ToppersNotes

Job Description – Design Lead (Brand

Design)

Location: Jaipur, Rajasthan

Experience: 4–6 Years

Employment Type: Full-Time

Department: Design / Brand

About the Role

We are looking for a highly creative and strategic Design Lead / Brand Design Lead who

can take complete ownership of the visual identity and brand design across the company.

The role will involve working across brand identity, marketing design, publication

graphics, packaging, creative communication, and brand strategy, ensuring that every

visual touchpoint is consistent, impactful, and aligned with the company's vision.

Key Responsibilities

 Own and strengthen the company's overall brand identity and visual language.

 Lead design for all major brand and marketing initiatives.

 Develop and maintain brand guidelines, visual systems, typography, color

systems, and design principles.

 Design and oversee marketing creatives, campaigns, social media assets,

advertisements, and digital communication.

 Lead the design of publication graphics, educational content, and learning

products.

 Work on logo design, brand assets, packaging, product branding, and other

physical/digital brand touchpoints.

 Translate marketing and business objectives into strong creative concepts and visual

solutions.

 Develop creative concepts and ensure high-quality execution across multiple formats.

 Collaborate closely with the Marketing, Content, Product, and Business teams.

 Ensure consistency of the brand across campaigns, products, publications, packaging,

and customer communication.

 Contribute to brand strategy through design, helping define how the company

should look, communicate, and be perceived.

 Review and provide direction on designs created by other designers and build a strong

design culture within the team.

 Manage multiple design projects simultaneously while maintaining quality and timelines.

 Stay updated with evolving design trends, consumer behavior, and emerging creative

formats.

What We Are Looking For

 Strong experience in Brand Design, Visual Identity, Marketing Design, or

Creative Design.

 Proven experience working on the brand side/in-house, preferably with consumer-

facing or D2C brands.

 Strong understanding of brand strategy and its connection with visual design.

 Excellent conceptual thinking with the ability to turn ideas into compelling visual

communication.

 Strong portfolio demonstrating branding, campaigns, marketing creatives,

packaging, publications, and/or visual identity work.

 Ability to think beyond individual creatives and build complete design systems and

brand experiences.

 Strong leadership and communication skills.

 Ability to independently take ownership of projects and drive them from concept to

execution.

Educational Qualification

 Bachelor's or Master's degree in Design, Visual Communication, Graphic Design,

or a related field.

 Graduates from reputed design institutes such as NID, NIFT, IIT, or equivalent

institutions would be preferred.

 Candidates with relevant design qualifications such as B.Des / M.Des are preferred.

Preferred Experience

Candidates with 4–6 years of relevant experience, particularly in brand-side/in-house

design teams, consumer brands, D2C companies, education companies, or agencies handling

large brands, would be preferred.

Why Join Us?

This is a high-ownership role where the Design Lead will have the opportunity to shape the

company's brand identity from the ground up, influence how millions of customers

perceive the brand, and build a strong and recognizable visual language across products,

marketing, publications, and packaging.

A Market Research Manager in the education sector leads data collection and analysis regarding student demographics, program demand, and competitor positioning. They guide academic program development, enrollment growth, and institutional marketing strategies by turning complex educational data into clear action plans.

Key Responsibilities

• Student & Market Analysis: Study enrollment trends, student behaviour, and shifting demands for online, hybrid, or traditional degree programs.
• Competitor Intelligence: Track competitor institutions, tuition pricing models, course offerings, and scholarship incentives.
• Research Design: Build and run qualitative and quantitative studies, including student surveys, focus groups, and alumni feedback loops.
• Data Reporting: Create visual dashboards, reports, and presentations for academic boards, marketing teams, and university leadership.
• Strategic Advising: Guide program development teams on launch viability and optimal target demographics for new courses or certifications.

Required Qualifications

• Education: Bachelor’s degree in Marketing, Statistics, Economics, Business Analytics, or a related field; master’s or MBA preferred.
• Experience: 4 to 6+ years in market research, with prior exposure to the education, EdTech, or non-profit sector.
• Technical Skills: Proficiency in survey tools (Qualtrics, SurveyMonkey) and data analysis software (SPSS, R, Python, or Excel).
• Soft Skills: Strong verbal communication, stakeholder management, and the ability to explain statistics to non-technical academic leaders.

Job description:

We are looking for a creative and detail-oriented Graphic Designer to join our team. If you have a passion for visual storytelling, a good eye for design, and are eager to learn and grow, we'd love to hear from you. Freshers with a strong portfolio are encouraged to apply.

Key Responsibilities:

• Design creative graphics for social media, marketing campaigns, and branding.
• Create banners, posters, brochures, presentations, and other marketing materials.
• Edit images and create visually appealing layouts.
• Collaborate with the marketing and content teams to develop engaging creatives.
• Ensure brand consistency across all design assets.
• Incorporate feedback and deliver high-quality designs within deadlines.

Requirements:

• Freshers or candidates with at least 6 months of experience in graphic design.
• Proficiency in Adobe Photoshop, Illustrator, Canva, or similar design tools.
• Basic understanding of typography, color theory, and layout principles.
• Creativity, attention to detail, and a willingness to learn.
• Good communication and time management skills.
• A portfolio showcasing your design work is preferred.

Preferred Skills:

• Knowledge of Adobe InDesign, Figma, or After Effects is a plus.
• Basic photo editing and video editing skills are an added advantage.

Location: Malviya Nagar, Jaipur Rajasthan 302017

Pay Range: 15 LPA to 20 LPA

Experience: 5-10 Yrs

About Toppersnotes

Toppersnotes is at a critical inflection point. Founded and majority-owned by Ayush, the company has built a strong, capital-efficient, and profitable foundation. With proven product-market fit and consistent growth, we are now ready to scale aggressively.

However, our current organizational structure presents a key bottleneck. While the team is strong in execution, we now need to evolve into a high-ownership, growth-driven organization capable of solving complex, undefined problems and building new growth engines.

Role Overview

We are looking for a Chief Human Resources Officer (CHRO) to lead the transformation of Toppersnotes into a high-agency, growth-centric organization.

This is not a traditional HR role. This is a business-critical leadership position responsible for building the talent engine, culture, and organizational systems that will power the company’s next phase of growth.

Core Challenge

The challenge is not talent shortage—it is a mindset and structural gap.

The organization currently lacks:

- A high-agency core team that takes ownership beyond defined roles

- Leaders who can independently solve problems and build new initiatives

- Systems that align individual ambition with company-scale outcomes

Key Responsibilities

1. Build a High-Agency Talent Engine

- Design and implement hiring strategies to attract top 1% high-agency individuals

- Redefine hiring frameworks to prioritize ownership, problem-solving, and initiative over experience alone

- Build strong employer positioning to attract ambitious, growth-oriented talent

2. Redesign Organizational Structure

- Create structures that enable autonomy, ownership, and accountability

- Transition teams from execution-driven to outcome-driven

- Build leadership pipelines that encourage independent thinking and initiative

3. Performance & Compensation Frameworks

- Design performance-linked compensation systems aligned with impact and value creation

- Develop salary + incentives + meaningful equity frameworks

- Ensure high performers are disproportionately rewarded and recognized

4. Culture Building

- Institutionalize a culture where initiative > instruction

- Build systems where impact is measurable and visible

- Drive meritocracy, accountability, and ownership across all levels

- Ensure retention is driven by growth opportunities, not comfort

5. Leadership & Capability Development

- Identify and develop high-potential individuals into owners and builders

- Introduce programs that foster entrepreneurial thinking within teams

- Coach leadership on managing high-agency talent

What We Are Looking For

Mindset

- Strong belief in ownership, accountability, and meritocracy

- Builder mindset — comfortable with ambiguity and zero-to-one challenges

- Bias for action and high standards

Experience

- Proven experience in building high-performance teams or organizations

- Strong understanding of performance-driven compensation and equity structures

- Experience in scaling organizations or leading transformation initiatives

Capabilities

- Exceptional talent judgment — ability to identify high-agency individuals

- Strong systems thinker — can design scalable organizational processes

- Ability to influence founders and leadership teams

Founder's Office | Sierra Innovations

At Sierra Innovations, we are building a high-impact Founder’s Office to drive the next phase of growth.

This role sits at the intersection of strategy, execution, and leadership building.

You will work directly with the Founder on critical business problems that shape the company’s future.

This is not a role.

This is a launchpad into leadership.

What You’ll Work On

• Drive high-priority strategic initiatives across the company
• Support fundraising — investor research, financial narratives, deck building, and conversations
• Design and implement key HR policies & org structures
• Lead KMP / leadership hiring across business functions
• Define and track KPIs across teams, ensuring accountability and performance
• Conduct market research & competitive intelligence to guide decision-making
• Work on 0→1 and 1→100 growth projects across categories
• Solve unstructured problems with clarity, speed, and ownership

Key Skills & Experience

• Investment Banking / Fund Analyst Experience
• Strong grounding in financial thinking, investor communication, and structured problem solving
• Fundraising Exposure
• Experience in supporting or leading fundraise processes
• KMP / Leadership Hiring
• Ability to identify and close high-quality leadership talent
• KPI & Performance Management
• Experience in defining, tracking, and improving business metrics
• Project Management
• Proven ability to drive cross-functional projects to completion
• Education / EdTech Exposure (Preferred)
• Understanding of test prep, K-12, or learning ecosystems
• Analytical + Execution Strength
• Ability to think clearly and execute fast

Who This Role Is For

• You have high intellectual horsepower
• You take extreme ownership — outcomes matter more than effort
• You are comfortable with ambiguity and thrive in fast-moving environments
• You can build networks and influence people
• You want to grow beyond a single function into a business leader
• You are hungry to create disproportionate impact

What You’ll Gain

• Direct exposure to founder-level decision making
• Hands-on experience in fundraising, hiring, strategy, and execution
• Opportunity to build a cross-functional business understanding
• Fast-track path into leadership roles within the company

Why Sierra Innovations

We are building a category-defining D2C powerhouse in publishing and beyond — combining content, technology, and distribution at scale.

If you want to be in the room where:

• strategic decisions are made,
• leaders are built, and
• real outcomes are driven,

this is that opportunity.

Final Note

This role is not for everyone.

But if you believe you have the intellect, network-building ability, and execution strength to drive outcomes,

we would love to work with you.

Apply if you’re ready to build — not just participate.

Job Title: Video Editor (Fresher) / Junior Video Editor

Location: Jaipur, Rajasthan Onsite

Experience: Fresher / 0–1 year

Employment Type: Full-time

Job Summary

We are looking for a creative and motivated Fresher Video Editor to join our team. The candidate will edit engaging video content for social media, marketing, and digital platforms while learning industry best practices under guidance.

Key Responsibilities

• Edit raw footage into high-quality videos
• Create short-form content (Reels, Shorts, Stories)
• Add basic effects, transitions, music, and subtitles
• Maintain brand consistency in all videos
• Organize and manage project files
• Implement feedback and revisions on time

Required Skills & Qualifications

• Basic knowledge of video editing software (Adobe Premiere Pro, Final Cut Pro, CapCut, DaVinci Resolve)
• Understanding of video formats and resolutions
• Creative storytelling mindset
• Willingness to learn and improve skills
• Ability to meet deadlines

Preferred (Good to Have)

• Basic knowledge of After Effects or motion graphics
• Familiarity with YouTube & Instagram content styles
• College projects, internships, or sample edits

Job Summary:

We are looking for a creative and motivated Junior Graphic Designer to support our design team in creating high-quality visual content. The candidate should have a basic understanding of design principles, attention to detail, and the ability to work in a fast-paced environment.

Key Responsibilities:

• Assist in designing marketing materials including social media creatives, posters, banners, brochures, and presentations.
• Support senior designers in developing brand-specific graphics and layouts.
• Create simple video edits, reels, or motion graphics (optional, if applicable).
• Collaborate with the marketing and content teams to ensure visual consistency.
• Edit and retouch images as required.
• Maintain proper file organization and follow brand guidelines.
• Handle multiple tasks and meet project deadlines.

Requirements:

• Bachelor’s degree in Graphic Design, Fine Arts, or a related field
• Basic proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Knowledge of Canva or other online design tools is a plus.
• Good understanding of typography, color theory, and layout design.
• Strong creativity and willingness to learn.
• Ability to take constructive feedback and improve.
• Strong communication and teamwork skills.

Preferred Skills (Optional):

• Basic knowledge of video editing tools (Premiere Pro / After Effects).
• Experience with social media content creation.
• Basic understanding of UI/UX principles.

Job Title: Design Lead – Brand, Creative & Visual Identity (D2C)

Location: Jaipur (Onsite)

Experience: 5–10+ years

Department: Creative & Brand

Employment Type: Full-time

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About the Role

We are seeking an exceptionally talented and intellectually strong Design Lead who can build, lead, and inspire our in-house design team. This is a high-impact role for someone who understands how fast-growing D2C brands operate and can translate brand narratives into powerful visual identities.

The ideal candidate has graduated from a leading design school, possesses a deep understanding of brand-building, and can create everything—from logo, brand language, packaging, and social media designs to website visuals, AI-driven creatives, and marketing collaterals—with consistency and excellence.

This person should be able to take a brand document or idea and convert it into a living, breathing visual identity that speaks the brand’s language across every touchpoint.

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Key Responsibilities

1. Brand Identity & Visual Language Development

Create and maintain the entire brand theme—including logo, color palette, typography, patterns, UI/UX style, and creative language.

Translate abstract brand narratives into compelling visual identities that resonate with consumers.

Build design systems and guidelines to keep all creatives aligned and consistent.

2. Creative Design & Execution

Oversee and create:

Social media creatives

Video design & motion graphics

AI-generated creatives

Packaging design (boxes, covers, sleeves, labels)

Marketing collaterals (brochures, flyers, banners, posters)

Website design and landing pages

Brand showreels and visual storytelling content

Ensure high-quality, on-brand designs for all marketing, product, and communication needs.

3. Team Leadership & Management

Lead, mentor, and manage a team of graphic designers, motion artists, illustrators, and design interns.

Hire top talent and build a high-performance creative team.

Review creative output and ensure timely, creative, and error-free delivery.

Train the team on brand guidelines, visual storytelling, and new design trends.

4. Strategy & Cross-Functional Collaboration

Work closely with founders, marketing, product, production, and script teams to conver

Understand campaign objectives and bring creative vision to life across mediums.

Maintain a design pipeline and ensure smooth workflow management.

5. Innovation & Creative Intelligence

Stay updated with design trends, AI tools, UI/UX evolution, D2C brand aesthetics, and global visual standards.

Use AI-based tools for speed, creativity, and experimentation.

Create designs that not only look good but also communicate with clarity and convert effectively.

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Required Skills & Qualifications

5–10+ years of design experience, preferably with leading D2C brands or creative agencies.

Graduation from a reputed design school (NID, NIFT, IDC, Srishti, Pearl, MIT-ID, etc.).

Strong portfolio demonstrating brand identity creation, packaging design, digital creatives, and storytelling capability.

Proficiency in design tools: Adobe Suite, Figma, and modern AI-based design tools.

Deep understanding of brand psychology, consumer behavior, and design communication.

Proven experience building and managing design teams.

Ability to convert briefs, strategies, and documents into compelling visual narratives.

Excellent aesthetic sense and a passion for building memorable brands.