Growth Hacker

We're Searching for a hard core sales person who is itching to move to marketing function.

Preferably alumnus of MICA, SIMC or a having a great communications background. Must have good sense of humour.

PS: This is complete EQUITY based role. People looking for salary do not apply.

What You Will Be Doing:

You are responsible for budgeting, planning and supervising all Marketing and CRM activities

Part of your duties will include more than assembling, leading and motivating your staff. Your dedication as their mentor is key.

Your well-thought-out strategy ensures an efficient customer experience during onboarding and conversion

Responsibility and strategic orientation for all CRM actions, aiming for a lasting increase in customer value

What You Bring To The Job:

After successfully graduating in Business Administration, Marketing or Business Informatics, resp. obtaining a comparable degree in a relevant field, you have logged at least 3-6 years of management experience in Marketing, preferably in a startup or eCommerce company

Online marketing is something you- re quite familiar with, but your focus is in offline-marketing

You wield an excellent record in developing marketing communication and advertisement media

Through your experience with classic B2B-sales, you know Call Centers/telemarketing like the back of your hand

Thanks to your outstanding analytic skills, you- re used to organize the marketing goals by using clearly measurable KPI. Your know-how about web-tracking and managing tags is a big plus for this field

You have experience in leading larger teams and come an open personality, a strong sense of responsibility, entrepreneurial thinking and negotiation power

Extraordinary conceptional skills, a creative mindset and a hands-on mentality are your strongest suits

Your readiness of mind, an independent and structured working method and a great sense of humor complete your profile

READ AGAIN: This is complete EQUITY based role. People looking for salary do not apply.

Designation: business analyst

Company name - promilo.com (sawara solutions pvt ltd)

Experience – 2 - 8 yrs.

Location: Bangalore

Mode – full time / work from office

About us:

Promilo is India’s 1st innovative platform which “pay to browse”

It is a b2b SaaS start-up that enables to accelerate  the business appointment funnel of the

Companies. We’re an SaaS based advertising platform that connects both users & advertisers. Users will be able to book an online appointment based on their interests with the advertiser, without compromising their data privacy and get rewarded for sharing their data and time. We’re registered and recognized by start-up India, start-up Karnataka & MSME companies. Also, the top 100 Google AppScale academy start-up

Job description:

We are looking for an experienced business analyst to join our team. The ideal candidate will have 2-8 years of experience in web & mobile user & client data analyst for start-ups, with a strong passion to help start-ups and a proven track record to bring the strong business insight to improve the sales, marketing, user, client, ui, ux of the organisation.

Responsibilities

• Requirement gathering and analyzing
• Conduct gap analysis, assess scope & suggest solutions
• Responsible for technical proposal writing and time and cost analysis for web and mobile application development
• Preparing rfp/rfq
• Would be involved in presales activities
• Work as liaison between client and technical team
• Create wireframe | prototype | feature list | srs | brd & flow diagrams as per the client's requirement
• High it literacy proven use of web and associated technologies (excel, power point, google apps).
• Previous experience with data visualization tools (tableau, power bi, etc.), is strongly preferred.
• Cleanse and curate sourced data into standardized reporting templates
• Create, document, validate and ensure delivery of ad hoc, daily weekly, and monthly reports to internal stakeholders
• Create, validate and deliver tracking links for the marketing department
• Assist in the creation, qa, validation and reporting of a/b and multivariate tests
• Proactively monitor the marketing kpis and ua data on a daily basis
• Analyze marketing ua performance and conduct deep dive analysis to answer hypotheses and questions posed by the team
• Gather, transform, and analyze digital marketing data, including paid media, search, social, website, and conversion funnel analytics
• Analyze marketing data searching for top of funnel growth opportunities
• Analyze product data searching for insights to increase app engagement, conversion, and retention
• Analyze ltv/cac drivers to support overall business growth
• Partner with marketing, product, and growth teams
• Present findings to stakeholders and make recommendations for spend targets and campaign strategies
• Pov on ios 14 and upcoming android privacy changes and we can navigate tracking in light of these changes
• Pov on transition to skan 4.0
• Working knowledge of statistical techniques (regression, k-means clustering, pca)
• Experience with lift studies and marketing mix modeling working experience with python, r, & dbt
• Experience at a small company
• Experience with a subscription business
• Analyze website and mobile app data on traffic sources and patterns. Provide insight on data trends and anomalies, making recommendations where appropriate to improve business performance.

Qualification

• Master's or bachelor degree in computer science
• Well-versed with its technologies
• 2+ years of business analysis or project analysis experience
• Tech-savvy with proficiency in Microsoft office, google apps, and other web and mobile applications
• Excellent written and verbal communication skills
• Self-motivated, flexible, and comfortable with a fast-paced startup environment
• Advanced experience with Excel, google sheets including an understanding of visualizations, pivot tables, vlookup, and other key functions
• Experience with adobe analytics, google analytics, tableau, SQL, and data grid is a plus.
• Strong analytical and problem-solving skills, with clear attention to detail
• Ability to prioritize and work under tight deadlines
• Fast learner, able to master new concepts, theories, ideas, and processes with ease
• Experience creating user acquisition reports and dashboards
• Deep understanding of mobile attribution, cohort analysis, customer segmentation, and ltv modeling
• Experience pulling data and creating databases using an API of at least one of these ad platforms; Facebook, Snapchat, TikTok, google ads, applovin
• Experience with the architecture and deployment of mobile tracking solutions, including SDK integration, ad platforms APIs, server-postbacks, and mmp providers such as Appsflyer, adjust, kochava

If you are data driven individual with a passion for start-ups and have experience in business analytics, we encourage you to apply for this position. We offer a competitive salary package, flexible working hours, and a supportive work environment that fosters growth and development.

Desired Candidate:

• Bachelors or Masters degree from top college in India or abroad
• 2+ years of Experience including experience in leading and managing SEO (on page,
off page and content) and other aspects of digital marketing
• Experience in optimizing landing pages and user funnels
• Strong knowledge of website analytics tools (Google Analytics, Webmaster Tools,
Similarweb) and keyword research tools (Keyword Planner, SEMRush)
• Strong analytical skills and data-driven thinking – need to think about the big picture
while effectively managing details
• Experience in Affiliate marketing will be a plus
• Proven track record in driving organic traffic growth for an internet or ecommerce company

Key Functions:
• Work on all SEO aspects including on page (user experience, content, meta tags,
URL structure) and off page (link quality, relevance, anchor text) factors
• Keyword research and competitor keyword analysis to optimize existing content and
uncover new opportunities
• Meet and over-achieve targets on keyword rankings (SERPs) and organic traffic by
working with a goal focused approach
• Identify web trends and insights, and optimize UX and performance based on the
insights
• Plan, execute, and measure experiments and conversion tests while brainstorming
new and creative growth strategies
• Continuously collaborate with Product team (tech, design & content) to create landing
pages and optimize user experience
• Collaborate with agencies and other vendor partners for PR & print media

Keywords:
Digital Marketing, Search Engine Optimization, SEO, SEM, PPC, Online Marketing, On Page, Off Page, Internet Marketing, Social Media, Keyword Optimization, Team Lead, Google Analytics, Webmaster Tool, WMT, Link Building, Product Company, Information Architecture, Consumer Internet, SEO Expert

About Sunstone

Sunstone is a leading higher education service provider that works with academic institutions in up-skilling students for employability. Sunstone offers career oriented training interventions for undergraduate and postgraduate students at 30+ institutions across 25 cities.

Sunstone’s training programs are industry endorsed to enhance employability. These programs are designed for hybrid delivery with unparalleled focus on soft skills and personality development. Sunstone’s focus is to provide students with holistic educational experience.

Sr. Product Manager at OneCard 

At Onecard, we're re-imagining the credit card for a new generation of users. Product development is an extremely collaborative effort between engineering, design, and customer-facing teams. You’d be joining a small team of experienced Product Managers who have helped build successful products at companies such as Gaana, Walnut, ICICI Bank among others. 

YOU MAY BE A GOOD FIT IF:

• You can think in terms of the big picture, but deliver on the details
• You observe users and talk to them to get insights for building products. 
• You have a nose for great products, and advocate for new features with qualitative and quantitative reasoning
• You do whatever it takes to make your product and team successful, whether that means writing a QA plan or hunting down the root cause of a user’s frustration. This is very important as we're rapidly growing. 
• You can turn incomplete, conflicting, or ambiguous inputs into solid action plans
• You communicate with empathy and exceptional precision
• You are technical enough to ask engineers good questions about architecture and product decisions alike
• Beyond just shipping new products, you obsess about continuous product improvement

REQUIREMENTS

• You’ve spent at least 3 years in product management, especially working on mobile apps. 
• You’ve built something with 100k+ users in a consumer facing application. If you've built something on your own - a blog or a website, please send us a link. 
• You’ve worked with design teams and software like Figma/Zeplin/Balsamiq. 
• Experience in Fintech and gaming is preferred. Especially working on reward programs. 

You’ve built something with 100k+ users in a consumer facing application. If you've built something on your own - a blog or a website, please send us a link. 

YOU SHOULD INCLUDE THESE IN YOUR APPLICATION:

A few words on...

• Why you’re interested in being a product manager at OneCard in particular
• The product you are most proud of shipping, and your role in its development
• The biggest product mistake you’ve made (we all have them!)

• Developing a clear product strategy and the product roadmap for the company's Connect business
• Working closely with the engineering team to guide and drive the roadmap
• Developing appropriate planning, prioritization, and release management processes in tandem with business, engineering, and other leads
• Driving superb execution against plan anticipating risk and leading discussions via frequent, clear communication. (both internally and with customers)
• Owning the product metrics driving scale, efficiency and experience
• Working closely with business to build the growth roadmap

Desired Candidate Profile

• B.E./B.Tech and/or MBA
• At least 6 years of product management experience where you have played a significant role in the creation of new products or had end-to-end ownership of a product
• B2C product management experience, preferably in consumer tech startups
• A strong technical background, enabling meaningful contribution to technically-driven features
• Previous development experience in some form is required
• Strong communication skills
• Product Mindset with a design first thinking
• Agility and endurance
• Awareness of latest industry trends    

We are aiming to provide good digital learning solutions to K12 students. Providing Quality learning experience is our Motto.

You will be responsible for certain sections of the product, taking entire ownership. You should be proactive with the short term and long term vision for the product and should be able to lay the roadmap to deliver the same. Cross functional management is an important aspect of this role.

You are expected to do the following things

• Solve user problems and make the user’s life easier by providing value driving solutions.
• Collect requirements using multiple techniques and prioritize them according to the relevant factors contributing to the business vision.
• Make Product Roadmaps and plan the deliveries of the product features.
• Take user interviews for requirement gathering and taking feature wise feedback.
• Should be able to create design wireframes for clear communication with designers and other stakeholders
• Should get the high fidelity designs done with the help of the design team. Involve yourself in the UI/UX process.
• Ensure timely product deliveries and app releases.
• Work on Agile product development, create Product Backlogs and User Stories. Write proper PRDs.
• Prioritize user stories and discuss the same with the engineering and QA team
• Analyse the product/feature performance through metrics and follow a data driven approach.
• Interact with the Testing Team and facilitate the proper issue resolutions.
• Continuously interact with the management, stakeholders, marketing and operations team for various product related decisions.

• Should have strong analytical skills.
• Decent Technical knowledge of Client and Server Functioning.
• Good UI/UX knowledge.
• Should have good presentation skills.
• Should have good written and verbal skills.
• Should be passionate to take up challenges and try to provide apt solutions.
• Experience in Agile methodology for product development detailing Epic, User Stories,managing scrum etc.
• Cross functional experience and managing interactions with various teams
• Should have prior Product Management experience of 2 years.

• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing
• In-depth experience with website analytics tools
• Responsible for analysing, reviewing and implementing websites that are optimized to be picked up by search engines
• Research and analyse competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords