Datawrkz
https://datawrkz.comAbout
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Jobs at Datawrkz
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About Client:
A dynamic digital marketing agency collaborating with agencies, advertisers, and publishers. Specializing in yield management, inventory optimization, and executing online display campaigns, our client also provides end-to-end digital marketing services for SMEs. Founded by IIM Ahmedabad alumni and ex-Ozone Media team members.
Key Responsibilities:
- Prospect, acquire, and nurture relationships with strategic publishers.
- Manage a team of 2-3 Publisher Development Representatives.
- Contribute to client's publisher development strategies.
- Study clients' existing advertising options, advising on seamless integration with our offerings.
- Articulate our client's value proposition across media solutions and ad technology, through both written and verbal communication.
- Build relationships across publisher organizations (executives, sales teams, ad ops, research).
- Track and manage the publisher acquisition pipeline and account activities.
- Collaborate with internal teams on sales strategy, techniques, and execution.
- Oversee all aspects of the sales process from pre-sale to close, providing ongoing sales consultation.
Requirements and Qualifications:
- Graduate degree in any discipline.
- Strong problem-solving and interpersonal skills.
- 5-7 years of industry experience, including 2 years with US Publishers.
- Previous roles in ad-serving technology, ad networks, or large Ad tech companies preferred.
- Ability to work with cross-functional teams and knowledge of pre and post-sales processes.
- Existing relationships with large premium publishers are preferred.
- High energy, self-motivated, and passionate about a fast-paced startup environment.
- Enthusiastic about the dynamic, fast-growing company and industry.
Other Benefits:
- Insurance: Medical coverage of 3,00,000 for individuals, spouses, and kids, with an option to include parents and higher coverage of 5,00,000.
- Professional Development: Reimbursement for relevant courses to support career growth and knowledge enhancement.
- Food: Enjoy breakfast, lunch, tea, and snacks – all you can eat!
- Work Culture: Embrace a flexible, result-oriented work environment.
- Dress: No dress code – wear anything you're comfortable in.
- Recreation: Engage in foosball, carom, and table tennis with like-minded colleagues.
- TGIF: Wrap up the week with fun activities – work hard, party harder!
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
● Follow due SDLC process for different phases of
development like design, development, unit testing,
maintenance
● Understand the requirements clearly from Functional
specs and future roadmap
● Write and update software design specs for the
solution
● Participate and invite peer review for design and
coding
● Support the automation requirements of continuous
integration and continuous deployments
● Handle customer escalations and special requests in a
timely manner
● Work with the rest of the team in a professional manner
and show ownership and commitment.
Qualifications and Required Skills:
● 2+ years experience in Software development
● In-depth knowledge of database technologies (SQL and
NoSQL)
● Proficiency in Python/Django framework
● Experience building RESTful APIs and knowledge of
RESTful design patterns
● Well versed with the complete Software Engineering Lifecycle.
● Strong Software development fundamentals including OOPS,
MVC, General Algorithms, Design Patterns etc.
● Good debugging and problem solving skills
● Analytical skills.
● Algorithmic and structured thinking.
● Works effectively within a collaborative team environment
● Good communication skills and positive attitude
Other Benefits:
● Insurance - Medical Insurance Coverage of 3,00,000 for
individual, spouse and kids. *Option of including parents and
higher coverage amount of 5,00,000
● Professional Development - Reimbursement towards relevant
courses that can help you grow your career and build your
knowledge level.
● Food - Lunch, Tea and Snacks. All you can eat!
● Work Culture- Flexible Result Oriented Work Environment
● Dress - We aren’t buttoned down. Wear anything you’re
comfortable in.Wear any comfortable dress you like to the office
– and be as comfortable at work
● Foosball - Whether you want to pick up the game or master
your skills, you’ll find plenty of people to play with
● TGIF - We’ll find something to do at the end of each week. Work
hard, party harder!
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
- Grow business month on month - Identify and map prospective clients, forecasting revenue monthly/quarterly and negotiating the terms of agreement.
- Focus on growing new relationships with key partners, negotiate contracts and pursue ways to secure long-term relationships.
- Primary responsibility will be to understand client requirements & on-board quality Affiliates / Publishers / Ad networks to deliver required quality & numbers through research, referrals, networking, cold calling, data feeds and emails.
- Media buying (both mobile and PC web traffic of CPA, CPC, CPL, CPI, CPS, CPT, CPR, CPV, CPA traffic.
- Close coordination with BD & Client Servicing Team.
- Negotiate and manage commission structures for affiliates
- Thorough knowledge of attribution platforms Appsflyer, Branch, Singular, Adjust, Kochava etc.
- Troubleshooting tracking issues at publisher end. Ensure timely resolution of publisher queries through proper escalation.
- Develop business strategies to improve affiliate program.
- Maintain open communication with all affiliates on the day-to-day issues. Communicate with new and existing affiliates regarding upcoming promotions and optimization opportunities.
- Allocate targets to affiliates and ensure that targets for the respective campaigns are met within specified timelines.
- Stay current with trends in affiliate marketing and identify new opportunities.
- Interacting with advertisers along with the demand team to understand campaign performance & to further optimize campaigns.
Qualifications and Skills:
- 3-6 years professional experience in Affiliate Marketing.
- Working knowledge of HasOffers, Affise, Trackier, and other Tracking Platforms.
- Bachelors or above from an accredited university or college
- Candidates should have very good connection with Affiliates / Publishers / Ad networks.
- Core Affiliate Industry/Performance Marketing Experience.
- Strong data analytical skills.
- Team management skills as well as ability to work independently.
- Thorough understanding of the types of fraud in Web or Mobile.
- Must have existing relationship with wide array of Affiliates / Publishers / Ad Networks.
- Strong understanding of attribution mechanisms, cookies, pixels, tracking platforms & MMPs
Other Benefits:
- Insurance - Medical Insurance Coverage of 3,00,000 for individual, spouse and kids. *Option of including parents and higher coverage amount of 5,00,000
- Professional Development - Reimbursement towards relevant courses that can help you grow your career and build your knowledge level.
- Food - Lunch, Tea and Snacks. All you can eat!
- Work Culture- Flexible Result Oriented Work Environment
- Dress - We aren’t buttoned down. Wear anything you’re comfortable in. Wear any comfortable dress you like to the office – and be as comfortable at work
- Foosball - Whether you want to pick up the game or master your skills, you’ll find plenty of people to play with
- TGIF - We’ll find something to do at the end of each week.
- Work hard, party harder!
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
- Setting up Advertising Campaigns across different platforms such as social media platforms (Facebook, Twitter, LinkedIn, etc.), Google Marketing Stack, DCM, Programmatic platforms like Xandr.
- Troubleshooting campaigns setup on platform
- Talk to partners to setup programmatic deals
- Clearly and regularly communicate progress to the Account Management
- Work with both Advertiser teams to ensure campaign setup is done within deadline
- Work with Creative Tags (esp. DCM and other ad server tags), troubleshooting the creative tags,
- Ability to implement and troubleshoot website pixels.
Qualifications, Skills and Experience:
- 2-3 years of experience in Demand Side Ad Operations
- Strong understanding online advertising and its operational flow
- Strong understanding of basic ad-servicing and its mechanism
- Knowledge of a programmatic platform like Xandr
- Hands-on experience on Microsoft excel
Other Benefits:
|
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
● In this role, you will support the revenue targets for the Agency team
● You will be Datawrkz ambassador in the market for the agency
relationships that you own and will be responsible for shaping up a
long-term business plan for the agency to make Datawrkz as the
preferred digital media partner
● You will be expected to understand the digital ecosystem, be abreast
with industry analytics and be on top of industry trends
● You will be expected to drive strategic and tactical initiatives to
maintain a healthy sales pipeline on a regular basis; be proactive in
highlighting any roadblocks and maintain high standards in following
internal processes
● This is an individual contributor role where the focus is on maximizing
revenue potential with the Agency relationship that you own,
evangelizing Datawrkz as a premium destination for digital spends
● You will be expected to manage all stakeholder relationships end to
end with minimum supervision
● In this role, you will work closely with the internal sales strategy team
and internal client team for the conceptualization & execution of
long-term deals for your account
Required skills:
● 10+ years of experience in digital media agency / digital ad sales/
consumer internet industry
● Preferred Qualification: MBA, preferably from Tier I/Tier II institutes
● Working knowledge of demand-side platforms, ad networks,
exchanges, or other online or digital advertising sales roles for
publishers or agencies
● Strong partnerships across agency holding groups and with large
digital media spenders on the client/brand side.
● Understanding of Media Agency’s way of working/ principles /
consultative selling will be an added advantage
● Should be both a brand builder with a strong ability to drive and
achieve sales targets
● Comfort to use data and analytics while building on client
conversations
● Ability to leverage relationships, build a strong network, and have
effective negotiations
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
RESPONSIBILITIES:
Campaign Management:
- Develop strategies and oversee the implementation of growth marketing campaigns, including focus content marketing, SEO, SEM, social media marketing, and paid advertising
- Understand user journey from first interaction to final conversion and create campaign targeting groups and strategies based on that.
- Conduct secondary research on latest and emerging trends and use cases in adtech (business model changes, applications, tools, platforms)
- Create, track and optimize campaigns across various digital marketing platforms
- Create Hypothesis and rapidly experiment against those hypothesis to consolidate the learnings and apply back to campaigns
- Drive performance across the User Acquisition funnel by optimizing for metrics such as ROAS, CAC, LTV
- Conduct periodic cohort analysis to measure users acquisitions and retention
- Report on campaign performance and improvements
- Develop partnerships with platforms, publishers, intermediaries, affiliate to unlock growth
Client Servicing:
- Be the SPOC for the client requirements. Proactively lead client discussions
- Understand client’s marketing objectives and translate to campaigns on different Digital Advertising platforms
- Updating clients and internal teams on a regular basis about the performance of the campaigns.
QUALIFICATIONS:
- MBA from Tier 1 Business School
- Minimum of 2 years of experience in the same industry
- Experience in running app install campaigns, including tracking In-App purchases across multiple channels
- Experience working with mobile attribution/integration platforms such as AppsFlyer, Singular, Branch, Facebook Analytics, Firebase Analytics and Messaging
- Solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
- Experience of Digital ad platforms like Google, Facebook, Programmatic
- Experience driving growth in user acquisition, user retention campaigns
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
Client Servicing and Account Management:
● Craft media plans and build proposals for advertising
campaigns the clients want to execute
● Conduct secondary research about client or client’s industry in
order to craft more relevant campaign strategy
● Coordinate internal teams aligned with the account to ensure
client success
● Coordinate with operations Head and Finance to manage
contracts and payment
● Communicate with clients to ensure that campaigns are
delivering as per expectations
Campaign Management & Optimization:
● Drive in-depth quantitative analysis of advertising campaigns
● Optimize to improve campaign success metrics including CTR,
CPC, CPA and campaign pricing
● Oversee creation, implementation and tracking of online
marketing campaigns in Google AdWords, Facebook, and
Programmatic platforms
● Liaise the media buying platforms and technology partners to
improve campaign delivery
Initiatives:
● Apply own insights, analysis and client feedback to tune
campaigns to success
● Share, educate and assist the internal team members and
clients with relevant insights to improve Datawrkz’s offerings
Requirements:
● B. Tech/ B.E/MBA
● Minimum of 1-year prior experience in an analytics, digital
marketing or business analysis role
● Experience managing US clients with direct interaction with
client preferable
● Very strong analytical skills
● Presales experience will be a bonus
● Clearly demonstrated interest and understanding of the Digital
Marketing industry (Either worked in or took proactive steps
to learn. Understanding of digital marketing terminology and
concept is an absolute must)
● Strong written and verbal communication skills
● Candidates who have worked with Digital marketing or other
marketing services industry (including market research, ad
agency, PR agency etc) will be preferred
Other Benefits:
● Compensation - Fixed Stipend
● Dress - We aren’t buttoned down. Wear anything you’re comfortable in.
● Flexibility We focus on a Result Oriented Work Environment. No one will be
behind you to come in and leave at a certain time each day
● Gifts and vouchers - Employee engagement activity winners and office
celebrations.
● Foosball - Whether you want to pick up the game or master your skills,
you’ll find plenty of people to play with
● TGIF - We’ll find something to do at the end of each week. Work hard, party
harder!
● *Insurance - Medical Insurance Coverage of 3,00,000 for individual, spouse
and kids. Option of including parents and higher coverage amount of
5,00,000.
● *Reimbursement - Internet/telephone reimbursements for those working
from home.
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