Social Media Role

at OroPocket

Posted by MeghanaJain

Remote only

3 - 5 yrs

₹9L - ₹11L / yr

Full time

Skills

Social Media Marketing (SMM)

Search Engine Optimization (SEO)

Communication Skills

Responsibilities

Day-to-day management of campaigns and ensuring brand consistency
Facilitate scaling brand and company awareness across all social media channels
Create and implement social media strategies With specific aims toward user acquisition, increase in market cap, and increase in Assets under management
Ensure brand consistency in copy through tone, voice, and terminology
Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Instagram, LinkedIn, etc.
Strategically pick, launch and expand Brand Presence on new social media platforms, based on ideal customer profile and keeping demographics in mind
Oversee influencer marketing and influencer relationships aimed at specific, measurable outcomes that achieve the larger aims of the company
Perform research on current benchmark trends and audience preferences, ideal content formats for the acquisition of different demographics, and set up campaigns for the same
Staying ahead of the curve with industry trends and strategies
Communicate with followers, respond to queries in a timely manner and monitor customer reviews
Foster and deepen relationships with partners in the ecosystem by celebrating their milestones, positive interaction on their posts through comments on platforms such as Twitter, etc.
Suggest and implement new features to develop brand awareness, like promotions and competitions
Strategize and implement new content categories to bolster the aims of the company whether in terms of user acquisition, assets under management, or increasing market cap
Work closely with the wider Marketing team to ensure consistent and impactful campaign execution

Requirements

Proven work experience
Hands-on experience in content management
Excellent copywriting skills
Ability to deliver creative content (text, image, and video)
Knowledge of online marketing channels
Excellent communication skills
Analytical and multitasking skills
2+ years of relevant experience

You take care of our business we will take care of you,

We make sure are you are growing professionally with quarterly goals and appraisals.
Health is wealth, so we provide health insurance
Stand on Top - Employee professional development program
Gold benefits and Internet allowance
Welcoming a new member in the family is a great please so we provide maternity and paternity leave

And much more...

About OroPocket

To help us achieve our mission – on making the internet of value, you will be working on the latest technology to support our product roadmap. Ideal candidates would have a zeal for innovation and are keen to enhance skills constantly with a modern tech stack. You will work closely with the design and development team to build elegant and high-performance tech solutions.

Founded

2017

Type

Products & Services

Size

20-100 employees

Stage

Profitable

View full company details

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