Senior Technical Writer

• Research industry-related topics (combining online sources, interviews and studies)
• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts using Content Management Systems
• Proofread and edit blog posts before publication
• Submit work to editors for input and approval
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Promote content on social media
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images and tone)
• Update website content as needed

• Bachelor's Degree BBA/BSc in Marketing, English, Journalism or related field
• Proven work experience as a Content Writer, Copywriter or similar role if available
• Familiarity with web publications
• Excellent writing and editing skills in English
• Ability to meet deadlines

you’ll be working closely with the SEO team and others across the company to create valuable content. 

Your work involves creating, 

1. Website content

2. Blog posts

3. Guest articles on leading websites

4. Video scripts

5. Marketing copy for products/services

6. Social media content for company profile

7. Content planning & research

8. Mobile app content

Requirements:

1. 0 - 1 year of experience as a content writer. 

2. Ability to put forth complex technological topics in a simpler form. 

3. Strong attention to detail & impeccable grasp of the English language. 

4. Proficiency with writing programs, such as Google Docs and Microsoft Word.  

5. Excellent verbal and written communication skills.

6. Basic knowledge of SEO & keyword research. [Optional] 

7. Hands-on experience with Content Management Systems. [Optional]

At SocialPilot, we are scouting for a bright and hungry copywriter with excellent writing and research skills. As a creative team member, our copywriter will write and edit copy for multiple projects (including web, newsletters, advertisements, emails, videos, and social media), working closely with the marketing and design teams to brainstorm ideas, create concepts, and develop messaging.

We prefer somebody who is a quick learner with a versatile writing style for the web. Each day, we'd depend on you for impacting conversions on our website, newsletters, advertisements, emails, etc.

Location - In Office ( Ahmedabad) 

Ideal Candidate

• Education in Journalism, English, Communications, or related discipline
• Minimum 5 years of professional copywriting experience with a solid portfolio of work
• Ability to think creatively and translate ideas into effective copy
• Experience with various social networks and platforms
• Must have an understanding of customer segments
• Should be good at A/B testing and experimenting with copy
• Proven conversion-oriented experience for landing pages, paid social, paid search, and other online channels
• Clever with words and should think outside the box
• Ability to write short, thematic, subtle & quirky content
• Impeccable grammar and proofreading skills are a must
• Ability to work independently, as well as with a team to meet deadlines

Responsibilities

• Interpret briefs to develop and produce creative concepts and original copy for various digital mediums from scratch
• Write email copy, product announcement, web copy, newsletter, ad copy, social media posts, and press releases
• Research and thoroughly understand SocialPilot’s target audiences. And accordingly, write copy for each persona and customer segments
• Come up with different copies and A/B test it
• Understand email open rate, click rate, web page bounce rate, etc and formulate strategies accordingly
• Collaborate with a team of marketers, visual designers, content writers, and SEO for concept development and delivery of the final product
• Present drafts and final deliverables to the internal team, and founders as needed, and participate in brainstorming sessions from time-to-time
• Revise copy based on feedback/direction
• Be willing to suggest creative ways to showcase our products to a distinct set of users and customers worldwide
• Ensure brand image and message is being maintained across all company communication

About SocialPilot

For too long, too many SMBs and growing agencies have put up with underwhelming marketing software products that are “cheap” but painful to use, have too many frustrating features, and have severely delayed customer service and overall a very disappointing experience. And sure enough, as these agencies grow, they find themselves locked in annual contracts worth thousands of dollars for software products that they thought were “discounted”.

SocialPilot was created in 2014 to change this.

At SocialPilot, we believe that irrespective of the ticket size, SMBs and agencies deserve enterprise-class software that creates joyful experiences in their day-to-day marketing work. We think that being price competitive does not mean cheap and that just because an agency grows, does not mean that we should start charging them ridiculously. And yes, each and every customer’s business is equally important and deserves immediate attention including 24x5 chat, emails, and phone calls.

Today, over 9000 agencies and SMBs use SocialPilot to manage their social media publishing, analytics, and social engagement while collaborating with their team and clients.

Our impact so far

• Helped 9000+ marketing agencies and SMBs
• 1 billion+ social media posts published
• One of the fastest growing SaaS companies in India as listed by Inc 42
• Ranked as a “Great Product” consistently by G2, Capterra, SoftwareSuggest, and TrustRadius 

What we believe in

• Customer Obsession We put customers first while making decisions and planning future goals
• Ownership We believe in taking ownership of areas that we’re working on. We own up to our - successes and failures. Moving the needle matters more than just busywork
• Relentless When it comes to creation & innovation, we stop at nothing. We might fail at the first attempt, but we rise back fast to try again
• Nimbleness We respond rapidly to changing circumstances and customer needs
• Collaboration Our collaboration efforts extend to our partners and customers along with our internal team. We are stronger together

Why join us

• Work-life balance 5-days work week to help you make the most of work and life
• Open door policy Strong communication and transparency go a long way in creating stress-free workplaces. Got a question? Just ask the right person without any bureaucracy
• Zen-like workspace A modern, aesthetically pleasing workspace with an all-inclusive cafeteria and dedicated conference/meeting rooms
• Unwind Catch up with your colleagues or guests at our chic cafeteria for coffee or our catered lunches. Challenge your team at air hockey or perhaps catch the live cricket match while you’re at it
• Celebrate From birthdays to festivals - we don’t miss any occasion to celebrate however small or big

Resource: Content Manager

Location: Mumbai(On-site)

Qualification: BA/MA(English)/Degree in Mass Communication/Bachelor's degree in Engineering

No. of years of Experience: Min. 2 years experience in Website maintenance and Content Management

Certification / Knowledge :

• Should be proficient in all of the following languages : English, Hindi and Marathi
• Exposure to content management for Government websites preferred.

What the role defines:

• Excellent writing skills with versatility 
• Eye for details with impeccable spelling and grammar
• Should have a knack to grasp new subjects easily. 
• Work with the team to create the content calendar. 
• Good research skills to find topics and write in-depth articles.
• Work in tandem with marketing, sales and social media. 
• Optimise and revamp existing pages. 
• Work with the team on outreach efforts and building backlinks
• Communicate ideas to the designer and work in collaboration with him. 
• Take initiative and take end-to-end responsibility for deliverables.
• Work independently with minimal support.

Essentials

• A love for content 
• Despise plagiarism 
• Ability to adapt and learn quickly
• Can take ownership
• Basic understanding of SEO
• Understanding of how content helps business
• MS suite, G suite

Bonus

Savvy with WordPress, SEO tools, Keyword tools, and any other software or apps that might give you an edge.

Description

• Plan, coordinate, and execute projects to deliver accurate, effective, and timely information solutions that empower readers and solve business problems.
• Design, write, and edit technical content for a variety of audiences, with an emphasis on usability, effectiveness, maintainability, and reusability.
• Understand and use authoring systems, content management tools, databases, social media (wikis and other collaboration systems,microblogs, etc.), and SEO to develop systems that collect, organize, and publish findable, useful information.
• Employ authoring tools to produce professional documentation from a single source for a variety of media and devices including mobile platforms, online help, electronic publications, and PDF.
• Contribute to the development and achievement of organizational goals and objectives.
• Represent the team and the Cytel organization on project assignments and when working with clients.
• Lead efforts to assess, research, analyze, organize, design, develop, and maintain information products, processes, and systems.

Required Skills and Experience

• Demonstrated strong writing and editing skills and ability to plan and execute content delivery projects.
• Ability to collaborate with teams across all parts and levels of the organization including product development, IT, product management,compliance, services, customer support, marketing, training, and senior management.
• Flexibility to change directions and tasks when necessary to accommodate shifting priorities.
• Excellent planning, scheduling, communication, and interpersonal skills.
• Experience working with content management and single-sourcing authoring platforms.
• Familiarity and comfort with source code mgmt. and document mgmt., and with 'DevOps' concepts and systems.
• Two+ years of experience planning and producing technical documentation for online delivery.

Helpful Skills and Experience

• Experience with authoring platforms, Atlassian and Microsoft collaboration tools, and MS Word.
• Proven experience documenting complex healthcare, biostatistics, or clinical trial mgmt. concepts.
• Experience with LaTeX mark-up and related systems, and with MathML and constructing complex equations for print and online presentation.
• Experience with GxP compliance concepts and processes.
• Knowledge of 'industrial-strength' software product development tools and roles, and experience with software development
• methodologies in a large-company environment.
• Knowledge of basic principles and components of user experience (UX) design.
• Exposure to concepts and tools relating to continuous integration/continuous deployment.
• Understanding of basic coding concepts, and ability to read and edit CSS3, HTML5, and SQL. Experience with R programming is very desirable.

Education

• College degree in biostatistics, software engineering, computer science, technical communications, journalism, or related field, or equivalent experience is desirable.