BFC SOFTTECH PVTLTD

Job Description – Tele Caller

Experience: 1–3 Years (Freshers with excellent communication skills may also apply)

Job Summary

A Tele Caller is responsible for guiding authors through the publication process, understanding their publishing requirements, and recommending suitable publication and marketing solutions. The role involves client consultation, relationship management, sales coordination, and ensuring a smooth publishing experience for authors.

Key Responsibilities

• Connect with prospective and existing authors to understand their publishing needs.
• Explain publication packages, services, and marketing solutions in a professional manner.
• Provide consultation regarding book publishing, editing, design, distribution, and promotional services.
• Maintain regular follow-ups with authors and assist them throughout the publication journey.
• Build and maintain strong relationships with clients to ensure high customer satisfaction.
• Coordinate with internal teams such as editorial, design, production, and marketing departments.
• Achieve assigned sales and revenue targets.
• Maintain accurate records of client interactions and updates in the CRM
• system.
• Resolve client queries and concerns promptly and professionally.
• Stay updated with publishing industry trends and company offerings.
• Required Skills
• Excellent verbal and written communication skills.
• Strong persuasion, negotiation, and interpersonal skills.
• Customer-focused approach with problem-solving abilities.
• Ability to build long-term professional relationships.
• Good organizational and time-management skills.
• Basic knowledge of MS Office and CRM tools.
• Ability to work independently and as part of a team.
• Qualifications
• Graduate in any discipline (Bachelor's degree preferred).
• Experience in sales, customer service, publishing, counseling, or client
• relationship management will be an added advantage.
• Freshers with strong communication and sales aptitude are encouraged to

apply.

Key Performance Indicators (KPIs)

• Author acquisition and conversion rate.
• Revenue generation from publication services.
• Client satisfaction and retention.
• Timely follow-up and query resolution.
• Achievement of monthly and quarterly targets.
• What We Offer
• Competitive salary and performance incentives.
• Professional growth and career advancement opportunities.
• Comprehensive training and development programs.
• Dynamic and collaborative work environment. 

Job Description – SEO Executive (1–3 Years Experience)

Position: SEO Manager

Experience Required: 1–3 Years

Location: Lucknow

Salary: ₹20,000 – ₹35,000/month (Depending on experience)

About the Role

We are looking for a passionate and result-oriented SEO Candidate to join our digital team. The candidate will be responsible for improving website rankings, increasing organic traffic, and implementing effective SEO strategies across multiple digital platforms.

Key Responsibilities

• Perform keyword research and competitor analysis
• Optimize website content, meta tags, headings, and landing pages
• Execute on-page and off-page SEO activities
• Build high-quality backlinks and improve domain authority
• Monitor website performance using SEO tools
• Track rankings, traffic, and prepare SEO performance reports
• Coordinate with content and development teams for SEO implementation
• Stay updated with the latest Google algorithm updates and SEO trends
• Improve website speed, indexing, and technical SEO factors

Required Skills

• Good understanding of On-Page & Off-Page SEO
• Knowledge of Technical SEO basics
• Experience with tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar
• Understanding of keyword planning and content optimization
• Basic knowledge of WordPress and website structure
• Good analytical and communication skills

Preferred Qualifications

• Bachelor’s degree in Marketing, IT, or related field
• Certifications in Digital Marketing/SEO will be an added advantage

Perks

• Opportunity to work on multiple projects and brands
• Learning and growth-oriented environment
• Friendly and collaborative team culture

We are looking for a creative and detail-oriented Video Editor to produce high-quality video content for our wealth management brand. The role involves editing educational, promotional, and social media videos that build trust, clarity, and brand credibility among investors.

Key Responsibilities

• Edit videos for social media, YouTube, website, ads, and internal communications
• Create engaging short-form content (Reels, Shorts) and long-form videos
• Add graphics, subtitles, transitions, sound effects, and background music
• Ensure videos align with BFC Capital’s brand tone and compliance guidelines
• Collaborate with marketing, content, and leadership teams
• Optimize videos for different platforms (Instagram, YouTube, LinkedIn)
• Manage video files, versions, and timelines efficiently

Required Skills

• Proficiency in Adobe Premiere Pro, After Effects, Final Cut Pro, or similar tools
• Strong understanding of storytelling, pacing, and visual aesthetics
• Experience with motion graphics and subtitles
• Basic knowledge of color correction and sound editing
• Ability to meet deadlines and handle multiple projects

Preferred Qualifications

• Experience editing finance, investment, or corporate content
• Understanding of YouTube & social media algorithms
• Familiarity with branding and compliance-sensitive content
• Basic knowledge of thumbnails and visual hooks

We are looking for an experienced Digital Marketing Manager who can manage the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors

Requirements and skills

• Proven experience as Digital Marketing or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills

Job Title: Graphic Designer

Department: Digital Marketing

Location: Gomti Nagar, Lucknow, Uttar Pradesh Employment Type: Full-Time

About the Role:

We are seeking a creative Graphic Designer to join our Digital Marketing team. The ideal candidate will develop high-quality visual content that strengthens our brand presence across digital and print channels.

Key Responsibilities:

- Design engaging visual content for digital platforms (social media, websites, email campaigns) and print materials (brochures, banners, posters)

- Collaborate with marketing teams, content writers, and creative directors to execute integrated campaigns

- Transform marketing briefs into visually impactful designs that communicate brand messaging effectively

- Ensure brand consistency across all visual communications and maintain corporate design guidelines

- Perform photo editing, image retouching, and graphic optimization

- Stay updated with design trends, emerging technologies, and industry best practices - Manage multiple projects simultaneously while meeting deadlines

Required Qualifications:

- Bachelor's degree in Graphic Design, Visual Communication, Fine Arts, or related field - 1-3 years of professional experience in graphic design

- Strong portfolio demonstrating expertise in digital and print design

Technical Skills:

- Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) Note: CorelDraw experience is not applicable

- Expertise in Figma for UI/UX design and collaborative workflows

- Strong understanding of layout, typography, color theory, and brand identity

- Working knowledge of motion graphics and video editing (After Effects, Premiere Pro)

Core Competencies:

- Excellent visual communication and presentation skills - Strong collaboration and interpersonal abilities

- Exceptional attention to detail

- Effective time management and ability to multitask

- Creative problem-solving approach 

Job Title: Business Development Manager

Location: Lucknow

Employment Type: Full-time

About the Role

We are seeking an ambitious and result-oriented Business Development Manager to drive the revenue growth of our YouTube channel, studio, and production business. The ideal candidate will be responsible for identifying business opportunities, building partnerships, and driving sales through client acquisition, brand collaborations, and influencer tie-ups.

Key Responsibilities

• Identify and pursue new business opportunities for studio bookings, video shoots, podcasts, and other media productions.
• Build and maintain strong relationships with clients, agencies, and production houses.
• Pitch and close deals with content creators, artists, and brands for studio usage and collaborations.
• Develop and implement effective sales strategies to achieve monthly and quarterly revenue targets.
• Collaborate with the production and creative teams to ensure smooth project execution and client satisfaction.
• Negotiate pricing, contracts, and partnerships with clients and vendors.
• Monitor market trends, competitor activities, and emerging business opportunities.
• Prepare sales reports, performance metrics, and revenue forecasts for management review.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 2–5 years of experience in business development or sales, preferably within media, production, or advertising.
• Strong communication, negotiation, and networking skills.
• Proven track record of meeting or exceeding sales targets.
• Familiarity with the media, entertainment, or influencer ecosystem is a strong advantage.
• Ability to work independently and as part of a fast-paced, creative team.

Skill Set Required

• Excellent convincing and analytical abilities
• Strong interpersonal and presentation skills
• Professional and presentable personality
• Must own a two-wheeler or four-wheeler for client visits

What We Offer

• Competitive salary with performance-based incentives
• Opportunity to work with leading creators, brands, and production professionals
• A dynamic, creative, and growth-oriented work environment

Job Summary:

We are looking for a strategic and creative Social Media Manager to lead the content planning, execution, and marketing across three key verticals of the BFC Group. The ideal candidate will be responsible for building a strong social presence, driving engagement, and aligning content with the brand’s voice and business goals.

Key Responsibilities:

• Content Strategy & Planning:
• Develop and manage monthly content calendars for all three verticals.
• Collaborate with internal teams to align content with marketing campaigns and business objectives.
• Conduct competitive and audience research to inform content tone and style.
• Content Creation & Execution:
• Oversee the creation of original, engaging, and brand-aligned content (text, image, video, reels, stories, etc.).
• Work with designers, videographers, and copywriters to produce content that performs.
• Ensure timely posting across all relevant social media platforms.
• Social Media Marketing & Management:
• Manage social media tools for scheduling, analytics, and community management.
• Track performance metrics and generate insights for continuous improvement.
• Brand Engagement:
• Monitor social media trends and viral content opportunities.
• Respond to comments, messages, and queries in a timely and professional manner.
• Build and nurture online communities for each vertical.
• Reporting & Analysis:
• Prepare monthly performance reports with actionable insights.
• Suggest improvements based on analytics, user behavior, and campaign performance.

Requirements:

• Bachelor's degree in Marketing, Communications, or related field.
• 2–4 years of experience managing social media accounts (preferably across multiple brands or verticals).
• Strong understanding of platform-specific best practices (Instagram, Facebook, LinkedIn, YouTube, etc.).
• Proficiency with tools like Meta Business Suite, Canva, Buffer/Hootsuite, and analytics dashboards.
• Excellent communication, writing, and visual storytelling skills.
• Ability to multitask, manage deadlines, and work collaboratively.

We are looking for a Web content writer whose role will be to create compelling blog posts, copywriting, product descriptions, social media content and web copy. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. The ideal candidate should have a proven track record of producing pieces that increase engagement and drive traffic. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. The successful candidate should also be detail-oriented and committed to meeting tight deadlines. Preference will be given to those with a strong writing portfolio, bachelor’s degree and relevant work experience.

Duties and Responsibilities

•Conducting in-depth research on industry-related topics in order to develop original content.

•Developing SEO optimized content for blogs, articles, product descriptions, social media, and the company website.

•Assisting the marketing team in developing content for advertising campaigns.

•Editing and polishing existing content to improve readability.

•Conducting keyword research and using SEO best practices to increase traffic to the company website.

•Creating compelling headlines and body copy that will capture the attention of the target audience.

•Identifying customers’ needs and recommending new content to address gaps in the company's current content

Skills & Requirements

•Bachelor's degree in communications, marketing, English, journalism, or related field.

•Proven content writing or copywriting experience.

•Proficient in all Microsoft Office applications.

•Knowledge of digital marketing tactics, including SEO and email marketing is an advantage.

•A portfolio of published articles.

•Excellent writing and editing skills.

•The ability to work in a fast-paced environment.

•The ability to handle multiple projects concurrently.

•Effective communication skills

Job Type:

•Full-time office based

Salary:

•₹2,00,000.00 - ₹3,00,000.00 per year

Schedule:

•Day shift

Education:

•Bachelor's (Preferred)

• Research industry-related topics (combining online sources, interviews and studies)
• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts using Content Management Systems
• Proofread and edit blog posts before publication
• Submit work to editors for input and approval
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Promote content on social media
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images and tone)
• Update website content as needed