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Introduction

About Us:

Mercari is a Japan-based C2C marketplace company founded in 2013 with the mission to “Create value in a global marketplace where anyone can buy & sell.” From being the first tech unicorn from Japan before its IPO in 2018 we have come a long way towards becoming a global player and continuously and diligently work towards our transformation journey with a strong focus on our mission.

Since its inception, Mercari Group has worked to grow its services, investing in both our people and technology. Over time Mercari has expanded from being the top player in the C2C marketplace in Japan to new geographies like the U.S. We have also successfully launched new businesses such as Merpay, which is a mobile payment service platform with a vision to create a society where anyone can realize their dreams through a new ecosystem centered not only on payment service but also on credit. Today, Mercari Group is made up of multiple subsidiary businesses including logistics, B2C platform, blockchain, and sports team management.

For our services to be utilized by people worldwide; however, there is still a mountain of work ahead of us. This endeavor naturally requires the capability of the best talent and minds, and that is exactly the reason for us to launch the India Center of Excellence. With your help, we will continue to take on the world stage and strive to grow into a successful global tech company.

Our Culture:

To achieve our mission at Mercari, our organization and each of our employees share the same values and perspectives. Our individual guidelines for action are defined by our four values: Go Bold, All for One, Be a Pro and Move Fast. Our organization is also shaped by our four foundations: Sustainability, Diversity & Inclusion, Trust & Openness, and Well-being for Performance. Regardless of how big Mercari gets, the culture will remain essential to achieving our mission and something we want to preserve throughout our organization. We invite you to read the Mercari Culture Doc which summarizes the behaviors and mindset shared by Mercari and its employees. We continue to build an environment where all of our members of diverse backgrounds are accepted and recognized, and where they can thrive while holding dear to Mercari’s culture.

Work Responsibilities

• Machine learning engineers working in the Recommendation domain develop the functions and services of the marketplace app Mercari through the development and maintenance of machine learning systems like Recommender systems while leveraging necessary infrastructure and companywide platform tools. 
• Mercari is actively applying advanced machine learning technology to provide a more convenient, safer, and more enjoyable marketplace. Machine learning engineers use the cloud and Kubernetes to operate and improve machine learning systems.

Bold Challenges

• We are looking for people who are interested in our services, mission, and values, and want to work where engineers can go bold, use the latest technology, make autonomous decisions, and take on challenges at a rapid pace.
• Develop and optimize machine learning algorithms and models to enhance recommendation system to improve discovery experience of users
• Collaborate with cross-functional teams and product stakeholders to gather requirements, design solutions, and implement features that improve user engagement
• Conduct data analysis and experimentation with large-scale data sets to identify patterns, trends, and insights that drive the refinement of recommendation algorithms
• Utilize machine learning frameworks and libraries to deploy scalable and efficient recommendation solutions.
• Monitor system performance and conduct A/B testing to evaluate the effectiveness of features.
• Continuously research and stay updated on advancements in AI/machine learning techniques and recommend innovative approaches to enhance recommendation capabilities.

Minimum Requirements:

• Over 5-9 years of professional experience in end-to-end development of large-scale ML systems in production
• Strong experience demonstrating development and delivery of end-to-end machine learning solutions starting from experimentation to deploying models, including backend engineering and MLOps, in large scale production systems.
• Experience using common machine learning frameworks (e.g., TensorFlow, PyTorch) and libraries (e.g., scikit-learn, NumPy, pandas)
• Deep understanding of machine learning and software engineering fundamentals
• Basic knowledge and skills related to monitoring system, logging, and common operations in production environment
• Communication skills to carry out projects in collaboration with multiple teams and stakeholders

Preferred skills:

• Experience developing Recommender systems utilizing large-scale data sets
• Basic knowledge of enterprise search systems and related stacks (e.g. ELK)
• Functional development and bug fixing skills necessary to improve system performance and reliability
• Experience with technology such as Docker and Kubernetes
• Experience with cloud platforms (AWS, GCP, Microsoft Azure, etc.)
• Microservice development and operation experience with Docker and Kubernetes
• Utilizing deep learning models/LLMs in production
• Experience in publications at top-tier peer-reviewed conferences or journals

Employment Status

Full-time

Office

Bangalore

Hybrid workstyle

• We believe in high performance and professionalism. We work from office for 2 days/week and work from home 3 days/week
• To build a strong & highly-engaged organization in India, we highly encourage everyone to work from our Bangalore office, especially during the initial office setup phase
• We will continue to review and update the policy to address future organizational needs

Work Hours

• Full flextime (no core time)

*Flexible to choose working hours other than team common meetings

Media

Owned Media

• Mercari Engineering Portal
• AI at Mercari portal
• Mercan - Introduces the people that make Mercari
• Mercari US Blog

Related Articles

• Development Platforms and Platformers: On Rising to the Global Standard Ken Wakasa, Mercari CTO | mercan
• “I'm Not a Talented Engineer” Insists the Member-Turned-Manager Revamping Our Internal CS Tool | mercan
• Personalize to globalize:How Mercari is reshaping their app, their company, and the world | mercan
• The Providers of the Safe and Secure Mercari Experience: The TnS Team, Introduced by Its Members! | mercan

Job Details

- Job Title: Product Marketing (B2C Digital Products)

- Industry: Advertising & Marketing Technology Industry

- Function: Marketing

- Experience Required: 2-5 years

- Employment Type: Full Time

- Job Location: Bengaluru 

- CTC Range: Best in Industry

Role & Responsibilities

We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication.

• New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities.
• Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits.
• Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively.
• User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement.
• A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators.
• App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores.
• Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors.

Ideal Candidate

• Strong B2C Product Marketing Profile
• 2+ YOE in product marketing for digital products
• Must have direct experience in pre-launch and post-launch marketing, including user research, positioning, GTM planning etc
• Experience launching or scaling a mobile app, preferably iOS
• B2C product companies offering digital / Tech products (such as Fintech, EdTech, AdTech, TravelTech)
• Note: Candidates must be from B2C tech product companies where the core user experience is driven by the technology itself
• Minimum 2 years per role required. One short stint is acceptable if there’s a long tenure (eg: 5+ years) in a prior role.
• Total years of experience must not exceed 5 years.

PROGRAM MANAGER – REVENUE & GROWTH

Required Skills:

Stakeholder Management & Communication, Revenue & P&L Ownership, Data-Driven Growth & Experimentation, Cross-Functional Leadership & Execution, 0→1 Growth Program Execution

Work Mode: ONSITE

Working Day: 6

Prefer Industry: E-commerceTravel TechStartup

MANDATORY CRITERIA:

• Need candidate 4–8 years of experience in Revenue, Growth, Business Management, Category, or P&L ownership roles (not support/ops-only roles)
• Education:
• MBA from a Tier-1 institute OR
• Engineering from Tier-1 with demonstrated business ownership exposure
• Prior experience in E-commerce, Quick-commerce, Aggregator, D2C, or Marketplace-led businesses (food-tech, hyperlocal, or retail tech preferred)
• End-to-end P&L ownership for a business unit / category / region with clear accountability for topline, margins, and unit economics
• Proven experience driving 0→1 revenue initiatives, including new GTM channels, brands, SKUs, cohorts, or monetization levers
• Demonstrated ownership of the full growth funnel — acquisition, conversion, retention, repeat revenue, and churn reduction
• Strong hands-on experience in pricing, discounting, promotions, commission structures, and spend optimization
• Track record of experiment-led growth — A/B testing, pilots, cohort analysis, lifecycle programs, and scaling successful initiatives

DESCRIPTION:

About the Company:

● Founded in 2019, building India’s most trusted intercity travel platform, with reliability, safety, and standardization at its core. We operate a two-sided marketplace, delivering a consistent journey experience for travelers while maximizing earnings for our supply partners.

● Today, we connect 300+ cities nationwide, have served 2.5M+ unique customers, and are actively investing in fleet electrification and charging infrastructure to drive sustainable mobility.

● Backed by Y Combinator, InfoEdge, AdvantEdge, and leading global investors from India and Silicon Valley, we have also raised a strategic $9M investment from bp Ventures.

OVERVIEW:

We are looking for a Program Manager – Revenue & Business who will own topline growth, P&L, and profitability for a business vertical. This role requires hands-on revenue ownership, the ability to build and scale growth initiatives from scratch (0→1), and strong execution depth.

WHAT YOU WILL DO:

 Revenue, Growth & P&L Ownership (MANDATORY)

• Own end-to-end revenue targets, contribution margins, and P&L for the business vertical
• Drive topline growth, pricing strategy, and monetization levers
• Identify and unlock new revenue streams and demand levers

0→1 Revenue & Growth Initiatives:

• Build and scale 0→1 revenue programs, including demand generation, pricing experiments, new routes, cohorts, or GTM strategies
• Lead growth experiments, pilots, and A/B tests, and scale successful initiatives

Funnel & Demand Ownership:

• Own demand-side metrics including acquisition, conversion, repeat usage, and retention
• Optimize CAC, ROI, and unit economics in collaboration with marketing and finance

Execution & Operations (Revenue-Linked):

• Drive daily execution ensuring revenue and demand targets are met
• Resolve blockers impacting growth, supply-demand balance, and monetization

Data-Driven Revenue Strategy:

• Track and analyze revenue trends, cohort performance, route-level profitability, and customer behavior
• Build dashboards and performance reports for leadership

Cross-Functional Revenue Leadership:

• Work closely with Marketing (demand), Supply, Operations, Product, and Finance
• Ensure revenue goals are tightly integrated into execution and operations 

WHAT WE ARE LOOKING FOR:- 

• 4–8 years of experience with direct revenue and P&L ownership (not ops-only roles)
• Proven experience driving topline growth and profitability
• Prior experience in E-commerce, Quick-commerce, Marketplace, Aggregator, or Mobility platforms
• Demonstrated 0→1 revenue or growth initiatives (routes, pricing, cohorts, GTM, monetization)
• Hands-on experience with pricing, promotions, discounts, or monetization levers
• Strong analytical skills with experience owning revenue dashboards, KPIs, and growth metrics
• Proven ability to independently own and scale a business vertical
• Experience leading cross-functional teams with revenue accountability
• Education: Engineering or MBA from Tier 1 institutes ONLY.

About Us: We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that wants its clients to always Expect the EXTRA from it. Our primary clientele consists of Startups and corporations like Ola, Zoomcar, Mercedes Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL, Jaquar, Sobha, Simple Energy, and Godrej amongst others. We have a huge

team of creative folks, marketers, learners, developers, and coders who believe Moshi Moshi is an experience rather than a company.

Job Role: Senior Paid Media Executive

Experience Level: 2+ Years

Location: Bangalore, Karnataka (On-site).

Responsibilities:

● Budget Handled on Google AdWords, Facebook Ads, Instagram Ads.

● Proven track results of Ad creation, execution and monitoring.

● Well aware of Meta ads, Instagram Ads, Google Ads, LinkedIn Ads, Facebook business manager.

● Create and manage content marketing strategies.

● Forecast marketing campaign growth and ROI for marketing campaigns

● Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information.

● Drive traffic, generate leads to company pages.

● Adhering closely to deadlines & to budget, developing and revising ideas, and implementing projects.

Product Manager

Compensation​ - ₹18.0L - ₹35.0L 
Experience​ - 5.0 - 7.0 Year(s) : Min 5 yrs of Solid Product management Experience
Location​ - Bangalore / Mumbai
Working days​ - 5
Qualification​ - B.Tech/B.E.
Requirements:

•  Candidates shall be working in a product/internet consumer firm and only B2B Product Firms (Not B2C)
•  Candidates shall be a full time MBA from a tier1 Institutes
•  Candidates shall have experience in Road-mapping, goal setting, managing project execution, A/B testing, UI/UX wire-framing, defining product roll-out strategy.

Responsibilities:

• Own delivery of product initiatives and releases Lead ideation, development, launch, testing, and iteration of new features Translate high-level conceptual product ideas into clearly defined product specifications.
•  Collaborate with design, engineering, marketing, and sales to drive the product development process
•  Define and execute the LEAD School product vision, priorities and roadmap
•  Collaborate with engineering to determine the best technical implementation of the product features by Using your skill on PRD, wireframe, mind map, trello and etc.
•  Use data and metrics to help inform roadmap and product decisions to help better acquire, convert and retain users
•  Define user stories and product requirements that both reflect and anticipate the needs of LEAD School broad user base Proactively engage with LEAD School users in user research and to identify market opportunities
•  Understand the competitive landscape and evaluate market trends to better inform product roadmap.

Skills and Qualifications:

•  3+ years’ experience in a product management role within a B2B software company Experienced being the product owner in agile product teams
•  Experience with A/B testing and using data to inform product decisions
•  Technical enough to work effectively with engineers to decide on different product paths Design-capable enough to work effectively with designers to decide on good platform UI/UX choices
•  Strong prototyping and wireframing skills using tools like Balsamiq, Moqups etc.
•  Experienced in managing product backlogs and priorities based on user research and collaborating with internal stakeholder
•  Effective decision maker and can help teams understand rationale and reasons for the product decisions and roadmap direction
•  Thrive in a fast-paced startup environment
•  Self-starter, independent and excellent at driving teams and projects
•  Excellent communication skills at all level’s small groups, large groups, and with executives

Key Skill Set 

• Working knowledge of Marketing Cloud and Salesforce CRM. 4- 6 years of experience in marketing analytics and proven track record of solving marketing use cases.
• Expert on Marketing Cloud – Journey builder, content builder, email studio, social studio and automation studio.
• Knowledge in Marketing cloud connector, data extensions, APU integration with external systems.
• Knowledge of HTML/CSS and AMPscript.
• Understanding of data analysis, trend spotting and technology in Digital space.
• Strong written & verbal communication skills.
• Skilled in problem solving, planning, as well as being able to adapt to new environments.
• Marketing Cloud Certification is a Plus.

Key Responsibility Areas:

• Implement B2C marketing journeys and communications via Salesforce Marketing Cloud.
• Design Customer Journeys and automations using Journey builder and automation studio.
• Design, proof-read, send and monitor campaigns.
• Drive Personalization.
• A/B Testing.
• Build analytics reports and dashboards to provide visibility into marketing campaigns, email/sms results and measure effectiveness.
• Analyze, listen and plan actions on various social media channels using Social studio.
• Ability to translate Business requirement into technical requirements.
• Work closely with the Sales & Product Teams and execute campaigns to meet business objectives.
• Monitor impact of each campaign on key site metrics and report to stakeholders, on a regular basis.

Behavior Labs team:

The Behavior Labs team sits at the centre of the company and curates the Mia coach, that produces the content and insights to bring about behavior change. It pushes out to enterprise users, insights about expected performance behavior during a business period. It enables enterprises to influence the behaviors of sales personnel from encouraging early starts to push for lightning finishes. It guides enterprises on how to monitor and manage the behavioural journey that would lead to positive outcomes. Thousands of sales and customer service personnel across the globe are influenced and nudged towards behavior change that results in better performance outcomes.

The behavior lab has two key tasks – use the latest thinking in the space of BE and employee performance to enable specific user groups performance and developing a holistic understanding of the user and mining those insights to consistently fine tune the product. This team contributes towards the development of the digital design interface through which users view the nudge. The team also prepares behavioral analytics decks for clients on a regular basis.

We are looking for a new age candidate for the position of a Behavioral Researcher to work in an environment that is in the frontier of using human behavioural understanding and technology to influence behavior change amongst enterprise workers.

Key responsibilities will include:

• Generating insights about behavior from a range of data sources; developing testable propositions
• Conducting original research (e.g. small-scale experiments; feasibility studies to test interventions, qualitative research); analysing quantitative and qualitative data. Understand the trade-offs between different research methods (i.e. quant vs qual, survey vs experiment, A/B tests etc.).
• Action the use of behavioral science concepts into the development of the nudge engine. Keep a continuous watch on new developments in the BE field to adopt and apply into product design.
• Use behavioural science to create contextual information, communication ideas that can influence action amongst user groups and drive them towards a behavioural journey.
• Be intellectually curious and open to innovation but maintain objectivity to ensure that the focus remains on the scientific foundation in which the product is built.
• Good communication and influencing skills, both verbal and written, for a product development & customer facing audience. Specifically, the ability to communicate to these audiences in industry language.
• This role requires a person with curiosity and a passion for inquiry, comfort with ambiguity, and an entrepreneurial/learning mindset. Self-motivated and flexible, this person will be adept at both creative and analytical thinking.
• This is a highly collaborative role which requires the ability to work across the organisation’s product & design teams to develop appropriate ways to bridge the intention – action gap amongst users.