
Content writer / Copy Writer
Company Description
KGiSL Institute of Technology is a higher education institution located in Coimbatore, Tamil Nadu, India. As part of the KGISL Campus, the institute is committed to delivering quality education in the field of technology. With a focus on both theoretical and practical learning, KGiSL Institute of Technology aims to produce skilled professionals who can meet the demands of the industry.
Role Description
This is a full-time, on-site role located in Coimbatore for a Content Writer / Copywriter. The Content Writer / Copywriter will be responsible for crafting and editing web content, developing content strategies, conducting research, writing and proofreading. The role involves collaboration with various departments to ensure a cohesive and high-quality content output aligned with the institute's objectives.
Job Overview:
The Head of Content Marketing is a strategic leader responsible for driving the content vision across
our group of educational institutions and business entities. This role oversees all aspects of content
planning, creation, distribution, and performance. The focus is on building strong brand narratives
and maintaining a unified voice across websites, social media platforms, and marketing collateral.
The ideal candidate will work with multidisciplinary teams, including a team of content writers, a
media team, and an SEO team, to deliver impactful, high-quality content that resonates with diverse
audiences.
Requirements:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field; Master’s degree preferred.
- Minimum of 6 to 10+ years of marketing experience.
- Proven expertise in developing and scaling content strategies across digital platforms.
- Strong leadership experience managing multidisciplinary creative teams.
- Exceptional storytelling, editorial, and brand messaging skills.
- A good understanding of SEO, content performance analytics, and marketing principles.
- Familiarity with content management systems, project management tools, and digital publishing workflows.
- Highly organized, creative, and data-driven with strong communication and collaboration skills.
- Experience in the education or related sectors is a plus.
Responsibilities:
- Develop and lead a comprehensive content marketing strategy aligned with organizational goals and audience needs.
- Oversee content production across formats (written, visual, and video) ensuring consistency in tone, branding, and messaging.
- Direct and mentor a team of content writers, graphic designers, video creators, and SEO specialists, fostering collaboration and high performance.
- Own the content lifecycle across all platforms, including websites, social media channels, blogs, newsletters, brochures, and other marketing materials.
- Collaborate with leadership and cross-functional teams to ensure content supports brand equity, business objectives, and engagement goals.
- Establish clear content governance, calendars, and workflows for planning, creation, approval, and publication.
- Lead the optimization of content for SEO, user engagement, and platform-specific formats.
- Oversee the strategic management of all content assets, including regular audits and updates across digital properties.
- Use content analytics and performance data to guide decisions, improve effectiveness, and report outcomes.
- Stay ahead of industry trends, tools, and best practices to continually evolve the content marketing approach.
- Ensure all content initiatives are on-brand, on-budget, and delivered on time.

About KGiSL Educational Institutions
About
We are KG Group of Educational Institutions, a highly reputed name in Coimbatore with decades of experience in shaping bright futures. As a team, we are driven by innovation, collaboration, and a passion for fostering growth, both in our students and our employees. Our commitment to creating a positive, supportive work environment has earned us the prestigious “Great Place to Work” tag, reflecting our focus on employee well-being, growth, and a thriving work culture.
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The B2B manufacturing industry has a lack of digitisation globally. NowPurchase is building layers of technology to help improve the productivity and profits of the manufacturer. For this we are building the OS (Operating System) that will seamlessly connect factory equipment such as furnaces and spectrometers to our software systems that provide real time optimisations.
The end-game is to use this interconnected system to do great production planning and autonomous procurement of their raw materials. The Heart of NowPurchase will be a marketplace consisting of these smart factories and raw material suppliers.
Here a video that explains our product journey:
https://www.loom.com/share/ccd0ed9e7bc349d7bba851d762253c21">https://www.loom.com/share/ccd0ed9e7bc349d7bba851d762253c21
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- Experience with modern server-side programming languages such as Python, Scala, Go. Experience with web frameworks such as Django Rest Framework, Flask.
- Experience with architecting asynchronous services with design patters leveraging PostgreSQL, MongoDB, Redis, Celery for storage and multi-tenant servers over AWS Elastic BeanStalk.
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- **Medical Insurance:** Benefits of group insurance of 3 lakhs for family including parents, spouse, children
- **Generous leave structure and WFHs** including Marriage, Maternity & Paternity leaves
- **Complete Relocation Expenses:** We are building a unicorn out of the city of Joy (Kolkata). We will pay for everything you spend to relocate here.
**Possible Growth path**
Senior Backend End Engineer > Engineering Manager > VP of Engineering
**Tech Stack**
- React/Redux
- Python/Django/Celery
- Git, AWS, ELB (Elastic Beanstalk), Netlify
- PostgreSQL/Redis/S3
## **Hiring Process**
1. Screening of applicants & initial telephonic call with Manager -HR
2. F2F/Video Interview with Engineering Manager and Cofounder CTO
3. Take home written assessment
4. F2F/Video Interview with Cofounder CEO
5. Email communication on final feedback
The end to end process shall take less than 10 days. We pride ourselves on being transparent & moving fast.
*Candidates who accept an offer may join within 1 hour, 1 week or up to 45days of signing - though, we have a preference for as short a gap period between signing and joining since we're at the most exciting part of our journey - laying the foundation for the NowPurchase platform!*



Basic Qualifications:
- 2+ years of non-internship professional software development experience
- Programming experience with at least one modern language such as Java, C++, or C# including object-oriented design
- 1+ years of experience contributing to the architecture and design (architecture, design patterns, reliability and scaling) of new and current systems.
Additional Job requirements
- BS/MS/PhD in Computer Science/Math or equivalent
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- 2+ years of relevant professional software development experience: designing, developing, and delivering software written in Java, C#, or C++, web development.
- Knowledgeable in object-oriented design patterns.
- Experience building highly scalable and distributed systems
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- Experience with service-oriented architecture and application/services development
- Passion for performance debugging and benchmarking
- Ability to clearly and concisely communicate with technical and non-technical stakeholders across all levels of the organization

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- Design and develop software applications in Scala and Spark
- Understand business requirements and convert them to technical solutions
- Rest API design, implementation, and integration
- Collaborate with Frontend developers and provide mentorship for Junior engineers in the team
- An interest and preferably working experience in agile development methodologies
- A team player, eager to invest in personal and team growth
- Staying up to date with cutting edge technologies and best practices
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Desired Skills and Experience
- Minimum 1.5+ years of development experience in Scala / Java language
- Strong understanding of the development cycle, programming techniques, and tools.
- Strong problem solving and verbal and written communication skills.
- Experience in working with web development using J2EE or similar frameworks
- Experience in developing REST API’s
- BE in Computer Science
- Experience with Akka or Micro services is a plus
- Experience with Big data technologies like Spark/Hadoop is a plus company offers very competitive compensation packages commensurate with your experience. We offer full benefits, continual career & compensation growth, and many other perks.

- Work with modern tools and technologies including Azure
- Work in a highly collaborative agile/scrum delivery environment.
- Ability to influence testing methodologies and tools.
- Opportunity for long-term advancement and career growth.
- Thrive in a company that values a culture of safety, sustainability, inclusiveness, and performance.
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- Proactively learn and understand the existing platform and proposed new feature requirements
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- Collaborate with the other members to create a world-class QA function
- Verify or validate model outcomes
- Python coding
- Identify, analyze, and document problems with requirements, program functionality, and /or data
- Validate Production releases
- Document software defects, using a bug tracking system (Azure Dev Ops), and report defects to software developers and stakeholders
Required Qualifications
- 8+ years’ experience working in an IT environment
- Experience putting together a roadmap plan for QA functions and features
- Experience performing feature testing on multiple applications and platforms
- Experience in writing, executing, testing SQL queries, and ETL processes
- Experience in API testing
- Experience in DevOps
- Experience in Insight validation
Preferred Qualifications:
- Exposure to the Microsoft BI stack including (Azure SQL, SQL Server, SQL queries, Azure Data Factory, SSIS, SSAS, Power BI, SSRS)
- Experience with Azure Dev Ops
- Experience with data warehouse and/or BI environments
- Experience with an Agile software methodology
- Experience designing, developing and maintaining automated test scripts
- Excellent communication skills, both written and verbal, with strong analytical and problem-solving skills
- Automation skills
- Good to have Python DS/ML library knowledge
To appoint Block Sales Managers for every blocks
To guide them and train them
To inform them their job roles and responsibilities
To aware them their sales target
To generate revenue
To achieve sales target
To look forward business development opportunities
To submit daily growth report



