Content Writer - Influencer Script at Plixlife · Mumbai · 1 - 3 years · ₹2L - ₹6L / yr · Posted 6 Sep 2024
Role: Content Writer - Influencer Script
Exp: 1-3 Years
Salary: up to 6 LPA
City: Mumbai
Job Description:
- Develop compelling scripts tailored to the content concept and vision for influencers to use in video productions.
- Infuse creativity and originality into scriptwriting to captivate the audience and align with the influencer's brand and style.
- Focus solely on scriptwriting for influencers; experience in advertising copywriting is not applicable for this role.
- Collaborate closely with influencers, content creators, and other team members to ensure scripts meet the desired objectives and resonate with the target audience.
- Stay updated on current trends and preferences in influencer marketing and social media content to continuously enhance script quality and relevance.
- Adapt writing style and tone to suit various platforms and audience demographics while maintaining consistency with the influencer's brand identity.
- Incorporate feedback and iterate on scripts as necessary to optimize engagement and effectiveness.
Shubham Vishwakarma
Full Stack Developer - Averlon
Similar jobs (1)
Job description:
About Evaraa
Evaraa is a D2C brand specializing in handcrafted spiritual décor — god idols, car dashboard idols, silver collectibles, and home décor pieces that blend tradition with modern living. We're building a content-first brand voice across Instagram, Facebook, YouTube, and Pinterest.
Role Overview
We're looking for a Social Media Content Writer who can translate our products' craftsmanship and spiritual value into scroll-stopping captions, scripts, and copy that drive engagement and conversions across platforms.
Key Responsibilities
Write daily/weekly social media captions, hooks, and scripts for Instagram Reels, YouTube Shorts, Facebook posts, and Pinterest pins
Draft ad copy variations (primary text, headlines, descriptions) to support performance marketing campaigns
Write product descriptions and collection copy for the Shopify store in a brand-consistent tone
Develop content calendars aligned with festivals, product launches, and sales (Diwali, Navratri, Raksha Bandhan, Republic Day, etc. — high-relevance occasions for our category) Collaborate with the design/video team to brief reels, carousels, and UGC-style content Write blog articles for SEO (spiritual décor, home temple ideas, gifting guides)
Repurpose long-form content into short-form social hooks
Track which captions/hooks correlate with higher engagement and iterate based on performance feedback from the marketing team
Stay on top of trending audio, formats, and meme templates relevant to the lifestyle/spiritual/decor space.
Requirements
1–3 years of experience writing for social media, preferably for a D2C or e-commerce brand Strong grasp of Instagram/Facebook content formats and what drives engagement vs. reach vs. conversions
Excellent written English (Hindi/Hinglish copywriting skills are a strong plus given our audience)
Comfortable writing both brand storytelling content and direct-response ad copy Basic understanding of SEO principles for blog/product copy
A portfolio of past captions, ad copy, or content calendars
Work Location: In person
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon