Growth Hacker

Job Title: Digital Marketing Executive

Job Type: Full Time

Location: Indore

Summary/Objective:

We seek an experienced and results-driven Digital marketing Executive to join our dynamic marketing team. The ideal candidate will be responsible for implementing effective digital marketing strategies to optimize our online presence.

Responsibilities:

•     SEO: Implement and manage search engine optimization (SEO) strategies to improve search rankings and drive traffic to our website.

•     Social Media Marketing (SMM): Develop and execute social media strategies across platforms such as Facebook, Instagram, Twitter, and LinkedIn.

•     Pay-Per-Click (PPC) Campaigns: Create and manage PPC campaigns to generate leads and increase brand visibility.

•     Facebook and Instagram Setup: Manage the setup and maintenance of our Facebook and Instagram shopping features.

•     Shopping Engine Product Feed: Oversee the submission of product feeds to various shopping engines and ensure they are optimized for maximum visibility and conversion.

•     Data Analysis & Reporting: Utilize Excel for data analysis and creating detailed marketing reports to track performance and inform strategy.

•     Social Media Post Scheduling: Utilize social media post scheduling tools to plan and publish content efficiently.

•     Email Marketing: Implement email marketing campaigns using various tools to engage with customers and prospects.

Qualifications/Requirements:

Education:

•    Bachelor's degree in Marketing, Digital Media, or a related field

Experience:

•   Proven experience in digital marketing.

• Strong understanding of SEO, SMM, and PPC.

• Proficient in Microsoft Excel for report creation and data analysis.

• Familiarity with social media calendar planning and posting schedule.

• Experience with email marketing tools and strategies.

• Experience in e-commerce marketing.

• Certifications in Google Analytics, Google Ads, or similar platforms.

Skills:

•     Creative thinking with a focus on innovation and problem-solving.

•     Excellent communication and analytical skills.

💥 What will you do?

As a Lead Product Designer, you will

• Own the Core  Product, its performance, and shape the direction it needs to evolve in. We are at a stage where we are snowballing across geographies, and a large part of your role would be envisioning and executing the correct product strategy for localized expansion.

• Act as a leader and coach within the Product Design team, collaborating with and mentoring junior designers, hiring new folks, and at the end of it all, craft a culture that you and we can be collectively proud of. 

• Drive cross-functional alignment and use storytelling backed by factual data to build conviction within the team and the organization about the problems we should be solving. 

• Partner closely with cross-functional (product, engineering, and go-to-market) teams to regularly ship experiences that drive our North Star Metrics and solve user pain points.

• Analyze incoming user feedback and make sense of the information to ideate upon possible product and revenue opportunities and contribute towards the product roadmap. 

• Run parallel tracks with the help of junior team members. We follow a breadth-first and depth later approach which almost always keeps us on our feet. 

• Be responsible for seamless execution including last-mile delivery and post-release analysis to decipher the impact of the efforts. 

• Work through design problems from beginning to end: translating business strategy, research insights, and data into ideas that form disruptive new products and features and improving and simplifying existing workflows.

• Own and manage the design system and provide direction to evolve it as and when necessary to keep up with best practices and design trends

• Sketch and prototype ideas to quickly assess the viability and design the workflows and fine-grained details of interactions. We build in close collaboration with customers and boast of a super-engaged user council. So, you will have access to our entire user base to seek any validation all the time.
  
  
  

  🙋 What makes you a great addition to the team? 
  
  

  We have a meritocratic culture, so not meeting any of these pointers below does not affect your candidacy in any negative way. However, in general, it helps to have

  • You use data and research to inform your design decisions and are able to assess the impact of your team’s designs with quantitative and qualitative data.

  • You have Some experience with fast-paced enterprise designs and have led designers to positive outcomes in the past. 

  • You enjoy working on forward-looking projects. Given the early days of the industry, you will get ample opportunities to lead on projects without many solutions to benchmark against.  

  • You have experience partnering with product managers to envision long-term product vision, strategy, and roadmap.  

  • You understand the importance of concrete business metrics product-driven acquisition, customer engagement and retention, onboarding-driven activation, and naturally think along these lines. 

  • You enjoy the process of discovery with customers and bring a strong sense of empathy and a user-centric approach to design.

  • You have an eye for pixel perfection and micro-interactions, and you enjoy coaching folks to achieve outcomes through nudges. 

  • Exposure to Crypto and Blockchain is excellent, but we believe that the domain knowledge can be gathered pretty quickly if you have a learner’s mentality. We boast of a thorough onboarding process that will ensure that you seamlessly transition into the blockchain space irrespective of where you are today. 

Job Title: Entry-Level Sales Representative

Location: Bangalore, India

About Green Tiger:

Green Tiger is a pioneering player in the Electric Vehicle (EV) industry, committed to creating a sustainable future by offering cutting-edge EV solutions.

Job Description:

As an Entry-Level Sales Representative at Green Tiger, you will play a pivotal role in our mission to promote electric mobility. Your responsibilities will include providing test drives at home for potential customers and actively participating in offline events to showcase our innovative EV products. You will be at the forefront of promoting Green Tiger's vision and helping customers transition to a more eco-friendly and sustainable mode of transportation.

Key Responsibilities:

Conduct Home Test Drives:

Schedule and conduct test drives at the homes or preferred locations of potential customers.

Showcase the features and benefits of our EV models, providing an informative and engaging experience.

Participate in Offline Events:

Represent Green Tiger at various offline events, including exhibitions, auto shows, and community gatherings.

Engage with event attendees, answer inquiries, and provide information about our EV products.

Customer Relationship Building:

Establish a strong rapport with potential customers and address their queries and concerns.

Follow up with leads and maintain a database of interested prospects.

Product Knowledge:

Stay updated on the latest developments in the EV industry and thoroughly understand Green Tiger's product lineup.

Articulate the advantages of our EVs, including cost savings, environmental benefits, and cutting-edge technology.

Sales Reporting:

Maintain accurate records of customer interactions and test drives conducted.

Collaborate with the sales team to generate leads and contribute to the overall sales strategy.

Qualifications:

A Bachelor's degree in a relevant field is preferred but not mandatory.

Strong communication and interpersonal skills.

Enthusiasm for clean energy and a sustainable future.

Willingness to learn and adapt to new technologies and industry trends.

Proactive and self-motivated with a passion for sales and customer engagement.

A valid 2-wheeler driver license is mandatory.

Benefits:

Competitive compensation package.

Training and development opportunities to enhance your sales and product knowledge.

Involvement in a pioneering company that is leading the EV revolution.

Opportunities for career growth and advancement within Green Tiger.

If you are excited about promoting green mobility and being a part of our mission at Green Tiger, we encourage you to apply and be a key player in revolutionizing the electric vehicle industry. Join us in shaping a sustainable future with innovative electric mobility solutions.

What you need to have:

What you need to have:

• 4 plus years of demonstrated track record of developing senior-level client relationships.
• Very strong understanding of Digital Analytics. Hands-on experience and deep expertise in Google Analytics, Google Adwords, and Facebook advertising.
• Strong relationship management skills.
• Excellent communication and presentation skills as well as a proven ability to develop well-positioned and thoughtful documents and presentations.
• Thorough knowledge of the principles of advertising, marketing & media with thought leadership around the dynamics of the digital and interactive space, specifically Social, Digital Media, and Search.
• Ability to use alternative analytical approaches to solve digital/interactive marketing problems.

About First Principles

We are a Tech Holding Company and our portfolio companies generate millions in revenue. What is unique about FirstPrinciples is that most of our companies remain controlled and majority owned by First Principles and its team members rather than by external investors. We are proud that our product engineering team builds world class products from India. https://firstprinciples.io/">https://firstprinciples.io/

About this Role

As we scale and build our organisation, we would like to add an individual to our core Technical Leadership who can scale our key products and projects and help us build and foster relationships with Enterprise clients.

We are looking for an experienced Technology Leader to join our fast growing organisation to help us with driving Technical Strategy, Approach and oversee the Implementation for internal and external products. You should be someone who loves Engineering, have amazing debugging skills and slay problems with technology. 

In this role, you will undertake Technical / Solution Architecture and should also be able to help team with Engineering and coding wherever required. That includes, working along with the team, writing code, doing R&D or POCs, ensuring we follow modern industry standards and building beautiful high performing Software and Applications and thus delivering a better solution and product. You will also help FP build strong relationships with clients and technical leadership on the client side.

You would be required to have a minimum of 10+ years of experience with a mix of Engineering, DevOps, Infrastructure, Cyber - Network Security, Enterprise Application Maintenance, Database Management along with Project, Client and People Management skills which are necessary to lead the team and be their voice. You should be a leader and not just a manager who loves delegating things to the off-shore team, but rather someone who would not hesitate to take over Git-Pull and start writing code and show ‘here is how it’s done’ and amaze everyone with your expertise! :-) 

Because this is a Senior role, you would also be involved working with the Product/Project Manager and will be responsible for the delivery and output.

Tech Stack [High-Level]: We are JavaScript focused i.e. we work in ReactJS, NodeJS, AngularJS, TypeForm, TypeScript, Redis. On the server side, we work with AWS/GCP/DO. Database: MySQL, PostgreS and MongoDb. API: REST and GraphQL API. We also have a strong DevOps stack - including Kubernetes(K8), Dockers and CI/CD automation. 

Interview Process: 

• 60 min Discovery Call
• 15 mins introduction and what you bring to the table (We love people who say, “We build the damn table”) 
• 15 min understanding your experience and background
• 15 min on why you want to join our team and your expectations, future plans
• 15 min Q&A
  
  
• 60-90 min Technical Interview  (May be more than 1)
• Technical Call
  
  
• 45-60 min Final Call
• 15 min discussion on results 
• 15 min CTC expectations / negotiations 
• 15 min closure
• 15 min buffer

Product marketers play a crucial role in positioning products/services the right way to the right people because they have a deep understanding of your target customers and how our products and services fulfil their needs. As a product marketing specialist, you will be on the team responsible for telling the world (and enterprises) the story of our product. You will be expected to be an avid advocate for our product feature set and its benefits. We’re looking for a passionate, go-getter who will have the opportunity to make a big impact on a tightly knit team that is building enterprise software. 

This could be an excellent opportunity to take your career to the next level and learn a lot more along the way, hopefully you’ll teach us a few things too!

• You will be required to create product content (e.g. sales enablement documentation, case studies, product videos, website copy, blog posts, Quora/forum responses) to articulate the benefits of our products to the world.
• Work on thetactical campaign execution. Daily hands-on work will include email builds/sends, landing pages, dynamic content, A/B tests, list imports, and database management.
• You will also set up, test, maintain, and report on recurring and triggered campaigns. Improve initiatives around lead targeting, A/B testing, and deliverability.
• You may be required to manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant.
• You will be expected to build product page content, optimize the conversion paths on those pages, and use dynamic call-to-action to create and test buyer stage-specific calls-to-action.
• Manage both on-page SEO and off-page SEO for the company.
• Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
• Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions. Track lead generation activities.

Product Manager

Location : Gurgaon

Education Qualification : B.Tech/M.Tech, MBA from Tier 1 institute preferred

Skills Required : Define product line, identify market requirements, define the product vision, creating preliminary design concepts and drive the implementation of the product roadmap.

Experience : 3 to 6 years

We are looking to hire a smart product manager who is passionate about taking up ideas and

bringing them to life. You will engage with our customer base directly, and decide the future of the product by working closely with key partners. You will also collaborate with marketing, sales and support to ensure smooth product roll out and user engagement.

Responsibilities:

• As a product manager, you will take end to end ownership of a product line, identify market requirements, define the product vision, creating preliminary design concepts and drive the implementation of the product roadmap.
• The perfect candidate has to be a strategic thinker who is extremely analytical and detail oriented and great at multitasking and prioritizing.
• Analyze the effectiveness of the current features and define ways to improve them in order to reduce failure rates, increase usage and improve booking conversion rates based on analytics data and good understanding of customer needs.
• Work closely with the design & development teams to explain requirements of new features and change requests for current features.
• Closely manage roll out of all product requirements with focus on both quality and time to market.
• In charge of competitor analysis, market analysis, product analysis, business cases, product evolution, feature prioritization, high level requirement gathering, and product marketing.

Requirements :

• Works well under pressure has the ability to work within stringent timelines and to collaborate across departments to achieve results.
• Must be a true problem solver with outstanding skills in discovery techniques and the proven ability to translate the underlying business needs of requests into actionable items.
• A strong focus on detail, with the proven ability to ensure data and related reports are thorough and totally reliable.
• A demonstrated enthusiasm for learning and working with new tools and technologies is essential.
• Experience with business users and able to translate business requirements into software requirements.
• B.E./B.Tech a must. MBA from premier institutes preferred

We at InVideo.io are looking for young, ambitious and talented people to work with us on our mission to become the best Online video editor in the world.

As an SEO executive you'll be expected to drive top of the funnel growth via various strategies designed by us. To be successful, you'll need a good command over English (both written and spoken) and excellent negotiation skills. You'll undergo a 1 week training program in using various tools enabling you to be successful.

InVideo.io is based in Mumbai but we are operating remotely and have employees from different cities in India and abroad. The role of SEO executive is remote (i.e. you can work from home).

We are looking for candidates who meet the above requirement and can start immediately.

Job Summary
Profile : Content Writer

Exp: 2-6 yrs

Job Responsibilities
Develop highly effective original and SEO targeted contents.

Write blog and articles for our products and services.
Write scripts for video contents.
Write convincing answers on "Quora" related to our products and services.

Write copies for social media marketing.

Write "how to" articles / blog postings.
Write press releases related to our products and services.
Promote the company's products through social media channels using unique writing skills.
Collaborate with technical team to develop content plans.
Brain storming, writing and producing high quality content on a regular basis.

Job Skills

Impeccable communication skills, especially in writing. Ability to write clear, concise and correct English with a persuasive spin.
Must possess a good understanding of technology related products and services.

Should have the basic understanding of Keyword relevancy and keyword density and should also be familiar with Keyword placement and other SEO best practices.Quora answers and articles according to the requirements.
Should possess flexible writing style to address multiple target audiences.

Notice Period - 15 days - 1 Month

Location - Pune