We are looking for a passionate and experienced Email Marketing Manager to join our Marketing team! As an Email Marketing Manager at our company, you will be responsible for planning and developing our overall email marketing strategy. You will be responsible for managing the strategy, leading your team and ensuring that the business goals are met. Please find below the list of roles and responsibilities: Manage and build overall email marketing strategy Create various email lists and campaigns Create and design various CTAs and email templates Test every campaigns success Determine email marketing KPIs Develop and present reports on a weekly basis Develop a lead generation strategy Create smart email lists Increase email subscriptions Analyze data to get smart insights Suggest methods for improvements Segment lists based on behaviors like past email engagement and website interactions Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email.
Role Description Conceptualize, plan and execute CRM campaigns that drive traffic, repeat purchase, andcross-sell. Segment the user base to deliver personalized communication and offers. Analyze data and identify actionable insights to increase repeat business for online channels Maintain and publish performance dashboards - campaign level, cohort level, channel level Design experiments and run A/B tests to improve existing campaigns/processes. Good hands-on experience on clever tap and other SMS/email tools/providers Should be able to manage a team and manage their day to day opsPreferred Person: 9-12 years experience in a data-driven function. Comfortable with numbers to make focused decisions Team player with excellent written and verbal communication skills. Ability to learn quickly and willing to apply new concepts. CRM experience in an eCommerce/consumer company preferred MBA from premier institutions Someone who has done campaign management earlier and managed campaign managers.
Mosaic is looking for a Senior Executive in Ecommerce. Managing efforts across all marketplaces. Revenue numbers across these channels would be your primary KPI. You would also be expected to oversee and manage the operational aspects. Responsibilities Define, develop and constantly optimize digital solutions to meet the goals and KPIs by developing and A/B Testing campaign strategies, landing pages & pricing strategies Maintain the online listing sheet for the brand and make updates as products are added,prices are changed etc. Audit all online listings on a weekly basis and ensure that changes are made if there areany errors. Develop strong relationships with various Ecommerce Portals representatives to help drive sales Keep collecting data for platforms e.g. top selling products, competitor performance,advertising mechanisms etc. As the Ecommerce Specialist you will own our objective to ensure our products and assets are created and deployed perfectly across retailer websites such as Amazon, Ocado, Tesco and our products featured on our own Beauty and Personal Care brand websites. Coordinate with the Logistics team to ensure proper supply at different warehouses Work with the Design team to help develop best in class advertising creatives Requirements Lots of drive and comfortable with A/B testing multiple approaches to get the end result Expected to work as an individual contributor Strong interpersonal skills to work with cross functional teams Ability to work under deadlines and manage multiple projects at once & thrive in an unstructured environment Ability to cater product pitch to the specific target audience, and getting the best communication out to drive sales.
Product Manager Compensation - ₹18.0L - ₹35.0L Experience - 5.0 - 7.0 Year(s) : Min 5 yrs of Solid Product management ExperienceLocation - Bangalore / MumbaiWorking days - 5Qualification - B.Tech/B.E.Requirements: Candidates shall be working in a product/internet consumer firm and only B2B Product Firms (Not B2C) Candidates shall be a full time MBA from a tier1 Institutes Candidates shall have experience in Road-mapping, goal setting, managing project execution, A/B testing, UI/UX wire-framing, defining product roll-out strategy. Responsibilities: Own delivery of product initiatives and releases Lead ideation, development, launch, testing, and iteration of new features Translate high-level conceptual product ideas into clearly defined product specifications. Collaborate with design, engineering, marketing, and sales to drive the product development process Define and execute the LEAD School product vision, priorities and roadmap Collaborate with engineering to determine the best technical implementation of the product features by Using your skill on PRD, wireframe, mind map, trello and etc. Use data and metrics to help inform roadmap and product decisions to help better acquire, convert and retain users Define user stories and product requirements that both reflect and anticipate the needs of LEAD School broad user base Proactively engage with LEAD School users in user research and to identify market opportunities Understand the competitive landscape and evaluate market trends to better inform product roadmap. Skills and Qualifications: 3+ years’ experience in a product management role within a B2B software company Experienced being the product owner in agile product teams Experience with A/B testing and using data to inform product decisions Technical enough to work effectively with engineers to decide on different product paths Design-capable enough to work effectively with designers to decide on good platform UI/UX choices Strong prototyping and wireframing skills using tools like Balsamiq, Moqups etc. Experienced in managing product backlogs and priorities based on user research and collaborating with internal stakeholder Effective decision maker and can help teams understand rationale and reasons for the product decisions and roadmap direction Thrive in a fast-paced startup environment Self-starter, independent and excellent at driving teams and projects Excellent communication skills at all level’s small groups, large groups, and with executives