
- Will be raising requirements for design & content internally.
- Making & sending daily, weekly & monthly reports of ad performance & other marketing reports to respective team leads.
Ā
What you need to have:
- Min 3 year+ working experience in running ads on Google ads platform.
- Thorough knowledge of key performance measurement metrics.
- Should have good communication/negotiation skills.
- A keen eye to design & communications.
- Above-average writing skills.
Pocket52 got certified as India's First Cryptographically Secured Random Number Generator Poker Platform Powered by Lava-Lamps. We are a funded start-up, raised funds from Speciale Invest and couple or marque angel investors. We are growing 5x :D
Weāre looking for an experienced digital marketer to join us. This profile involves the promotion of products and services through a variety of digital channels, using the internet and mobile technology. Push and pull marketing techniques are applied, targeting consumers both directly and indirectly.
In the role of a digital marketer, you'll be involved in developing an organization's multi-channel communication strategies and may work across several areas, or specialize in a few.
Responsibilities:
-Managing paid ad campaigns across search, display, social and retargeting networks by conducting extensive keyword research, analysis and testing of keyword performance
-Ensuring successful campaigns managing bids and budgets to be able to meet the predefined KPI's.
-Optimizing campaigns across multiple channels to deliver the best return on investment
-You identify replicable marketing strategies, tactics, and channels that address business pain points and convey product benefits to drive new customer acquisition - with an implement, test, and measure mindset
-You write content for marketing ads, campaigns and landing pages
-You test different value propositions and messages across different channels to find the best angle to introduce our product for each target group
-You build and run A/B tests across landing pages and the homepage
REQUIREMENTS:
-Having an entrepreneurial mindset
-Fast and willing to learn
-Understanding of statistics and ability to support hypotheses with data
-Experience in performance marketing & SEO
-A/B Testing and Data Analytics experience
-Being curious and creative
-Being relentless in pursuit of growth
-Preferred to have experience in Hotjar, Semrush, Hubspot and/or other similar tools within the growth stack
1. Plays the games with some measure of desire to improve.
- Of course, we want you to be someone who plays the games we create our tools around. Playing them may be enough, but to communicate to players effectively you must have some sort of latent desire to improveā¦No we donāt care if you are Bronze or Diamond.
2. Self-initiated, fast learner with a positive attitude.
- We donāt want to tell you what to do all the time. Hopefully, you will tell us what we need to be doing.
- We want ācan doā people, not ācanāt doā people. In our experience, passion breeds enthusiasm, which breeds a strong desire to learn. Thatās why we want to know you care.
3.Strong sense of team spirit thriving in a fast-paced environment.
- Think of our team as a ranked team, we strive for excellence and donāt waste each other's time with BS.
- We all support each other, but that also means being good critics.
- Be able to take criticism! That is the only real path to improvement!
About Us -
- Marquee Entrepreneurs from Education, Consumer Service, Content Platform Verticals with a history of successful exits.
- Co-Founder of Plancess, ranked among top 3 Ed-Tech companies by 2015, sold to Career Point Group
- Co-Founder of TimeMyTask, a pioneer in on-demand hyperlocal home cleaning startups, sold it to MyDidi
- A combined experience of 30+ years across domains, having an experience of building capacious teams
Amazing Perks:
Awesome Office | Unlimited Poker Gaming (U can win a lot of cash if u become a pro) | Intellectual Exchange & Satisfaction | Discussion War-Rooms | Free Medical Insurance | Free snacks, because we need fuel! | Free coffee, because how else are you going to pound away at the keyboard all day? | Relaxed dress code | Employee Performance Bonuses | Commuter stipend | Flexible work schedules | TGIF | Pet-Friendly Office
Google Analyticsā¢ Develop strong and innovative digital marketing strategies, using SEO, PPC
ā¢ drive traffic to company pages and generate interest in company products and services
ā¢ Create engaging written, graphic, and video content while staying up to date on latest marketing technologies and social media.
Follow CutshortSubodh Popalwar
Software Engineer, Memorres