Job Description:
This is a remote position.
We're seeking a dynamic Content Manager to join our team. The ideal candidate will have a passion to lead the development and execution of our content strategy, driving the creation of compelling, data-driven content that resonates with our target audience.
About us:
Astra is a cyber security SaaS company that makes otherwise chaotic pentests a breeze with its one of a kind Pentest Platform. Astra's continuous vulnerability scanner emulates hacker behavior to scan applications for 8300+ security tests. CTOs & CISOs love Astra because it helps them fix vulnerabilities in record time and move from DevOps to DevSecOps with Astra's CI/CD integrations.
Astra is loved by 650+ companies across the globe. In 2023 Astra uncovered 2 million+ vulnerabilities for its customers, saving customers $69M+ in potential losses due to security vulnerabilities.
We've been awarded by the President of France Mr. François Hollande at the La French Tech program and Prime Minister of India Shri Narendra Modi at the Global Conference on Cyber Security. Loom, MamaEarth, Muthoot Finance, Canara Robeco, ScripBox etc. are a few of Astra’s customers.
Roles & Responsibilities:
- Develop and implement a comprehensive content strategy that aligns with Astra's business goals and target audience preferences.
- Create and optimize content across multiple channels, including blog posts, white papers, case studies, videos, webinars, and social media, to drive brand awareness, lead generation, and customer acquisition.
- Collaborate with cross-functional teams, including marketing, sales, product, and design, to align content efforts with overall business objectives and initiatives.
- Leverage SEO best practices and content optimization techniques to maximize content visibility and reach.
- Track and analyze content performance metrics and user engagement data to measure the effectiveness of our content operations
- Establishing content standards, guidelines, and quality assurance measures.
You’d be a great fit if you have:
- 5-7 years of experience in content marketing, preferably in the B2B SaaS or any related fields.
- Proven track record of leading and managing high-performing content teams, delivering impactful content strategies, and driving measurable results.
- Strong leadership and communication skills, with the ability to inspire, motivate, and empower team members to achieve their full potential.
- Strategic mindset, with the ability to think analytically and creatively to develop innovative content strategies that resonate with target audiences and drive engagement.
- Familiarity with industry-specific nuances and trends.
- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.
- Knowledge of SEO best practices, content optimization techniques, and content management systems (CMS) is a plus.
Benefits of being an Astra-naut:
- Embrace the cosy remote work lifestyle.
- Feel the startup adrenaline pumping through your veins.
- Your brilliance showcased to thousands of eager readers and users.
- Revel in our open, growth-centric ambiance; it's like a digital playground.
- Dive deep into the captivating world of cybersecurity.
- And yes, get ready for some unforgettable workcations—think Chikmagalur & Jim Corbett.
Subodh Popalwar
Software Engineer, Memorres
About Astra Security
Astra is on a mission to make world a more secure place. As cyber security becomes need of the hour, Astra is making security more accessible to internet businesses.
Backed by Techstars, Astra has been awarded by President of France and PM of India at the Global Conference of Cyber Security for its innovation.
Your work will directly be stopping millions of cyber attacks on thousands of our customers. You will be working on our security suite, Astra, to build and maintain security software which runs on 1000's of client websites.
More details right here: https://www.getastra.com/team-and-culture
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About Us:
Plobal Apps is a no code platform that helps online brands build mobile apps in minutes. We are one of the largest app builders in the Shopify ecosystem, powering apps for some of the world’s largest brands like Steve Madden, Forever 21, Bailey’s Blossoms & thousands more. Our team currently operates out of Toronto, Pune & Bangalore.
We’ve raised over $10 million in funding and are backed by Bessemer Venture Partners, Elevation Capital & Better Capital.
What you will do:
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- Set up and optimize outbound email campaigns, working closely with the Sales team
- Build and execute content marketing strategies to drive leads
- Plan and manage the design, content, and production of all marketing materials with designers
- Manage the SEO initiatives - strategizing, planning and execution (coordinating with an agency)
Who we are looking for:
- At least 3-5 years of digital marketing experience forB2B SaaS companies
- Excellent at written communication
- Excellent at creating compelling decks
- Well versed in analyzing data and funnels
- Tech Savvy and excited to explore and work with new technology
Benefits:
- Remote first work culture
- Health Insurance Coverage of INR 5,00,000
- 21 Paid Personal leaves + 10 Paid National Holidays per calendar year
- Maternity and Paternity Leave
- High learning curve
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*Salary is based on experience and skills.
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*We have other vacancies that might be of interest to your friends & colleagues, they can check us out athttp://www.wingassistant.com/"> www.wingassistant.com.
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Follow CutshortSubodh Popalwar
Software Engineer, Memorres