Social Media Role

at OroPocket

DP
Posted by MeghanaJain
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Remote only
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3 - 5 yrs
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₹9L - ₹11L / yr
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Full time
Skills
Social Media Marketing (SMM)
Search Engine Optimization (SEO)
Communication Skills

Responsibilities

  • Day-to-day management of campaigns and ensuring brand consistency
  • Facilitate scaling brand and company awareness across all social media channels
  • Create and implement social media strategies With specific aims toward user acquisition, increase in market cap, and increase in Assets under management
  • Ensure brand consistency in copy through tone, voice, and terminology
  • Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
  • Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Instagram, LinkedIn, etc.
  • Strategically pick, launch and expand Brand Presence on new social media platforms, based on ideal customer profile and keeping demographics in mind
  • Oversee influencer marketing and influencer relationships aimed at specific, measurable outcomes that achieve the larger aims of the company
  • Perform research on current benchmark trends and audience preferences, ideal content formats for the acquisition of different demographics, and set up campaigns for the same
  • Staying ahead of the curve with industry trends and strategies
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews
  • Foster and deepen relationships with partners in the ecosystem by celebrating their milestones, positive interaction on their posts through comments on platforms such as Twitter, etc.
  • Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Strategize and implement new content categories to bolster the aims of the company whether in terms of user acquisition, assets under management, or increasing market cap
  • Work closely with the wider Marketing team to ensure consistent and impactful campaign execution

Requirements

  • Proven work experience
  • Hands-on experience in content management
  • Excellent copywriting skills
  • Ability to deliver creative content (text, image, and video)
  • Knowledge of online marketing channels
  • Excellent communication skills
  • Analytical and multitasking skills
  • 2+ years of relevant experience

You take care of our business we will take care of you,

  • We make sure are you are growing professionally with quarterly goals and appraisals.
  • Health is wealth, so we provide health insurance
  • Stand on Top - Employee professional development program
  • Gold benefits and Internet allowance
  • Welcoming a new member in the family is a great please so we provide maternity and paternity leave

And much more...

Read more

About OroPocket

To help us achieve our mission – on making the internet of value, you will be working on the latest technology to support our product roadmap. Ideal candidates would have a zeal for innovation and are keen to enhance skills constantly with a modern tech stack. You will work closely with the design and development team to build elegant and high-performance tech solutions.

Read more
Founded
2017
Type
Products & Services
Size
20-100 employees
Stage
Profitable
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