Proven experience in brand development, marketing strategy, and social media management..
Create & execute strategies to build a lasting digital connection with consumers
Conduct market research to identify trends, competitive landscapes, and opportunities for growth.
Oversee and manage the company's social media presence across various platforms.
Develop engaging and shareable content, including posts, images, and videos, to build a strong online community.
Plan, Create content and monitor the ongoing company presence on social media (Instagram, Facebook etc.)
Launch optimized online adverts through Google Ad words, Facebook etc. to increase company and brand awareness
Work in synergies with the SEO, Performance Marketing & Website teams to service the brands worked on
Monitor and analyses the performance of marketing strategies and campaigns.
Provide regular reports and insights to measure the effectiveness of marketing efforts and make data-driven decisions.
Collaboration and Networking:
Build and maintain strong relationships with industry influences, partners, and stakeholders.
Collaborate with internal teams to ensure brand alignment across all departments.
Requirements
Experience - 3+ years
Bachelor's degree in Marketing, Business, Communications, or a related field.
Strong creative and strategic thinking skills.
Excellent written and verbal communication skills.
Proficiency in using social media platforms and marketing tools.
Ability to work independently and collaboratively in a fast-paced environment.
Experience in creating visually appealing and engaging content
Excellent understanding of digital marketing concepts and best practices.
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About Airblack
Airblack is India’s largest online skilling academy, helping people become micro-entrepreneurs or get flexible opportunities through innovative “do-it-together” (DIT) courses.
In three years, Airblack's beauty academy has trained over 35,000 students in 200+ cities as Makeup Artists, helping them start their businesses as freelancers, studio owners, or earning influencers. We have also forayed into hospitality and culinary and helped over 500 bakers launch a baking business with our Certified Professional Baking Course
Airblack is backed by marquee investors such as Info Edge Ventures, Elevation Capital, Michael & Susan Dell Foundation, Blume Founders Fund, Better Capital and Mars Shot Ventures. We have also been recognized by the Beauty & Wellness Sector Skill Council & Skill India as a government-certified beauty skilling partner. Airblack has also been recognized by Forbes as a “Select 200” company with global business potential.
Who are we looking for?
At Airblack, we're entering a path of exponential growth, aiming to grow our revenue tenfold within the next two years while bolstering our profitability. In this pivotal phase, we seek a dynamic Performance Marketer responsible for planning, implementing, and optimizing high-performing advertising campaigns across various online channels, including Google Ads and Meta Ads, to increase company sales and brand awareness. This role requires a combination of analytical, creative, and strategic thinking to develop scalable and efficient campaign structures.
The ideal candidate would be driven by a blend of creative problem-solving and analytical prowess and thrive in a high-ownership environment. If this sounds like you, we would love to meet you.
What would you be doing?
- Performance Marketing: Develop, execute and manage lead acquisition for the Airblack inside-sales team by efficiently planning, executing and scaling up performance marketing campaigns on Facebook, Google and other digital media platforms
- Perform daily account management, check campaign performance, and adjust bids to enhance campaign efficiency.
- Optimize performance across ad channels by testing and tuning ads, keywords, and bid strategies.
- Analytics & Instrumentation: Contribute to the analytics muscle of the Growth function with in-depth data analyses and set-up tech instrumentation to scale operations
- Experimentation & User Insights: Deliver continuous user insights, solutions discovery and experimentations across both 0-to-1 and scale-up revenue initiatives
- Go-To-Market Operations: Execute end-to-end operations on GTM, leads CRM and revenue optimization initiatives.
- Creative Strategy: Be a creative powerhouse in acquisition advertising by ideating and producing best-in-class video and static ad properties, user communications and landing pages
- Cross-Team Collaboration: Work with the Growth, Design, Brand, Tech, Product and Inside-sales functions to advance cross-function revenue and profitability goals.
- Key Ownership: Own key metrics like ROAS, CAC, Lead Conversion % and Revenue
What makes you a suitable candidate?
We would love to hear from you if you meet the qualifications below:
- Experience: 1+ years in digital performance marketing with a high-growth startup preferably in the education / ed-tech space
- Understanding of custom audiences and lookalike audiences.
- Ability to generate and install the Facebook pixel, and Google Analytics.
- Strong understanding of bidding techniques (AutoBid, CPC, CPM, oCPM)
- Expertise in creating ads and ad copies.
- Education: A bachelor's degree in any discipline is required from a tier 1 college
- You have managed upwards of 20 Lakhs in ad spending
- You are a marketing geek and can come up with creative ideas at scale
- You are thoroughly data-driven in decision-making; with good Excel skills. Experience in SQL is a bonus!
- You have a proven track record of taking high ownership and willingness to execute hands-on when needed
- You have a knack for driving 0-to-1 rapid experimentation initiatives and 1-100 standardized operational initiatives
Why should you join Airblack?
- Empowering Entrepreneurs: We cultivate a culture of entrepreneurship where individuals are employees and owners of their work.
- Experimentation & Build: Our Growth team fosters a culture of rapid experimentation, freedom to fail & iterate, and owning scale-up through process building.
- Unrestricted Autonomy: When confronted with a challenge, you have the authority to take charge, exhibiting determination and resilience to overcome obstacles and ultimately succeed.
- Drive for Success: Embrace challenges head-on, applying your skills and expertise to accomplish tasks precisely and excellently.
- Thriving Market Opportunity: Join us on an exhilarating journey as we pioneer India's inaugural platform for passion skills, offering a unique and vibrant market to shape and build upon.
- Work with a stellar team: Great missions require great people - and we are fortunate to have some of the smartest and nicest people support us in our journey. Our team comprises ex-entrepreneurs, VCs, and operators from places such as Goldman Sachs, Paytm, Oyo, Bain & Co., BCG, Urban Company, top IITs and universities such as DU and NIFT.
About the Role: Sales operations is a vital function within an organization that focuses on optimizing and improving the effectiveness of sales processes. Operating behind the scenes, sales operations professionals play a crucial role in supporting the sales team and driving revenue growth.
Responsibilities:
· Optimize sales processes and workflows for maximum efficiency.
· Oversee the implementation and maintenance of Customer Relationship Management (CRM) system.
· Analyze sales data and prepare reports to provide insights and recommendations.
· Forecast sales and set goals for the team
Requirements:
· Excellent communication and collaboration skills
· Problem-solving and critical thinking abilities.
· Knowledge of market trends and competitive landscape.
- · Detail-oriented with exceptional organizational skills
Java Developer - Microservices ( 4+ Yrs) - Mumbai & Gurgaon
Java Developer - Angular ( 3+ Yrs) - Mumbai & Gurgaon
Must have 4+ years of experience in Enterprise Java 8 and above
Strong in Core Java (Collections, Threads, Regular Expressions, concurrency, Lambdas, Reactive, Exception handling).
Strong experience in microservices and event driven processing systems.
Experience with architecting and implementing apps using Spring Boot, Spring Cloud including Spring MVC, Spring Boot, Spring JDBC, and Spring Cloud.
Good knowledge on relational database (Oracle) or NO SQL database is preferred.
Experience in writing & automating test scripts using Mockito/JUnit, SpringbootTest etc.
Must be capable of doing code reviews and mentor the junior developers to drive towards high quality deliverables.
Strong background culture of delivering projects with first time right / Zero defects in Production.
Very good analytical, problem solving ability, verbal, and written communication skills.
you will be;
* Developing services with TypeScript (with Node.js) in Lambda
* Assisting with the design and evolution of their DevOps tooling
* Building their Amazon Web Services environment
* Performance tuning and optimisation
* Continually developing your skillset as required to ensure that the best technologies and methods are used
* Maintaining focus on security
* Working within a truly Agile environment, participating in daily stand-up meetings
* Collaborating with the rest of the development team and business to meet objectives
Key Skills Required;
* TypeScript * JavaScript (ES6+) * Node.js * Amazon Web Services, in particular AWS Lambda, * Experience working within an Agile environment * Excellent communication skills, with the ability to work in partnership with both business and technology teams * Proactive and truly passionate about technology * Degree level education in Computer Science (or equivalent), or similar experience * Willingness to continually learn new languages
Job Summary
You'd be meticulously analyzing project requirements and carry forward the development of highly robust, scalable and easily maintainable backend applications, work independently, and you'll have the support & opportunity to thrive in a fast-paced environment.
Responsibilities and Duties:
- building and setting up new development tools and infrastructure
- understanding the needs of stakeholders and conveying this to developers
- working on ways to automate and improve development and release processes
- testing and examining code written by others and analysing results
- ensuring that systems are safe and secure against cybersecurity threats
- identifying technical problems and developing software updates and ‘fixes’
- working with software developers and software engineers to ensure that development follows established processes and works as intended
- planning out projects and being involved in project management decisions
Skill Requirements:
- Managing GitHub (example: - creating branches for test, QA, development and production, creating Release tags, resolve merge conflict)
- Setting up of the servers based on the projects in either AWS or Azure (test, development, QA, staging and production)
- AWS S3 configuring and s3 web hosting, Archiving data from s3 to s3-glacier
- Deploying the build(application) to the servers using AWS CI/CD and Jenkins (Automated and manual)
- AWS Networking and Content delivery (VPC, Route 53 and CloudFront)
- Managing databases like RDS, Snowflake, Athena, Redis and Elasticsearch
- Managing IAM roles and policies for the functions like Lambda, SNS, aws cognito, secret manager, certificate manager, Guard Duty, Inspector EC2 and S3.
- AWS Analytics (Elasticsearch, Athena, Glue and kinesis).
- AWS containers (elastic container registry, elastic container service, elastic Kubernetes service, Docker Hub and Docker compose
- AWS Auto scaling group (launch configuration, launch template) and load balancer
- EBS (snapshots, volumes and AMI.)
- AWS CI/CD build spec scripting, Jenkins groovy scripting, shell scripting and python scripting.
- Sagemaker, Textract, forecast, LightSail
- Android and IOS automation building
- Monitoring tools like cloudwatch, cloudwatch log group, Alarm, metric dashboard, SNS(simple notification service), SES(simple email service)
- Amazon MQ
- Operating system Linux and windows
- X-Ray, Cloud9, Codestar
- Fluent Shell Scripting
- Soft Skills
- Scripting Skills , Good to have knowledge (Python, Javascript, Java,Node.js)
- Knowledge On Various DevOps Tools And Technologies
Qualifications and Skills
Job Type: Full-time
Experience: 4 - 7 yrs
Qualification: BE/ BTech/MCA.
Location: Bengaluru, Karnataka
Strong knowledge Drupal8.Must be Acquia certified developer
Hands-on experience in Acquia solutions like Acquia Lift and Acquia Site
Factory.Good knowledge on OOPS
Good knowledge of CSS, JQuery, JavaScript.Good knowledge of CSS, JQuery,
JavaScript
Good knowledge code version control tools - GIT, SVN.Ensure Code review and
coding guidelines for the project
Ensure cross-browser, cross-platform, and/or cross-device compatibility for
inconsistencies.
Perform Unit testing before delivery.Ensures that effort is tracked and
maintained throughout the life of project.
Collaboration between Development team and UX team for the layout and UI
designs.Collaboration between Development team and Testing-QA team.
Provide inputs on development efforts.Perform RCA for defects found during
QA and UAT
Analyzes the requirements and seek clarifications before developing the
projects.Ensures that the project is developed and delivered on time with
best quality
Follow SDLC/Scrum process defined for project
Location : Mumbai
Salary Range : As per the co standards
Type of Employment : Full time
Position Level : Senior
About theAsianparent
theAsianparent is a reproductive health-tech company that reaches out to 30 million mothers every month through our parenting website and app. Our vision is to improve the overall health of pregnant women, mothers and families in South East Asia by helping them navigate their most important moments with data-driven solutions and information in the form of content, community and physical products.
Headquartered in Singapore, theAsianparent has offices in Vietnam, Indonesia, Malaysia, the Philippines, Thailand, India, Sri Lanka, Hong Kong and Nigeria. Our investors include Fosun, JD.com,Vertex Ventures and others.
Link: https://tickledmedia.com/">https://tickledmedia.com/ / https://sg.theasianparent.com/">https://sg.theasianparent.com/
We are looking for a Full Stack Java Script Developers with 4+ years of experience. We iterate fast on prototypes but building final products carefully. This is unique opportunity to join the leading growth-stage start-up in the most meaningful segment of the economy(parents) in the core market of Singapore. This is a role where careers are made, if you are upto the challenge, and keen to work with world-class teams.
About the Role :
This role is based in our India Office, reporting to the Head of Development.
This primary role will be for crafting useful, visually appealing and stable applications while collaborating with the product, design & back-end engineering team and also the following.
Your responsibilities will include :
- You will work with a group of Javascript/full stack developers focused on delivering high quality
- enterprise solutions, ensuring delivery of high end experiences.
- You will help AirFi to quickly iterate and scale web app development to different segments of
- customers with standard processes, automation, monitoring and rapid quality assurance.
- Continuously monitor the web apps space for continuous improvements and optimisations, looking for new opportunities and challenges. - Be the domain expert and set a high development standard.
- Full stack exposure (preferably MEAN Stack) (4+ years) - Experience on building RESTful services andMVC patterns - Document-oriented NoSQL databases (MongoDB, CouchDB, etc)
- Responsive web-frameworks (e.g. Foundation, Bootstrap)
- Experience with Git (GitHub), automatic deployments, continuous integration - Expertise on
- Javascript, HTML5, CSS, AngularJS, NodeJS, Cloudant, AWS, etc.
- You get bonus points for : -
- Exposure to Video streaming, Payments, encoding - You care deeply about writing quality/testable/modular code.
- You have a passion to suck every bit of performance of the code - Hacker mentality - Affinity for metrics and analytics - Experience with working with offshore team - Linux skills.
What are we looking for :
- We are looking for someone who has empathy and compassion for end users.
- Strong organizational and project management skills.
- Proficiency in fundamental front end languages such as HTML, CSS, and JavaScript.
- Familiarity with JavaScript frameworks such as Angular JS, React, and Vue.
- Familiarity with Web server technologies like Node.js, Express/Fastify
- Familiarity with database technology such as MySQL and MongoDB.
- You understand the web protocols and the whole web stack very well to be able to figure out ingenious ways of solving problems.
Required Skills : Javascript, Node.js, HTML, CSS
Who should apply for this role? You are an expert/master in the below tools/skills :
- ReactJS (Medium Proficiency)
- Core JavaScript Development experience – Is a Must
- Node.js (Medium Proficiency)
- HTML/HTML5 (High Proficiency)
- CSS/CSS3 (High Proficiency)
- Up-to-date with cross-browser and cross-platform issues, have a good eye for detail and be able to work to tight deadlines
What can you expect
- A fast-paced environment to learn and grow in your career with a market leader with
- ambitious growth plans.
- Opportunities to learn about and work in different areas of content creation and management
- and become a well-rounded digital media content professional.
- Dynamic and supportive work culture.
- A passionate team of people working tirelessly to help women across South East Asia and
Please send your CV together with the following information:
- Notice Period
- Last Drawn Salary
- Expected Salary
- Nationality/ Visa Requirement
We are looking for a Digital Marketing Executive.
Duties and Responsibilities:
As a Digital Marketing Executive you must involve in:
• Keywords Exploring
• Create, execute and optimise campaigns end-to-end
• Analysis of social media performance of clients across multiple platforms.
• Responsible for managing SEO and digital ad channels in particular for performance marketing
• Stay updated on the latest trends and updates on social and digital marketing like SEO, mobile, web development.
• Creating links except Directory, Article, Press release submissions.
• link building, press release, email marketing, digital marketing, pr, seo, com, mar, email, business, facebook, marketing, reporting, Social Bookmarking, Search Analysis, One Way Link Building, Article Submission, Search Engine Submissions.
• Using Google guidelines for building links
• Able to speak, write and communicate clearly and present effectively to the clients.
Job qualifications and requirements:
Must have Knowledge in the following:
• SEO, SEM, SMM, SMO
• Link Building, Keyword Research
Education qualifications:
• A Bachelor’s degree Computer Science