Digital Marketer

🔥 About this role

We are building our founding team and are looking for folks who are excited to get their hands dirty in a 0 to 1 journey.

If you are expecting a working playbook that you can scale, we are probably not the right fit for you at this point.

However, if you are excited about creating the playbook from scratch, we would love to hear from you 🙂

You will work closely with the founders.

We are looking for a versatile, enthusiastic content marketer with an inclination towards digital long-form content to join our founding team.

As the second member of our marketing team, you'll need to possess a strong drive, take ownership of your work, and have an insatiable desire to take action and make things happen 🚀

We don’t write content for the sake of writing content - we only write content that genuinely adds value to our users.

You will be responsible for developing engaging, high-quality, and SEO-friendly content.

Your primary focus will be on creating original content that attracts and engages our target audience, solves their problems, drives organic traffic, and promotes brand awareness.

You will be working closely with the founders and product teams to ensure that the content you produce stays relevant, user-friendly, and SEO-friendly at all times.

You will play a pivotal role in shaping our brand's voice and message and ensuring that our content is engaging and relevant to our target audience.

You will be required to:

• Develop a deep understanding of the user, their pain points, stage of the journey and intent
• Create content formats like videos, blog posts, email campaigns, webinars, eBooks, whitepapers, templates, guides etc, constantly keeping in mind our ICP and buyer persona.
• Hustle your way to find channels to promote the different forms of content that you will create
• Ensure that the content we produce reflects your understanding of their pain points and actually solves it through your content
• Frequently conducting keyword research and incorporating best SEO practices in the content you produce
• Set up personal processes to improve the efficiency and effectiveness of the writing process: Strive to get to the published stage with minimal reviews
• Ensure all-around consistency with regard to the style, fonts, images and tone
• Research competitors and industry trends to come up with content pegs that communicate our USPs and strengths to the correct TG
• Publish high-quality, compelling content within established timelines to achieve outcomes
• Work towards minimizing the time for research by curating high-quality sources for research

📎 Key qualifications

• Minimum 3 years as a content marketer, or similar role in a B2B SaaS company.
• Portfolio with work samples showcasing your writing skills with different forms of content.
• Tech-savvy with the ability to do deep research and explain complex technical matters in a simple manner without using jargon.
• Excellent skill at researching new and obscure topics online.
• Excellent command of the English language (grammar and vocabulary) and a passion for crafting compelling and creative content.
• Excellent communication, verbal, and interpersonal skills.
• Comfort in using tools like Ahrefs, SEMrush, Buzz Sumo, Webflow, Uber Suggest, and ChatGPT, among others.
• Motivated self-starter who likes a fast-paced work environment with multiple active projects.
• Grit and curiosity to learn new topics in great depth.
• Ability to build, manage and motivate a team.
• Self-driven individual with high ownership and strong work ethic
• Previous entrepreneurial experience is a huge plus.
• Experience catering to CFO persona is a plus.
• Familiarity with billing systems, CPQ and accounting systems is a plus.
• Not taking yourself too seriously :)

🤝Good To Have:

• Experience working for an early-stage startup
• Experience with finance/accounting terms or Fintech software
• Experience with hiring and managing interns

What will I be doing?

• Organized and facilitated project planning, daily stand-up meetings, reviews, retrospectives, sprint, release planning, demos and other project related meetings
•  Defining resource requirements and managing resource availability & allocation both internal and third party           
• Preparing a detailed project plan to schedule key project milestones, workstreams & activities.
• Managing delivery of the project according to this plan.
• Tracking projects and providing regular reports on project status to project team and key stakeholders.
• Managing and adjusting for any changes in project scope, schedule and / or budget.
• Identifying and mitigating potential risks.
• Managing the relationship and communication with the client and all stakeholders, ensuring the project is delivered to their satisfaction
• Oversee all aspects of projects. Set deadlines, assign responsibilities and monitor and summarize progress of the project. Prepare reports for upper management regarding status of project
• Should be well versed with project management domains: Initiating, planning, executing, controlling and closing

What skill do I need?

• Experience in IT industry with 3+ years of proven delivery managing increasingly complex projects
• Proficient in Agile methodology with an ability to adapt quickly to changing technology requirements
• Document the development process, architecture, and standard components.
• Experience as a PHP/Node/Java developer or other technologies to lead a team of PHP programmers Workflow Management, design and implementation in all its stages 
• Remove team impediments on a daily basis to allow the team to deliver the sprint goals and deliverables.
• Leadership competencies for team building, client relations, Negotiation, decision making, problem solving and conflict management
• Proven organizational skills; ability to multi-task and work on several assignments concurrently but still be detail oriented

Required Qualification :

• Bachelor's degree in business or related field of study. 
• Three years of experience in a related IT field
• Exceptional verbal, written, and presentation skills
• Ability to work effectively both independently and as part of a team.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and Outlook.
• Knowledge of file management, transcription, and other administrative procedures
• Ability to work on tight deadlines.
• Hands Knowledge of utilities such as MS Teams, Zoom, Slack
• Analytical and problem-solving skills • Self-motivator and should be able to work in a team.
• Ability to work in a fast-paced, self-directed environment under deadline pressures
• Ability to manage own workload independently, multi-task and prioritize effectively
• Detail oriented and proactive
• Excellent time management skills, plan, prioritize, and manage development tasks for on-time delivery with quality as primary criteria. Requirements

Responsibilities

- Software Engineering

- Design and develop highly scalable, available, reliable, secure and fault tolerant systems with minimal

guidance for a market leader in the logistics industry

- Partner with team members on functional and nonfunctional requirements and spread design

philosophy, goals and improve the code quality across the team

- Research new technologies and tools that enable building the next generation of our services

- Provide technology leadership to the team and foster engineering excellence

- Product Delivery

- Partner with product managers to define and execute on the feature roadmap

- Translate business requirements into scalable and extensible design

- Coordinate with various cross functional teams on planning and execution

- Maintaining automated build / test / deployment environments

Qualifications

- Software Engineering

- Should have at least 2 years of hands on experience in designing, developing, testing and deploying

applications on Java, Ruby, Kotlin, Python, Node or Go for large scale applications

- Deep knowledge of one of the programming language they have experience in

- Proficient in OOP and Design Patterns, experience with functional programming would be a plus

- Data modelling experience in Relational Databases

- Ability to design and implement low latency RESTful services

- Product Delivery

- Ability to scope, review and refine user stories for technical completeness and to alleviate dependency

risks.

- Well versed in working with agile methodologies which includes phases such as design, development,

code review, testing and release management

- Ability to have worked in a CI/CD environment, with hands on experience with Git or any similar source

code management tools

- Product Maintenance

- Experience troubleshooting server performance issues such as memory tuning, GC tuning, resource leaks

etc

- Continuously refactor applications to ensure high quality design.

As a Graphic Designer, you will be responsible for creating well designed videos (courses) and images to be posted on company’s Ayurveda education business. which will also entail creating various engaging posts for social media channels like Instagram, FB, Pinterest etc.

• Editing full-length courses, ads, compile animation, content, music etc.
• Responsible for the complete packaging of videos (ads, infomercials, demos etc.)
• Catering to the international market (primarily English speaking) with a good understanding of the language
• Working long and hard within a highly disciplined eco-system
• Building a distinctive brand that stands-out amidst a crowd of beauty and wellness products across the globe

Desired Candidate Profile

Job Description:

Translating system requirements into the design and development of systems.
Transform vital business needs into code and drive innovation.
Collaborating and integrating code into enterprise systems.
Creative problem-solving skills.
Attitude to achieve the goals with complete ownership and hard work.

Technical Skills:

Must Have:

• 2+ Years of experience in UI/Front-end development of rich interactive web-based applications or modules.
• Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model.
• Experience working as a React.js Developer. Thorough understanding of React.js and its core principles.
• In-depth knowledge of JavaScript, CSS, HTML, HTML 5, JSON, XML and front-end languages.
• Knowledge of REACT tools including React.js, Webpack, Enzyme.
• Knowledge of MVC Pattern and Architecture. Experience with popular React.js workflows (such as Flux or Redux)
• Experience with user interface design.
• Experience with web debugging and performance testing software.
• Experience in all testing phases of development including Unit & Integration Testing.
• Excellent troubleshooting skills.
• Team player
• Excellent time-management skills

Beneficial:

• Working experience with Core Java.
• Knowledge of Jquery , Nodejs, Bootstrap, Struts, Spring, Hibernate, JSP, JSF, Angular, Vue,js Framework.
• Working with Databases (MSSQL, Oracle, Postgres)
• Working experience on source code version control systems (SVN, GIT)
• Working experience on Issue Tracking tool e.g. Jira, Bugzilla
• Working experience on Code Analysis tools e.g. Sonar Qube, Checkmarx.
• Experience in Restful Web Services integration.
• Knowledge of performance testing frameworks including Mocha and Jest.
• Independent worker
• Great interpersonal and communication skills

Responsibilities

• Participate as a team member in all phases of software development lifecycle.
• Co-ordinating with the team on individual responsibilities and roadblocks.
• Perform design, development and testing on individual tasks
• Managing initiatives on UI/UX work
• Transparently share the challenges & feedbacks.
• Participate in integrated testing of product/ package.
• Designing a modern highly responsive web-based enterprise application component user interface.
• Building reusable components and front-end libraries for future use.
• Translating designs and wireframes into high-quality code.
• Learn and understand user interactions.
• Optimizing components for maximum performance across a vast array of web-capable devices and browsers
• Coordinating with various teams working on distinct layers.
• Providing technical assistance to the other teammates.
• Keep compliance with Quality Systems and Procedures.