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- The PPC / Paid Search is responsible for administering and managing Pay per Click media strategies for clients. She/he should be able to quickly understand & support initiatives that will contribute to the goals and success of client campaigns.
- Perform daily account management on Google AdWords, Facebook, Bing and other search platforms.
- Assist in the maintenance and monitoring of keyword bids, Account daily and monthly budget caps, impression shares, quality score & other important account metrics.
- Provide creative copy suggestions and graphical ad templates.
- Assist in the management of Display network placement lists on AdWords & through other contextual advertising platforms.
- Can devise strategies to increase ROI – Is good at increasing CTR & reducing the cost per clicks.
- Leverage AI-powered tools and automation (such as smart bidding, performance forecasting, and AI-driven ad optimization platforms) to enhance campaign efficiency, targeting accuracy, and ROI.
- Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
- Able to understand the business website thoroughly to implement a strategic plan for Google AdWords.
- Keep pace with search engine and PPC industry trends and developments
Experience : Minimum 5 Years
Location : Indore-onsite
Interview mode : Virtual
Note : Please DO NOT apply if you're experience less then 7 years
The Product Manager will play a pivotal role in shaping and executing strategic initiatives and product innovations and development within the CarTrade Tech Labs . This position requires an entrepreneurial mindset, a passion for emerging technologies, and the ability to drive ideas from conception to implementation by working together with various stakeholders including engineering, marketing, sales and external customers. The role will rely deeply on leveraging Artificial Intelligence (AI) and Generative AI capabilities to unlock new product opportunities and features, improve decision-making, and drive innovation-led growth.
Job Location- Mumbai
Mode of work - Work from office
Key Responsibilities
● Be a part of the product development life cycle for certain defined products.
● Conduct comprehensive market analysis, competitive benchmarking, and user research to inform product strategy.
● Develop and clearly communicate product roadmaps, strategic objectives, and growth opportunities.
● Collaborate closely with technical, design, and business teams to build, test, and launch new products and services.
● Identify and nurture strategic partnerships and alliances to accelerate innovation and enhance market positioning.
● Define and track success metrics, analyze performance data, and adapt strategies based on data-driven insights.
● Champion a culture of experimentation, agile execution, and continuous learning within the Lab.
● Identify opportunities to integrate AI/ML and Generative AI solutions into products, workflows, and strategic initiatives.
● Work with engineering and data teams to conceptualize, evaluate, and scale AI-driven product features and automation use cases.
● Stay updated on emerging AI trends, LLM ecosystems, and applied AI innovations to inform product strategy and competitive positioning.
● Drive experimentation using AI-enabled tools for user insights, personalization, automation, and operational efficiency.
Qualifications
● Post graduate degree in Business, Engineering, Computer Science, or related fields.
● 3+ years of experience either in Product Management .
● Strong analytical skills and familiarity with market research methodologies.
● Exceptional communication and stakeholder management skills, with the ability to influence cross-functional teams.
● Passion for technology trends and familiarity with agile product development methodologies.
● Hands-on Experience in product management is required.
● Exposure to AI/ML, Generative AI, or data-driven product initiatives, either through product development, strategy projects, or experimentation.
● Understanding of AI product lifecycle concepts such as model evaluation, experimentation, data feedback loops, or AI-enabled user experiences is a strong plus.
● Familiarity with AI tools, LLM-based applications, analytics platforms, or AI-assisted decision-making frameworks will be advantageous.
Assistant Manager – Marketing
Remote Opportunity
Qualifications & Experience
Education:
• Bachelor's degree in Marketing, Mass Communication, Design, or Business
• Certification in Digital Marketing (Google, Meta, HubSpot, or similar) preferred
Experience:
• 4–7 years of experience in B2B marketing, preferably in certification, training, SaaS, consulting, or services
industry
• Experience leading multi-channel campaigns and content creation
• Prior exposure to compliance, ISO standards, ESG, or cyber/information security is an added advantage
Job Description:
This is an exciting opportunity to come and lead growth for a fast scaling start-up and create meaningful impact in the education space. It will be a truly global experience in driving growth for company across all major geographies - United States, Latin America, Europe, Middle East & Asia Pacific. And also a chance to work with a very diverse and motivated team at the company.
You will be reporting to the COO and will be assisted in the role with a team of your own and cross functional teams such as sales, learning, product & design.
Your responsibilities will include:
Business insights
You will be the custodian for the generation of all insights be it market research, consumer
Insights or competitive landscape. These will be the power behind everything we do.
Growth
You will be responsible for defining our growth strategy, coordinating and executing growth
plans, and optimising our funnel to meet revenue targets. Our ambitions are big and so will be the scale of this role - from our current 25000+ educators to 60 million globally.
We've listed a few things you'll be responsible for below, but it will also be your call to
determine which of these we should spend resources on and which we should not.
• Identifying target geographies and schools for each business
• Planning marketing initiatives to generate leads, using below
• Content (key medium)
• Events (key medium)
• Partnerships
• Digital/Performance marketing
• Product marketing
• Website and other internal channels
• Email campaigns
• Programs such as referral and affiliate
• SEO
Brand
While the immediate focus will remain to grow the business, eventually you will also help build the company brand and lead key initiatives for it.
Is this someone that looks like you?
- A hands-on marketing leader who absolutely loves their craft
• Experience: 7-15 years experience in driving demand in the B2B SaaS space
• Have used content as a key medium for demand generation
• Have a good handle on product, digital and performance marketing
• Both right and left brained - can think of creative ideas and alongside crunch numbers
• An exceptional communicator and can distill complexity and jargon into simple messaging our customers will resonate with
• We deeply value building the right culture at company, and these are a few things that we look for in each hire - Coach-ability, Curiosity, Ownership, Hustle and Humility
Job Description,
The Product Designer will be responsible for driving design ideation, planning and prioritization of the diverse range of products of Synapsica.
- Drive user research, create detailed user journeys,user behavior and take appropriate design decisions backed by user-behavior and data. Define design strategies by analyzing data models and derive best practices within the team.
- Drive design ideation, planning, and prioritization of our diverse range of products and features.
- Work closely in a small and agile team to iteratively improve user experience
- Take new features from ideation to prototyping, user testing and production.
- Strategize, develop, and extend the visual design systems and pattern libraries by coming up with new and innovative solutions which suit the Synapsica brand.
- Brainstorm and create new directions that Synapsica can take in our quest to enable radiologists with AI-powered workflow solutions.
- Help the team in raising the bar, resolving blockers, prioritizing and breaking down complex projects into simpler tasks.
- 3 to 5 years of experience in designing digital products
- Have designed user interfaces for mobile and web platforms in the past.
- Fluency in Figma and prototyping tools
- A good understanding of Frontend principles to guide the team from an engineering point of view.
SKILLS
- UI, UX and product thinking skills
- Bring a unique perspective and fresh ideas to the problem and not just translate requirements to designs
- Keen in applying user research, user-needs validation and usability evaluation
- Attention to detail and the drive to defend user centric design
- Keen on understanding short and long-term goals of the product and business.
- Understanding of behavioral analytics and thus go by data-driven decisions.
- Ability to collaborate with cross-functional teams to define, design and ship new features.
- Good communication and presentation skills and the ability to clearly articulate design decisions to the team and leadership.
- Maintain, drive, monitor, and put in place dependable technological standards, systems, and procedures.
- With a high degree of skill and understanding, influence technology plans and choices.
- Provide guidance and help to ensure that necessary legislation specifications and standards are followed.
- Lead a team of product developers and handle training requirements as needed.
- Coordinate product testing on a regular basis to identify flaws and offer feedback in order to improve them.
- Assist clients with technical concerns as a key contact.
- Ascertain if the firm has adequate resources, including staff, materials, and equipment.
- Development, execution, and progress are all reported to management.
- Working with development teams and departments, as well as taking user feedback into account.
- Managing support teams and monitoring performance indicators are two of my responsibilities.
- Assuring timely and cost-effective delivery of products and services.
- Managing software and hardware updates and installs.
- Keeping the computer network infrastructure up to date and secure.
BetterInvest is an Alternative investment platform that envisions to empower retail investors with access to investment opportunities, which were available to the wealthy 1%, via fractional ownership.Visit http://www.betterinvest.club/" target="_blank">www.betterinvest.club to learn more.Responsibilities
- Research and write industry-related content
- Create new content to assist marketing campaigns
- Promote content through multiple channels
- Update website content as needed
- Optimise content using SEO best practices
- Expertise in using content management software, social media platforms and SEO techniques
- Must have written and published blog articles and social media content
- Knowledge about personal finance and investment opportunities is a plus
- Building the company's business through online marketing campaigns across all digital marketing channels.
- Contributing towards creating growth strategies which include but are not limited to, SEO, email marketing, website marketing etc.
- Delivering compelling content for marketing on various online platforms.
- Working on keyword strategy to improve company branding.
- Managing the company's presence on social media platforms.
- Coordinating as well as analyzing and presenting reports to a number of stakeholders.
- Contributing ideas and strategies towards actively maintaining the brand identity online.
- Assisting in strategy formulation which will lead to building professional connections with consumers.
- Understanding and analyzing the past trends and also current drivers of growth will lead to achieving future goals.
What you need to have:
- Graduation is a must.
- 3-5 years of relevant experience in growth marketing.
- Excellent communication skills.
- Knowledge of Google Analytics, Social Media advertising and online marketing.
- Strong interpersonal skills to work with multiple stakeholders.










