Manager - Digital Media (Strategy & Optimization)

Job Description for Digital Marketing Specialist

Job Title: Digital Marketing Specialist

Company: Mydbops

Location: Pondicherry

About Mydbops

Mydbops is a leading database consulting and managed services company specialising in open-source database technologies. With a team of 120+ certified professionals, we support over 800+ clients globally across 3,000+ database instances. We're also an AWS Advanced Consulting Partner, delivering high-impact, cost-efficient database solutions at scale.

Role Summary:

We're looking for a data-driven Digital Marketing Executive who can execute B2B campaigns, create compelling content, and most importantly—track, analyze, and optimize marketing performance with strong analytical rigor. This role requires someone who can bridge technical database services marketing with measurable ROI-focused campaign execution.

Key Responsibilities

• Campaign Management & Execution
• Plan, execute, and optimize Google Ads, LinkedIn Ads, and Meta campaigns for B2B database services
• Manage end-to-end campaign workflows including audience targeting, ad creative, budget allocation, and performance tracking
• Develop and execute lead generation strategies targeting CTOs, IT Managers, and DevOps teams

Analytics & Data-Driven Decision Making (Critical Requirement)

• Set up and maintain Google Analytics 4, Google Tag Manager, and conversion tracking systems
• Build comprehensive campaign performance dashboards with actionable insights
• Analyze campaign data to identify trends, optimize spend, and improve conversion rates
• Provide weekly/monthly performance reports with clear recommendations
• Track full-funnel metrics: impressions, CTR, CPC, conversions, lead quality, and ROI
• Conduct A/B testing and implement data-backed improvements

Content & Creative Development

• Create social media graphics, ad creatives, and marketing collateral using Canva or similar tools
• Collaborate with technical teams to translate complex database concepts into compelling marketing messages
• Design infographics and explainer visuals for technical blog posts and LinkedIn content

Technical Collaboration

• Work closely with DBAs and technical staff to understand product offerings and client pain points
• Develop technically accurate marketing content for database optimization, migration, and managed services
• Stay updated on database industry trends and competitive landscape

AI & Automation

• Leverage AI tools and LLMs for content generation, campaign optimization, and workflow automation
• Explore and implement marketing automation tools to improve efficiency

Must-Have Skills

Analytics & Tools (Non-negotiable)

• Strong proficiency in Google Analytics (GA4), Google Tag Manager, and Google Search Console
• Experience setting up conversion tracking, UTM parameters, and attribution models
• Ability to analyze data and extract actionable insights
• Excel/Google Sheets proficiency for data analysis and reporting

Campaign Management

• 3+ years managing Google Ads and LinkedIn Ads campaigns with proven ROI
• Experience with B2B lead generation and marketing funnel optimization

Design & Content

• Proficiency in Canva, Figma, or Adobe Creative Suite
• Strong copywriting skills for technical B2B audiences
• Experience creating social media content and ad creatives

Technical Aptitude

• Ability to quickly learn and understand technical products (databases, cloud services, SaaS)
• Familiarity with WordPress/Webflow, hosting platforms, and web technologies
• Comfortable working with technical teams and translating technical concepts
• 
  

Nice-to-Have Skills

• Experience marketing SaaS, cloud, or database products
• Knowledge of marketing automation platforms (HubSpot, Marketo, Salesforce)
• Certification in Google Analytics, Google Ads, or digital marketing
• Experience with AI-powered marketing tools and LLM applications
• Understanding of SQL or database concepts
• 
  

Job Details:

• Job Type: Full-time opportunity 
• Work time: General Shift
• Mode of Employment - Work From Office (Pondicherry)
• Experience - 2-4  years

About Us:

With a mission to upgrade the digital marketing industry with profound practical expertise and innovation, InSnap Technologies started its operations in 2018. Founded as a subsidiary of Spokesly INC based out of California, USA.

InSnap has grown to be a family of some of the best talent from around the world who have empowered thousands of businesses to achieve their digital marketing goals. Powered with business intelligence data, vision, and out-of-the-box thinking, InSnap provides novel solutions and tools to rest all the digital marketing worries for a B2B enterprise.

Job description:

Eligibility Criteria:

·      Comfortable using AI tools (ChatGPT, MidJourney, Canva AI, Jasper, etc.) to create content, designs, and email copy.

·      Willingness to learn SaaS marketing automation tools (ActiveCampaign, n8n, Chameleon etc.).

·      Basic skills in copywriting, design, and analytics.

·      Basic understanding of HTML & CSS

·      Strong problem-solving ability and curiosity to experiment.

·      Process-driven with an eye for detail (QA before things go live).

Key Responsibilities:

·      Working on end-to-end email marketing operation including creating content, designing and putting emails in Automation.

·      Executing email campaigns and tracking results.

·      Optimizing Emails & Automation workflows for user activation, engagement, conversion and upgrades.

·      Researching topics that interest our target audience the most and creating Lead Magnets on the same.

·      Staying up to date with Advanced Marketing Strategies for Effective Campaigns.

·      Working on different tools like Mixpanel, Chamelon etc. for improving user experience and activation.

Company Description

Digital Mojo is a digital marketing agency located in Banjara Hills. We have been

delivering relentless value to businesses since 2012 through proven digital marketing

strategies. Our business model and marketing strategy go beyond conventional

practices, focusing on generating revenue growth of 30%-60% within as little as ten

months. We specialize in lead generation, storytelling and branding, digital campaigns,

and growth enrollments.

Role Description

This is a full-time on-site role for a Social Media Marketing Manager. The Social Media

Marketing Manager will be responsible for day-to-day tasks such as managing social

media platforms, creating engaging content, developing and implementing social media

strategies, optimizing social media presence, and collaborating with the digital

marketing team. The role is located in Banjara Hills, Hyderabad.

Qualifications

● Social Media Marketing and Digital Marketing skills● Strong communication and content strategy skills

● Experience in social media optimization (SMO)

● Excellent written and verbal communication skills

● Ability to analyze data and generate insights

● Knowledge of social media analytics tools

● Experience in managing social media platforms

● Experience in storytelling and branding

● Ability to work in a fast-paced environment

● Bachelor's degree in Marketing, Communications, or a related field

Job Type: Full-time

Benefits:

● Health insurance

● Leave encashment

● Provident Fund

Work Location: In person

• This role will be responsible for building, reviewing, deploying and maintaining the software solutions.
• Meeting with the development team to discuss user interface ideas and applications.
• Development experience in the CHATWOOT (https://www.chatwoot.com/) and other omnichannel tools.
• Reviewing application requirements and interface designs.
• Identifying web-based user interactions.
• Developing and implementing highly responsive user interface components using react concepts.

·        Proven work experience as a Ruby on Rails developer

• Developing and implementing front-end architecture to support user interface concepts.
• Monitoring and improving front-end performance.
• Documenting application changes and developing updates.
• Experience with user interface design.
• Experience with browser-based debugging and performance testing software.

·        Demonstrable knowledge of front-end technologies such as JavaScript, HTML, CSS and jQuery

·        Experience developing highly interactive applications

·        A firm grasp of object oriented analysis and design

·        Passion for writing great, simple, clean, efficient code

·        Good knowledge of relational databases

·        Working knowledge of NoSQL databases

COMPANY DESCRIPTION :

NNIIT is a pioneering Edtech start-up with the goal of empowering individuals in the digital

age. We are actively seeking talented individuals to join our dynamic team in Hyderabad. If

you meet the qualifications and are passionate about making an impact in the Ed-tech

sector, keep reading!

JOB DESCRIPTION :

Company: NNIIT (On-Roll)

Salary: upto 4lpa + Incentives

Job Location: Hyderabad (On site)

ROLES AND RESPONSIBILITIES :

 Source new sales opportunities through inbound lead follow-up and outbound

cold calls and emails.

 Calling to 250+ calls/day and maintain 3hrs of Talk-time thus booking 10

conductions for the week for each day

 Understand customer needs and requirements.

Route qualified opportunities to the appropriate sales executives for further

development and closure.

 Close sales and achieve quarterly quotas

 Research accounts, identify key players and generate interest.

 Maintain and expand your database of prospects within your assigned

territory Team with channel partners to build pipeline and close deals

 Perform effective online demos to prospects.

FAQs :

Salary Expectation: Minimum 20,000 INR with the potential to reach up to 74,000

INR based on skills, experience, and interview performance.

Eligibility Criteria: Graduates with 1 to 3 years of experience in Ed-tech K9 & K12

background are eligible to apply.

Specific Skills Required: Good sales skills, proficiency in English, and strong

communication abilities are essential.

Applicants: Both male and female candidates are welcome to apply.

ADDITIONAL INFORMATION :

Seniority Level: Mid-Senior level

Industry: E-Learning Providers

Employment Type: Full-time

Job Functions: Sales, Business Development

EXCELLENT OPENING FOR USA ENERGY SALES PROCESS (INBOUND & OUTBOUND) - PayGeek is hiring for its captive process (www.letuscompare.net) in New Town, Kolkata for the USA Energy Sales Process (Inbound / Outbound Telesales) and offers you the opportunity to come and join Immediate with the below benefits:

As an International Sales Executive in our company, your primary responsibility is to drive sales and revenue generation for the company by engaging with potential customers from the US. You will be responsible for handling inbound sales calls, building relationships

Note Opportunity Type: Work From Office (Please don't apply if you are looking for a work from home option, but we do provide pickup & drop)

Desired Candidate Profile

* Should have convincing Capabilities and selling skills.

* Excellent English Communication Skills.

* Basic Computer Knowledge.

* Qualification No Bar.

* Min 1 year experience in Outbound Sales Process. (Tech Support experience not counted) .

Perks and Benefits

* Fixed Shift with Fixed Week OFF (Sunday & Saturday)

* Office Timings: 7:30 PM - 5:00 AM (Night Shift)

* Salary on Time (1st of every month).

* No Salary Deduction for Target

* Monthly Performance Bonus.

* Uncapped Incentives & Commissions.

* Referral Bonus.

* Pickup & Drop or Transport Allowance Provided.

* No Salary Deduction for Target

* Monthly Performance Bonus.

To apply call HR Team

JOB DETAILS

Job Title: Call Associate Executive required For US Energy Sales Process | Night Shift

Company: Paygeek Soft Solutions ( DWC Technologies )

PayGeek is hiring for its captive process (www.letuscompare.net) in New Town, Kolkata for the USA Energy Sales Process (Inbound / Outbound Telesales) and offers you the opportunity to come and join Immediate with the below benefits:

Opportunity Type: Work From Office (Please don't apply if you are looking for a work from home option, but we do provide pickup & drop)

Salary Range: ₹15,000.00 - ₹28,000.00 per month

For any query please call HR Team -Tania Fatema

( call & whatsapp )

Office location Address :

Mani Casadona, 10th Floor, Office # 08 Plot #2 F/4, Action Area, Action Area 1D, #2 F, Newtown, Kolkata, West Bengal 700156 .

What you’ll do 💯

• Work closely with recruiters/hiring managers to understand customer pain points and opportunities for features and improvements

• Developing the exact pixel-perfect & Responsive UI from the designs provided
• Lead or participate in design reviews, code reviews and architecture evolution discussions. quality & performance goals

  development efficiency.
  
  

• At least 2 Years of relevant work experience in React JS
• Experience in developing responsive Web Applications Development and reusable UI elements

• Architect and develop scalable and maintainable applications
• Expert Programming experience in HTML, CSS, JavaScript and React JS with the expertise to fuse these with modern web development practices

Product management

• Work closely with the product team to translate abstract business & product requirements into crisp technical specifications along with a delivery roadmap

Product Development

• Define code architecture decisions to support a high-performance and scalable product with a minimal footprint
• Developing the frontend/backend and APIs, primarily using the MERN stack for Troopod.
• Delivering a robust backend platform for the product by incorporating important considerations regarding minimal downtime, high availability, data redundancy, tight security, etc. into the design
• Preparing test cases, creating automated build and test processes, setting up systems for CI/CD, and monitoring for the product
• Deploying on AWS using the right services for optimal performance
• Support the Troopod mobile application in its entirety, including working on bug fixes and improving application performance, reliability, and stability
• Continuously discover, evaluate, and implement new technologies to maximize development efficiency
• Managing development and deployment of the product following Modular programming, proper documentation, and code versioning

Customer Success

• Ensuring seamless use of Troopod Web-app and Mobile App by clients or internal teams and successful integration of client systems with Troopod backend and APIs wherever applicable
• Assisting clients with necessary remote support needed for the smooth understanding of and integration with Troopod product

Team Growth

• Contributing to the growth of the engineering team through proactive effort on knowledge growth, process improvements, and performance enhancements on existing solutions

Prior experience in the following things is MUST:

• Minimum 2 years of hands-on technical development experience as a MERN stack developer
• In-depth knowledge of NodeJS, Express or Restify
• Experience implementing applications using ReactJS and React Native
• Experience in creating frontend applications using HTML5, Angular, React, LESS/SASS
• Hands-on experience with JavaScript Development on both client and server-side
• Experience with modern frameworks and design patterns, minimum 3-year experience with MERN Full-stack paradigm
• Should have worked on AWS(EC2), DNS, and other server features
• Familiarity with code versioning tools (Such as Git, SVN, or Mercurial)

• Development experience for high-traffic, consumer-facing web or mobile application
• Experience in building a chat or social media app
• Creating secure RESTful-based web services in XML and JSON, Javascript, JQuery
• Experience in hiring and leading a team of developers
• Open-source contributions
• Experience with next.js, serverless, and tailwind CSS
• Eat, sleep, code, and repeat is a typical mantra of your life

• Work in a well-funded startup with a team of 2nd-time founders from top tier colleges like BITS and NIT
• Chance to get decent equity and become part of the founding and core team
• Build a highly scalable product that would one day impact the lives of billions across the globe
• Get guidance from the best product and tech folks out there at leadership positions in Dunzo, Razorpay, Haptik, etc