Growth Hacker

at Routofy

Posted by Jyoti Kuwarbi

"We are growing our team and are seeking mature, experienced growth marketer to support our various Marketing initiatives in our Pune office.\n\nInstead of including a list of requirements we want you to understand how we work.\n\nWe are polyglots…\n\nWe believe in using the best resources and processes for the job depending on the business need while maintaining a slight bias toward the tools the team knows the best. What is more important is getting the job done and well!\n\nWe are innovators…\n\nWe believe that to be in front of the game you cannot walk the trodden path. We have developed an innovative technology and processes that can ingest billion interaction on a daily basis, do predictive analytics and data mining to suggest our customer what prospects they should focus on! Yes - we are a Machine Learning and Artificial Intelligence company.\n\nWe are agile…\n\nAgile methodologies mean different things to different people. For us, the most important part of Agile is doing what works best for the team, focusing on quick ROI and alignment to the business need. We are truly a global company. We have people in California, Australia, Mumbai, and Pune. We’re pragmatic, not dogmatic. We’re never afraid to try to new things to see if they work and reconsider our positions if the situation warrants it.\n\nWe value our people…\n\nWe spend time regularly working on whatever we’re interested in. You will have ready access to Executive Management. Salaries are generous and ample vacation time. We work hard, We play hard!\n\nWhat you need to be good at\n\nBrand activation: in collaboration with the Founders, you’ll be devising the playbook for making DemandMatrix a household name among B2B marketers in the USA. And you’ll be responsible for executing that playbook.\nYou will be responsible for building inbound lead generation engine.\nSocial media marketing (mainly FB, TW, LI, and IG - but what are we missing?)\nSocial media advertising (again, all the usual suspects)\nContent marketing. We’re invested in HubSpot and want to get the most out of it. If you’re not a natural at creating novel content, you’ve got ideas about how to fill that gap.\nOn that note, you’ll use HubSpot to drive our marketing strategies across a variety of personas.\nAll things website. Wordpress is at the core of our customer-facing web presence and we want to do more with it.\nSEO, SEM, AdWords, YouTube. They’re all a part of your canvas.\nAnd other creative growth strategies...your main function would be to build inbound lead generation machine!\n ​​​\n\nQualifications\nA bit more about the ideal candidate:\nYou're proven as a growth hacker/marketer\nYou’re very metrics driven and you understand that throwing stuff against the wall, not knowing if it really sticks, just doesn’t cut it anymore.\nYou aren’t just looking to be told what to do. You are prepared to bring ideas, strategies, and clear execution proposals to the table.\nYou’re hungry to learn new things and be at the top of your game.\nYou’re an extremely hard worker and you get what it takes to turn early traction into enduring success.\nYou can work alone, or with others. You figure out what needs to be done and you do it.\nYou’re a problem solver, full stop.\nAnd you want to help us build and be part of an awesome culture along the way.\nIf this sounds exciting and you’ve got the growth hacking chops we’re looking for, we want to hear from you. And we want to understand a bit more about how you think. Tell us 5 strategies we should implement for inbound lead generation and why. We look forward to know you!\n\nAdditional information\nThe extra stuff that also matters\nA salary and bonus as good as you’d get in any similar opportunity.\nSorry, there’s no ping-pong table or massages. If that’s important to you, we’re not a fit."

"Research, plan, develop, create and write engaging and informative content for DemandMatrix. This includes product descriptions, company descriptions, news snippets, infographics, images, videos and short-form /long-form articles etc., Produce content as required for other emerging formats.\nBe creative with your words and language. We want you to use your language expertise to entice our target audience. Produce 100% original and unique content; comply with copyright norms.\nProofread and edit content generated by in-house writers or agencies.\nSupport social media and PR requirements to meet organizational goals.\nUnderstand the company's SEO strategy and suggest relevant content to drive traffic to the website.\nWork with SEO analysts to understand SEO requirements and develop content to support SEO strategies to drive traffic to the site and improve website rankings.\nCheck and improve current website content for proper keyword usage; identify the target audience and incorporate relevant keywords.\n\nSkills: \nHighly driven, self-motivated individual with a strong passion and proven flair for writing seeking to build a career in writing\nExcellent command over the English language; strong grammar; versatility in writing styles;\nStrong communication skills to understand content requirements of various stakeholders across the organization and liaise with various personnel to develop and deliver content\nAbility to mentor new writers to the team\nStrong ability to work individually as well as part of a large team and generate ideas to help the overall content process\n\nQualifications\nProven experience as a content writer or related role \nExcellent time-management and organizational skills \nDeadline and project focused \nExperience in writing content for B2B marketing would be a huge plus"

"We’re looking for someone special. Someone who likes talking with customers (salespeople and sales managers) and learning about their real-world problems and goals. Someone who can synthesize various use cases into a clear problem statement. Someone who cares deeply about product details, can wireframe potential solutions and can discuss nitty gritty with engineers.\n\nResponsibilities: \n\nTalk with customers to discover & define their needs, understand their problems, and document their use cases. Turn vague into the concrete. \nWrite problem statements that clearly define shared needs across customers, enabling designers & engineers to craft effective solutions.\nCollaborate with a Product Designer and Engineers on speccing & designing potential solutions, providing a voice of the customer, and validating solutions with customers to ensure their real problems are solved.\nPrepare for launches: work with Marketing team on positioning/collateral, manage beta testers, write FAQs, set metrics goals, measure success, and share learnings.\nWork with our Head of Product/Engineering and founders on product direction and roadmap.\nExperience\nExperience working in a dynamic startup environment\n3-5 years of relevant experience in product management"

"Konversations.com is a new learning platform, with an aim to make learning and careers fun for the youth of the country. We use entertainment to help a user learn something. At the end of certain courses, users also get the opportunity to apply to a related job opportunity. \n\nWe are looking for a Product Manager to work with us on a specific product whose aim is to make young Indians ready for the world of work. We are in the process of carrying out a series of pilots (online + offline model) to take Konversations.com forward. If you are passionate about changing the way education and career development happens in India, then this job is for you. \n\nDesired Skills: \n\n1. The MOST important thing required is that you passionately believe in the necessity to change the outcome of the higher education system in India. \n\n2. Prior experience is not mandatory, but we are looking for individuals who have displayed excellence in multiple areas before. For example, you should have excelled in at least 2 of these areas before - Academics, Professional Experience or Extra-Curriculars / Co-Curriculars / Hobbies / Other Interests. \n\n3. Critical thinking and ability to analyse data, numbers, behaviour. \n\n4. Creativity \n\n5. Willingness to play multiple roles, learn multiple skills and continuous problem-solving to ensure the desired product outcome. \n\nWhat You Can Expect: \n\n1. Freedom to experiment, freedom from hierarchy and freedom from pre-defined ways of working \n\n2. Steep learning curve \n\n3. Satisfaction of playing a crucial role in shaping something which will have visible impact \n\nIf you are interested, then please include a note on WHY you would like to work with us,when you reach out."

"Konversations.com is a new learning platform, with an aim to make learning and careers fun for the youth of the country. We use entertainment to help a user learn something. So think: learning market research through Tinder. Or sales through cricket. And social media marketing through Bollywood. At the end of certain courses, users also get the opportunity to apply to a related job opportunity. \n\nWe're looking for a Digital Marketing expert to help drive sales of our e-learning modules. You can expect an environment of freedom to implement your ideas and a great learning experience as you experiment with various digital marketing strategies. This is a crucial role for the company, which will report directly into the CEO. \n\nSkills Required: \n1. Being well-versed with the latest digital marketing strategies, platforms and tools\n2. Experience in conceptualizing and executing marketing campaigns on our focus platforms (Google, Facebook, Instagram, LinkedIn) \n3. Comfort with analytics and numbers\n3. Ambition and drive to succeed is very important \n\nWe welcome applications from candidates with at least 18 months of relevant experience."

"Job Description\nShilpaAhuja.com\nLocation: Chennai\nDate: April 12, 2018\nPosition: Management Executive\n\nAbout You\nYou are excited to join a fast growing environment, you enjoy learning new things and working hard. You achieving targets and challenging yourself to try new things. You are ambitious and open to others ideas as much as contributing your own to the pool.\n\nSkills you know or want to learn: Business communication, Social media marketing, Fashion writing, WordPress, HTML, CSS, Photoshop and graphic design, Google Analytics, SEO, SEM Hootsuite, Photography etc.\n\nGoals\nThe goal is to work closely with the magazine’s editor-in-chief to perform delegated responsibilities with a goal of co-ordinating operations and ensuring a smooth workflow in the office. The role is a stepping stone to managerial positions and eventually Chief Operating Officer.\n\nJob Responsibilities\nContent Management\nMaintaining editorial calendar.\nCollaborate with content contributors and editors to curate daily content and ensure editorial calendar is being followed.\nAnalyzing Google Analytics and Adwords to propose new trends, content topics and strategies to achieve company’s goals.\nCurating images of runway collections every season.\nCreating and scheduling daily multimedia content (text, images, links, slideshows) on various social media channels.\nPhoto editing, creating imagery for website and social sharing.\nExploring new channels of communication, new technologies, multimedia such as video, audio, etc.\nBusiness Communication and Operations\nBusiness communication both with company employees, third-party PR reps and magazine readers keeping in mind our company’s ethos, goals and communication standards.\nCommunicating with prospective employees and setting up training sessions with new employees.\nContacting fashion and beauty brands and PR Reps for press releases and updates.\nCommunicating with clients for business development to generate leads.\nDoing preparations for photo shoots, such as contacting brands and arranging samples.\nAssisting with day-to-day administrative tasks.\nSetting up and updating company’s pages on social media, job portals and magazine/blog directories.\nCreating brand merchandise.\nCreating blog branding elements as required such as logo, social media graphics, web pages and headers.\nKeeping the website up-to-date for company’s brand strategy.\nYou will gain working knowledge of\nBusiness communication and social media marketing\nHow to effectively manage a new business\nHow to identify new fashion, media and technology trends\nWeb publishing and analysis tools, SEO, SEM\nThis is just the tip of the iceberg. In our team we encourage a flow of ideas and appreciate fresh talent. You can learn from our knowledge and experience as much as you are willing to.\n\nSalary\nSalary will be commensurate with your qualifications, experience, performance and deliverables. A part of salary may be variable to include business development targets.\n\nReporting\nThe office is located in Chennai. Official work hours are Monday to Friday 10am to 6pm. Part-time jobs can be considered. Candidates must have a laptop.\n\nHow to Apply\nTo be considered, please send in your resumes at hr@shilpaahuja.com."

"CANDIDATE SHOULD HAVE MINI OF 1 YEAR OF EXPERIENCE IN ON PAGE AND OFF PAGE OPTIMAIZATION. PLEASE CONTACT 8586023123 TO SCHEDULE YOUR INTERVIEW IN GURGAON."

"Undertake digital marketing initiatives and campaigns for captive and third-party client projects. Lead the process from inception to execution."

"Nine months ago we started our travel blog with the aim of acquiring more users for our app. \n\nGoing ahead, content is going to play a major role not only in helping us acquire more users but also in helping us establish Ithaka as a brand.\n\n#What your role will involve:\n\n- Build a small team of in-house & freelance writers \n- Take ownership of our content strategy and help us transform our blog from an average to a world-class travel publication.\n- On-going Creation & Editing of content. \n- Create a fresh experience for users to consume travel content, combining the best elements of Lonely Planet and Buzzfeed.\n- Help the publication find and cultivate its voice & tone. \n\n#Requirements\n\n- At least 2-3 years of experience of working in a Media Publication ideally in an Editorial role or as a Features Writer.\n- A strong Interest in Travel; International Travel Experience is a must.\n- Ability to pay acute attention to details (you’ve already found a typo in this posting) \n- Basic understanding of SEO\n\nIt’s a huge plus if you have a personal travel blog or have an active following on Instagram!\n\n #Ithaka's Culture\n\nAt Ithaka, we believe in building an environment where everyone can take ownership and thrive in their roles. Coming to work should be a top motivation and not a drag every morning.\n\nCHECKOUT our values and vision: bit.ly/IthakaValuesVision. \n\nIf you don't fit in with these values, no matter how good you are, you won't be considered.\n\nSome things that are derived from our values\n\n1. Mistakes are cherished at Ithaka, as long as you own up to them. You can't innovate if you don't have the courage to be wrong\n\n2. We don't mind work from home/cafe/some random city in the world as long as your work and your team is not disrupted\n\n3. We don't have a leave policy (there is a guideline for legal reasons) but you are free to take as much personal time as you need as long as you get your job done\n\n4. Everyone has a travel perk, 1 backpacking trip each year to travel outside India\n\n5. We go to a day-long team travel outing every quarter (a trek or camping) and every year we go on a workation for a week to a different destination\n\nAs you can tell, we are crazy about travel. Come join us if you are too."

"#What Ithaka does:\n\nOn Ithaka travelers can fully personalise their trip plans by chatting with experienced travelers from our community. We're talking deep personalisation through a conversation that flows like between 2 friends.\n\n#What your role will involve:\n\n- Growing and nurturing the Ithaka expert traveler community\n- Owning our high standard of trip planning and travel advice ; implementing processes, incentives and penalties to maintain this\n- Interfacing with teams from product, growth and sales to align the community program perfectly with the business goals\n\n#Requirements: (DO NOT APPLY IF YOU DON'T QUALIFY)\n\n- At least 3 years experience\n- Strong written and verbal communication\n- Experience of leading a team/ project ; candidates who have done startups of their own are preferred\n- Good with process, analysis and first principles thinking\n\nTHIS IS A CORE TEAM POSITION. If you are genuinely interested, please take the time and effort to understand our business and product (app on Android/ iOS).\n\nIf you are clueless about Ithaka when your interview happens, you'll be rejected immediately.\n\n#Ithaka's Culture\n\nAt Ithaka, we believe in building an environment where everyone can take ownership and thrive in their roles. Coming to work should be a top motivation and not a drag every morning.\n\nCheckout our values and vision: bit.ly/IthakaValuesVision . If you don't fit in with these values, no matter how good you are, you won't be considered.\n\nSome things that are derived from our values\n\n1. Mistakes are cherished at Ithaka, as long as you own up to them. You can't innovate if you don't have the courage to be wrong\n\n2. We don't mind work from home/cafe/some random city in the world as long as your work and your team is not disrupted\n\n3. We don't have a leave policy (there is a guideline for legal reasons) but you are free to take as much personal time as you need as long as you get your job done\n\n4. Everyone has a travel perk, 1 backpacking trip each year to travel outside India\n\n5. We go to a day long team travel outing every quarter (a trek or camping) and every year we go on a workation for a week to a different destination\n\nAs you can tell, we are crazy about travel. Come join us if you are too."