We're looking for a marketing manager across two properties -- Sizzle.gg and Hashcut.com. Sizzle is a gaming site with highlights of Twitch and YouTube gaming streams. Hashcut.com is a simple clipping tool for YouTube videos that anyone can use (gamers or non-gamers). You will: Actively perform SEO and other search optimization techniques to maximize organic visitors coming to the site Run numerous A/B tests on the website design, layout, color scheme, button placement, images/videos, and other objects to optimize time on site and conversion Create newsletters and other retention campaigns to keep users informed and constantly coming back Test out paid advertising campaigns, and ramp up if successful Constantly conduct surveys, interviews and other market research to determine what the user wants, and how to improve user experience Work closely with management and engineering teams to communicate desired features deliver optimal user experience, and follow up to ensure they are completed Be heavily active in gaming communities, such as Discord, Twitter, Facebook Groups and others, to share clips You should have the following qualities: Proven experience acquiring large number of users for websites and/or apps Expertise with A/B testing for websites and ad campaigns Familiarity and active involvement in online communities, including gaming Expert in social media marketing Comfortable with videos and basic video editing Excited about working in a fast-changing startup environment Have a point of view on what the user wants and work tirelessly to deliver it Willingness to learn rapidly on the job, try different things, and deliver results Ideally a gamer or someone interested in watching gaming content online Skills: SEO, SEM, Social Media Marketing, Community Marketing, Content Marketing, Digital Marketing, Brand Management, Product Management, A/B Testing
Behavior Labs team: The Behavior Labs team sits at the centre of the company and curates the Mia coach, that produces the content and insights to bring about behavior change. It pushes out to enterprise users, insights about expected performance behavior during a business period. It enables enterprises to influence the behaviors of sales personnel from encouraging early starts to push for lightning finishes. It guides enterprises on how to monitor and manage the behavioural journey that would lead to positive outcomes. Thousands of sales and customer service personnel across the globe are influenced and nudged towards behavior change that results in better performance outcomes. The behavior lab has two key tasks – use the latest thinking in the space of BE and employee performance to enable specific user groups performance and developing a holistic understanding of the user and mining those insights to consistently fine tune the product. This team contributes towards the development of the digital design interface through which users view the nudge. The team also prepares behavioral analytics decks for clients on a regular basis. We are looking for a new age candidate for the position of a Behavioral Researcher to work in an environment that is in the frontier of using human behavioural understanding and technology to influence behavior change amongst enterprise workers. Key responsibilities will include: Generating insights about behavior from a range of data sources; developing testable propositions Conducting original research (e.g. small-scale experiments; feasibility studies to test interventions, qualitative research); analysing quantitative and qualitative data. Understand the trade-offs between different research methods (i.e. quant vs qual, survey vs experiment, A/B tests etc.). Action the use of behavioral science concepts into the development of the nudge engine. Keep a continuous watch on new developments in the BE field to adopt and apply into product design. Use behavioural science to create contextual information, communication ideas that can influence action amongst user groups and drive them towards a behavioural journey. Be intellectually curious and open to innovation but maintain objectivity to ensure that the focus remains on the scientific foundation in which the product is built. Good communication and influencing skills, both verbal and written, for a product development & customer facing audience. Specifically, the ability to communicate to these audiences in industry language. This role requires a person with curiosity and a passion for inquiry, comfort with ambiguity, and an entrepreneurial/learning mindset. Self-motivated and flexible, this person will be adept at both creative and analytical thinking. This is a highly collaborative role which requires the ability to work across the organisation’s product & design teams to develop appropriate ways to bridge the intention – action gap amongst users.
About Vokal Only 10% of India speaks English and 90% speak over 25 languages and 1000s of dialects. The internet has largely been in English. A good part of India is now getting internet connectivity thanks to cheap smartphones and Jio. The non-english speaking internet users will balloon to about 600 million users out of the total 750 million internet users in India by 2020. This will make the vernacular segment one of the largest segments in the world - almost 2x the size of the US population. The vernacular segment has very few products that they can use on the internet. Information and knowledge is one of the biggest needs of anyone that gets access to the internet. Most of the information and knowledge has been shared in English. Hence 90% of India remains underserved for their info and knowledge needs. Vokal is trying to solve this problem with its uniquely Indian solution. Vokal is a vernacular platform where some of the best brains of India share their knowledge with the common man in their own local language. They share this knowledge by answering questions of users over video & audio. Vokal solves the problem of access to info & knowledge for 600 million non-english speaking Indians. Users can speak out their question by voice and the speech to text converts their question to text. This text is then auto tagged and algorithmically matched to the most probable answerer who gives the response in voice / video. Vokal is working on some of the most interesting vernacular tech issues. Be a part of creating history by building tech for the largest underserved and one of the most complex consumer segments in the world! You can read more about Vokal in the media here: https://medium.com/getvokal/vokal-india-in-the-news-8bf7319be26b Requirements for matching profile 1. Work Experience between 3 to 5 years in mobile application development. 2. Worked on Android applications from scratch. Exposure to audio video content based applications is preferred. 3. Up to date on upcoming trends in android and its ecosystem. 4. Sound knowledge about application performance tuning on all parameters like network utilisation, application size and battery usage. 5. Experience with dagger, retrofit, rx-android, android architecture components etc. 6. Hands on experience with test driven development, mock frameworks, modular code design and popular design patterns.