
Job Title: SMO Executive
Job Summary:
The SMO Executive is responsible for developing and executing social media optimization strategies to enhance the brand’s online presence, increase audience engagement, and drive traffic to the company’s digital platforms. This role involves content creation, platform management, performance analysis, and continuous improvement of social media campaigns.
Key Responsibilities:
- Social Media Strategy Development:
- Design and implement effective SMO strategies tailored to various social platforms.
- Stay updated with the latest social media trends, algorithm updates, and best practices.
- Content Creation & Management:
- Create engaging content (text, images, video) that aligns with the brand’s voice and objectives.
- Plan and schedule posts using social media management tools to ensure timely and consistent communication.
- Community Engagement:
- Monitor social media channels, respond to comments, messages, and reviews in a timely manner.
- Foster and maintain active relationships with the online community and influencers.
- Campaign Management & Optimization:
- Launch, manage, and optimize social media campaigns to drive engagement and conversions.
- Collaborate with the digital marketing team to integrate SMO efforts with overall marketing strategies.
- Analytics & Reporting:
- Track and analyze key performance indicators (KPIs) such as reach, engagement, traffic, and conversion rates.
- Prepare regular reports with insights and actionable recommendations for continuous improvement.
- Brand Monitoring:
- Ensure all social media content maintains brand consistency and complies with industry guidelines.
- Monitor competitors and industry trends to identify new opportunities.
Skills & Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in social media management and optimization.
- Strong understanding of social media platforms (Facebook, Twitter, LinkedIn, Instagram, etc.) and their respective audiences.
- Excellent written and verbal communication skills.
- Proficiency in using social media management and analytics tools (e.g., Hootsuite, Buffer, Google Analytics).
- Creative mindset with a keen eye for design and content quality.
- Ability to analyze data and derive actionable insights.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
Preferred Qualifications:
- Experience with paid social media advertising.
- Knowledge of SEO and its interplay with SMO.
- Basic graphic design skills and familiarity with design tools such as Adobe Creative Suite.

Similar jobs

Job Profile:-
We’re in search of a Back-End Software Engineer that specializes in server-side components. In this role, you’ll primarily work on Node JS, Mongo DB, Redis, building scalable products and will bring a depth of knowledge on algorithms and data structures. As a Back-End Software Engineer, on any given day you might be architecting new features for our customers, refactoring existing code to be more scalable, and seeing changes through to completion in a live environment.
Key Attributes you need to possess: -
- Prioritization- Should have a strong work ethics and show up on time at sessions with excellent skills in predicting the amount of time needed to plan, coordinate, and perform on a task or managing their clients as and when required.
- Quick Learning Ability- You should be an amazing self-learner who has the ability to learn new technology on their own and are not threatened by new technologies. Someone who has an ability to pull various bits of information and to process information on the fly with good logical and analytical skills.
- Deep and Broad Technical Experience- Someone who is able to hit the ground because they already know the right technology.They should be able to meet coding principles and write code that is readable and commented-on where appropriate.Through incorporating their cognitive abilities and extensive industry experience, they are able to find optimal solutions easily.
- High-End User Focus-A good programmer does what they are asked to do, while a great programmer thinks of the end user of the software and works to solve problems within the organization’s
capabilities.Someone who knows the functionality they’re creating is of high value.
-Business Acumen- Should have a great eye for Business acumen as the product build will be exposed to millions of customers on-brand digital assets hence giving you exposure for handling a large user base in a live environment.
-Teamplayer- Someone who is able to work in a challenging environment and requires complete devotion, persistence and learning new things every day. As they will be involved in every fact of the product development starting from product ideation, Interface design, user experience, analytics, and engineering.
Typical work week look like:-
- Collaborating with the front-end developers and other team members to establish objectives and design more functional, cohesive codes to enhance the user experience.
- Design and implementation of scalable applications by using asynchronous programming with low-latency, high-availability, and performant applications between multiple systems, servers, and environments.
-Integration of data storage solutions by creating database schemas that represent and support business processes and also Integrating multiple data sources and databases into one system.
- Building reusable code and libraries for future use.
- Explore technical innovation and propose new solutions as and when required.
- Work with engineers, product managers and senior leadership to turn our product and technical vision into a tangible roadmap every month.
Our ideal candidate should have:-
- 4+ years of relevant experience in a Tech Startup
- A solid grounding in Computer Science fundamentals (based on a BE/BTech or MS in Information Technologies/Computer Science)
- Strong proficiency with JavaScript and knowledge of Node.js and frameworks.
- Strong hands on MongoDB and ability to write aggregation queries.
- Basic understanding of front-end technologies, such as HTML5, and CSS3.
- Hands-on on code versioning tools, such as Git, Redis, AWS, Sockets
What You will do
● Create beautiful software experiences for our clients using design thinking, lean and agile methodology.
● Work on software products designed from scratch using the latest cutting edge technologies, platforms and languages such as JAVA, python, Javascript, GoLang and Scala.
● Work in a dynamic, collaborative, transparent, non-hierarchical culture.
● Work in collaborative, fast-paced and value-driven teams to build innovative customer experiences for our clients.
● Help to grow the next generation of developers and have a positive impact on the industry.
Basic Qualifications
● Experience: 4+ years.
● Hands-on development experience with a broad mix of languages such as JAVA, Python, Javascript etc.
● Server-side development experience mainly in JAVA, (Python and nodeJS can be considerable)
● UI development experience in ReactJS or AngularJS or PolymerJS or EmberJS or Jquery etc. are good to have.
● Passion for software engineering and follow the best coding concepts. ● Good to great problem solving and communication skills.
Nice to have Qualifications
● Product and customer-centric mindset.
● Great OO skills, including design patterns.
● Experience with devops, continuous integration & deployment.
● Exposure to big data technologies, Machine Learning and NLP will be a plus.
Benefits
● Competitive salary.
● Work from anywhere.
● Learning and gaining experience rapidly.
● Reimbursement for basic working set up at home.
● Insurance (including a top up insurance for COVID).
Location
Remote - work from anywhere

We are looking to hire a skilled WordPress Developer to design and implement attractive and functional websites for our clients. You will be responsible for both back-end and front-end development including the implementation of WordPress themes and plugins as well as site integration and security updates.
To ensure success as a WordPress Developer, you should have in-depth knowledge of front-end programming languages, a good eye for aesthetics, and strong content management skills. Ultimately, a top-class WordPress Developer can create attractive, user-friendly websites that perfectly meet the design and functionality specifications of the client.
WordPress Developer Responsibilities:
- Meeting with clients to discuss website design and function.
- Designing and building the website front-end.
- Creating the website architecture.
- Designing and managing the website back-end including database and server integration.
- Generating WordPress themes and plugins.
- Conducting website performance tests.
- Troubleshooting content issues.
- Conducting WordPress training with the client.
- Monitoring the performance of the live website.
WordPress Developer Requirements:
- Bachelor’s degree in Computer Science or a similar field.
- Proven work experience as a WordPress Developer.
- Knowledge of front-end technologies including CSS3, JavaScript, HTML5, and jQuery.
- Knowledge of code versioning tools including Git, Mercurial, and SVN.
- Experience working with debugging tools such as Chrome Inspector and Firebug.
- Good understanding of website architecture and aesthetics.
- Ability to project manage.
- Good communication skills.
I am looking for Mulesoft Developer for a reputed MNC
Experience: 6+ Years
Relevant experience: 4 Years
Location : Pune, Mumbai, Bangalore, Indore, Kolkata
Skills:
Mulesoft
Experience: 6+ Years
Relevant experience: 4 Years
Location : Pune, Mumbai, Bangalore, Indore, Kolkata
Job Location : Kolkatta
Job Description :-
- Develop design solutions for various platforms
- Establish consistent brand and creative designs.
- Communicate ideas with project managers using mock-up and look books Collect feedback from project managers and adjust the approach to cater to criteria
- Build sitemaps, wireframes and prototypes to outline structure.
Requirements :-
- Bachelor's degree/PG in user experience,design or related field
- 4 to 6 years of experience with UI design Strong communication, design and creative thinking skills
Experience with Figma/Adobe XD, Photoshop, Illustrator etc
Knowledge of CSS is a plus
Regards
Team Merito
- Effective Leadership/Managerial Skills
- Recruitment & Onboarding
- Screening and shortlisting resumes, taking Telephonic interviews.
- Preparation of daily, MIS Reports of Hiring status.
- Managing end to end recruitment and selection process
- Coordination with HR Team with respect to interviews, joining.
- Follow up with the candidates till the candidate joined..
Required Candidate profile
- Good Communication Skills
- Independent Thinker
- confident
RESPONSIBILITIES
- BA Workstream: Ability to understand the objectives and goals of the project, and to contribute to the development of the project plan through identifying BA scope of work, advocating approach, and methodologies.
- Create BA Work Packages: Ability to breakdown the BA Scope of Work into manageable work packages to support the overall delivery of the plan.
- Scope and document requirements: Ability to understand, capture, and model functional, non-functional (operational), and interface requirements for users of a system.
- Designing and enhancing Business Processes: Ability to create maps (or models) of workflows, services design, and customer journeys for the business, organization, system, or software. Process maps are created by eliciting new requirements as well as identifying existing functionalities and processes in an organization. Documenting behavior models using use cases, user experience design, storyboards, user profiles, and user stories.
- Analysis & estimation of solution options: Ability to undertake quality initiatives and measure them with the right metrics. Be able to develop meaningful key performance indicators (KPIs).
- Training &Communications: Work with learning and comms team to provide inputs on new functionality, enhancements, process changes, etc. to drive adoption
- Digital Capability: Having had experience in, or capability to, enable customer experiences through the use of digital technologies through placing the customer at the center of everything we do.
WHAT WE'RE LOOKING FOR
- Holds a Bachelor’s Degree in Computer Science, Information Systems, Business Administration, or other related fields
- Minimum 4+ years of work experience as a BA required in Software development projects
- Industry certification in Business Analysis like CBAP, Agile business analysis, etc.
- Prior experience or a background in software development.
- High attention to detail and work ethics which encourages accuracy
- Involvement in digital transformation or multi-system integration project
- Strong written and oral communication skills with IELTS ( or any other equivalent English proficiency score of 7 or above)
- High level of computer user ability, including Ms Word, Ms Visio, Ms Excel, Ms Power Point, Outlook
- Agile qualification and experience
- Must have strong interpersonal skills and desire to work in a dynamic and fast-paced environment
- Must have the ability to work autonomously, be self-motivated, and a strong team player
- Great can-do flexible attitude that thrives in a collaborative makes it happen environment. Attitude is everything!
About Us
Flexmoney’s mission is to “Simplify, Sachet-ize and Democratize Consumer Credit” for the mass-market Indian consumer. Flexmoney enables banks and trusted lending partners to offer lender-branded, instant consumer finance/ EMIs at point of sale. Flexmoney owns and operates InstaCredTM, the largest BNPL network of online merchants and lenders with over 25 M+ pre-approved user credit lines from multiple lending partners and over 3000+ top marquee online merchants.. We provide the technology infrastructure and point-of-sale merchant network distribution as a “plug and play” proposition to banks and NBFCs.
Lending partners can offer lender-branded, frictionless, point of sale purchase credit to any consumer via a “plug and play” integration. Merchants enable our payment mode to provide shoppers with an instant, “cardless” credit payment option at checkout
Job Role & Responsibilities
-
Create/iterate/collaborate design concepts, user flows, sitemaps, interfaces, and visual design systems with the Product Managers and rest of the team members
-
Conduct User and Market Research to understand customer behaviour and related products in the market. Tie that understanding with business objectives to design an intuitive user experience
-
Collaborate with product and engineering teams to define, implement and launch innovative user products across multiple form factors
-
Perform data-driven design iterations to keep improving the business metrics
What we look for
-
3-6 years of experience in the field of UX
-
Experience in working with fidelity based software including Balsamiq, Sketch, and Invision Studio, Marvel App, Figma, Adobe XD, and similar tools.
-
Good understanding of how front-end technologies, patterns for mobile apps &
responsive websites work in the actual scenario
-
Strong communication skills with ability to clearly articulate complex ideas
-
Versatile team player with the ability to work iteratively in a highly agile, lean UX, and scrum environment
-
Understanding of basic front-end languages: HTML5, CSS3 Javascript for rapid prototyping
-
Prior experience in working with tech product companies/ startup is a plus
-
Portfolio of work covering products and services on the web, mobile and desktop


